What RediClinic does

RediClinic (legal entity: TIME2HEAL WELLNESS PRIVATE LIMITED) is an India-based, direct-to-consumer natural supplements brand headquartered in Hyderabad, operating since 2025. The company sells 18 SKUs across diabetes management, lipid control, vitality, stress and sleep, fitness, skin and beauty, joint support, and general wellness, formulated as capsules, tablets, and gummies that combine Ayurvedic herbal ingredients (Gymnema Sylvestre, Shilajit, Ashwagandha, Berberine, Red Yeast Rice, etc.) with modern bioavailability techniques such as chelated mineral forms, co-administered absorption enhancers (e.g., Black Pepper), and third-party testing. Flagship formulations include a proprietary Triterpenoid Saponins-based DiaControl product for blood sugar support and a triple-combination Lipid Control formula (Plant Sterols + Red Yeast Rice + Berberine) that the company positions as unique in India. Pricing is unit-based at INR 699-1,599 per SKU with 12-38% discounts on multi-pack bundles, free domestic shipping, and Cash on Delivery in select locations.

The business model is direct-to-consumer e-commerce anchored on the owned rediclinic.com storefront and supplemented by listings on three major Indian marketplaces — Flipkart, Amazon India, and the health-specialized Tata 1mg — with no disclosed B2B or enterprise channel. The company is founder-led under CEO Abdul Sattar, holds FSSAI approval and ISO certification as table-stakes regulatory requirements, and markets itself through an educational blog, customer testimonials collected via Judge.me, email/newsletter signup incentives, and a WhatsApp support channel. Target customers are health-conscious Indian adults segmented into seven use-case verticals (diabetic support, fitness/bodybuilding, daily wellness, heart health, joint support, sexual wellness, and skin/beauty); the company claims a cumulative customer base of 50,000-100,000+, with individual testimonials citing HbA1c improvements and product efficacy. No external funding, revenue figures, or institutional ownership has been disclosed.

Name

RediClinic

Legal name

TIME2HEAL WELLNESS PRIVATE LIMITED

Website

https://rediclinic.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Dietary Supplements

NAICS

Food (Health) Supplement Retailers (456191)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Herbal & Botanical Supplements (CRADAGAD)

akta.pro secondary industries

Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity) (CRADAGAE), Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI), Condition-Specific Bioactives (Glucosamine/Chondroitin, Plant Sterols, Melatonin, Lutein/Zeaxanthin) (AFAJAKAK), Vitamins & Minerals (Single Nutrients) (CRADAGAB)

Keywords

• Dietary supplements
• Herbal supplements
• Ayurvedic nutrition
• Nutritional supplements
• Wellness products

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct E-commerce Product Sales: RediClinic generates revenue through direct-to-consumer sales of natural supplements via its e-commerce platform (rediclinic.com). Customers purchase products at listed prices with discounts offered on multi-pack purchases. The company offers various supplement products across categories including diabetes support, heart health, fitness, sleep, skin wellness, and general vitality.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

RediClinic sells science-backed, plant-powered natural health supplements in capsule, tablet, and gummy form, formulated with Ayurvedic herbs and modern bioavailability optimizations. The portfolio covers blood sugar management (DiaControl), cholesterol support (Lipid Control), vitality (Shilajit, Ashwagandha), sleep (Melatonin Gummies, Magnesium Glycinate), omega-3 (Fish Oil), skin brightening (Glutathione), and daily wellness (Iron + Vitamin C, Calcium, Biotin). Products are sold directly to Indian consumers via the rediclinic.com e-commerce store and major Indian marketplaces.

Product overview

RediClinic is an Indian natural health supplement company (a product of Time2Heal Wellness Private Limited) offering science-backed, plant-powered daily supplements. The portfolio includes: DiaControl for blood sugar management, Lipid Control for cholesterol support, Shilajit for energy/vitality, Ashwagandha for stress/sleep, Melatonin Gummies for sleep support, Fish Oil for omega-3, Glutathione for skin brightening, Magnesium Glycinate for relaxation, Iron+Vitamin C for blood health, and various combo products like DiaVigor. Products are sold as capsules, tablets, and gummies, with formulations combining Ayurvedic ingredients with modern science, targeting Indian consumers seeking natural wellness solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• DiaControl Supplement Natural blood sugar and glucose management supplement with advanced triterpenoid saponins for Type-2 diabetes support. Contains Gymnema Sylvestre, Cinnamomum Camphora, and Momordica Charantia; targets adults managing blood sugar, pre-diabetic conditions, and metabolic health.
• Lipid Control Capsules Triple-action formula supporting cholesterol levels and heart health combining Plant Sterols, Red Yeast Rice, Berberine, Guggul, Arjuna, and CoQ10. Targets adults with high cholesterol, borderline lipid levels, or family history of lipid disorders.
• Shilajit Supplement Capsules 1300mg pure Himalayan Shilajit from 18,000 ft altitudes, enriched with 15+ herbs including Ashwagandha, Gokhru, Safed Musli, and Swarn Bhasma. Supports energy, stamina, testosterone, and overall vitality in adult users.
• Ashwagandha Supplement Capsules 2100mg organic Ashwagandha extract combined with 8mg Black Pepper for enhanced absorption. Positioned as seven times more potent than typical alternatives, targeting stress relief, energy, stamina, and cognitive function.
• Melatonin Sleep Gummies Natural, non-habit forming sleep support with Melatonin, L-Theanine, Chamomile Extract, and Vitamin B6. Promotes deep and restful sleep without next-day grogginess; targets adults with sleep disturbances, insomnia, or irregular sleep patterns.
• Fish Oil Soft Gels Triple strength fish oil soft gels sourced from rare deep-Atlantic anchovies in low-sunlight ocean zones, IFOS-certified. Each serving provides 2500mg fish oil with 892mg EPA and 594mg DHA plus Vitamin E for heart, brain, and eye health.
• Glutathione + Vitamin C Supplement 500mg pure Japanese Glutathione with 40mg Vitamin C for radiant skin, skin brightening, detoxification, and antioxidant protection. Inhibits the tyrosinase enzyme to reduce melanin production; targets adults seeking skin radiance and anti-aging benefits.
• Magnesium Glycinate Supplement 242mg chelated magnesium glycinate for better absorption and minimal digestive discomfort. Supports muscle recovery, calm mind, improved sleep, hormonal balance, and relief from muscle cramps and fatigue.
• Iron + Vitamin C Supplement Gentle, high-absorption iron supplement with Ferrous Bisglycinate and Vitamin C to boost iron uptake, combat fatigue, and support energy, blood health, and immunity. Targets adults with low iron levels or fatigue.
• RediClinic DiaVigor Dual-support combo pairing the Blood Sugar Support Formula with pure Himalayan Shilajit for comprehensive metabolic health. Contains 1050mg Ashwagandha and 800mg Black Pepper, supporting energy, stamina, and natural vitality.
• Gut Health Capsules Probiotic supplement supporting digestive health and gut wellness for adults seeking improved digestion and microbiome balance.
• Joint Support Supplement Supplement designed to support joint health, flexibility, and pain relief for adults experiencing joint discomfort or reduced mobility.
• Calcium + Vitamin D3 Supplement Calcium supplement combined with Vitamin D3 for bone health support in adults seeking preventive skeletal and bone density maintenance.
• Ashwashila Capsules Combined Ashwagandha and Shilajit supplement for enhanced vitality, energy, and performance support; targets adults seeking comprehensive adaptogenic and stamina benefits.
• Flexi Strength Supplement supporting muscle strength and flexibility for fitness enthusiasts and adults seeking physical performance enhancement.
• Biotin Collagen & Keratin Capsules Hair and skin health supplement combining Biotin, Collagen, and Keratin for adults seeking stronger hair, healthier skin, and nail support.
• Biotin & Glutathione Capsules Combined Biotin and Glutathione supplement supporting skin radiance and hair wellness for adults seeking combined beauty-from-within benefits.
• RediClinic MegaSleep Combo Combo pack pairing Melatonin Gummies with Magnesium Glycinate for adults seeking comprehensive sleep support and faster onset of restful sleep.

Quantifiable outcome

• DiaControl reports 45% reorder rate indicating strong customer loyalty
• +7 more outcomes

Named customers6 records

Segments8 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• FlipkartcoreChannel Partner/ Reseller/ DistributorRediClinic products are distributed through Flipkart marketplace, providing access to Flipkart's large Indian customer base and logistics infrastructure.
• Amazon IndiacoreChannel Partner/ Reseller/ DistributorProducts available on Amazon India marketplace, leveraging Amazon's e-commerce platform, Prime delivery network, and customer trust for sales distribution.
• Tata 1mgcoreChannel Partner/ Reseller/ DistributorProducts featured on Tata 1mg, a health and wellness focused Indian e-commerce platform, providing targeted access to health-conscious consumers.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• MuscleBlaze: India's largest sports nutrition brand under Bright Lifecare, selling whey protein, pre-workout and active lifestyle supplements online and on marketplaces. Comparable in DTC-plus-marketplace GTM and category-targeted product strategy to RediClinic's fitness/strength verticals.
• WOW Skin Science: Indian D2C wellness and beauty brand selling skincare, haircare and ingestible wellness through online and marketplace channels. Comparable DTC-plus-marketplace GTM and nutraceutical-adjacent positioning (collagen, glutathione, biotin) to several RediClinic SKUs.
• Plix: D2C plant-based nutrition and wellness brand offering effervescent beauty, detox and inner-wellness supplements targeted at young Indian consumers. Direct overlap with RediClinic in plant-powered, science-positioned nutraceuticals and condition-specific gummy/tablet formats.
• The Ayurveda Experience: DTC Ayurvedic wellness brand selling herbal juices, supplements and skincare online to global Indian diaspora and domestic consumers. Comparable product positioning in Ayurvedic single-herb and condition-specific supplements, with a similar content-and-testimonial marketing playbook.

Broad incumbents

• Baidyanath: Long-standing Ayurvedic pharma and supplement manufacturer offering classical formulations plus modern single-herb products. Direct overlap on Ashwagandha, Shilajit and condition-specific Ayurvedic SKUs, though more traditional retail than DTC.
• Himalaya Wellness: India's largest Ayurvedic and herbal supplement brand with herbalactives, single-herb and condition-specific products. Competes directly with RediClinic across cholesterol, diabetes, stress and general wellness categories but operates at vastly larger scale with deeper retail distribution.
• Dabur India: Established Indian Ayurvedic and natural CPG major with branded supplements (Dabur Ashwagandha, Chyawanprash and specialty wellness lines). Broad overlap with RediClinic in herbal single-nutrient and immunity categories, with far greater pan-India shelf presence.
• Patanjali Ayurved: Bharat-based Ayurvedic FMCG conglomerate offering a wide range of herbal supplements, foods and personal care at value pricing. Competes head-on with RediClinic in Shilajit, Ashwagandha, churn and diabetes-adjacent categories through massive national distribution.

Direct peers

• HealthKart: India's leading online nutrition and supplement platform selling whey protein, vitamins, Ayurvedic herbs and condition-specific supplements across fitness, wellness and clinical nutrition. Overlaps with RediClinic as a multi-brand supplement marketplace with adjacent private-label ambitions.
• Kapiva: DTC-first Indian Ayurvedic wellness brand selling Shilajit, Ashwagandha, Dia Free juice, amla juice and related supplements online and on marketplaces. Closest direct peer to RediClinic given similar positioning, online growth model and condition-specific Ayurvedic hero SKUs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RediClinic_IN
• Facebookfacebook.com/RediClinic
• LinkedInlinkedin.com/company/rediclinicofficial

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RediClinic