ProAct Safety
ProAct Safety is a privately held behavioral safety consulting firm founded in 1993, headquartered in Texas, that serves large enterprise clients globally with proprietary methodologies including STEPS to Safety Culture Excellence and Lean Behavior-Based Safety, delivered via workshops, assessments, keynote speaking, and subscription advisory.
- Company typePrivate
- Founded1993
- HeadquartersHouston, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What ProAct Safety does
ProAct Safety is a privately held behavioral safety consulting and training firm headquartered in Texas (Houston), founded in 1993. The company specializes exclusively in safety culture excellence, working with large enterprise organizations across manufacturing, energy, chemicals, aerospace, and adjacent high-hazard industries. It sells a portfolio of proprietary methodologies — most notably the STEPS to Safety Culture Excellence framework and Lean Behavior-Based Safety (Lean BBS) — alongside a suite of consulting services, public and private workshops, keynote speaking, and a recurring Expert On Demand subscription platform. The company claims 500+ named clients including Boeing, ExxonMobil, Shell, Honeywell, Lockheed Martin, Caterpillar, Toyota, BHP Billiton, and Georgia-Pacific, with documented global delivery across 35+ countries.
ProAct Safety firmographics
Firmographics- Name
- ProAct Safety
- Legal name
- ProAct Safety
- Website
- https://proactsafety.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ProAct Safety is a privately held behavioral safety consulting firm founded in 1993, headquartered in Texas, that serves large enterprise clients globally with proprietary methodologies including STEPS to Safety Culture Excellence and Lean Behavior-Based Safety, delivered via workshops, assessments, keynote speaking, and subscription advisory.
- Ownership category
- akta.pro rank
ProAct Safety industry classification
Industry- Product category
- Safety Consulting Services
- NAICS
- Professional and Management Development Training (611430)
- SIC
- Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Environmental, Health & Safety / Sustainability (EHS, Environmental Compliance CE) (EDAAALAO)
- akta.pro secondary industries
- Workplace Culture, DEI & Psychological Safety (EDAAAKAJ), Workplace Violence Prevention & Personal Safety (EDABAEAO)
Keywords
Where ProAct Safety is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ProAct Safety business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Consulting Services: Core consulting engagements including cultural and organizational safety assessments, leadership development, strategy development, and implementation support. These are typically project-based or retainer engagements with enterprise clients.
- Workshop Training: Public and private workshop delivery including Safety Excellence Master Class, Leadership Safety Coaching Workshop, Lean BBS Certification, and STEPS to Safety Culture Excellence Workshop. Offered as scheduled public events and custom private engagements for organizations.
- Keynote Speaking: Keynote presentations at industry conferences, corporate events, and safety summits. Shawn Galloway serves as the primary keynote speaker, with topics focused on safety culture excellence and leadership.
- Expert On Demand: Subscription-based access to webinar series (Behavior-Based Safety Webinar Series, Safety Excellence Webinar Series), trusted advisor remote support, and coaching options. Also includes leveraged expert support and monitoring services.
- Published Books: Sale of published books including STEPS to Safety Culture Excellence, Forecasting Tomorrow: The Future of Safety Excellence, Inside Strategy, Bridge to Excellence, and Lean BBS. Books are sold through Amazon and direct channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Public Workshop - Scheduled Events |
| One time/ perpetual license | Multi-year contract | Private Workshop - On-site Engagement |
| Other | Multi-year contract | Consulting Engagements |
| Subscription | Monthly | Expert On Demand - Subscription Services |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
ProAct Safety product offering
Product offeringCore offering
ProAct Safety provides behavioral-based safety consulting, executive and frontline leadership training workshops, safety culture assessments, and ongoing expert advisory services to industrial enterprises. Its core deliverables are the STEPS to Safety Culture Excellence framework, Lean Behavior-Based Safety methodology, Cultural & Organizational Safety Assessments, Safety Perception Surveys, and Leadership Development programs, delivered through consulting engagements, public workshops, and on-demand webinar/coaching subscriptions.
Product overview
ProAct Safety is a behavioral safety consulting and training company founded in 1993, offering a portfolio of consulting services, professional workshops, expert on-demand programs, and published books. The core methodology is the STEPS to Safety Culture Excellence framework and Lean Behavior-Based Safety approach. Services include cultural assessments, leadership development, safety perception surveys, and various workshops such as the Safety Excellence Master Class, Leadership Safety Coaching Workshop, and Lean BBS Certification. The company also offers Expert On Demand services through webinar series and remote coaching, along with keynote speaking engagements. Published books include STEPS to Safety Culture Excellence, Forecasting Tomorrow, Lean BBS, Inside Strategy, COACH, and Bridge to Excellence. The company is led by CEO Shawn Galloway and serves clients across multiple industries globally.
Differentiator
Problem solved
Functional benefit
Brands
- Safety Culture Excellence: Company tagline and podcast brand focusing on safety culture development
- Lean BBS
- STEPS
Products and services
- STEPS to Safety Culture Excellence (Consulting)
Quantifiable outcome
- Approximately 50% year-over-year reduction in recordable incident rate (documented at GATX Corporation facility)
- +2 more outcomes
Companies that use ProAct Safety
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
ProAct Safety technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ProAct Safety partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
ProAct Safety competitors and assessment
Company assessmentDirect peers
- DuPont Sustainable Solutions: DuPont Sustainable Solutions is a long-standing safety culture and operational excellence consultancy offering safety leadership training, behavioral safety programs, and cultural transformation services to global industrial clients — directly overlapping with ProAct Safety's enterprise safety culture transformation offering.
- Behavioral Science Technology (BST): BST is a specialized behavioral-based safety consulting firm that pioneered many BBS methodologies still used industry-wide. Its focus on observation-based safety processes and culture change directly parallels ProAct Safety's STEPS and Lean BBS offerings to industrial enterprise clients.
- Safety Culture LLC: Safety Culture provides safety management software and consulting solutions for EHS teams globally, addressing safety culture, inspections, and behavior-based safety. It competes with ProAct Safety in helping enterprises improve safety culture, though it does so via a SaaS-augmented model rather than pure consulting.
Broad incumbents
- DNV (Det Norske Veritas): DNV is a global assurance and risk management firm offering EHS, safety, and operational excellence consulting to industrial clients. It serves overlapping enterprise customers with broader service portfolios that include certification, audits, and safety culture assessments where ProAct also plays.
- ERM (Environmental Resources Management): ERM is a global sustainability and EHS consultancy providing safety culture, risk management, and operational excellence services to Fortune 500 industrials. It competes with ProAct Safety for large enterprise EHS transformation budgets, though at significantly larger scale and broader scope.
- Antea Group: Antea Group is an international EHS and sustainability consultancy offering safety culture, industrial hygiene, and compliance services. It targets many of the same Fortune 500 industrial clients as ProAct Safety with a wider service portfolio.
- DEKRA: DEKRA is a global testing, inspection, certification, and safety consulting firm that delivers safety culture, process safety, and behavioral-based safety services. It competes with ProAct Safety in enterprise safety consulting engagements, particularly in Europe and the energy sector.
Emerging players
- TapRooT: TapRooT is a safety and incident root-cause analysis training and consulting firm that overlaps with ProAct Safety in helping industrial clients improve safety performance, though it leans more heavily on root-cause investigation methodology rather than culture change frameworks.
Others
- National Safety Council (NSC): NSC is a major US safety industry association and training provider offering safety courses, conferences, and thought leadership. It is a venue and content peer for ProAct Safety's conference speaking and content marketing, and an adjacent ecosystem participant in safety professional development.
Regional players
- HSE Now / IOSH-affiliated consultancies: Regional EHS consultancies affiliated with or operating in markets like the UK/Ireland, Australia, and the Gulf serve overlapping industrial safety culture transformation clients as ProAct Safety. They compete primarily on regional proximity and local regulatory expertise.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ProAct Safety social profiles
Digital presenceProAct Safety financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProAct Safety leadership team
Management profileNumber of profiles
Profiles1 record
ProAct Safety funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProAct Safety M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProAct Safety
What does ProAct Safety do?
ProAct Safety provides behavioral-based safety consulting, executive and frontline leadership training workshops, safety culture assessments, and ongoing expert advisory services to industrial enterprises. Its core deliverables are the STEPS to Safety Culture Excellence framework, Lean Behavior-Based Safety methodology, Cultural & Organizational Safety Assessments, Safety Perception Surveys, and Leadership Development programs, delivered through consulting engagements, public workshops, and on-demand webinar/coaching subscriptions.
Is ProAct Safety a public or private company?
ProAct Safety is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ProAct Safety founded?
ProAct Safety was founded in 1993. It employs 1 to 10 people.
Where is ProAct Safety based?
ProAct Safety is headquartered in Houston, United States, in the North America region.
How does ProAct Safety make money?
Five revenue lines are on record. Consulting Services are the primary driver. The others are workshop Training, keynote Speaking, expert On Demand and published Books.
Who are ProAct Safety's main competitors?
Direct peers on record are DuPont Sustainable Solutions, Behavioral Science Technology (BST) and Safety Culture LLC. Broad incumbents are DNV (Det Norske Veritas), ERM (Environmental Resources Management), Antea Group and DEKRA. TapRooT is listed as an emerging player. National Safety Council (NSC) is listed as an others. HSE Now / IOSH-affiliated consultancies is listed as a regional player.
Does ProAct Safety have an API?
No public API is recorded for ProAct Safety.
What industry is ProAct Safety in?
ProAct Safety's product category is Safety Consulting Services. Its primary akta.pro industry code is EDAAALAO, Environmental, Health & Safety / Sustainability (EHS, Environmental Compliance CE), with a secondary code of EDAAAKAJ, Workplace Culture, DEI & Psychological Safety. Its NAICS code is 611430 and its SIC code is 8700.