Stitt Solar

What Stitt Solar does

Stitt Solar is a family-owned solar photovoltaic installer and a division of The Stitt Group, founded in 1978 and headquartered in Rogers, Arkansas. The company designs, sells, and installs custom residential and commercial solar PV systems, ground-mount systems, and off-grid home energy solutions, holding SunPower Master Dealer status—one of only 35 among 850+ U.S. SunPower dealers—through which it exclusively distributes SunPower's high-efficiency residential panels. It complements its PV offering with a multi-brand battery storage portfolio spanning Tesla Powerwall 3, FranklinWH aPower, Fox ESS, HomeGrid, and Discover Energy Systems, and provides free system monitoring plus ongoing inspection, maintenance, repair, and removal/reinstallation services.

Name

Stitt Solar

Legal name

Stitt Solar

Website

https://stittsolar.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Stitt Solar is a family-owned solar PV installer and SunPower Master Dealer serving residential and commercial customers across Northwest Arkansas, Eastern Oklahoma, and Southern Missouri. Founded in 1978, the company delivers custom solar systems, multi-brand battery storage, and ongoing maintenance entirely through in-house teams.

Ownership category

akta.pro rank

Product category

Solar Installation Services

SIC

Electrical Work (1731)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

Keywords

• Residential solar installation
• Commercial solar installation
• Battery storage systems
• Solar panel maintenance
• Solar energy consulting

Headquarters

HQ city

Rogers

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Solar Panel System Sales and Installation: Stitt Solar designs, sells, and installs custom solar PV systems for residential and commercial customers. Systems include rooftop, ground-mount, and carport/pergola configurations. Revenue is generated through one-time installation fees covering equipment (panels, inverters, mounting hardware), labor, and permitting coordination.
2. Battery Storage Systems: Sale and installation of battery storage systems (Tesla Powerwall 3, FranklinWH aPower, Fox ESS, HomeGrid, Discover Energy Systems) as standalone additions or bundled with solar PV systems. Revenue is one-time at installation, with ongoing monitoring potentially included.
3. Service, Inspection, Maintenance, and Repair: Ongoing services including system inspection, diagnostic troubleshooting, removal and reinstallation of panels for roof replacement, critter guard installation, and general maintenance and repair. Revenue generated through service fees for diagnostics, repairs, and maintenance visits.
4. Starter Energy Plans (Baseload Systems): Small solar systems designed to cover a home's baseload energy (minimum daily electricity used by essential appliances). Offered as a lower-cost entry point into solar with the option to expand later. Systems can be financed (example: 8.25%, 20 years, $0 down). Revenue generated through system sale/financing.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Stitt Solar designs, sells, and installs custom solar photovoltaic (PV) systems and battery storage solutions for residential, commercial, and nonprofit customers across Northwest/Central Arkansas, Eastern Oklahoma, and Southern Missouri. As a SunPower Master Dealer, the company delivers end-to-end services — free consultation, system design based on 12 months of usage review, permitting, in-house installation, activation, net metering setup, monitoring, and ongoing maintenance/repair — without using any third-party contractors.

Product overview

Stitt Solar is a solar panel installation company offering a comprehensive portfolio of solar energy solutions for residential and commercial customers. The core offering includes custom-designed solar panel installations using primarily SunPower equipment, complemented by battery storage systems (Tesla Powerwall 3, FranklinWH, Fox ESS, HomeGrid, Discover Energy), and supporting services including inspection, maintenance, repair, removal/reinstallation, and monitoring. The company recently introduced Starter Energy Plans as a more accessible entry point for homeowners wanting to cover their baseload energy first before expanding their systems. Net metering setup is included as part of the installation process.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Solar Installation Custom-designed solar photovoltaic installation for homeowners covering free Energy Consultant consultation, 12-month kWh usage review, system design based on home orientation and sun exposure, permitting coordination, in-house installation, activation, net-metering setup, and free system monitoring via wall-mount display or mobile app.
• Commercial Solar Installation Custom solar energy solutions for commercial customers across industries including churches, breweries, community centers, food banks, coffee shops, warehouses, banks, and healthcare providers. Includes system design, installation, and integration with available tax incentives.
• Battery Storage Installation Whole-home backup battery installation service offering multiple brands (Tesla Powerwall 3 at 13.5 kWh with 10-year warranty, FranklinWH aPower at 15 kWh with 15-year warranty, Fox ESS at 3.97 kWh with 12.5-year warranty, HomeGrid modules, and Discover Energy Systems at 16 kWh) for energy independence and outage protection.
• Starter Energy Plans (Baseload Solar) Small solar system designed to cover a home's baseload energy (minimum daily electricity used by essential appliances). Offered as a lower-cost entry point with the ability to expand later; can be financed (example terms: 8.25% APR, 20-year term, $0 down, $0 dealer fee).
• Solar Inspection, Maintenance and Repair Service Solar system inspection, diagnostic troubleshooting, and repair services for issues such as inverter problems, wiring checks, breaker box issues, and Wi-Fi connectivity. Also includes critter guard installation. Service is available after severe weather and for routine maintenance.
• Solar Panel Removal and Reinstallation Service Solar panel removal and reinstallation service that coordinates with roofers to safely remove panels before roof work and reinstall them afterward, ensuring continuous operation of the solar system.
• Ground-Mount Solar Installation Ground-mounted solar system installation for properties where rooftop mounting is not suitable. Allows panels to be oriented in any direction to maximize sun exposure, regardless of the home's orientation.

Quantifiable outcome

• Reduces monthly electricity bills to as low as $22–$55 for some residential customers after solar installation
• +5 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, secondary and minor.

• SunPowercoreChannel Partner/ Reseller/ Distributor · 30 March 2023Stitt Solar became a SunPower Master Dealer in March 2023—the highest ranking in SunPower's dealer network. Previously, Stitt Solar was the first SunPower Authorized Dealer in Arkansas (2020) and was upgraded to SunPower Elite Dealer (2022). SunPower provides the world's highest-efficiency solar panels (700+ patents) and Stitt Solar exclusively uses SunPower brand products for residential customers. Master Dealer status requires highest levels of customer satisfaction, installation quality, and service excellence, and only 35 of 850+ SunPower dealers have achieved this rank.
• Tesla EnergycoreTechnology or IntegrationStitt Solar is a Tesla Powerwall Certified Installer offering Tesla Powerwall 3 battery systems (13.5 kWh, 10-year warranty, scalable to 4 units plus 3 expansions for 94.5 kWh). Currently running a Tesla Powerwall rebate: $500 for one unit, $1,000 for two units (claim by June 30, 2026; installed by December 31, 2026).
• FranklinWH Energy SystemssecondaryTechnology or IntegrationStitt Solar offers FranklinWH aPower batteries (15 kWh, 15-year warranty, scalable to 15 units/225 kWh per aGate) as an alternative battery storage option.
• Fox ESSsecondaryTechnology or IntegrationStitt Solar offers Fox ESS battery systems (3.97 kWh per unit, 12.5-year warranty, scalable to 7 units for 27.8 kWh) as a smaller-format battery storage option.
• HomeGridsecondaryTechnology or IntegrationStitt Solar offers HomeGrid battery storage systems (4.8 kWh per module, 10-year warranty, scalable up to 15 units for 576 kWh) as a modular, scalable battery option.
• Discover Energy SystemssecondaryTechnology or IntegrationStitt Solar offers Discover Energy battery systems (16 kWh per unit, scalable up to 36 units for 579.6 kWh) as a large-capacity battery storage option.
• Arkansas Climate LeagueminorStrategic or Co-development PartnerStitt Solar partnered with the Arkansas Climate League to install solar systems at community centers (Elizabeth McGill Drop-in Center and Antioch for Youth & Family Food Bank) funded by a $360,000 Department of Energy Community Energy Innovation Prize grant awarded to the nonprofit.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sunrun: Largest residential solar installer in the United States with a national footprint, lease and PPA financing options, and battery storage offerings. Directly comparable to Stitt Solar in residential rooftop PV installation, customer segment, and go-to-market approach, though at vastly larger scale.
• ADT Solar: National residential solar installer (formerly SunPro, rebranded after the Vivint Solar acquisition) using a regional dealer-style model with direct sales, premium panel offerings, and loan/PPA financing. Compares to Stitt on customer segment, premium positioning, and in-house installation model.
• Trinity Solar: One of the largest regional residential solar installers in the U.S., serving the Northeast and Mid-Atlantic with direct-to-homeowner sales and in-house installation teams. Closely comparable to Stitt in philosophy (in-house labor, premium positioning) and operational structure.
• Freedom Forever: Residential solar installer with operations across multiple U.S. states, using a local-office dealer model with direct sales and in-house installation crews. Directly comparable in business model, customer segment, and battery-ready system approach.
• Momentum Solar: Regional residential solar installer in the Northeast, Mid-Atlantic, and select southern states with direct sales and in-house design-to-installation crews. Compares directly to Stitt in custom rooftop systems targeting homeowners.
• Blue Raven Solar: Residential solar installer operating in 20+ U.S. states with a consultative sales-and-install model and in-house financing options. Directly comparable to Stitt in target homeowner profile, lead generation, and sales motion.
• Palmetto Solar: Residential solar and battery installer with technology-platform-enabled sales serving multiple U.S. states. Compares to Stitt in residential solar focus, customer segment, and emphasis on customization and battery integration.
• Lumio: Residential solar installer in the central U.S. focused on custom system design and battery integration. Comparable to Stitt in homeowner profile, regional dealer-style operations, and battery add-on product strategy.
• Green Home Systems: Residential solar installer operating across multiple U.S. states with in-house sales and installation teams. Directly comparable to Stitt as a sales-led, in-house installer serving homeowners with rooftop PV systems and battery add-ons.

Broad incumbents

• Tesla Energy: Tesla sells and installs Solar Roof and Tesla solar panels directly to homeowners nationwide along with the Powerwall 3 battery. Directly competes with Stitt for premium residential solar customers and is also a key battery supplier for Stitt's storage offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCFkRGP6bLSdQ_v524F2pzdQ/playlists
• Facebookfacebook.com/thestittgroup
• LinkedInlinkedin.com/company/thestittgroup
• Instagraminstagram.com/thestittgroup
• Xx.com/thestittgroup

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stitt Solar