Outcrowd

What Outcrowd does

Outcrowd is a creative branding and digital product agency founded in 2017 that designs brand identities, websites, mobile applications, and marketing assets primarily for SaaS startups and, increasingly, enterprise clients. The firm serves clients across the startup lifecycle—from pre-seed and bootstrapped teams validating product concepts, through seed-stage MVPs, to Series A companies optimizing product-market fit—with claimed outcomes including more than 40% of pre-seed clients securing initial investment and more than 25% of seed clients raising Series A rounds. Enterprise engagements such as work for Toyota are also referenced. Headquartered in Lewes, Delaware with a stated team of 30+ designers, strategists, and innovators, Outcrowd has accumulated 60+ international design awards (Awwwards, TheFWA, CssDA) and 70+ Clutch reviews.

The service stack is organized around four modules—Branding, Digital Design (UX/UI for platforms, websites, mobile apps, and design systems), Development (front-end, back-end, and CMS/Webflow implementation), and Marketing Assets (motion video, illustrations, 2D/3D effects)—which can be combined under a 'Complex Solution' offering that bundles product-market fit strategy with execution. Outcrowd does not operate a proprietary software platform; delivery relies on industry-standard tools including Webflow for CMS/development and Figma for design, supplemented by full-stack engineering for native iOS/Android and web applications. Disclosed client outcomes include $300M in cumulative funding raised by its startup clients, 100M+ daily active users across products it designed, and 24% of client marketing budgets converted to sales via Outcrowd's branding work.

The business model is project-based professional services, with project sizes ranging from $2-5k to $20-30k+, durations of two weeks to five months, and a 30-hour minimum engagement. Pricing varies between fixed-fee and time-and-materials based on requirements clarity, and engagement scope is tailored to startup stage (Pre-seed/Bootstrapped, Seed, Series A). Distribution is direct via website contact forms, 'Book a call' CTAs, and introductory scoping briefs; the firm is privately held with no disclosed institutional funding and has grown organically from two founders to a team of 30+.

Name

Outcrowd

Legal name

Outcrowd Inc.

Website

https://outcrowd.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Outcrowd is a creative branding and digital product agency founded in 2017 that delivers branding, UX/UI design, development, and marketing assets primarily to SaaS startups from pre-seed through Series A, plus select enterprise clients.

Ownership category

akta.pro rank

Product category

Creative & Branding Services

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

OOH Media Planning, Buying & Inventory Aggregation (BPAFALAJ)

Keywords

• Creative branding agency
• UX UI design
• Web development
• Startup branding services
• Visual identity design

Headquarters

HQ city

Oakland Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Project-Based Creative Services: Fixed-price or time-and-materials engagement depending on project clarity. Minimum project duration of 30 hours. Projects typically last 2 weeks to 5 months. Pricing tiers: 2-5k, 5-10k, 10-20k, 20-30k+ budget options.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels7 records

Core offering

Outcrowd is a creative branding and digital product agency that provides brand strategy, visual identity, UX/UI design, web and mobile development, and marketing assets for SaaS startups and enterprises. The agency integrates research, design, and implementation under flexible engagement models tailored to startup lifecycle stages (pre-seed, seed, Series A), with minimum 30-hour project durations.

Product overview

Outcrowd is a creative branding and digital product agency for startups and enterprises. The agency operates as a single unified service offering, organized around four core service modules: Branding Services (brand strategy, visual identity, logotype, brand books), Digital Design Services (UX/UI design, platforms, websites, mobile apps, design systems), Development Services (front-end, back-end, CMS/Webflow integration), and Marketing Assets (motion videos, illustrations, visual effects). These modules can be engaged individually or combined under a 'Complex Solution' umbrella, which also incorporates product-market fit strategy and promo campaign management. A separate Startup Development Stages engagement model tailors services to Pre-seed, Seed, and Series A phases. The agency also publishes thought-leadership content on design, branding, and fintech trends via its blog.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding Services

Quantifiable outcome

• Clients raised $300M in funding owing to Outcrowd's design work
• +5 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

One partnership is on record.

• Podcorn (Acquired by Entercom)notableOthersOutcrowd worked with Podcorn from ideation to motion design. Podcorn was a marketplace connecting podcasters to brands for native sponsorships, later acquired by Entercom. This represents a successful client exit achieved through Outcrowd's design work.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Work & Co: Work & Co is a digital product agency known for launching award-winning products for high-growth tech companies (e.g., Facebook, Slack, Lyft) — directly comparable to Outcrowd's premium branding and product design offering for funded startups and enterprises.
• Ramotion: Ramotion is a design and branding studio offering brand identity, UI/UX, and motion services to tech startups and enterprises, with an Awwwards-recognised portfolio — directly comparable to Outcrowd's award-winning SaaS focus and service mix.
• Ueno: Ueno is a creative agency providing branding, product design, and development for startups and tech companies, serving a similar SaaS and digital-product customer base as Outcrowd with comparable project-based engagements.
• ManyPixels: ManyPixels is a design-as-a-service subscription provider offering graphic, web, and UI design to startups and SMBs — competing with Outcrowd on the same fractional, ongoing design needs of early-stage founders.
• Clay: Clay is a US-based digital branding and web design agency focused on launching and rebranding early-stage and growth-stage tech companies with custom design and development — overlapping directly with Outcrowd's core SaaS startup value proposition.

Broad incumbents

• IDEO: IDEO is a globally established design and innovation consultancy providing human-centered design, product, and brand strategy to enterprises — a broad incumbent operating in the same design services category as Outcrowd.
• Huge Inc. Huge is a large full-service agency offering brand strategy, UX, and digital product design to major enterprises — competing with Outcrowd's enterprise offering but at much larger scale and broader service scope.
• Pentagram: Pentagram is the world's largest independent design consultancy, covering branding, identity, digital, and product design across industries — a much larger incumbent in the same brand and digital design category where Outcrowd competes.
• Frog Design: Frog (now part of Capgemini Invent) is a global design and engineering firm serving multinational clients with brand, product, and service design — a broad incumbent operating adjacent to Outcrowd's startup/enterprise brand work.

Others

• DesignRush: DesignRush is a B2B marketplace that lists and ranks creative agencies — not a direct competitor for design services, but the channel through which many buyers discover agencies like Outcrowd and which therefore shapes its competitive landscape.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/outcrowdstudio
• LinkedInlinkedin.com/company/outcrowd-network
• Instagraminstagram.com/outcrowdstudio
• Facebookfacebook.com/outcrowdstudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outcrowd