Sifter Solutions

What Sifter Solutions does

Sifter Solutions, Inc. is a Chicago-based, privately-held B2B technology company founded in 2020 that operates a "Food is Medicine" platform branded as Nutrition as a Service™. The platform matches personal food preferences to specific retail products via a curated nutrition database and a 0-100 product scoring system called the Open Health Score Index, which is built on the Nutrient-Rich Foods Index (NRFI) — an open-source, evidence-backed nutritional model. The product portfolio consists of a B2B API suite (Sifter Connect API) with modules for product search, local store assortment lookup, scan-by-diet barcode functionality (Scan By Diet™), and recipe personalization (RecipeSifter™), plus a compliance service for SNAP waiver requirements. Sifter also operates a consumer-facing app (Sifter.Shop) on a freemium model, and in 2026 announced an Attribute Marketplace with Circana that integrates health attributes (nutrient data, GLP-1 trends) into CPG market intelligence. Named customers and partners include Walmart, Target, Kroger, Walgreens, Stop & Shop, Brookshire Brothers, McCormick, Once Again, That's It, Ayble Health, Healthie, and Eden. Revenue is generated primarily through B2B API/SaaS subscriptions, with no public pricing disclosed; the consumer app uses a premium subscription model. The company is led by founders Andrew Parkinson and Thomas Parkinson, has 11-50 employees, and in May 2026 acquired Attane Health for an undisclosed amount, signaling active inorganic growth. No funding rounds or revenue figures are publicly disclosed.

Name

Sifter Solutions

Legal name

Sifter Solutions, Inc.

Website

https://sifter.solutions

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Sifter Solutions is a Chicago-based B2B technology company providing Nutrition as a Service™ APIs that match personal dietary needs to retail food products. It serves grocery retailers (Walmart, Target, Kroger, Walgreens), CPG manufacturers, and digital health platforms via enterprise API integrations.

Ownership category

akta.pro rank

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. API/SaaS Subscriptions: B2B API subscriptions providing access to nutrition data, dietary filtering, and product matching capabilities for enterprise clients including retailers, healthcare platforms, and food brands.
2. Consumer App (Sifter.Shop): Consumer-facing premium subscription app offering personalized product discovery with a 25% first-year discount available (code SIFTEROFFER24).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Sifter Solutions operates a proprietary "Nutrition as a Service" platform that delivers food product scoring, dietary filtering, and personalization capabilities through B2B APIs. The platform powers grocery retailers, healthcare platforms, and food brands with accurate nutrition data, barcode-based diet compatibility scanning, shoppable recipe personalization, and SNAP waiver compliance services. It also offers a consumer-facing app (Sifter.Shop) for product discovery.

Product overview

Sifter Solutions is a Food is Medicine technology platform providing Nutrition as a Service™ — a proprietary, portable technology platform that matches personal food preferences to specific products sold at retail. The product portfolio consists of a consumer-facing app (Sifter Shop) paired with B2B API products and modules including Scan By Diet™, RecipeSifter™, Product Search, and Local Store Assortment. The platform is powered by the Open Health Score Index based on the Nutrient-Rich Foods Index (NRFI) and offers compliance services for SNAP waivers. The Attribute Marketplace (via Circana partnership) integrates health attributes into market intelligence.

Differentiator

Problem solved

Functional benefit

Brands

• Scan By Diet™: Mobile app feature allowing users to scan barcodes to check food compatibility with their diet
• RecipeSifter™
• Nutrition as a Service™
• Sifter Connect API
• Open Health Score Index

Products and services

• Sifter Consumer App (Sifter.Shop) Consumer-facing product discovery engine and mobile app that allows shoppers to find foods compatible with their dietary needs, scan products at retail, and access personalized nutrition guidance. Available as a freemium app with a premium subscription tier.
• Sifter Connect API (Nutrition as a Service) Flexible, dynamic APIs enabling enterprise partners (retailers, healthcare platforms, food brands) to integrate nutrition data, dietary filtering, and personalized food-matching capabilities into their own platforms.
• Scan By Diet In-store shopping tool that allows customers to scan a barcode to instantly see whether a food is compatible with their diet. Available via API integration for retailer and partner platforms.
• RecipeSifter Makes recipes shoppable and relevant to a shopper's personal dietary profile by matching recipe ingredients to available products at local retailers.
• Open Health Score Index Data product that provides the most accurate data available to power food product scoring programs, built on a 0-100 rating using the Nutrient-Rich Foods Index (NRFI) open-source model.
• SNAP Waiver Compliance Compliance services for SNAP waiver requirements including real-time eligibility tools, continuously updated Restricted Product Lists at checkout, and data support for food retailers to remain compliant with state-by-state regulations.
• Attribute Marketplace (with Circana) Partnership product with Circana that seamlessly integrates health-focused attributes like nutrient data and GLP-1 trends into market intelligence to drive smarter product, pricing, and innovation decisions for CPG and retail partners.

Quantifiable outcome

• Significantly less cost than building nutrition technology in-house
• +1 more outcomes

Named customers12 records

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Brookshire Brothers, Inc.coreStrategic or Co-development Partner · 18 March 2026Sifter Solutions provides compliance services for SNAP waiver requirements, including real-time eligibility tools and data support. This partnership helps Brookshire Brothers adapt to evolving food assistance policies and improve shopper guidance.
• CircanacoreStrategic or Co-development PartnerSifter and Circana partnering to launch Attribute Marketplace — a solution that seamlessly integrates health-focused attributes like nutrient data and GLP-1 trends into market intelligence to drive smarter product, pricing, and innovation decisions.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Ibotta: Grocery-shopper engagement and data platform serving major US retailers and CPG brands. Comparable in its B2B retail-tech business model and enterprise buyer base, though focused on promotions rather than nutrition data.
• MyFitnessPal: The largest consumer nutrition-tracking platform, with deep food databases and dietary tooling. Operates broadly across consumer and enterprise; overlaps with Sifter on nutrition data and dietary filtering, but is consumer-first and does not focus on retailer API distribution.

Direct peers

• Edamam: Provides nutrition analysis APIs and recipe/dietary data to enterprise food, health, and wellness customers. Closest direct competitor in the B2B nutrition data API space, serving the same buyer (retailers, food brands, health platforms) with overlapping dietary filtering and product-matching capabilities.
• Spoonacular: Offers a food, recipe, and nutrition API used by grocery, health, and meal-planning platforms. Competes with Sifter in the same product-discovery and recipe-personalization categories, often embedded in third-party apps via the same API distribution model.
• Nutritionix: A nutrition database and API used by restaurants, food brands, and health apps to power menu labeling, dietary filtering, and tracking. Highly comparable to Sifter's API business, with similar enterprise buyer profile and product taxonomy.
• Label Insight: Product-attribute data platform for grocery and CPG customers, providing detailed food product attributes for shopper-facing applications. Directly comparable to Sifter's product data and dietary attribute layer serving retailers and brands.

Emerging players

• Viome: Direct-to-consumer personalized nutrition and supplements company using gut microbiome testing. Adjacent personalized-nutrition category, sharing the Sifter thesis that biology-driven food matching is a large and under-served market.
• DayTwo: Microbiome-based personalized nutrition platform serving employers, health plans, and providers. Comparable 'food as medicine' positioning for chronic-disease populations, with overlap on the Sifter healthcare-platform customer segment.
• ZOE: Personalized nutrition company combining gut microbiome, blood fat, and blood sugar data to deliver individualized food recommendations. Comparable consumer-facing nutrition personalization thesis, with partial overlap on the dietary-filtering and scoring product surface.

Others

• FMI – The Food Industry Association: Industry trade association for US grocery retail and food industry. Sifter references similar food-industry ecosystem partners; not a direct competitor but an adjacent stakeholder shaping the Food-as-Medicine policy and standards environment in which Sifter operates.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/SifterSolutions
• YouTubeyoutube.com/@siftersolutions
• LinkedInlinkedin.com/company/sifter-solutions-inc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sifter Solutions