AgriPass

What AgriPass does

AgriPass is a Tel Aviv-based agtech company founded in 2023 that builds RHIC (Robot of Human Inspired Cultivation), an AI-powered robotic weeding platform designed to replace chemical herbicides and manual labor in specialty crop production. The system fuses real-time computer vision with a proprietary Adaptive Selective Tilling (AST) engine that constructs a 3D field model, classifies crop and weed context plant by plant, and triggers individual mechanical actuators to uproot weeds at the root level. The platform is sold primarily to small- and medium-sized farms growing high-value vegetables and to organic and regenerative operations in the United States and Europe, with three operational units currently deployed in Italy, Georgia, and California.

The company generates revenue through two channels: direct sale of RHIC systems priced under $200,000 and a Robot as a Service (RaaS) subscription in select markets. Go-to-market is enterprise field sales combined with on-farm demonstrations, demo days, and presence at industry events (Agritechnica 2025, VivaTech 2026, Ohio Produce Network, Southeast Regional Conference). A strategic OEM partnership with Italy-based Fyeld Group extends European manufacturing and distribution, while the NVIDIA Inception Program supports the AI perception stack. Reported field performance includes 80-85% weed removal efficiency, 97%+ crop survival, coverage of 2-3 acres per hour with a single operator, and payback periods of 1-3 years depending on organic versus conventional use.

AgriPass is privately held and venture-backed, having closed a $7.5 million seed round in March 2026 led by Harbor Venture Consulting and E44 Climate Ventures, with $1.7 million in non-dilutive grants from the Israeli Innovation Authority. The company is led by CEO Liron Yanay, with a board chaired by Dr. Sharon Shacham (E44 Ventures) and including representation from lead investor Harbor Venture Consulting. The company targets the US and European markets initially, with planned UK expansion and exploratory interest in Latin America, and has been recognized as a Climate Solutions Prize winner and Tech for Change Award recipient.

Name

AgriPass

Legal name

AgriPass

Website

https://agripass.co

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

AgriPass is an Israeli agtech company that builds RHIC, an AI-powered robotic weeding system using computer vision and Adaptive Selective Tilling to remove weeds at the root level without chemicals, targeting small-to-medium vegetable and organic farms in the US and Europe.

Ownership category

akta.pro rank

Product category

Agricultural Robotics

NAICS

Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Robotic Weeding & Mechanical Cultivation Systems (AFAAAGAB)

akta.pro secondary industries

Autonomous Field Robots & Tractors (Driverless tractors, robotic carriers) (AFAAAGAA), Agricultural & Field Robotics (HDAAAIAD), Robotics & Autonomous Field Operations (Weeding, Spraying, Harvest Assist, Autonomous Tractors) (AFAGALAJ), Agricultural UAV/UGV Autonomy Platforms (Navigation, mission planning, fleet autonomy) (AFAAAGAF)

Keywords

• Agricultural robotics
• Precision weeding
• Autonomous farming machines
• Computer vision agriculture
• Regenerative agriculture technology

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. RHIC System Sales: Sale of RHIC robotic weeding systems to farmers. System sells for under $200,000. Primary revenue stream targeting small-to-medium farms and high-value vegetable crop growers in US and Europe.
2. Robot as a Service (RaaS): Robot as a Service model available in select markets, providing affordable and adaptable option for farms of all sizes. Offers flexible pricing for farms that prefer not to purchase the system outright.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

AgriPass designs, manufactures, and sells the RHIC (Robot of Human Inspired Cultivation) platform — an AI-powered robotic weeding machine that uses real-time computer vision and contextual AI to selectively identify and mechanically uproot weeds at the root level, replacing chemical herbicides and manual labor. The company sells the RHIC system for under $200,000 and offers a Robot as a Service (RaaS) subscription in select markets.

Product overview

AgriPass offers a single unified product platform: RHIC (Robot of Human-Inspired Cultivation), an AI-powered robotic weeding system. The platform's core technology is AST (Adaptive Selective Tilling), which integrates Learn-Decide-Act capabilities for real-time adaptive weed control. RHIC uses computer vision and AI to guide selective mechanical weed removal at the root level, replacing chemical herbicides and manual labor with autonomous robotic operation.

Differentiator

Problem solved

Functional benefit

Brands

• RHIC: Robot of Human Inspired Cultivation - AI-powered robotic weeding system that replicates expert-level selective and adaptive weeding using computer vision, real-time contextual AI, and human-inspired mechanical arms for precision weed removal at the root level.
• AST

Products and services

• RHIC (Robot of Human Inspired Cultivation) RHIC is an AI-powered robotic weeding machine that uses computer vision, real-time contextual AI, and human-inspired mechanical arms to identify weeds and selectively uproot them at the root level without chemicals. It is sold to small- and medium-sized farms growing high-value vegetable crops and to organic and regenerative growers seeking to eliminate herbicide use, with system pricing under $200,000.
• Robot as a Service (RaaS) Subscription-based access to the RHIC robotic weeding platform for farms of all sizes that prefer a service-based pricing model over a capital purchase. Available in select markets with monthly billing.

Quantifiable outcome

• 80-85% weed removal efficiency with 97%+ crop survival rates
• +7 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Fyeld GroupcoreOEM/ Whitelabel/ Licensing Partner · 5 March 2026Strategic partnership with Italy-based OEM Fyeld to integrate AgriPass adaptive sensing technology into Fyeld's machinery portfolio for European manufacturing and distribution. Fyeld is also a trusted brand partner displayed on AgriPass website.
• RegenUPminorStrategic or Co-development PartnerTrusted market leader partner in climate and agriculture displayed in AgriPass logos section.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Carbon Robotics: Carbon Robotics builds the LaserWeeder, an AI-powered autonomous weeding robot using computer vision and high-power lasers. It is the most direct competitor to RHIC, targeting similar vegetable and specialty crop growers in the US with a comparable enterprise hardware + service model.
• FarmWise: FarmWise develops AI-driven agricultural robots for weeding and cultivation, serving specialty crop growers with intelligent mechanical weed removal. It directly overlaps AgriPass in target customer, computer-vision-based weeding approach, and US-focused field sales motion.
• Naio Technologies: Naio Technologies builds autonomous agricultural weeding robots (Oz, Ted, Dino) for row crops and specialty vegetables using mechanical and AI-guided tools. It is a direct competitor to RHIC in Europe targeting small to medium farms with similar battery-electric autonomous field robots.
• Ecorobotix: Ecorobotix develops AI-driven precision spraying and weeding robots (ARA) targeting specialty crops and row crops. It competes directly with RHIC on computer-vision-based selective weeding and shares the European precision-ag robotics focus.
• Verdant Robotics: Verdant Robotics builds the Sharpshooter, an AI-powered robotic weeding and spraying system for specialty crops. It directly parallels RHIC's AI-guided selective weed removal targeting high-value vegetable growers in the US.
• Small Robot Company: Small Robot Company develops autonomous field robots (Tom, Dick, Harry) using AI and computer vision for non-chemical weeding in UK and European arable and vegetable farms. It overlaps with AgriPass on AI-driven robotic weeding and RaaS-style service offerings.

Broad incumbents

• John Deere (See & Spray): John Deere's See & Spray is a broad-incumbent computer-vision precision spraying and weeding solution integrated into large agricultural machinery. It overlaps with AgriPass on AI-driven selective weed control but addresses row-crop and large-farm segments through a massive dealer network.

Emerging players

• Garford / RootWave: Garford (with RootWave technology) develops AI-guided mechanical and electrical weeding equipment for row crops and vegetables. It represents an emerging, partially overlapping player in computer-vision-enabled non-chemical weeding.
• Stout Industrial Technology: Stout Industrial Technology builds the Smart Cultivator, an AI-driven mechanical weeding machine for specialty row crops. It is an emerging player with overlapping computer-vision weeding capability but narrower row-crop focus than RHIC's multi-crop vegetable positioning.
• Korechi Innovations: Korechi Innovations develops autonomous agricultural robots for weeding and turf management, with overlap to RHIC on computer-vision robotic weeding. It is an emerging, smaller-scale player focused on Canadian and broader North American specialty crop markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/agripassrobotics

Revenue estimate

Valuation estimate

Number of profiles

Profiles24 records

Funding overview

Funding rounds3 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AgriPass