Focus Services
Focus Services is a private BPO and call center outsourcing provider founded in 1995, delivering customer care, sales, technical support, IT outsourcing, and AI-enabled workforce optimization through delivery centers in the US, El Salvador, Philippines, and South Africa.
- Company typePrivate
- Founded1995
- HeadquartersRoy, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Focus Services does
Focus Services is a privately held business process outsourcing and call center services provider founded in 1995 and headquartered in Roy, Utah. The company delivers omnichannel customer care, outbound sales, technical support, IT outsourcing, and AI-enabled customer engagement through a four-country delivery network spanning the United States, El Salvador (nearshore), the Philippines (offshore), and South Africa (offshore). Its clients are enterprise organizations in regulated, high-volume industries including telecommunications, utilities, travel and hospitality, financial services, e-commerce and retail, and healthcare.
The company's product portfolio comprises six integrated service lines: Customer Care Outsourcing, Sales Call Center Outsourcing, AI Agent Solutions (voice and chat automation embedded in existing support workflows), Tech Support Outsourcing (Tier 1 and Tier 2), IT Outsourcing Services, and Workforce Optimization (AI-driven analytics, quality assurance, forecasting, and performance management). The technology stack combines intelligent routing, real-time agent assistance, sentiment analysis, speech analytics, predictive call-volume forecasting, and next-best-action recommendations, with SOC 2 Type II, PCI-DSS, HIPAA-Ready, and Visa Certified Security controls supporting regulated-industry engagements.
Focus Services generates revenue through multi-year managed services contracts priced on per-transaction, per-hour, or dedicated-agent structures typical of the BPO industry. Go-to-market is exclusively direct enterprise sales via consultative discovery calls, with no third-party channels or resellers referenced. The company is led by CEO Paul Liljenquist, President and COO BenJoe Markland, CFO Bryan Tesch, and CTO Bill Wiser, alongside regional site directors for El Salvador and the Philippines. Ownership is not publicly disclosed and no external institutional investors are referenced in available sources.
Focus Services firmographics
Firmographics- Name
- Focus Services
- Legal name
- Focus Services
- Website
- https://focusservices.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Focus Services is a private BPO and call center outsourcing provider founded in 1995, delivering customer care, sales, technical support, IT outsourcing, and AI-enabled workforce optimization through delivery centers in the US, El Salvador, Philippines, and South Africa.
- Ownership category
- akta.pro rank
Focus Services industry classification
Industry- Product category
- Business Process Outsourcing (Call Center Services)
- NAICS
- Telemarketing Bureaus and Other Contact Centers (561422), Telephone Call Centers (56142), Office Administrative Services (56111)
- SIC
- Services-Management Services (8741), Services-Facilities Support Management Services (8744), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- General Customer Service (Order/Account/Inquiries) (BPAAABAA)
- akta.pro secondary industries
- IT Service Desk & End-User Support (L1/L2) (BPAAACAA), Sales Support & Customer Retention (Upsell, Win-back, Loyalty) (BPAAABAB), Business Process-Aligned IT Outsourcing (ITO + BPO Integrated) (BPAEAMAJ)
Keywords
Where Focus Services is headquartered
LocationHeadquarters
- HQ city
- Roy
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Focus Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- BPO and Call Center Outsourcing Services: Focus Services generates revenue through business process outsourcing contracts, providing customer care, sales, technical support, IT outsourcing, and back-office services on a contractual basis. Revenue is derived from per-transaction, per-hour, or dedicated agent pricing models typical of the BPO industry, with contracts spanning multiple service categories across regulated industries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise pricing based on service scope and volume requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Focus Services product offering
Product offeringCore offering
Focus Services provides outsourced call center and business process outsourcing (BPO) services delivered through a four-country global delivery network spanning the United States, El Salvador, the Philippines, and South Africa. Its core offerings include customer care outsourcing, sales/teleservices, tech support, IT outsourcing, AI Agent Solutions, and AI-driven workforce optimization for enterprise clients in regulated industries. Services are delivered under multi-year contracts using onshore, nearshore, and offshore staffing models.
Product overview
Focus Services is a call center outsourcing and BPO services company offering a portfolio of six integrated service lines. The core offerings include Customer Care Outsourcing (omnichannel support), Sales Call Center Outsourcing (lead generation and conversion), AI Agent Solutions (voice and chat automation), Tech Support Outsourcing (Tier 1/2 technical support), IT Outsourcing Services (development and infrastructure), and Workforce Optimization (AI-driven analytics and quality assurance). These services are delivered through a global delivery network spanning the United States (headquarters), El Salvador (nearshore), Philippines (offshore), and South Africa (offshore), with AI-enabled workforce optimization integrated across all service offerings to drive operational efficiency and performance transparency.
Differentiator
Problem solved
Functional benefit
Products and services
- Customer Care Outsourcing
Quantifiable outcome
- Labor savings of 40-60% compared to onshore operations through nearshore and offshore delivery models
- +2 more outcomes
Companies that use Focus Services
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles6 records
Focus Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature3 records
Focus Services partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Focus Services competitors and assessment
Company assessmentDirect peers
- Concentrix: Public global BPO with deep telco, financial services, and e-commerce customer-experience practices. Overlaps directly with Focus Services on inbound/outbound support, tech helpdesk, and AI-augmented agent solutions.
- StarTek: Global CX provider with nearshore and offshore delivery sites in the Philippines, Colombia, and elsewhere. Overlaps with Focus Services on customer care, sales, and BPO services for telco and financial clients.
- Alorica: Privately held global CX BPO operating across the U.S., Philippines, and Latin America. Directly competes in omnichannel customer care, sales support, and digital customer experience outsourcing.
- Foundever (formerly Sitel Group): Global CX BPO with large nearshore/offshore footprint in the Philippines, El Salvador, and South Africa — geographies Focus Services also operates in — and overlapping verticals including telco, utilities, and financial services.
- IBEX Limited: Public CX outsourcing BPO with significant Philippines and offshore delivery footprint; competes with Focus Services on customer care, tech support, and sales outsourcing for similar enterprise verticals.
- Teleperformance: Largest global BPO and omnichannel customer experience provider with operations across the Americas, EMEA, and APAC. Directly competes with Focus Services on enterprise contact-center RFPs spanning telco, financial services, and healthcare verticals.
- TaskUs: Public digital outsourcing and CX company with nearshore/offshore delivery centers serving tech, fintech, e-commerce, and healthcare. Directly comparable on AI-augmented support services and tech-support outsourcing.
- TTEC Holdings: Customer experience and digital solutions BPO operating across onshore, nearshore, and offshore delivery sites. Competes head-to-head with Focus Services on enterprise customer-care outsourcing and tech support.
Emerging players
- SupportNinja: Smaller, growth-stage BPO with nearshore/offshore delivery and AI-enabled customer support offerings. Targets similar SMB and mid-market enterprise buyers as Focus Services' lower end of its 5-agents-to-enterprise range.
Broad incumbents
- Genpact: Large professional services and digital transformation firm with a dedicated customer-experience BPO practice. Competes for shared enterprise clients on back-office, IT outsourcing, and AI-enabled service operations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Focus Services social profiles
Digital presenceFocus Services compliance and trust
Trust signalCompliance4 records
Focus Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Focus Services leadership team
Management profileNumber of profiles
Profiles9 records
Focus Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Focus Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Focus Services
What does Focus Services do?
Focus Services provides outsourced call center and business process outsourcing (BPO) services delivered through a four-country global delivery network spanning the United States, El Salvador, the Philippines, and South Africa. Its core offerings include customer care outsourcing, sales/teleservices, tech support, IT outsourcing, AI Agent Solutions, and AI-driven workforce optimization for enterprise clients in regulated industries. Services are delivered under multi-year contracts using onshore, nearshore, and offshore staffing models.
Is Focus Services a public or private company?
Focus Services is a private company. It is classified as unknown and is currently operating.
When was Focus Services founded?
Focus Services was founded in 1995. It employs 1,001 to 5,000 people.
Where is Focus Services based?
Focus Services is headquartered in Roy, United States, in the North America region.
How does Focus Services make money?
One revenue line is on record: BPO and Call Center Outsourcing Services.
Who are Focus Services's main competitors?
Direct peers on record are Concentrix, StarTek, Alorica, Foundever (formerly Sitel Group), IBEX Limited, Teleperformance, TaskUs and TTEC Holdings. SupportNinja is listed as an emerging player. Genpact is listed as a broad incumbent.
Does Focus Services have an API?
No public API is recorded for Focus Services.
What industry is Focus Services in?
Focus Services's product category is Business Process Outsourcing (Call Center Services). Its primary akta.pro industry code is BPAAABAA, General Customer Service (Order/Account/Inquiries), with a secondary code of BPAAACAA, IT Service Desk & End-User Support (L1/L2). Its NAICS code is 561422 and its SIC code is 8741.