SkillsTown

Name

SkillsTown

Legal name

SkillsTown B.V.

Website

https://skillstown.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Online Learning Platform / Learning Management System (LMS)

NAICS

Professional and Management Development Training (61143), Professional and Management Development Training (611430), Business Schools and Computer and Management Training (6114), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Corporate Training Course Marketplaces (B2B Content Libraries) (EDAFAIAH)

akta.pro secondary industries

Course Authoring, Hosting & Delivery Tools (LMS for Creators) (MPACALAJ), Online Learning Content & Course Publishing Platforms (BPAMAJAL), Technical & Digital Skills Training (BPACANAB), Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD), Skills & Microlearning Marketplaces (Bite-Sized Lessons) (EDAFAIAK)

Keywords

• Online learning platform
• E-learning content library
• Corporate training software
• Learning management system
• Professional development courses

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Enterprise Subscriptions: Annual or multi-year subscriptions for organizations providing platform access, content library, and support services. Pricing negotiated based on organization size and requirements.
2. Individual Subscriptions: Direct-to-consumer subscriptions via webshop at €14.95/month or €149.50/year including VAT, with 14-day free trial and automatic renewal.
3. Custom Content Development: Custom e-learning production services including bespoke training courses, studio productions, and SkillsTown Blueprints (pre-built customizable content frameworks).
4. Implementation & Support Services: Learning Professional services for onboarding, implementation planning, and strategic learning consulting to help organizations maximize platform adoption.
5. cMBE/iMBE Corporate Programs: Corporate Business Management Education programs at bachelor's level with Open Badge accreditation, available for organizations or individuals.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

SkillsTown sells a cloud-based online learning ecosystem consisting of the Inspire LMS platform, Create authoring tool, and Reveal analytics, accompanied by more than 1,000 ready-made training courses in multiple languages (GetSkilled) and industry-specific packages (GetSpecialized). The offering is monetized through enterprise subscription agreements, individual consumer subscriptions via a webshop, and value-added custom content production and Learning Professional consulting services.

Product overview

SkillsTown operates as a comprehensive online learning ecosystem with three core technology products: Inspire (the central learning platform), Create (an authoring tool), and Reveal (analytics). These are complemented by two content libraries: GetSkilled (general professional development with 1,000+ courses in multiple languages and formats) and GetSpecialized (industry-specific packages for government, healthcare, retail, logistics, education, and AI). Production services include Custom Productions, SkillsTown Blueprints, and Studio Productions. Customer success services encompass Learning Professionals support, Implementation, and Measurable Impact. The platform supports seven learning formats: Training, Essentials (microlearning), WE-learning, Webinars, Podcasts, Scans, and Learning Paths.

Differentiator

Problem solved

Functional benefit

Brands

• SkillsTown Inspire: Online learning platform providing access to 1,000+ training programs, personalized learning paths, and learning analytics.
• SkillsTown Create
• SkillsTown Reveal
• GetSkilled
• GetSpecialized
• SkillsTown Blueprints
• Studio Productions

Products and services

• SkillsTown Inspire Primary online learning platform providing employees access to 1,000+ training courses, personalized dashboards, learning paths, agenda/event management, progress tracking, and LTI integration. Supports multiple learning formats including e-learning, microlearning, webinars, podcasts, and classroom integration. Used by organizations for compliance, onboarding, upskilling, and reskilling.
• SkillsTown Create Standalone authoring tool that enables organizations to develop custom e-learning modules, onboarding journeys, and training content aligned with their organizational culture and strategic objectives. Sold as a distinct product line within the SkillsTown ecosystem.
• SkillsTown Reveal Learning analytics tool that provides real-time insights into learning activities, progress, and engagement metrics. Enables data-driven decisions for HR and L&D teams, including skill gap identification and engagement monitoring. Sold as a distinct product line within the SkillsTown ecosystem.
• GetSkilled Digital training portfolio offering multilingual courses across personal development, business operations, digital skills, languages, finance, and health categories. Includes seven learning formats and is delivered through the Inspire platform.
• GetSpecialized Vertical-specific training packages for government, healthcare, retail, logistics, childcare, youth care, education, and AI-focused courses. Complements GetSkilled by offering curated content for specialized sectors.
• Custom Productions Personalized training courses developed collaboratively with clients, including co-creation processes and adaptive learning formats tailored to specific organizational needs.
• SkillsTown Blueprints Ready-to-use proven content packages offering a structured approach to common training needs, available for immediate deployment.
• Studio Productions Professional video production services for creating custom learning content with studio-quality visuals and messaging tailored to client requirements.
• Learning Professionals Personal guidance and consulting from learning experts who assist with implementation, content strategy, and ongoing support for enterprise clients.
• Implementation Services Full-service implementation support from initial setup through becoming a learning organization, including onboarding, activation, and ongoing optimization.
• Measurable Impact Service focused on achieving learning goals with measurable outcomes, including dashboards for tracking progress and optimization of learning paths.
• cMBE (Corporate Business Management Education) Blended management education program at bachelor's level based on MBA topics with practical focus, consisting of 8 modules with Open Badge accreditation upon completion. Available for organizations or individuals.

Quantifiable outcome

• Wiltec achieved 100% compliance across 377 employees
• +4 more outcomes

Named customers9 records

Segments8 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature6 records

Partnerships

Five partnerships are on record, tiered minor and core.

• EdflexminorChannel Partner/ Reseller/ DistributorContent distribution partner. Edflex logo appears on SkillsTown customer/partners page indicating integration or content partnership for expanding learning content reach.
• AcademyaminorChannel Partner/ Reseller/ DistributorLearning content partner shown on SkillsTown website. Partnership enables expanded content offerings for mutual customers.
• Goat LearningminorChannel Partner/ Reseller/ DistributorPartner integration indicated by logo presence on SkillsTown website, suggesting content or distribution collaboration.
• Teamwork425minorChannel Partner/ Reseller/ DistributorPartner shown on SkillsTown website, indicating collaborative relationship for learning content or distribution.
• TalentenregiocoreStrategic or Co-development PartnerStrategic partnership to provide online learning platform for 27 public sector organizations. SkillsTown provides dedicated learning environment with government-specific content. Joint implementation with Learning Professional support.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• GoodHabitz: Dutch-headquartered online learning platform offering unlimited content subscriptions to organizations across Europe. Closely comparable in product (B2B content library + LMS) and target market (Benelux enterprise HR/L&D).
• Studytube: Amsterdam-based corporate learning platform with a content library and LMS for Dutch and European employers. Direct Dutch competitor with similar vertical (mid-market and enterprise) and pricing model.
• Coursera for Business: Enterprise tier of Coursera providing curated university and credential content to organizations. Overlaps on B2B content library and learning analytics for corporate upskilling, though much larger scale and globally headquartered.
• Udemy Business: Enterprise subscription to Udemy's 200,000+ course marketplace with learning paths, analytics, and custom content. Directly comparable on B2B content library model and skills training positioning.

Broad incumbents

• LinkedIn Learning: Large incumbent offering enterprise video-based learning bundled with LinkedIn talent data. Overlaps with SkillsTown's content library and personalized learning paths, but tied into LinkedIn's broader talent platform.
• Cornerstone OnDemand: Established global talent and learning platform with full LMS, content subscriptions, and analytics. Competes for SkillsTown's enterprise accounts from a much broader product portfolio.
• Workday Learning: LMS embedded in the Workday HCM suite, increasingly the default learning module for large enterprises. Same buyer (HR/L&D) and overlapping feature set (compliance, content, analytics).
• SAP SuccessFactors Learning: Enterprise LMS within the SAP SuccessFactors HCM suite, dominant in large European corporates. Direct overlap on compliance and reporting features SkillsTown markets.

Emerging players

• Totara: Open-source-ish LMS platform with course catalog and compliance features, popular in regulated enterprises in EMEA. Comparable core technology (LMS + reporting) but typically deployed by the customer's IT team rather than as a managed service.

Others

• Edflex: French B2B content curation platform aggregating third-party learning content, and an existing channel partner of SkillsTown. Comparable as a content-aggregation peer for corporate L&D buyers in Europe.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/skillstown
• Instagraminstagram.com/skillstown
• Xx.com/skillstown
• Facebookfacebook.com/skillstown

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SkillsTown