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Atlantis Reno

Full company profile

uuid000c8jw

Namestring
Atlantis Reno
Legal namestring
Atlantis Casino Resort Spa
Company typeenum
Public
Founded yearint
1972
Descriptiontext

Atlantis Casino Resort Spa is a single-asset integrated resort located at 3800 S. Virginia Street in Reno, Nevada, owned and operated by Monarch Casino & Resort, Inc. (NASDAQ: MCRI), a publicly traded corporation founded in 1972. The property comprises 817 guest rooms and suites, approximately 61,000 square feet of casino space with roughly 1,200 slot and video poker machines and 33 table games, a 30,000-square-foot Forbes Travel Guide Four-Star spa (Spa Atlantis), 52,000 square feet of meeting and convention space, and eight food and beverage outlets including two Forbes-recognized restaurants (Atlantis Steakhouse and Bistro Napa).

The underlying technology stack is predominantly third-party gaming and building infrastructure: IGT and Everi gaming systems (including the Everi Cares Giving Module that has facilitated over $539,000 in charitable donations since March 2018), KONE eco-escalators with UV handrail sanitization, and the Atlantis Sports NV mobile wagering application. The property holds AAA Four Diamond, Forbes Four-Star, Wine Spectator (24 consecutive years for Atlantis Steakhouse, 23 for Bistro Napa), and Four Green Globes certifications, and is consistently ranked the #1 Reno resort on TripAdvisor and #1 Reno hotel by U.S. News & World Report.

Atlantis makes money through seven integrated revenue streams: gaming (slots, table games, poker, keno, race & sports book, high-limit), hotel accommodations, food and beverage across eight outlets, spa and wellness, meetings and events, on-property retail (The Shoppes at Atlantis), and the Monarch Rewards loyalty program which drives cross-property spend via comp points, tier status, and bundled packages (Stay & Dine, Stay & Spa, Stay & Shop). Go-to-market is direct-to-consumer via the property, online booking, telephone reservations, walk-in traffic, and an active digital/marketing presence; the parent company reported $516 million in consolidated revenue as of November 2024, with a 34% 52-week return.

Short descriptiontext

Atlantis Casino Resort Spa is an integrated Reno resort owned by Monarch Casino & Resort (NASDAQ: MCRI), offering 817 rooms, a 1,200-machine casino, Forbes Four-Star spa and steakhouse, eight dining outlets, and 52,000 sq ft of meeting space serving leisure travelers, gamers, and corporate event clients.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersReno, United States
HQ citystring
Reno
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
casino resort hospitality, hotel accommodations, fine dining restaurants, gaming entertainment, spa wellness services
Industry3 codes
1Integrated Casino Resorts
CodeTHAGAJAAPrimaryYes
2Luxury Casino Hotels
CodeTHAGAJAIPrimaryNo
3Integrated Casino Resorts (Casino + Hotel/Entertainment)
CodeMPAEAAAAPrimaryNo
NAICS code1 code
  • Casino Hotels721120
SIC code2 codes
  • Hotels & Motels7011
  • Hotels, Rooming Houses, Camps & Other Lodging Places7000
Product category
Casino Resort Hospitality
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model7 records
1Gaming Operations
TypeTransaction Fee
Description

The primary revenue driver includes slot machines, table games (blackjack, craps, roulette, baccarat, pai gow poker), poker room, keno, race and sports book, and high limit gaming. Progressive jackpots and casino promotions drive player engagement and retention.

atlantiscasino.com
2Hotel Accommodations
TypeSubscription Recurring
Description

817 guest rooms and suites generating room revenue across multiple room types including Premier King/Queen, Concierge Tower, and Penthouse levels. Direct booking with best rate guarantee and Monarch Rewards member benefits.

atlantiscasino.com
3Food and Beverage
TypeTransaction Fee
Description

Eight food outlets including fine dining (Atlantis Steakhouse, Bistro Napa), casual dining (Toucan Charlie's Buffet, Red Bloom, Manhattan Deli, Purple Parrot, Oyster & Sushi Bar), and quick bites. Includes dining events and wine dinner series.

atlantiscasino.com
4Spa and Wellness
TypeTransaction Fee
Description

30,000 square foot Spa Atlantis offering treatments including Platinum Hydrafacial, Pantai Luar Body Experience, and Jacojupayan Opulence. Includes salon services and fitness center.

atlantiscasino.com
5Meetings and Events
TypeProfessional Services
Description

Approximately 52,000 square feet of banquet, convention and meeting room space including Grand Ballroom, Paradise Ballroom, 22 meeting rooms, Executive Boardroom, and Business Center.

atlantiscasino.com
6Retail - The Shoppes at Atlantis
TypeTransaction Fee
Description

On-property retail shopping destination featuring designer handbags, luxury fashion, and traditional gift shop merchandise.

atlantiscasino.com
7Monarch Rewards Program
TypeSubscription Recurring
Description

Loyalty program offering comp points, free slot play, tier points, and special promotions that drive repeat visits and increased spend across all revenue streams.

atlantiscasino.com
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details11 tiers
120% Off Premier Rooms - Summer promotion for Premier Room categories
ModelSubscriptionBilling cadenceMulti-year contract
Notes

20% discount on Premier Rooms (excludes Concierge Rooms and Suites). Resort fee applies. Book by August 31, 2026.

atlantiscasino.com
2Stay & Dine Package - Two-night stay with $200 dining credit
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$200 Dining Credit included with Two-Night Stay in All-New Premier Rooms. Must book through offer.

atlantiscasino.com
3Stay & Spa Package - Two-night stay with $200 spa credit
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$200 Spa Credit with Two-Night Stay in All-New Premier Rooms. Spa reservations must be booked separately. Consecutive 2-night stay required.

atlantiscasino.com
4Stay & Shop Package - Two-night stay with $150 shoppes credit
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$150 Shoppes Credit with Two-Night Stay in All-New Premier Rooms. Consecutive 2-night stay required.

atlantiscasino.com
5Senior, Teacher and First Responder Discount - 10% off Premier Rooms
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Guests 55+, teachers, and first responders receive 10% off Premier Rooms.

atlantiscasino.com
64th of July Buffet Weekend Celebration pricing
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Friday July 3: Lunch Adult $35.99/Children $19.99, Seafood Dinner Adult $65.99/Children $28.99. Saturday July 4: Seafood Champagne Brunch Adult $55.99/Children $27.99, Steak & Seafood Dinner Adult $65.99/Children $28.99. At Toucan Charlie's Gourmet Buffet & Grille.

atlantiscasino.com
7Entertainment tickets - Larry the Cable Guy
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Tickets starting at $99. Monarch Rewards members receive $10 discount. Two performances at 5pm and 8pm.

atlantiscasino.com
8Entertainment tickets - Rita Rudner
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Tickets starting at $39.

atlantiscasino.com
9Entertainment tickets - Cristela Alonzo
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Tickets starting at $29.

atlantiscasino.com
10Entertainment tickets - Teo González
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Tickets starting at $55. Monarch Rewards members receive $10 discount.

atlantiscasino.com
11Entertainment tickets - Josh Wolf
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Tickets starting at $35.

atlantiscasino.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 5 records shown
1Monarch Rewards
Description

The loyalty rewards program at Atlantis Casino Resort Spa offering comp points, free play, and special promotions for members.

atlantiscasino.com
+4 more records
Core offering1 text field

Atlantis Casino Resort Spa is a full-service 817-room hotel, casino, and spa resort in Reno, Nevada offering hotel accommodations, casino gaming (slots, table games, poker, race and sports book, keno), eight dining venues, a Forbes Four-Star spa, retail shopping, and meeting/convention facilities with live entertainment programming.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • $1 million+ in charitable donations through slot machine change donation program
+3 more records
Product overview1 text field

Atlantis Casino Resort Spa is an integrated resort destination offering a unified portfolio of hospitality products centered around gaming, lodging, dining, and entertainment. The core gaming product (Atlantis Casino) features approximately 1,200 slot machines, 33 table games, poker, keno, and sports betting via the Atlantis Race & Sports Book. Accommodation offerings span 817 rooms across Premier King, Premier Two Queen, Concierge Tower, and Penthouse categories. Dining comprises eight distinct outlets including two Forbes Four-Star recognized restaurants (Atlantis Steakhouse and Bistro Napa), an award-winning buffet (Toucan Charlie's), and various casual and bar venues. The 30,000-square-foot Spa Atlantis provides wellness services with Forbes Four-Star designation for 9+ consecutive years. Additional revenue streams include meeting/convention facilities (52,000 sq ft), retail (The Shoppes at Atlantis), live entertainment, and the Monarch Rewards loyalty program. These products interlock through bundled packages (Stay & Dine, Stay & Spa, Stay & Shop) that drive cross-property spending.

Product and service15 records
1Atlantis Hotel Accommodations
CategoryHotel Lodging
Description

817-room hotel complex offering guest rooms and suites for leisure and business travelers visiting the Reno resort.

2Atlantis Casino Floor
CategoryCasino Gaming
Description

On-site casino floor featuring slot machines, table games, and supporting gaming operations for adult patrons.

3Atlantis Poker Room
CategoryCasino Gaming
Description

Dedicated poker room offering cash games and tournaments managed by the Poker Room Manager.

4Atlantis Race & Sports Book
CategorySports Wagering
Description

On-property race and sports book providing pari-mutuel and sports wagering services for guests.

5Keno Lounge
CategoryCasino Gaming
Description

Keno lounge offering keno draw games for casino patrons in a casual lounge setting.

6Atlantis Steakhouse
CategoryFood and Beverage
Description

Forbes Four-Star signature steakhouse serving steaks, seafood, and fine-dining fare to resort guests and the public.

7Bistro Napa
CategoryFood and Beverage
Description

Bistro and wine bar concept offering a curated food and wine program to resort guests and visitors.

8Toucan Charlie's Gourmet Buffet & Grille
CategoryFood and Beverage
Description

Gourmet buffet and grille offering buffet-style and à la carte dining to casino and hotel guests.

9Manhattan Deli
CategoryFood and Beverage
Description

Deli-style casual restaurant serving sandwiches and quick meals to guests and visitors.

10Oyster & Sushi Bar
CategoryFood and Beverage
Description

Oyster and sushi bar serving raw bar and sushi items to resort guests and visitors.

11Spa Atlantis
CategorySpa and Wellness
Description

Forbes Four-Star full-service spa offering massage, skincare, body treatments, salon services, and wellness amenities to resort guests and day spa visitors.

12Meeting & Convention Facilities
CategoryMeetings and Events
Description

Dedicated meeting, banquet, and convention facilities available for corporate events, weddings, and group bookings with on-site catering and event services.

13The Shoppes at Atlantis
CategoryRetail
Description

On-site retail promenade featuring shops selling apparel, gifts, and sundries to resort guests and visitors.

14Monarch Rewards
CategoryLoyalty Program
Description

Free loyalty program that rewards guests for gaming, hotel, dining, and spa spend with offers, complimentary play, and tiered benefits.

15Atlantis Live Entertainment
CategoryEntertainment
Description

Live entertainment programming at the resort featuring concerts, comedy, and themed nightlife experiences for guests and visitors.

Scale indicator12 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
1IGT
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-04-15
Description

IGT provides slot machine change donation technology powering the charitable giving program at Atlantis. The technology allows guests redeeming slot machine tickets to donate their remaining change to select nonprofit organizations. This partnership enables Atlantis's community engagement initiatives.

globenewswire.com
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-04-15
Description

Everi provides the Cares Giving Module technology for charitable donation kiosks at Atlantis. The Everi Cares program enables guests to donate slot machine change to select charities including Food Bank of Northern Nevada, American Cancer Society, and Make-A-Wish Foundation. Since March 2018, the program has raised over $539,000.

Strategic tierMinorTypeOthersAnnounced on2025-01-08
Description

Atlantis hosts the annual All Reno Radio Blood Drive in partnership with Vitalant. The two-day event features radio station participation and donor incentives including Reno Aces tickets, dining certificates, and Atlantis Staycation Packages.

4Moana Springs Community Aquatics and Fitness Center
Strategic tierMinorTypeOthersAnnounced on2024-09-01
Description

Atlantis supported the opening of Moana Springs Community Aquatics and Fitness Center with a $250,000 donation for equipment and furniture. CEO John Farahi attended the ribbon-cutting event.

atlantiscasino.com
Strategic tierCoreTypeOthersAnnounced on2018-03-13
Description

Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Received $150,500.85 in donations from March 2018 to November 2025.

Strategic tierCoreTypeOthersAnnounced on2018-03-13
Description

Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Also receives donations from Atlantis fountain coin collections through the 'A Coin for a Wish' program (over $100,000 donated since 1992). Received $143,669.20 from Everi Cares program.

Strategic tierCoreTypeOthersAnnounced on2018-03-13
Description

Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Received $132,194.45 in donations from March 2018 to November 2025.

Strategic tierMinorTypeOthersAnnounced on2018-03-13
Description

Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Received $113,031.33 in donations from March 2018 to November 2025.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Atlantis has participated in NV Energy's energy efficiency program for over 14 years, receiving technical assistance and monetary incentives for sustainability efforts. Atlantis has also participated on speaker panels to promote efficiency to industry peers.

Recent move12 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Wynn operates luxury integrated casino resorts with award-winning dining, spas, and hotels. While larger and Las Vegas/Macau-focused, it competes with Atlantis for the premium leisure tourist segment and represents the luxury benchmark Atlantis emulates through Forbes awards.

TypeBroad incumbent
Description

Red Rock Resorts (Station Casinos) operates a portfolio of Las Vegas locals and regional casino resorts. It offers a comparable integrated casino resort model with gaming, hotel, dining, and spa, though concentrated in Las Vegas locals markets rather than destination tourism.

TypeBroad incumbent
Description

Penn Entertainment operates a large portfolio of regional casino resorts and is a major player in the U.S. sports betting market through ESPN BET. Comparable as a multi-property regional gaming operator with similar revenue mix and gaming-led model.

TypeBroad incumbent
Description

Boyd Gaming operates a diversified portfolio of regional casino resorts across multiple states. It serves the same broad regional gaming and hospitality customer base as Atlantis, though at much larger scale and across multiple markets.

TypeDirect peer
Description

Eldorado is a downtown Reno casino resort now part of Caesars Entertainment's regional portfolio. It directly overlaps with Atlantis in gaming, lodging, dining, and meetings offerings for the same Reno customer base.

TypeDirect peer
Description

Peppermill is Reno's other flagship integrated casino resort with hotel, multiple F&B outlets, spa, and gaming floor. It competes head-to-head with Atlantis for the same leisure tourist, gaming, and corporate event customer base in the Reno market.

TypeDirect peer
Description

Grand Sierra is a major Reno integrated casino resort offering hotel rooms, casino gaming, dining, and entertainment. It directly competes with Atlantis for gaming customers, leisure tourists, and group business in northern Nevada.

TypeDirect peer
Description

Sister property under Monarch Casino & Resort, Inc. (NASDAQ:MCRI) located in Black Hawk, Colorado, featuring a 60,000 sq ft casino, 516 rooms, and spa. Comparable integrated resort model with shared operating platform and parent-level synergies.

TypeDirect peer
Description

Silver Legacy is a Reno-based integrated casino hotel operated by Caesars-affiliated Eldorado Resorts, offering gaming, lodging, dining, and entertainment. It competes directly with Atlantis in the Reno market across all major resort segments.

TypeBroad incumbent
Description

Caesars operates one of the largest portfolios of casino resorts globally and is the parent of Silver Legacy and Eldorado in Reno. Its Caesars Rewards loyalty program directly competes with Monarch Rewards for the same regional gaming customer base.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance7 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Atlantis Reno

Casino Resort Hospitalityatlantiscasino.com

Atlantis Casino Resort Spa is an integrated Reno resort owned by Monarch Casino & Resort (NASDAQ: MCRI), offering 817 rooms, a 1,200-machine casino, Forbes Four-Star spa and steakhouse, eight dining outlets, and 52,000 sq ft of meeting space serving leisure travelers, gamers, and corporate event clients.

What Atlantis Reno does

Atlantis Casino Resort Spa is a single-asset integrated resort located at 3800 S. Virginia Street in Reno, Nevada, owned and operated by Monarch Casino & Resort, Inc. (NASDAQ: MCRI), a publicly traded corporation founded in 1972. The property comprises 817 guest rooms and suites, approximately 61,000 square feet of casino space with roughly 1,200 slot and video poker machines and 33 table games, a 30,000-square-foot Forbes Travel Guide Four-Star spa (Spa Atlantis), 52,000 square feet of meeting and convention space, and eight food and beverage outlets including two Forbes-recognized restaurants (Atlantis Steakhouse and Bistro Napa).

The underlying technology stack is predominantly third-party gaming and building infrastructure: IGT and Everi gaming systems (including the Everi Cares Giving Module that has facilitated over $539,000 in charitable donations since March 2018), KONE eco-escalators with UV handrail sanitization, and the Atlantis Sports NV mobile wagering application. The property holds AAA Four Diamond, Forbes Four-Star, Wine Spectator (24 consecutive years for Atlantis Steakhouse, 23 for Bistro Napa), and Four Green Globes certifications, and is consistently ranked the #1 Reno resort on TripAdvisor and #1 Reno hotel by U.S. News & World Report.

Atlantis makes money through seven integrated revenue streams: gaming (slots, table games, poker, keno, race & sports book, high-limit), hotel accommodations, food and beverage across eight outlets, spa and wellness, meetings and events, on-property retail (The Shoppes at Atlantis), and the Monarch Rewards loyalty program which drives cross-property spend via comp points, tier status, and bundled packages (Stay & Dine, Stay & Spa, Stay & Shop). Go-to-market is direct-to-consumer via the property, online booking, telephone reservations, walk-in traffic, and an active digital/marketing presence; the parent company reported $516 million in consolidated revenue as of November 2024, with a 34% 52-week return.

Atlantis Reno firmographics

Firmographics
Name
Atlantis Reno
Legal name
Atlantis Casino Resort Spa
Website
https://atlantiscasino.com
Company type
Public
Founded year
1972
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
Atlantis Casino Resort Spa is an integrated Reno resort owned by Monarch Casino & Resort (NASDAQ: MCRI), offering 817 rooms, a 1,200-machine casino, Forbes Four-Star spa and steakhouse, eight dining outlets, and 52,000 sq ft of meeting space serving leisure travelers, gamers, and corporate event clients.
Ownership category
akta.pro rank

Atlantis Reno industry classification

Industry
Product category
Casino Resort Hospitality
NAICS
Casino Hotels (721120)
SIC
Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
akta.pro primary industry
Integrated Casino Resorts (THAGAJAA)
akta.pro secondary industries
Luxury Casino Hotels (THAGAJAI), Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA)

Keywords

  • Casino resort hospitality
  • Hotel accommodations
  • Fine dining restaurants
  • Gaming entertainment
  • Spa wellness services

Where Atlantis Reno is headquartered

Location

Headquarters

HQ city
Reno
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Atlantis Reno business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Gaming Operations: The primary revenue driver includes slot machines, table games (blackjack, craps, roulette, baccarat, pai gow poker), poker room, keno, race and sports book, and high limit gaming. Progressive jackpots and casino promotions drive player engagement and retention.
  2. Hotel Accommodations: 817 guest rooms and suites generating room revenue across multiple room types including Premier King/Queen, Concierge Tower, and Penthouse levels. Direct booking with best rate guarantee and Monarch Rewards member benefits.
  3. Food and Beverage: Eight food outlets including fine dining (Atlantis Steakhouse, Bistro Napa), casual dining (Toucan Charlie's Buffet, Red Bloom, Manhattan Deli, Purple Parrot, Oyster & Sushi Bar), and quick bites. Includes dining events and wine dinner series.
  4. Spa and Wellness: 30,000 square foot Spa Atlantis offering treatments including Platinum Hydrafacial, Pantai Luar Body Experience, and Jacojupayan Opulence. Includes salon services and fitness center.
  5. Meetings and Events: Approximately 52,000 square feet of banquet, convention and meeting room space including Grand Ballroom, Paradise Ballroom, 22 meeting rooms, Executive Boardroom, and Business Center.
  6. Retail - The Shoppes at Atlantis: On-property retail shopping destination featuring designer handbags, luxury fashion, and traditional gift shop merchandise.
  7. Monarch Rewards Program: Loyalty program offering comp points, free slot play, tier points, and special promotions that drive repeat visits and increased spend across all revenue streams.

Pricing tiers

ModelBillingPrice
SubscriptionMulti-year contract20% Off Premier Rooms - Summer promotion for Premier Room categories
SubscriptionMulti-year contractStay & Dine Package - Two-night stay with $200 dining credit
SubscriptionMulti-year contractStay & Spa Package - Two-night stay with $200 spa credit
SubscriptionMulti-year contractStay & Shop Package - Two-night stay with $150 shoppes credit
SubscriptionMulti-year contractSenior, Teacher and First Responder Discount - 10% off Premier Rooms
Unit PricingPay-as-you-go4th of July Buffet Weekend Celebration pricing
Unit PricingPay-as-you-goEntertainment tickets - Larry the Cable Guy
Unit PricingPay-as-you-goEntertainment tickets - Rita Rudner
Unit PricingPay-as-you-goEntertainment tickets - Cristela Alonzo
Unit PricingPay-as-you-goEntertainment tickets - Teo González
Unit PricingPay-as-you-goEntertainment tickets - Josh Wolf

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Atlantis Reno product offering

Product offering

Core offering

Atlantis Casino Resort Spa is a full-service 817-room hotel, casino, and spa resort in Reno, Nevada offering hotel accommodations, casino gaming (slots, table games, poker, race and sports book, keno), eight dining venues, a Forbes Four-Star spa, retail shopping, and meeting/convention facilities with live entertainment programming.

Product overview

Atlantis Casino Resort Spa is an integrated resort destination offering a unified portfolio of hospitality products centered around gaming, lodging, dining, and entertainment. The core gaming product (Atlantis Casino) features approximately 1,200 slot machines, 33 table games, poker, keno, and sports betting via the Atlantis Race & Sports Book. Accommodation offerings span 817 rooms across Premier King, Premier Two Queen, Concierge Tower, and Penthouse categories. Dining comprises eight distinct outlets including two Forbes Four-Star recognized restaurants (Atlantis Steakhouse and Bistro Napa), an award-winning buffet (Toucan Charlie's), and various casual and bar venues. The 30,000-square-foot Spa Atlantis provides wellness services with Forbes Four-Star designation for 9+ consecutive years. Additional revenue streams include meeting/convention facilities (52,000 sq ft), retail (The Shoppes at Atlantis), live entertainment, and the Monarch Rewards loyalty program. These products interlock through bundled packages (Stay & Dine, Stay & Spa, Stay & Shop) that drive cross-property spending.

Differentiator

Problem solved

Functional benefit

Brands

  • Monarch Rewards: The loyalty rewards program at Atlantis Casino Resort Spa offering comp points, free play, and special promotions for members.
  • Atlantis Steakhouse
  • Spa Atlantis
  • Bistro Napa
  • Atlantis Sports NV

Products and services

  • Atlantis Hotel Accommodations 817-room hotel complex offering guest rooms and suites for leisure and business travelers visiting the Reno resort.
  • Atlantis Casino Floor On-site casino floor featuring slot machines, table games, and supporting gaming operations for adult patrons.
  • Atlantis Poker Room Dedicated poker room offering cash games and tournaments managed by the Poker Room Manager.
  • Atlantis Race & Sports Book On-property race and sports book providing pari-mutuel and sports wagering services for guests.
  • Keno Lounge Keno lounge offering keno draw games for casino patrons in a casual lounge setting.
  • Atlantis Steakhouse Forbes Four-Star signature steakhouse serving steaks, seafood, and fine-dining fare to resort guests and the public.
  • Bistro Napa Bistro and wine bar concept offering a curated food and wine program to resort guests and visitors.
  • Toucan Charlie's Gourmet Buffet & Grille Gourmet buffet and grille offering buffet-style and à la carte dining to casino and hotel guests.
  • Manhattan Deli Deli-style casual restaurant serving sandwiches and quick meals to guests and visitors.
  • Oyster & Sushi Bar Oyster and sushi bar serving raw bar and sushi items to resort guests and visitors.
  • Spa Atlantis Forbes Four-Star full-service spa offering massage, skincare, body treatments, salon services, and wellness amenities to resort guests and day spa visitors.
  • Meeting & Convention Facilities Dedicated meeting, banquet, and convention facilities available for corporate events, weddings, and group bookings with on-site catering and event services.
  • The Shoppes at Atlantis On-site retail promenade featuring shops selling apparel, gifts, and sundries to resort guests and visitors.
  • Monarch Rewards Free loyalty program that rewards guests for gaming, hotel, dining, and spa spend with offers, complimentary play, and tiered benefits.
  • Atlantis Live Entertainment Live entertainment programming at the resort featuring concerts, comedy, and themed nightlife experiences for guests and visitors.

Quantifiable outcome

  • $1 million+ in charitable donations through slot machine change donation program
  • +3 more outcomes

Companies that use Atlantis Reno

Customer profile

Named customers1 record

Segments6 records

Ideal customer profiles2 records

Atlantis Reno technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Atlantis Reno partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core and minor.

  • IGTcoreTechnology or Integration · 15 April 2026IGT provides slot machine change donation technology powering the charitable giving program at Atlantis. The technology allows guests redeeming slot machine tickets to donate their remaining change to select nonprofit organizations. This partnership enables Atlantis's community engagement initiatives.
  • Everi Holdings Inc.coreTechnology or Integration · 15 April 2026Everi provides the Cares Giving Module technology for charitable donation kiosks at Atlantis. The Everi Cares program enables guests to donate slot machine change to select charities including Food Bank of Northern Nevada, American Cancer Society, and Make-A-Wish Foundation. Since March 2018, the program has raised over $539,000.
  • Vitalant (Blood Services)minorOthers · 8 January 2025Atlantis hosts the annual All Reno Radio Blood Drive in partnership with Vitalant. The two-day event features radio station participation and donor incentives including Reno Aces tickets, dining certificates, and Atlantis Staycation Packages.
  • Moana Springs Community Aquatics and Fitness CenterminorOthers · 1 September 2024Atlantis supported the opening of Moana Springs Community Aquatics and Fitness Center with a $250,000 donation for equipment and furniture. CEO John Farahi attended the ribbon-cutting event.
  • Food Bank of Northern NevadacoreOthers · 13 March 2018Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Received $150,500.85 in donations from March 2018 to November 2025.
  • Make-A-Wish Foundation of Northeastern and Central California & Northern NevadacoreOthers · 13 March 2018Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Also receives donations from Atlantis fountain coin collections through the 'A Coin for a Wish' program (over $100,000 donated since 1992). Received $143,669.20 from Everi Cares program.
  • American Cancer Society - Great West DivisioncoreOthers · 13 March 2018Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Received $132,194.45 in donations from March 2018 to November 2025.
  • Honor Flight NevadaminorOthers · 13 March 2018Charitable recipient of Everi Cares Giving Kiosks at Atlantis. Received $113,031.33 in donations from March 2018 to November 2025.
  • NV EnergyminorStrategic or Co-development PartnerAtlantis has participated in NV Energy's energy efficiency program for over 14 years, receiving technical assistance and monetary incentives for sustainability efforts. Atlantis has also participated on speaker panels to promote efficiency to industry peers.

Scale indicators12 records

Recent moves12 records

Expansion highlights6 records

Atlantis Reno competitors and assessment

Company assessment

Broad incumbents

  • Wynn Resorts: Wynn operates luxury integrated casino resorts with award-winning dining, spas, and hotels. While larger and Las Vegas/Macau-focused, it competes with Atlantis for the premium leisure tourist segment and represents the luxury benchmark Atlantis emulates through Forbes awards.
  • Red Rock Resorts: Red Rock Resorts (Station Casinos) operates a portfolio of Las Vegas locals and regional casino resorts. It offers a comparable integrated casino resort model with gaming, hotel, dining, and spa, though concentrated in Las Vegas locals markets rather than destination tourism.
  • Penn Entertainment: Penn Entertainment operates a large portfolio of regional casino resorts and is a major player in the U.S. sports betting market through ESPN BET. Comparable as a multi-property regional gaming operator with similar revenue mix and gaming-led model.
  • Boyd Gaming Corporation: Boyd Gaming operates a diversified portfolio of regional casino resorts across multiple states. It serves the same broad regional gaming and hospitality customer base as Atlantis, though at much larger scale and across multiple markets.
  • Caesars Entertainment: Caesars operates one of the largest portfolios of casino resorts globally and is the parent of Silver Legacy and Eldorado in Reno. Its Caesars Rewards loyalty program directly competes with Monarch Rewards for the same regional gaming customer base.

Direct peers

  • Eldorado Resort Casino: Eldorado is a downtown Reno casino resort now part of Caesars Entertainment's regional portfolio. It directly overlaps with Atlantis in gaming, lodging, dining, and meetings offerings for the same Reno customer base.
  • Peppermill Resort Spa Casino: Peppermill is Reno's other flagship integrated casino resort with hotel, multiple F&B outlets, spa, and gaming floor. It competes head-to-head with Atlantis for the same leisure tourist, gaming, and corporate event customer base in the Reno market.
  • Grand Sierra Resort and Casino: Grand Sierra is a major Reno integrated casino resort offering hotel rooms, casino gaming, dining, and entertainment. It directly competes with Atlantis for gaming customers, leisure tourists, and group business in northern Nevada.
  • Monarch Casino Resort Spa: Sister property under Monarch Casino & Resort, Inc. (NASDAQ:MCRI) located in Black Hawk, Colorado, featuring a 60,000 sq ft casino, 516 rooms, and spa. Comparable integrated resort model with shared operating platform and parent-level synergies.
  • Silver Legacy Resort Casino: Silver Legacy is a Reno-based integrated casino hotel operated by Caesars-affiliated Eldorado Resorts, offering gaming, lodging, dining, and entertainment. It competes directly with Atlantis in the Reno market across all major resort segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Atlantis Reno social profiles

Digital presence

Atlantis Reno compliance and trust

Trust signal

Compliance7 records

Atlantis Reno financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Atlantis Reno leadership team

Management profile

Number of profiles

Profiles2 records

Atlantis Reno funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Atlantis Reno M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlantis Reno

What does Atlantis Reno do?

Atlantis Casino Resort Spa is a full-service 817-room hotel, casino, and spa resort in Reno, Nevada offering hotel accommodations, casino gaming (slots, table games, poker, race and sports book, keno), eight dining venues, a Forbes Four-Star spa, retail shopping, and meeting/convention facilities with live entertainment programming.

Is Atlantis Reno a public or private company?

Atlantis Reno is a public company. It is classified as public and is currently operating.

When was Atlantis Reno founded?

Atlantis Reno was founded in 1972. It employs 1,001 to 5,000 people.

Where is Atlantis Reno based?

Atlantis Reno is headquartered in Reno, United States, in the North America region.

How does Atlantis Reno make money?

Seven revenue lines are on record. Gaming Operations are the primary driver. The others are hotel Accommodations, food and Beverage, spa and Wellness, meetings and Events, retail - The Shoppes at Atlantis and monarch Rewards Program.

Who are Atlantis Reno's main competitors?

Broad incumbents on record are Wynn Resorts, Red Rock Resorts, Penn Entertainment, Boyd Gaming Corporation and Caesars Entertainment. Direct peers are Eldorado Resort Casino, Peppermill Resort Spa Casino, Grand Sierra Resort and Casino, Monarch Casino Resort Spa and Silver Legacy Resort Casino.

Does Atlantis Reno have an API?

No public API is recorded for Atlantis Reno.

What industry is Atlantis Reno in?

Atlantis Reno's product category is Casino Resort Hospitality. Its primary akta.pro industry code is THAGAJAA, Integrated Casino Resorts, with a secondary code of THAGAJAI, Luxury Casino Hotels. Its NAICS code is 721120 and its SIC code is 7011.

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