What Blue Cloud does

Blue Cloud (上海蓝云网络科技有限公司, Shanghai Blue Cloud Network Technology Co., Ltd.) is the exclusive mainland China operator of Microsoft's intelligent cloud stack — Microsoft Azure, Microsoft 365 (including Office 365, Microsoft Teams, and EMS), Microsoft Dynamics 365, and Microsoft Power Platform — and a wholly-owned subsidiary of Nasdaq-listed 21Vianet Group (ticker: VNET). Founded in 2013 from a 2012 cooperation agreement between 21Vianet, Microsoft, and the Shanghai Municipal Government, the company employs approximately 500 professional service personnel (with 300+ technical roles, 90% bilingual Chinese/English support, and 72%/17% bachelor's/master's attainment), serves more than 100 Fortune Global 500 firms and over 1,000 premium customers, and commits to a 99.9% SLA availability with a reported 98% customer satisfaction rate. The core technology stack is the Microsoft Azure and M365/D365/Power Platform ecosystem under Microsoft's licensing, augmented by proprietary tools including ABUS (Azure billing analysis), CECS (hybrid cloud connectivity), a self-developed Hybrid Cloud Management Platform (container cloud), and a Zero-code Development Platform used in customer solutions.

The business model combines recurring subscription revenue from Microsoft cloud services (Azure IaaS, M365/D365/Power Platform SaaS), managed-service contracts on ITIL frameworks with SLA-backed SLAs, and a CLIC (Cloud Landing In China) one-stop landing service for international ISVs and cloud providers entering China that bundles compliance/risk consulting, ICP filing support, commercial operations, go-to-market enablement, and channel expansion. Pricing examples for end customers include Power BI Pro at RMB 87/user/month (per-seat monthly) and Power BI Premium Per User at RMB 150/user/month. Distribution is hybrid: direct enterprise field sales for large accounts, a partner channel of 39+ resellers/distributors including Systex and Shenzhou Guangda for mid-market, and the 21Vianet Cloud Marketplace (marketplace.vnet.com) launched in June 2025 as a multi-sided platform aggregating AI and cloud third-party applications (Dify, AvePoint, BitTitan, RedHat, SUSE).

Customer segments span large enterprise digital transformation (energy, automotive, retail), international ISVs seeking China entry, and cloud-native Chinese enterprises. Notable named customers include Huaneng International Power (energy, 13 systems under 7x24 managed operations), Niu Innovation Energy Technology (EV manufacturing), Honeywell (logistics), and Cegid retail customers (luxury brands). Certifications include 11 Trusted Cloud credentials since 2014, ISO 27001 and 27018, SOC1/SOC2 Type 1, TISAX for automotive, FedRAMP alignment, and MLPS Level 3 for Cegid China POD. Blue Cloud also publishes technical books, video courses, and runs the Blue Cloud Academy training program (60,000 students accumulated).

Name

Blue Cloud

Legal name

上海蓝云网络科技有限公司

Website

https://21vbluecloud.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

251–500 employees

Short description

Blue Cloud is Microsoft's exclusive operator of Azure, Office 365, Dynamics 365, and Power Platform in mainland China, and a subsidiary of Nasdaq-listed 21Vianet Group. It serves 100+ Fortune 500 firms and 1,000+ premium customers with cloud infrastructure, managed services, and CLIC cloud-landing solutions for international ISVs.

Ownership category

akta.pro rank

Product category

Cloud Computing Services / Managed Cloud Operations

NAICS

Computer Facilities Management Services (541513), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Managed Application Platforms (App PaaS & Runtime Services) (HDABAAAD)

akta.pro secondary industries

Cloud Managed Services (Operations, Monitoring, Patching) (BPAEACAF), Cloud Landing Zone & Architecture (Network, IAM, Governance) (BPAEACAE), Cloud Strategy, Assessment & Roadmap (BPAEACAA)

Keywords

• Cloud computing services
• Managed cloud operations
• Microsoft Azure operations
• Cloud marketplace platform
• Enterprise SaaS solutions

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Cloud Infrastructure Services (IaaS): Provides Microsoft Azure infrastructure services including computing, storage, networking resources on subscription and usage-based models
2. Productivity Cloud (SaaS): Office 365 and Microsoft 365 subscription services for enterprise productivity and collaboration
3. Business Applications (SaaS): Dynamics 365 and Power Platform subscription services for CRM and ERP business applications
4. Cloud Landing Services (CLIC): One-stop cloud landing services for international ISVs including compliance consulting, commercial operations, GTM services, managed services, and customer support
5. Managed Services: ITIL-based managed services covering infrastructure, applications, security, monitoring based on SLA contracts

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Blue Cloud operates Microsoft Azure, Microsoft 365 (Office 365, Teams, EMS), Microsoft Dynamics 365, and Microsoft Power Platform cloud services within mainland China as Microsoft's exclusive in-country operator. It also delivers the CLIC (Cloud Landing In China) one-stop service package—covering compliance and risk management, business operations, go-to-market support, managed services, channel expansion, and customer support—for international ISVs and cloud providers seeking to enter the Chinese market. The 21Vianet Cloud Marketplace, launched in June 2025, aggregates third-party AI and cloud applications for Chinese enterprise customers.

Product overview

Blue Cloud (上海蓝云网络科技有限公司 / Shanghai Blue Cloud Network Technology Co., Ltd.) is a subsidiary of 21Vianet Group that operates Microsoft's intelligent cloud services in mainland China. The company offers a comprehensive cloud service portfolio built around four Microsoft cloud platforms: Microsoft Azure (IaaS/PaaS/SaaS), Microsoft 365 (productivity cloud including Office 365 and Teams), Microsoft Dynamics 365 (CRM/ERP), and Microsoft Power Platform (low-code development tools including Power BI, Power Apps, and Power Automate). Beyond operating these Microsoft clouds, Blue Cloud provides complementary value-added services including its Cloud Landing In China (CLIC) one-stop landing platform, managed services, compliance and risk management, business operations, and go-to-market services. In 2025, Blue Cloud launched the 21Vianet Cloud Marketplace — a multi-sided cloud ecosystem platform aggregating third-party AI and cloud solutions. The company also offers proprietary tools including ABUS (Azure billing analysis), CECS (cloud connectivity), and Blue Cloud Customer Connect Services (BCCS) for SMS and third-party login services.

Differentiator

Problem solved

Functional benefit

Brands

• CLIC (Cloud Landing In China): One-stop cloud landing service strategy helping global cloud solution partners land in China and expand their business, covering compliance, risk management, commercial operations, GTM services, managed services, channel expansion, and customer support.
• Cloud Landing In China (CLIC)
• Cloud Academy (蓝云学院)
• 云睐 (AggreSmart)
• OpenClaw Innovation Hub (Agent Zone)

Products and services

• Microsoft Azure (operated by 21Vianet) Microsoft Azure cloud platform operated by 21Vianet/Blue Cloud in mainland China, providing IaaS, PaaS, and SaaS services including virtual machines, databases, AI, and IoT capabilities with 99.9% SLA availability.
• Microsoft 365 (operated by 21Vianet) Microsoft 365 productivity cloud operated by 21Vianet in mainland China, including Office applications, Microsoft Teams collaboration, and EMS enterprise mobility + security, combining productivity apps with security and compliance capabilities.
• Microsoft Dynamics 365 (operated by 21Vianet) Microsoft Dynamics 365 intelligent business application platform operated by 21Vianet, providing unified CRM and ERP cloud applications that integrate customer, product, people, and operations data.
• Microsoft Power Platform (operated by 21Vianet) Microsoft Power Platform low-code development platform operated by 21Vianet, including Power BI (analytics), Power Apps (application development), and Power Automate (workflow automation), connecting Azure, Microsoft 365, and Dynamics 365.
• Cloud Landing In China (CLIC) One-stop cloud landing service for international cloud providers and ISVs to enter and expand in China, covering compliance and risk management, commercial operations, GTM services, managed services, channel expansion, and customer support.
• Managed Services ITIL-standard managed services covering infrastructure services, application management, security services, and monitoring services for public cloud or data center environments, delivered against SLA contracts.
• Compliance and Risk Management Services Professional compliance and risk management consulting services for cloud service landing in China, including ICP filing support, regulatory compliance guidance, and security compliance.
• Business Operation Services Integrated contract lifecycle management and financial management services including procurement-to-payment, billing, collection, and audit for ISV and cloud provider partners.
• Go-to-Market (GTM) Services Market entry services including local market research, brand building, product localization, and joint marketing activities to help partners increase brand awareness and influence in the China market.
• 21Vianet Cloud Marketplace One-stop cloud ecosystem trading platform launched by 21Vianet Blue Cloud in June 2025, aggregating domestic and international AI and cloud third-party applications and services, built on the 'cloud marketplace as a service' concept.
• ABUS (Azure Billing & Usage System) Online SaaS system for managing Microsoft Azure bills and usage, providing billing analysis and resource optimization for Azure customers.
• CECS (Cloud Enterprise Connectivity Service) One-stop hybrid cloud solution including physical circuit deployment and network management services for connecting enterprise environments with the Microsoft cloud operated by Blue Cloud.

Quantifiable outcome

• 98% customer satisfaction maintained consistently
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability9 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and flagship.

• 21vianet Cloud Marketplace EcosystemcoreChannel Partner/ Reseller/ Distributor · 20 June 2025Cloud marketplace platform aggregating domestic and international AI and cloud applications including Dify, AvePoint, BitTitan, RedHat, SUSE for Chinese enterprise customers.
• CegidflagshipStrategic or Co-development Partner · 3 November 2021Blue Cloud operates Cegid Retail Operations Management Platform (Cegid China POD) in China, helping international luxury retail brands enter China market. Partnership enables Cegid to achieve compliance with China's cybersecurity requirements including Level 3 security certification.
• Positive Thinking CompanycoreStrategic or Co-development Partner · 12 October 2021Strategic partnership to help multinational corporations provide digital experiences for customers in mainland China. Partnership combines Positive Thinking Company's global resources with Blue Cloud's data center and cloud service expertise.
• Systex (精诚中国)coreChannel Partner/ Reseller/ Distributor · 28 February 2019Strategic partnership where Systex provides nationwide sales support and implementation services for Blue Cloud's cloud solutions, helping enterprise customers adopt cloud services.
• Shenzhou Guangda (神州光大)coreImplementation/ SI/ Consulting Partner · 28 February 2019Strategic partnership leveraging Shenzhou Guangda's IT service platform with extensive engineer resources to provide technical consulting and implementation services for enterprise customers.
• MicrosoftcoreStrategic or Co-development Partner · 1 January 2013Blue Cloud operates Microsoft Azure, Office 365, Dynamics 365, and Power Platform in China as Microsoft's exclusive operator partner. Strategic partnership established in 2013 to bring international cloud services to China market with compliance support.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/21V_BlueCloud

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blue Cloud