What Outsourcia does

Outsourcia is a Morocco-headquartered business process outsourcing (BPO) group founded in 2003 by Youssef Chraibi in Casablanca, specializing in multilingual, omnichannel customer relationship management and back-office process outsourcing for enterprise clients. The group operates 11 production sites across five countries — France, Morocco, Tunisia, Madagascar, and Niger — supported by a workforce of 3,600 employees delivering services in French, English, German, Arabic, Spanish, and Italian with 24/7 coverage. Its portfolio is organized around five service pillars: Relation Client (the historical flagship since 2003), BPO & Back Office, Medical Outsourcing (via the Simplify subsidiary, the French leader in tele-secretarial services acquired in 2019), Etudes (market research via the STEFI subsidiary, integrated in 2016), and Digital Transformation (via CaptureDoc, the exclusive Kofax representative in Morocco and francophone Africa since 2020). Sector specialization spans Banking & Insurance, Automotive, Publishing & Media, Telecommunications, and E-Commerce, with named clients including Orange, Renault, Total, Bank of Africa, Marionnaud, and Mondadori.

The group's go-to-market is enterprise B2B direct sales targeting mid-market and large accounts primarily in France, supplemented by inside-sales and event-driven demand generation (GITEX Africa, All4Customer Paris). Revenue is generated through multi-year managed-services contracts billed per scope and volume, with no public pricing. The most recent consolidated revenue disclosure is EUR 43 million (~USD 46M) as of August 2023, representing ~5% growth over the EUR 41M reported at the time of the PhoneAct acquisition in October 2022. Outsourcia is majority-owned by SPE Capital (since May 2022, ~USD 33M investment replacing AfricInvest), with founder Youssef Chraibi remaining President. The June 2024 launch of OutsourcIA Lab — a structured generative-AI 'Test & Learn' environment with certified AI and RPA experts — represents the group's primary technology-led differentiator initiative, layered on a partner stack that includes OpenAI, Hugging Face, AWS, and Azure AI.

The business model combines labor-intensive multilingual service delivery with an emerging technology layer. Outsourcing services are executed across onshore (France), nearshore (Morocco, Tunisia), and offshore (Madagascar, Niger) geographies, allowing cost/quality trade-offs per client contract. Revenue streams include managed-services engagements (CRM, back-office, medical outsourcing) and project-based professional services (RPA implementation, document digitization via CaptureDoc, market research via STEFI). Outsourcia renewed its ISO 9001 and ISO 18295-1 certifications in November 2025, maintaining the compliance baseline required for European enterprise BPO contracts. The group has executed six acquisitions since 2015 and remains in active roll-up mode, most recently acquiring SoMezzo in 2025. Leadership transitioned in September 2024 with the appointment of Chloé Beauvallet as CEO, bringing 20+ years of marketing and CRM experience from CANAL+, PMU, BNP Paribas, and Foundever France.

Name

Outsourcia

Legal name

Outsourcia

Website

https://outsourcia.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

Outsourcia is a Morocco-founded BPO group operating 11 production sites across France, Morocco, Tunisia, Madagascar, and Niger, delivering multilingual, omnichannel customer relationship management and back-office outsourcing to enterprise clients in banking, automotive, telecom, publishing, and e-commerce, majority-owned by SPE Capital.

Ownership category

akta.pro rank

Product category

Business Process Outsourcing (BPO) Services

NAICS

Business Support Services (5614), Office Administrative Services (56111), Office Administrative Services (5611)

SIC

Services-Help Supply Services (7363), Services-Computer Programming, Data Processing, Etc. (7370), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Sales Support & Customer Retention (Upsell, Win-back, Loyalty) (BPAAABAB)

akta.pro secondary industries

Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE), Captive/Global In-House Center (GIC) Setup & Managed Services (BPAEAMAK), Central Fill & Pharmacy Outsourcing Services (HLAFALAM), Billing & Revenue Operations (Subscription/Usage Billing, Rating, Order-to-Cash Support) (BPAAAGAD)

Keywords

• Business process outsourcing
• Customer relationship management
• Contact center services
• Medical outsourcing services
• Robotic process automation

Headquarters

HQ city

Casablanca

HQ country

Morocco

HQ region

Africa

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. BPO & Back Office Services: Outsourced business process operations including customer service, data processing, IT development and testing, and community management. Revenue generated through long-term contracts with enterprise clients.
2. Customer Relationship Management: Multilingual, multicanal contact center services for inbound/outbound calls, technical support, and sales support. Billed per contract with performance metrics.
3. Medical Outsourcing: Medical secretarial services and medical report transcription through Simplify subsidiary, serving clinics, imaging centers, and healthcare providers.
4. Digital Transformation Services: RPA implementation, document digitization, and electronic signature solutions through CaptureDoc subsidiary.
5. Market Research & Surveys: Survey support, data collection, and customer satisfaction analysis through STEFI entity.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Outsourcia is a BPO and customer experience management group founded in 2003 that delivers outsourced customer relationship management, back-office operations, medical secretarial outsourcing, market research support, and digital transformation (RPA, cognitive capture, electronic signature) from 11 production sites in five countries to enterprise and mid-market clients across banking, automotive, telecom, e-commerce, publishing, and healthcare. Core delivery is multilingual (French, English, German, Arabic, Spanish, Italian) and omnichannel (voice, email, chat, social), with proprietary AI innovation through the OutsourcIA Lab.

Product overview

Outsourcia operates as a comprehensive business process outsourcing (BPO) and customer experience management company founded in 2003. The company offers a multi-service portfolio centered around five core pillars: Relation Client (Customer Relationship Management) as the historical flagship service since 2003, BPO & Back Office for process outsourcing, Medical Outsourcing (including Simplify brand for medical secretarial services), Etudes (Market Research via STEFI subsidiary), and Transformation Digitale (including the CaptureDoc subsidiary for Kofax RPA solutions). The company has expanded through strategic acquisitions including Simplify (2019), PhoneAct (2022), and SoMezzo (2025). OutsourcIA Lab, launched in 2024, serves as an innovation hub for generative AI integration. The company operates across five industry sectors: Banking & Insurance, Automotive, Publishing & Media, Telecom, and E-Commerce, with presence in France, Morocco, Tunisia, Madagascar, and Niger.

Differentiator

Problem solved

Functional benefit

Brands

• OutsourcIA LAB: Dispositif inédit de 'Test & Learn' permettant de déployer les technologies émergentes d'IA générative dans la gestion de la relation client multicanale. S'appuie sur des experts certifiés en IA et RPA, et adopte une approche de processus structurés pour la mise en place de solutions pilotes auto-apprenantes et évolutives.
• CaptureDoc
• Simplify
• STEFI

Products and services

• Relation Client (Customer Relationship Management) Complete outsourced customer relationship management covering multilingual, multichannel (voice, email, chat, social) customer service, sales and loyalty programs, on-call management, 24/7 technical support, and complaint handling for enterprise clients across banking, insurance, automotive, telecom, e-commerce, publishing, and healthcare.
• BPO & Back Office Business process outsourcing of back-office activities including e-commerce support (marketing monitoring, product sheets, SEO content, database management), image and video processing, IT development and QA testing, and community management (moderation, social media, e-reputation) for e-commerce and digital-native clients.
• Medical Outsourcing (Simplify) Complete remote medical secretarial outsourcing solution for clinics, medical imaging centers, health centers, and independent physicians. Includes specialized tele-secretarial appointment scheduling and medical report transcription for imaging professionals in private and public health establishments, delivered via the Simplify subsidiary.
• Études (Market Research Support via STEFI) Expert outsourced support functions for research institutes and surveys covering the complete study process from collection to analysis. Includes business support (document entry, audio transcription, digitization, data validation, surveys) and customer satisfaction analysis services for operational excellence, delivered via the STEFI subsidiary.
• Digital Transformation (CaptureDoc) Dematerialization and intelligent automation services delivered by the CaptureDoc subsidiary including robotic process automation (RPA), multichannel cognitive digitization and document capture, and electronic signature solutions, primarily serving banking, insurance, and telecom clients.
• OutsourcIA Lab Generative AI Test & Learn innovation platform for multichannel customer relationship management. Uses a structured 4-step process (Lab Launch, Lab Prod, Lab Deploy, Lab Control) to design, test, deploy, and continuously improve AI-powered customer service solutions, with integrations of OpenAI, Hugging Face, AWS, and Azure AI technologies.

Quantifiable outcome

• 90% call answer rate with 90% efficiency in 15 seconds and 85% customer satisfaction for Orange Niger
• +2 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability8 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core, strategic and supporting.

• PhoneActcoreOthersAcquired in October 2022, PhoneAct is Tunisia's leading contact center operator with 900 employees across 2 sites in Tunis. Founder Mehdi Ayed became a key shareholder. This acquisition added nearshore capabilities and expanded sector coverage.
• SoMezzocoreOthersAcquired in April 2025, SoMezzo integration marks a new chapter for the group and strengthens service capabilities.
• KofaxstrategicTechnology or IntegrationCaptureDoc, a subsidiary since 2020, is the exclusive representative of Kofax solutions in Morocco and French-speaking Africa. Kofax is a global leader in RPA and cognitive capture technologies.
• SimplifycoreOthersAcquired in 2019, Simplify is the French market leader in medical outsourcing. Combined with Outsourcia to provide comprehensive healthcare sector services.
• STEFIsupportingOthersJoined the group in 2016, STEFI specializes in survey and market research support services including data processing and analysis.
• OpenAI, Hugging Face, AWSsupportingTechnology or IntegrationAI technology partners referenced for OutsourcIA Lab integration projects. The company integrates solutions from these AI providers to build client-specific applications.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Webhelp: Paris-headquartered CX/BPO player now merged into Concentrix but historically one of Outsourcia's closest French-market and pan-European peers across omnichannel customer management.
• Comdata Group: Italy-headquartered CX/BPO outsourcer with multilingual capabilities across EMEA, Latin America, and Asia — competes with Outsourcia for European enterprise outsourcing contracts.
• Foundever: Major CX/BPO outsourcer (formerly Sitel), present across EMEA, Africa, and the Americas — overlaps with Outsourcia's multilingual contact-center and CX outsourcing model, including French-market coverage.
• Intelcia: France/Morocco-based CX outsourcer with operations in Morocco, Senegal, and Madagascar — directly comparable near-shore delivery model and French-speaking client focus.
• Majorel: Global CX and BPO provider with strong nearshore/offshore footprint (Morocco, Tunisia, Egypt), competing directly with Outsourcia for French and European enterprise CRM outsourcing contracts.

Regional players

• Squalala: Smaller Morocco-based BPO/CRM outsourcer serving French-speaking clients — overlapping with Outsourcia in Moroccan/French market CX delivery but at significantly smaller scale.

Broad incumbents

• TTEC: US-headquartered CX and digital customer engagement outsourcer with EMEA presence — comparable across omnichannel contact center and AI-enabled CX services.
• Concentrix: Large publicly-traded CX, BPO, and digital transformation provider (now including Webhelp) — competes with Outsourcia across customer management, digital, and analytics for enterprise clients in EMEA.
• Arvato (Bertelsmann): Bertelsmann-owned BPO/CX arm offering customer service, back-office, and digital transformation services in EMEA — overlaps with Outsourcia's BPO back-office and RPA-adjacent offerings.
• Teleperformance: Global French-headquartered leader in outsourced customer experience management, omnichannel contact centers, and BPO — directly comparable in core CRM outsourcing but operating at vastly larger scale across 80+ countries.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/groupe-outsourcia
• YouTubeyoutube.com/@outsourcia
• Xx.com/outsourcia
• Facebookfacebook.com/outsourcia-page-officielle-190166724327457

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries7 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outsourcia