Quiz Clothing
Quiz Clothing was a Glasgow-based UK high street fashion retailer founded in 1993, selling women's clothing, footwear, and accessories through 40+ stores, concessions, and an e-commerce site to UK consumers before ceasing trading in June 2026.
- Company typePrivate
- Founded1993
- HeadquartersGlasgow, United Kingdom
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Quiz Clothing does
Quiz Clothing was a Glasgow-headquartered, UK-focused high street fashion retailer founded in 1993 by Tarak Ramzan. The company sold women's fashion clothing, footwear, and accessories at accessible price points through a network of approximately 40 owned retail stores and 7 concessions distributed across UK cities including Aberdeen, Inverness, and Warrington, complemented by an e-commerce storefront at quizclothing.co.uk. Its operating geography was entirely domestic (GBR), and it served a horizontal mass-market consumer segment seeking affordable, trend-led apparel.
The business model was straightforward direct-to-consumer retail: one-time purchase transactions of physical apparel inventory through owned physical storefronts and online channels, with pricing at standard high-street fashion price points. The company employed between 501 and 1,000 staff across its Glasgow head office and Bellshill distribution centre and was privately held, with no disclosed external private equity or venture capital backing. Quiz's only named commercial counterparties were technology/service vendors, including itim Group plc, which provided retail technology solutions.
Quiz had no publicly disclosed proprietary technology stack, no patents or trademarks recorded, no certifications, and no AI/ML capability footprint. The company entered administration in 2024, recovered sufficiently to plan up to ten new UK store openings in 2025, but collapsed into administration again on February 5, 2026 — its second in twelve months — with 109 redundancies at Glasgow and Bellshill. Interpath Advisory's joint administrators were unable to secure a buyer, and after clearance markdowns of 70-80% the final 20 stores closed on June 20, 2026, ending all trading activity.
Quiz Clothing firmographics
Firmographics- Name
- Quiz Clothing
- Legal name
- Quiz Clothing
- Website
- https://quizclothing.co.uk
- Company type
- Private
- Founded year
- 1993
- Operating status
- Closed
- Headcount range
- 501–1,000 employees
- Short description
- Quiz Clothing was a Glasgow-based UK high street fashion retailer founded in 1993, selling women's clothing, footwear, and accessories through 40+ stores, concessions, and an e-commerce site to UK consumers before ceasing trading in June 2026.
- Ownership category
- akta.pro rank
Quiz Clothing industry classification
Industry- Product category
- Women's Fashion Retail
- NAICS
- Clothing and Clothing Accessories Retailers (4581)
- SIC
- Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Women’s Apparel Retail (CRAAABAB)
- akta.pro secondary industries
- Streetwear & Contemporary Apparel Retail (CRAAABAM), Fashion & Accessories Marketplaces (CRAFABAA)
Keywords
Where Quiz Clothing is headquartered
LocationHeadquarters
- HQ city
- Glasgow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Quiz Clothing business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail Sales: Quiz Clothing generated revenue through the sale of fashion apparel and accessories via physical retail stores and concessions across the UK.
Go-to-market motion1 record
Distribution channels2 records
Quiz Clothing product offering
Product offeringCore offering
Quiz Clothing sold women's fashion clothing, footwear, and accessories directly to consumers through owned high street stores, concessions, and an e-commerce website. The brand focused on trend-led, affordable apparel targeted at UK fashion shoppers, with merchandise ranging from occasion wear to casual everyday pieces.
Differentiator
Problem solved
Functional benefit
Products and services
- Women's fashion clothing
Companies that use Quiz Clothing
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Quiz Clothing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Quiz Clothing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Interpath AdvisorycoreInterpath Advisory was appointed as the administrator for Quiz Clothing following its collapse into administration on February 5, 2026. Alistair McAlinden and Geoff Jacobs from Interpath Advisory were appointed as joint administrators to Orion Retail, Tarak International and Zandra Systems (which collectively trade as Quiz Clothing). The administrators were trading the business while seeking a buyer.
Scale indicators4 records
Recent moves5 records
Expansion highlights2 records
Quiz Clothing competitors and assessment
Company assessmentDirect peers
- New Look: UK high street value fashion retailer selling women's apparel, footwear and accessories at accessible price points across an extensive UK store estate; the closest direct comparable in category, customer and channel mix to Quiz.
- River Island: UK-based accessible women's and men's fashion retailer operating own-brand stores and concessions across the UK; competes with Quiz for the same fashion-conscious high street customer at similar price points.
- Warehouse (formerly): UK-based accessible women's fashion retailer that entered administration in 2020; near-identical positioning to Quiz in assortment, price point and customer demographic.
- Coast (formerly): UK women's occasionwear and contemporary fashion retailer that collapsed into administration; highly comparable customer and price band to Quiz's special-occasion core.
- Ted Baker: UK contemporary fashion retailer that fell into administration in 2024 before a sale to Authentic Brands Group; comparable customer demographic, store estate and category exposure to Quiz.
- Monsoon Accessorize: UK-based multi-channel women's and children's fashion and accessories retailer; directly comparable proposition, channel mix and UK high street exposure to Quiz.
- Oasis (formerly): UK women's contemporary fashion retailer that entered administration in 2020; another near-twin of Quiz in assortment, price band and customer profile.
- Miss Selfridge: UK high street women's fashion retailer operating standalone stores and concessions; comparable youth-oriented women's fashion proposition at accessible price points within the same UK high street channel as Quiz.
Broad incumbents
- Primark: Europe's largest value fashion retailer with a deep UK store footprint; competes with Quiz in affordable fashion but on a dramatically larger scale and broader assortment.
- Karen Millen: UK-based contemporary women's fashion brand operating own retail and concessions in the UK; comparable customer demographic and concession-led distribution model to Quiz.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Quiz Clothing social profiles
Digital presenceQuiz Clothing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Quiz Clothing leadership team
Management profileNumber of profiles
Profiles1 record
Quiz Clothing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Quiz Clothing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Quiz Clothing
What does Quiz Clothing do?
Quiz Clothing sold women's fashion clothing, footwear, and accessories directly to consumers through owned high street stores, concessions, and an e-commerce website. The brand focused on trend-led, affordable apparel targeted at UK fashion shoppers, with merchandise ranging from occasion wear to casual everyday pieces.
Is Quiz Clothing a public or private company?
Quiz Clothing is a private company. It is classified as founder individual operated bootstrapped and is currently closed.
When was Quiz Clothing founded?
Quiz Clothing was founded in 1993. It employs 501 to 1,000 people.
Where is Quiz Clothing based?
Quiz Clothing is headquartered in Glasgow, United Kingdom, in the Europe region.
How does Quiz Clothing make money?
One revenue line is on record: retail Sales.
Who are Quiz Clothing's main competitors?
Direct peers on record are New Look, River Island, Warehouse (formerly), Coast (formerly), Ted Baker, Monsoon Accessorize, Oasis (formerly) and Miss Selfridge. Broad incumbents are Primark and Karen Millen.
Does Quiz Clothing have an API?
No public API is recorded for Quiz Clothing.
What industry is Quiz Clothing in?
Quiz Clothing's product category is Women's Fashion Retail. Its primary akta.pro industry code is CRAAABAB, Women’s Apparel Retail, with a secondary code of CRAAABAM, Streetwear & Contemporary Apparel Retail. Its NAICS code is 4581 and its SIC code is 5621.