AV Matters

What AV Matters does

AV Matters was an Orlando, Florida-based audio-visual event production services firm that operated independently for approximately 25 years (founded circa 2001) before being acquired by AVFX, a national event production company, in 2023. The company provided event production, video editing, graphic design, audio editing, and project management services — a project-based services portfolio targeting clients requiring professional AV execution for live and produced events, with no disclosed productized software, proprietary platforms, or technology stack beyond standard creative production tooling.

The company's business model is services-based and project-driven, with revenue generated through event production engagements and adjacent creative services; no pricing model, contract structure, or customer segmentation is publicly disclosed. Founder Glen Haron led the firm through its 25-year independent tenure, building a regional Orlando-based client base in a relationship-driven services market. No funding rounds, institutional investors, or venture backing are disclosed.

Following the 2023 AVFX acquisition, AV Matters operates as part of a national event production platform, retaining its existing team and service approach while gaining expanded production capacity and geographic reach. The avmatters.com domain now redirects to avfx.com, signaling full brand consolidation. The parent company is AVFX (strategic operating company), and prior ownership structure is undisclosed. No AI/ML capabilities, technology platforms, certifications, patents, or regulatory actions are documented in available source material.

Name

AV Matters

Website

https://avmatters.com

Company type

Private

Founded year

2001

Operating status

Acquired

Headcount range

11–50 employees

Short description

AV Matters was an Orlando-based audio-visual event production services firm offering event production, video/audio editing, graphic design, and project management. Founded circa 2001 and led by Glen Haron, it served clients for 25 years before being acquired by national operator AVFX in 2023.

Ownership category

akta.pro rank

Product category

Event Production Services

NAICS

Motion Picture and Sound Recording Industries (512), Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Corporate Event Production & AV Services (HSACADAB)

Keywords

• Event production services
• Audio-visual production
• Video editing services
• Graphic design services
• Audio editing services

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

AV Matters provides audio-visual event production services, including video editing, graphic design, audio editing, and project management. The company supports clients with end-to-end event execution and now operates as part of national event production company AVFX, extending its production capacity and geographic reach.

Product overview

AV Matters was an audio-visual (AV) event production services company that has merged with AVFX, a national event production company. Following the acquisition after 25 years of service, AV Matters now operates as part of AVFX, with the same team and passion, but expanded production capabilities. The source data does not provide specific product names, modules, or detailed service offerings beyond general event production services.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Production

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• AVFXcoreStrategic or Co-development Partner · 1 January 2023AVFX is a national event production company. AV Matters has merged with AVFX after 25 years of independent operation. The combination brings together shared values of trust, expertise, and excellence while providing AV Matters customers with access to expanded national-scale production capabilities. The merger maintains continuity of the existing team and service approach.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• LMG (Lighting, Media & Grip): LMG is a national AV, lighting, and video production company serving corporate events, meetings, and touring productions. Closely comparable service mix and target customer base to AV Matters.
• AVFX: AVFX is the national event production company that acquired AV Matters. It offers overlapping AV, staging, and event production services at a national scale, and is the most directly comparable operating peer to AV Matters post-merger.
• SmartSource Rentals: SmartSource provides AV, technology, and event equipment rentals alongside production services for corporate meetings and events, competing directly with AV Matters in the corporate AV market.
• Bluewater Event Production: Bluewater is a regional event production company offering AV, staging, and creative services to corporate clients — closely comparable in size and service scope to AV Matters.
• PRG (Production Resource Group): PRG provides AV, lighting, and rigging rentals and production services for live events, corporate meetings, and trade shows — directly comparable to AV Matters' AV production service line.

Emerging players

• Meeting Tomorrow: Meeting Tomorrow provides AV equipment rentals and event technology services for corporate meetings and events, overlapping with AV Matters' AV production service line for smaller and mid-market engagements.
• Mio Events: Mio Events is a full-service event production agency offering creative, AV, and production services for corporate events; comparable to AV Matters' bundling of creative plus production.

Broad incumbents

• George P. Johnson Experience Marketing: GPJ is an established experiential marketing and event production agency with overlapping AV, creative, and production capabilities for corporate clients and brand activations.
• Freeman: Freeman is a major full-service event production and experiential marketing company offering AV, staging, and design services. Overlaps with AV Matters in event production and creative services for trade shows and corporate events.
• Encore Event Technologies (formerly PSAV): Encore is the largest hotel- and venue-based AV and event technology provider in North America. It directly competes with AV Matters for corporate event production contracts across hotels, convention centers, and venues.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/avmattersevents
• LinkedInlinkedin.com/company/av-matters

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AV Matters