What Construktiv does

Construktiv is a Bremen-headquartered, full-service digital marketing agency founded in 1997 by Kai Tietjen and operated as an independently owned private limited company (construktiv GmbH) with offices in Berlin and Erfurt and a workforce of over 100 specialists. The agency delivers services across five core disciplines — Social Media & Influencer Marketing, Digital Advertising, SEO & Content Marketing (including LLMO/GEO for AI-search visibility), Web & E-Commerce development, and AI in Marketing — sold to enterprise and mid-market clients on a project-and-retainer basis with quote-based, multi-year engagements.

The agency's technology stack is built on third-party generative AI platforms (OpenAI Sora, Runway, Midjourney, Suno) layered with proprietary integrations, plus a multi-modal AI offering that includes AI-generated text, image, video, audio, chatbots, and virtual influencer/avatar IP. Two adjacent operating subsidiaries extend the technical footprint: Anyland specializes in AI video production and digital humans (responsible for the Ben Gaya AI musician and Malive virtual influencer), while construktivity operates the xtense.ai SaaS chatbot platform, for which Construktiv is the exclusive Solution Partner. The agency holds premier-tier certifications with Google, Meta, Microsoft, Amazon, and Shopify, and BVDW quality certification for SEO.

Construktiv's go-to-market is sales-led and direct, targeting enterprise brands such as Paramount+, Vodafone, OBI, AOK, REWE, Nickelodeon, and Volkswagen Financial Services. Revenue is generated through professional-services fees for agency engagements, with no disclosed pricing tiers or transactional pricing model; multi-year contracts and retainer arrangements create a recurring revenue base alongside project work. The company has no disclosed external investors and remains under founder and management ownership across four Managing Directors.

Name

Construktiv

Legal name

construktiv GmbH

Website

https://construktiv.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

Construktiv is a German full-service digital marketing agency founded in 1997, delivering social media, advertising, SEO/LLMO, web, and AI-marketing services to enterprise and mid-market clients across DACH from offices in Bremen, Berlin, and Erfurt.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Digital marketing services
• Influencer marketing agency
• Social media marketing
• SEO content services
• Performance advertising agency

Headquarters

HQ city

Bremen

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Digital Marketing Services: Agency fees for comprehensive digital marketing services including Social Media Marketing, Digital Advertising, SEO & Content Marketing, Web & E-Commerce development, and AI-powered marketing solutions. Services provided on project-based and retainer arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels11 records

Core offering

Construktiv is a full-service German digital marketing agency delivering strategy, creative, and execution across Social Media & Influencer Marketing, Digital Advertising (Google, Meta, Microsoft, Amazon, Pinterest, TikTok), SEO & Content Marketing (including LLMO/GEO for AI-search visibility), Web & E-Commerce development, and AI-powered marketing solutions. The agency supports enterprise and mid-market brands with project-based and retainer engagements, supplemented by two sister companies — Anyland (AI video, avatars, virtual influencers) and construktivity (xtense AI chatbot platform).

Product overview

Construktiv is a full-service digital marketing agency founded in 1997, offering a broad portfolio of interconnected marketing services organized around five core disciplines: Social Media & Influencer Marketing (including creator squads and influencer campaigns), Digital Advertising (search and social), SEO & Content Marketing (with a specialized LLMO/GEO offering for AI-system visibility), Web & E-Commerce (website development and shop optimization), and AI in Marketing (AI content, chatbots, and digital avatars). The agency also draws on two specialized AI sister companies — Anyland (AI video production, virtual influencers and avatars such as Ben Gaya and Malive) and construktivity (xtense SaaS chatbot platform, accessible inclusive multilingual website access). The portfolio is delivered as service offerings rather than a unified software product. Key branded IP assets include the AI musician Ben Gaya and virtual influencer Malive. Construktiv is a Shopify Partner, Google Premier Partner, Meta Business Partner, Microsoft Advertising Partner, Amazon Verified Partner, and Mailchimp Pro Partner.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 3x higher ROAS for Pinterest campaigns
• +6 more outcomes

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core.

• AnylandcoreStrategic or Co-development PartnerAI video production studio and sister company specializing in AI-generated video, avatars, and virtual influencers. Created Ben Gaya (Europe's first AI musician) and virtual influencer Malive. Provides AI video production capabilities for construktiv clients.
• construktivitycoreTechnology or IntegrationAI chatbot company and sister firm providing xtense.ai inclusive chatbot technology. Offers multilingual chatbot solutions including simple language support, text and voice chat capabilities. Construktiv is exclusive solution partner for xtense chatbot technology.
• GooglecoreTechnology or IntegrationPremier Partner status for Google Ads and advertising platform integration
• MetacoreTechnology or IntegrationMeta Business Partner for Facebook and Instagram advertising integration
• MicrosoftcoreTechnology or IntegrationMicrosoft Advertising Partner 2026 for Bing and Microsoft advertising platforms
• AmazoncoreTechnology or IntegrationAmazon Verified Partner for Amazon advertising services
• ShopifycoreTechnology or IntegrationShopify Partner for e-commerce development and integration
• BVDWcoreStrategic or Co-development PartnerBundesverband Digitale Wirtschaft e.V. - Industry association membership with BVDW-certified SEO quality seal
• OMRcoreGTM or Marketing PartnerOMR Festival Partner - annual presence at Europe's largest digital marketing event

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Jung von Matt: One of Germany's largest independent creative and digital agencies, with comparable full-service digital marketing capabilities, AI integration, and a strong enterprise client base. Direct competitor for DACH enterprise marketing budgets.
• Scholz & Friends: German full-service advertising and digital agency of similar scale and heritage, offering integrated creative, content, and digital marketing services to enterprise clients across DACH.
• Serviceplan Group: Germany's largest independent agency group, covering digital, creative, media, and tech services with a multi-house model. Directly comparable in service breadth, client profile, and German market footprint.
• Kolle Rebbe: Hamburg-based independent creative and digital agency offering brand strategy, content, and digital marketing — competing for similar German enterprise accounts as Construktiv.
• Kempertrautmann: Hamburg-based independent creative agency with growing digital and content capabilities, serving German and international enterprise brands across integrated campaigns.
• TLGG: Berlin-based digital and influencer marketing agency (part of Serviceplan Group) with strong content, social media, and creator-economy capabilities — a direct competitor for digital and influencer briefs.
• nexum: German full-service digital agency covering strategy, content, e-commerce, and technology consulting — comparable in scale and offering to Construktiv's Web & Commerce practice.
• SinnerSchrader (Accenture Song): Long-established German digital agency (now part of Accenture Song) with comparable digital product, e-commerce, and marketing capabilities for enterprise German clients.

Broad incumbents

• GroupM Germany: German operations of WPP's media investment arm, offering media planning, buying, and digital advertising at much larger scale. Competes for the same enterprise media budgets but as part of a global holding-company portfolio.
• Publicis Groupe Germany: German operations of global holding company Publicis, combining creative, media, digital, and data capabilities. Overlaps with Construktiv on full-service digital marketing but operates at significantly greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/construktiv-gmbh
• Instagraminstagram.com/construktiv
• TikToktiktok.com/@construktiv
• Xx.com/construktiv
• Facebookfacebook.com/pizzahut.de

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Construktiv