IoT SG

What IoT SG does

IoT Solutions Group (trading as IoT SG) is a UK-based end-to-end IoT service provider founded in 2018 and headquartered in Watford, with a second office in Bournemouth. The company builds and operates low-power wide-area-network (LPWAN) sensor platforms using LoRaWAN and NB-IoT connectivity, paired with a cloud analytics and AI layer, to deliver continuous remote monitoring for UK social landlords, local authorities, adult social-care providers, waste operators and transport providers. Its core product set centres on COSIE Homes (continuous environmental monitoring for damp-and-mould risk with Root Cause Analysis), COSIE Homes Pro (building-performance and retrofit validation tied to the Social Housing Decarbonisation Fund), DORIS care (passive in-home activity monitoring for vulnerable residents), Legionella water-safety monitoring, and adjacent smart-waste and smart-parking solutions.

The business model is a recurring-revenue mix of low-cost monthly per-property or per-resident subscriptions bundled with hardware (battery-powered sensors requiring no mains power, Wi-Fi or technical knowledge), supplemented by managed-service packages and channel-led distribution. IoTSG sells primarily through direct enterprise field sales to social landlords and local authorities, and indirectly via channel partners including Careium (DORIS care embedded in the UMO telecare platform), Taking Care (DORIS care white-labelled as 'Taking Care Sense' to consumers), 2iC-Care (Andi platform integration), Headland Solutions (prop-tech consultancy) and Chirpy Heat (decarbonisation delivery). An API-first architecture provides free connectors into Microsoft, TotalMobile, Aareon/HomeMaster and other housing-management systems, positioning IoTSG as an evidence layer within incumbents' workflows. The customer base includes Sutton, Kingston, BCP, Watford, Richmond, Thurrock and Suffolk councils, housing associations such as mhs homes, Hyde, West Kent, East Lothian, Agamemnon and Lincs Rural, and enterprise accounts including Biffa and Northern Trains. The company has been recognised through the 2019 Digital Catapult Platinum Award, 2022 Connected Britain Smart Places Award, 2026 Big Retrofit Challenge win and 2026 NHMF Highly Commended status, and was selected for the 2023 AWS Healthcare Accelerator.

Name

IoT SG

Legal name

IoT Solutions Group

Website

https://iotsg.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

IoT Solutions Group is a UK-based IoT service provider that builds LPWAN sensor platforms and AI-driven analytics for continuous environmental and activity monitoring, primarily serving social landlords, local authorities and adult social-care providers with damp-and-mould, Legionella, retrofit validation and assisted-living solutions.

Ownership category

akta.pro rank

Product category

IoT Remote Monitoring

NAICS

Services to Buildings and Dwellings (5617), Other Residential Care Facilities (62399)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822), Services-To Dwellings & Other Buildings (7340), Sanitary Services (4950)

akta.pro primary industry

Home Safety & Water Management (Smoke/CO, Leak Detection, Shutoff Valves) (HSAPAQAH)

akta.pro secondary industries

Elder Care, Wellness & Home Health IoT (Fall Detection, Medical Alerts, Sleep/Wellness Sensors) (HSAPAQAJ), Waste Management & Smart Sanitation (Facilities) (HSAPAPAM), Occupancy, Space Utilization & Workplace Experience (HSAPAPAG)

Keywords

• IoT remote monitoring
• Smart sensor solutions
• Social housing technology
• Environmental monitoring systems
• Assisted living sensors

Headquarters

HQ city

Watford

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. IoT Device Sales with Subscription Services: Hardware devices (sensors) sold with ongoing software subscription for data analytics, monitoring, and platform access. Battery-powered sensors with no mains power or Wi-Fi required, enabling straightforward installation. Subscription covers cloud analytics, dashboards, alerts, and API access.
2. Managed Service Packages: Comprehensive managed service packages providing sensors, installation, data collection, and analysis. Priced as low-cost monthly fee per property monitored. Includes automatic battery replacement and device shipping when levels are low.
3. Smart Bin Solutions: Smart bin sensors deployed at commercial and public sector sites for fill-level monitoring and waste management optimisation. Revenue from sensor deployment and ongoing data services.
4. Integration and API Services: Free API connectors provided to integrate monitoring data into existing housing management systems. Revenue derives from platform usage and enterprise agreements rather than per-integration fees.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels8 records

Core offering

IoT Solutions Group provides battery-powered IoT sensors and a connected cloud platform for remote monitoring across social housing, assisted living, waste management, and smart parking use cases. Core offerings include COSIE homes (continuous environmental monitoring for damp and mould risk with AI-powered Root Cause Analysis), DORIS care (discreet in-home activity monitoring for vulnerable residents), Legionella water safety monitoring, smart bin fill-level sensors, and smart parking occupancy sensors, all delivered as managed service packages with no mains power, Wi-Fi, or technical knowledge required.

Product overview

IoT Solutions Group (IoTSG) offers a portfolio of IoT-based remote monitoring solutions primarily focused on social housing and care sectors. The core product is COSIE homes for environmental monitoring (damp & mould, Legionella, retrofit), complemented by DORIS care for assisted living. Additional solutions include Smart Waste Management and Smart Parking. The COSIE Risk Platform serves as the API-connected backbone, integrating with housing management systems to provide continuous, evidence-based risk intelligence. The company has also expanded into building energy efficiency monitoring with COSIE homes Pro for retrofit validation. Products are sold as managed services requiring no customer infrastructure (no Wi-Fi, mains power, or technical knowledge required).

Differentiator

Problem solved

Functional benefit

Products and services

• COSIE homes
• COSIE homes Pro
• DORIS care
• Legionella Monitoring
• Smart Waste Management
• Smart Parking Solutions

Quantifiable outcome

• 3 lives saved through early detection of falls and critical health issues in first 12 months of DORIS care deployment in Sutton
• +5 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability6 records

Feature7 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Headland SolutionscoreChannel Partner/ Reseller/ DistributorUK prop-tech consultancy and board advisory led by John Osborn. Introduces IoTSG remote monitoring into senior housing and property conversations. Focus on closing strategic insight gaps, improving portfolio visibility, and strengthening evidence-based assurance for social landlords.
• CareiumcoreTechnology or IntegrationOne of UK's largest telecare organisations. Integrated DORIS care into Careium's UMO platform. DORIS care sends alerts directly to Careium's platform for proactive response to vulnerable individuals.
• Taking CarecoreChannel Partner/ Reseller/ DistributorUK's leading personal alarm provider. Partnership offers DORIS care as 'Taking Care Sense' to broader UK population. Combined monitoring with award-winning response service targeting private individuals and families.
• BiffacoreStrategic or Co-development PartnerLeading waste management company. Partnership deploying 277 smart bin sensors across 72 Northern Trains stations. Supports 70% recycling target and operational efficiency for rail network waste management.
• Northern TrainscoreStrategic or Co-development PartnerRail operator with sustainability target to recycle 70% of waste. Working with Biffa and IoTSG for smart bin monitoring at stations across the North East.
• South London Partnership (InnOvaTe Project)coreStrategic or Co-development PartnerCollaboration with SLP boroughs (Sutton, Kingston, and others) to develop DORIS care for vulnerable residents during Covid. Won Smart Places Award 2022. Four lives saved in first 12 months.
• Chirpy HeatminorStrategic or Co-development PartnerStrategic partnership for social housing decarbonisation. Combines Chirpy Heat's heat network expertise with IoTSG monitoring capabilities to support housing providers with SHDF and retrofit programmes.
• 2iC-Care (Andi Platform)coreTechnology or IntegrationDORIS care integrated into Andi's digital TEC solution. Andi is an award-winning hub compatible with peripheral devices from diverse manufacturers. Integration expands options for care providers.
• BCP Council (Bournemouth, Christchurch and Poole)coreStrategic or Co-development PartnerSmart Places R&D Consortium member. Longstanding relationship for waste management transformation and smart place pilot. Demonstrated 52% cost savings in waste management.
• Dorset LEPminorStrategic or Co-development PartnerPartnership through BCP Council for Dorset's Smart Place Pilot initiative.
• Prism MedicalminorChannel Partner/ Reseller/ DistributorStrategic partnership announced for DORIS care distribution and support.
• TEC Action AllianceminorStrategic or Co-development PartnerAlliance launched in 2022 promoting person-centred, technology-enabled care through cross-sector collaboration and co-production. IoTSG championing values aligned with TEC Action Alliance goals.
• Housing LIN (Learning and Improvement Network)minorGTM or Marketing PartnerPartnership for interoperability between housing and social care. Featured on Housing LIN blog for collaborative approaches to resident outcomes.
• TSA (Telecare Services Association)minorGTM or Marketing PartnerAlliance membership. Collaboration on technology-enabled care and interoperability between housing and social care.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Tunstall Healthcare: Tunstall is the UK's largest telecare provider serving housing associations, local authorities and care providers with dispersed alarms, falls detection and connected care platforms. Directly comparable to IoTSG in targeting UK social housing and elderly care customers with monitoring hardware and a managed service model.
• Appello: Appello provides digital telecare and smart housing solutions to UK housing associations and local authorities, including warden call replacement and connected living services. Closely comparable to IoTSG's housing-association-led GTM and DORIS-style proactive monitoring positioning.
• Alcuris: Alcuris delivers AI-powered telecare and housing technology to UK local authorities and housing providers, with focus on proactive activity monitoring and falls detection. Direct overlap with DORIS care on assisted living use case for social housing and adult social care customers.
• Anthropos: Anthropos is a UK-based connected care platform that uses in-home sensors and AI to detect changes in elderly behaviour for care providers and families. Closely comparable to DORIS care on passive activity monitoring, fall risk detection and proactive alerts without user interaction.
• Lilli: Lilli provides remote monitoring technology for UK local authorities and care providers to support independent living and prevent hospital admissions. Comparable to IoTSG's DORIS care in targeting adult social care buyers with sensor-based, subscription-priced managed services.
• PassivSystems: PassivSystems provides energy and building performance monitoring for UK social housing landlords, including retrofit programme validation and SHDF reporting. Directly comparable to COSIE Homes Pro on environmental monitoring, retrofit validation and housing association customer base.
• Alertacall: Alertacall provides daily contact and wellbeing technology services to UK housing associations and local authorities for vulnerable tenants. Comparable to IoTSG in targeting social housing landlords with managed, subscription-based services that surface early risk signals without wearables.
• Enevo: Enevo provides smart waste bin fill-level sensors and route optimisation software for municipal and commercial waste operators globally. Directly comparable to IoTSG's Smart Bin solution deployed with Northern Trains and Biffa, with similar unit-economics-driven value proposition.

Broad incumbents

• Careium: Careium is one of Europe's largest telecare organisations with broad portfolio of alarm, response and connected care services. IoTSG is both a technology partner (DORIS care embedded in Careium UMO) and a comparable vendor for UK housing and elderly care customers at scale.

Emerging players

• Awair: Awair provides indoor air quality and environmental monitoring sensors with analytics for residential and commercial buildings. Comparable to COSIE Homes on environmental sensor category, though Awair is positioned more towards consumer/enterprise IAQ than UK social housing compliance workflows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/SolnGroupIoT
• YouTubeyoutu.be/hLgk914D6Uw
• Facebookfacebook.com/sharer/sharer.php?u=/blog
• LinkedInlinkedin.com/shareArticle?mini=true&url=/blog

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IoT SG