What Lilli does

Lilli (legal entity Intelligent Lilli Limited, previously Kemuri) is a UK-based SaaS company, founded in 2014 and headquartered in London, that provides AI-powered lifestyle monitoring for adult social care. The platform combines a discrete sensor kit (motion, door, smart-plug and temperature sensors plus a hub) with cloud-hosted machine learning that builds a behavioural baseline ("flightpath") for each service user and flags deviations suggestive of health decline, falls or changed daily activity. Care professionals, social workers, councils and families access these insights through the Lilli mobile and web application.

The company monetises primarily through annual subscription contracts with UK local authorities and Integrated Care Boards (ICBs), funded in part through mechanisms such as the Better Care Fund and Lilli's own Proactive Care Fund; a separate falls detection module is sold into care homes, and a direct-to-consumer proposition for families is operating as a waitlist. Pricing is quote-based and not publicly disclosed, and the company employs a sales-led enterprise GTM supported by case-study-led content marketing and engagement at health-tech and social-care events. Lilli is venture-backed, having raised approximately £14.5M in total including an £8.2M Series A in February 2024 led by West Hill Capital, and operates with a remote-first team of 11–50 employees.

Named customers and partners include Reading Borough Council, North Tyneside Council, Nottingham City Homes, Medway Council, Dorset Council, Gwynedd Council, and Kyndi as a delivery partner; sensor hardware is sole-sourced from Danish manufacturer Develco Products. Reported customer outcomes include a 40% reduction in residential care admissions, 16-day average reduction in hospital discharge time, 25% care-cost savings per service user, and £30,000+ per week saved by Medway Council.

Name

Lilli

Legal name

Intelligent Lilli Limited

Website

https://intelligentlilli.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Lilli is a UK-based SaaS company that uses discreet in-home sensors and machine learning to deliver behavioural analytics for adult social care, selling subscription-based lifestyle monitoring and falls detection to local authorities, ICBs, care providers, and families.

Ownership category

akta.pro rank

Product category

Remote Patient Monitoring Software for Adult Social Care

NAICS

Other Residential Care Facilities (6239)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Elder Care, Assisted Living & Fall Detection Systems (HLACAPAF)

akta.pro secondary industries

Geriatric, Frailty & Fall-Prevention Remote Monitoring (HLALAFAI), Fall Detection, Safety & Emergency Response (PERS, Smart Home Health Sensors) (HLAHACAG), Home Patient Monitoring & Telehealth Devices (Vitals, Fall Detection, PERS) (HSABAKAE)

Keywords

• Remote patient monitoring
• Lifestyle monitoring software
• Social care technology
• AI fall detection
• Home care analytics

Headquarters

HQ city

Woking

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Supply Chain, Infrastructure, Operations

Revenue model

1. SaaS Subscription - Home Care Monitoring: Lilli operates as a SaaS company providing lifestyle monitoring technology on a subscription basis to local authorities, ICBs, and care providers. The subscription model includes hardware (sensors and hub) and ongoing monitoring services.
2. Falls Detection Services: Separate falls detection solution for care homes providing real-time fall alerts and monitoring services.
3. Direct-to-Consumer (Planned): Lilli is preparing to launch direct access for families and individuals outside of local authority care, currently on a waitlist basis.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Lilli provides a SaaS-based lifestyle monitoring platform for adult social care, combining discrete in-home sensors (motion, door, appliance and temperature) with a behavioural analytics engine and a mobile/web app to detect early signs of health decline. It is sold on a subscription basis to UK local authorities, ICBs, private domiciliary care providers and care homes, with a dedicated Falls Detection module for care home environments.

Product overview

Lilli offers a unified remote care monitoring platform combining hardware sensors and AI-powered analytics software. The core offering consists of Home Care Monitoring (a lifestyle monitoring platform) and Falls Detection (real-time fall detection for care homes), both supported by the Lilli Sensor Kit (6 discreet sensors including motion, door, and temperature sensors) and the Lilli App (user interface for insights). The platform uses machine learning to establish behavioral baselines per individual and detect anomalies indicating health decline, enabling proactive care interventions.

Differentiator

Problem solved

Functional benefit

Products and services

• Lilli Home Care Monitoring A remote monitoring platform using discreet in-home sensors and machine-learning behavioural analytics to track daily activities (movement, sleep, eating, drinking, bathroom use, wandering) and generate insights for care package optimisation and early detection of health decline. Used by UK local authorities, ICBs, and private domiciliary care providers.
• Lilli Falls Detection Real-time fall detection technology for residential care homes that enables faster responses to falls, particularly in private areas such as bedrooms and bathrooms, using Lilli's sensor-based architecture without cameras or wearables.
• Lilli App for Families Mobile and web application delivering real-time updates and insights into a loved one's wellbeing to families, enabling timely support and peace of mind; accessed via app.intelligentlilli.com.

Quantifiable outcome

• 40% reduction in residential care admissions
• +7 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered core, strategic and minor.

• Develco ProductscoreTechnology or IntegrationSole hardware provider for Lilli's sensor technology. Danish company based in Aarhus, Denmark. Manufactures hardware using services of EMS partner GPV in Thailand.
• GPVcoreOEM/ Whitelabel/ Licensing PartnerEMS (Electronics Manufacturing Services) partner manufacturing Lilli's hardware in Thailand for Develco Products. Maintains compliance with Thai Labour Standards (TLS 8001), UN Global Compact, OHSAS 18001, ISO 14001.
• KyndistrategicStrategic or Co-development PartnerPartnership delivering care services with Medway Council. Kyndi uses Lilli's technology to provide data-driven care insights, achieving £40,000 in savings through targeted interventions.
• 8fold Governance LtdminorOthersProvides Data Protection Officer (DPO) services to Lilli. Registered company number 12085647, contactable at [email protected].
• GoogleminorOthersCorporate partner listed in supply chain. Google provides various services including Google Analytics, reCAPTCHA, and cloud infrastructure.
• Microsoft & LinkedInminorOthersCorporate partners listed in supply chain. Microsoft provides cloud infrastructure and enterprise software; LinkedIn used for professional networking and recruitment.
• HubSpotminorOthersMarketing and CRM platform partner providing marketing automation and customer relationship management services.
• Amazon Web ServicesminorOthersCloud infrastructure provider hosting Lilli's platform and data storage services.
• XerominorOthersAccounting software partner providing financial management and accounting services.
• HSBCminorOthersBanking partner providing financial services including corporate accounts and payment processing.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Just Checking: UK-based provider of sensor-based activity monitoring for older adults living at home, selling primarily to UK local authorities and social services. Closest direct competitor in the lifestyle-monitoring category, using similar passive sensor technology.
• Canary Care: UK home activity monitoring system using discreet wireless sensors to track daily routines and alert family carers or professionals to changes. Direct competitor in the privacy-preserving, sensor-only elder care monitoring category.
• Alcuris (part of Doro): UK-based connected-care platform (acquired by Doro) providing sensor-based activity monitoring and family/carer apps for older adults. Direct competitor targeting UK local authorities and family subscribers with similar privacy-first sensor architecture.
• CarePredict: US-based AI-driven wearable activity monitoring platform for older adults that detects changes in daily activities to enable proactive care. Closest US analogue in the AI-driven activity-pattern-monitoring-for-elder-care category.

Broad incumbents

• Tunstall Healthcare: Established UK-based telecare and telehealth provider with deep local authority and housing association penetration. Offers broader TEC (Technology Enabled Care) portfolio including traditional PERS and dispersed alarms; Lilli competes for the same council innovation budgets.
• Ascom (incl. Doro Care): Swiss-listed provider of healthcare ICT and telecare solutions, including remote patient monitoring and nurse-call systems across European hospitals and elder care. Broad incumbent competing in adjacent remote monitoring and assistive tech categories.

Emerging players

• Person Centred Software: UK health/social care software provider focused primarily on care homes with electronic care planning; expanding into predictive analytics and remote monitoring. Adjacent competitor in the social-care technology stack selling to overlapping UK customers.
• CareLineLive: UK domiciliary care management software provider serving private home care agencies with scheduling, rostering, and increasingly electronic monitoring. Competes with Lilli for private domiciliary care provider budgets and partnership slots.
• VitalConnect: US-based remote patient monitoring company using biosensor patches and AI analytics for continuous vital sign monitoring in hospital and home settings. Comparable AI-driven RPM technology stack but focused on acute/post-acute clinical vitals rather than behavioural monitoring.
• Vayyar Care: Israel-based contactless fall detection and activity monitoring using radar sensor technology. Competing technology approach (radar vs. environmental sensors) addressing similar elder care falls-detection and behavioural monitoring use cases.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/LilliSays
• Facebookfacebook.com/intelligentlilli

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lilli