Total Access Communication Public Company

What Total Access Communication Public Company does

Total Access Communication Public Company Limited, operating under the brand 'dtac', is a Thai telecommunications provider founded in 1989 and headquartered in Bangkok. Following the 2022-2023 merger with True Corporation, dtac services are now operated by True Move H Universal Communication Co., Ltd., while Total Access Communication Public Company Limited remains as the legal entity under the True Corporation Public Company Limited parent. dtac serves two primary customer segments: consumer individuals (prepaid and postpaid mobile subscribers via the dtac GO postpaid plans ranging from 499-1099 THB/month and prepaid offerings) and enterprise/SME customers via the 'dtac business' portfolio.

The company's core technology stack consists of 4G/5G mobile network infrastructure with stated speeds up to 1 Gbps on 5G and 100 Mbps on 4G LTE, supporting both consumer mobile services and enterprise connectivity. The product architecture extends well beyond connectivity into a layered portfolio: enterprise-grade services include dtac OneCall (Cloud PBX/VPBX), Cloud Contact Center, IoT SIM, 5G Private Network, 5G FWA, Corporate Internet, SD-WAN, and bundled Google Workspace and Microsoft 365 solutions. Value-added consumer sub-brands include Gaming Nation, Dsurance (digital insurance), Pay via dtac (mobile payments), dtac Safe (security), dtac Mobile Care (device protection), and dtac reward. The company distributes through owned retail stores, a 24/7 call center (1678), the True App, an extensive authorized dealer network (เพื่อนคุณค้า), and banking partners (KBank, SCB, BBL, KTB, TMB) for prepaid top-up services.

dtac's business model is anchored on subscription-based recurring revenue from mobile voice/data plans, supplemented by enterprise subscription contracts, device sales, international roaming (usage-based), and value-added services. The company targets the consumer mass-market through tiered prepaid and postpaid pricing and pursues B2B growth through dedicated sales teams, bundled productivity suites, and vertical-specific solutions (evidenced by named enterprise customers in healthcare, transportation, and photography). Post-merger, the combined True-Dtac entity reported revenue growth of 1-16% and EBITDA improvements of 3-22%, reflecting scale benefits in a structurally 3-MNO Thai telecom market.

Name

Total Access Communication Public Company

Legal name

Total Access Communication Public Company Limited (บริษัท โทเทิ่ล แอ็คเซ็ส คอมมูนิเคชั่น จำกัด (มหาชน))

Website

http://www.dtac.co.th

Company type

Public

Founded year

1989

Operating status

Operating

Headcount range

51–100 employees

Short description

Total Access Communication (dtac) is a Thai mobile telecommunications operator, now operating under True Corporation following the 2022-2023 merger, serving consumer and enterprise customers with 4G/5G connectivity, Cloud PBX, IoT, and bundled Google/Microsoft productivity solutions across Thailand.

Ownership category

akta.pro rank

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Mobile Telecommunications Services: Core mobile voice and data services including prepaid and postpaid subscriptions with bundled minutes, data, and SMS
2. Enterprise/Business Solutions: B2B telecommunications services including mobile packages for businesses, IoT solutions, cloud communications, and network services
3. Device Sales: Smartphones and accessories sold alongside mobile plans
4. International Roaming Services: International roaming services for travelers
5. Value-Added Services: Premium content, entertainment services, and add-on packages

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Total Access Communication Public Company (dtac) is a Thai telecommunications operator providing mobile voice, data, and SMS services to consumers via prepaid and postpaid plans (dtac GO packages, 499-1099 THB) on 4G/5G networks, and to enterprises through dtac business offering mobile plans, IoT SIMs, 5G private networks, cloud PBX, cloud contact center, SD-WAN, fiber, fixed wireless access, and SMS marketing solutions.

Product overview

Total Access Communication Public Company (dtac) operates as a telecommunications provider in Thailand offering a multi-tiered product portfolio. The core offering consists of mobile services via two main sub-brands: dtac (consumer postpaid and prepaid mobile plans including dtac GO packages ranging from 499-1099 THB with voice and data bundles) and the merged True-dtac entity. The product architecture extends into enterprise solutions through dtac business, providing B2B mobile packages (dtac BIZ 5G MAX), cloud-based communication tools (dtac OneCall/VPBX, Cloud PBX, Cloud Contact Center), IoT/M2M connectivity (IoT SIM, 5G Private Network), network infrastructure services (5G FWA, True Gigatex Fiber, Corporate Internet, Business Fixed IP, Ethernet, SD-WAN), and value-added services (SMS Marketing, dtac Mobile Security, Smart Connect, dtac Mobile Care). Additional sub-brands include Gaming Nation (gaming), Dsurance (digital insurance), and Pay via dtac (payments). Prepaid recharge is facilitated through the dtac Online retailer program.

Differentiator

Problem solved

Functional benefit

Brands

• dtac business: Enterprise and corporate mobile telecommunications solutions and services including B2B mobile packages, IoT SIM, 5G private network, and business productivity tools.
• dtac Beyond
• dtac GO

Products and services

• dtac GO Postpaid Packages

Quantifiable outcome

• Revenue growth of 1-16% post-merger
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• True Corporation Public Company LimitedcoreStrategic or Co-development Partner · 1 January 2022Total Access Communication (dtac) operates under True Corporation following the merger of True and Dtac. The combined entity is one of Thailand's largest telecommunications operators, reporting revenue growth of 1-16% and EBITDA improvements of 3-22% post-merger.
• KBank (ธนาคารกสิกรไทย)minorChannel Partner/ Reseller/ DistributorBanking partner for prepaid top-up services, allowing customers to purchase airtime through KBank channels
• SCB (ธนาคารไทยพาณิชย์)minorChannel Partner/ Reseller/ DistributorBanking partner for prepaid top-up services
• BBL (ธนาคารกรุงเทพ)minorChannel Partner/ Reseller/ DistributorBanking partner for prepaid top-up services
• KTB (ธนาคารกรุงศรีอยุธยา)minorChannel Partner/ Reseller/ DistributorBanking partner for prepaid top-up services
• TMB (ธนาคารกรุงไทย)minorChannel Partner/ Reseller/ DistributorBanking partner for prepaid top-up services
• GooglecoreTechnology or IntegrationReseller of Google Workspace and Google Workspace for Education, offering cloud productivity tools bundled with business mobile plans
• MicrosoftcoreTechnology or IntegrationIntegration partner for Microsoft 365 solutions for business customers
• Sunday (บริษัท ซันเดย์ อินส์ จำกัด)coreImplementation/ SI/ Consulting PartnerThird-party service provider for dtac Mobile Care device repair and replacement services
• MorDee (หมอดี)minorGTM or Marketing PartnerHealthcare consultation app partnership offering doctor consultations bundled with business plans

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Advanced Info Service (AIS): Thailand's largest mobile network operator and dtac's principal domestic competitor. Offers 4G/5G consumer mobile, enterprise, and fixed broadband with comparable B2C/B2B service portfolios and pricing tiers.

Broad incumbents

• True Corporation: Parent company of dtac post-merger and one of Thailand's largest telecom conglomerates spanning mobile (TrueMove H), fixed broadband, pay TV, and content. Comparable as a broader incumbent with overlapping mobile capabilities.

Regional players

• National Telecom (NT): Thai state-owned telecom offering fixed-line, mobile, and enterprise services. Comparable as the third major domestic telecom operator with overlapping mobile and enterprise connectivity offerings in Thailand.
• Axiata Group: Malaysian telecommunications group with mobile operations across Southeast Asia (XL Axiata, Smart Axiata, Robi). Comparable as a regional mobile operator group with similar B2C/B2B telecom positioning and digital services.
• Singtel: Singapore-based telecom group with mobile operations and stakes across SE Asia (Optus, Telkomsel, AIS). Comparable as a regional incumbent operating consumer mobile, enterprise, and digital services across multiple Southeast Asian markets.
• Globe Telecom: Major Philippines mobile operator with consumer mobile, broadband, and enterprise solutions. Comparable in scale, mobile-first business model, and emerging focus on 5G enterprise services in an emerging Southeast Asian market.
• XL Axiata: Indonesian mobile operator owned by Axiata offering prepaid, postpaid, and enterprise solutions. Comparable as a Southeast Asian mobile carrier competing on price/data tiers and expanding into B2B digital services.
• Viettel Group: Vietnamese state-owned telecom operating mobile, fixed, and enterprise services domestically and in multiple emerging markets. Comparable as a large-scale Southeast Asian carrier with diversified telecom and digital infrastructure offerings.
• Maxis: Malaysian integrated telco offering mobile, fixed, and enterprise solutions including IoT and cloud. Comparable as a regional mobile operator with similar consumer plan tiering and growing B2B digital services portfolio.
• Smart Axiata: Cambodian mobile operator and Axiata subsidiary offering 4G/5G mobile and enterprise solutions. Comparable as a Southeast Asian mobile carrier with similar consumer plans, prepaid/postpaid structure, and enterprise connectivity focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCzilsS0xUJ8Ta2iSqFsJthA
• Facebookfacebook.com/info
• Xx.com/dtac
• LinkedInlinkedin.com/company/dtac

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments6 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Total Access Communication Public Company