What TableclothsFactory does

TableclothsFactory is a US-based, privately held e-commerce retailer and direct-sourcing distributor of table linens and event decor products, founded in 2002 and headquartered in City of Industry, California. The company operates a Shopify-based direct-to-consumer storefront at tableclothsfactory.com offering more than 15,000 SKUs spanning rectangle, round, and square tablecloths; table runners; linen napkins; napkin rings; chair covers and sashes; disposable dinnerware; chargers and placemats; centerpieces; backdrop stands and ceiling drapes; event props; artificial flowers and greenery; party favors; balloons; LED lighting; commercial-grade linens; table skirts; and fabric by the bolt. Fulfillment is supported by two warehouses on the US East and West Coasts (Los Angeles, CA and Jacksonville, FL), which the company reports enables 96% of orders to ship within one business day.

The business runs a hybrid DTC and B2B model with no minimum order quantity on the consumer side, list prices ranging from under $5 to over $180 per item, free shipping above $49, and a flat-rate Canada shipping tier; a wholesale program serves qualified business accounts with exclusive rebates, 24-hour order turnaround, custom shipping, and Purchase Order acceptance for schools and government institutions. A three-tier loyalty program (Bronze, Silver at $2,000 annual spend, Gold at $5,000 annual spend), a creator/affiliate program, and active social channels (YouTube, Facebook, Pinterest, Instagram, X) plus an email newsletter function as the primary marketing and retention stack. The company states 218,273 customer reviews, has received the WeddingWire Couples' Choice Award (2026) and The Knot Best of Weddings Hall of Fame recognition, and operates with 251-500 employees, no disclosed funding rounds, and no parent company.

Name

TableclothsFactory

Legal name

TableclothsFactory

Website

https://tableclothsfactory.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

251–500 employees

Short description

TableclothsFactory is a US e-commerce retailer of table linens and event decor (tablecloths, chair covers, runners, napkins, backdrops, centerpieces, artificial florals) serving wedding and event planners, hospitality operators, and home consumers via Shopify storefront with dual-coast fulfillment and a wholesale program.

Ownership category

akta.pro rank

Headquarters

HQ city

City Of Industry

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. E-commerce Retail Sales: Direct-to-consumer online sales of table linens and event decor products through the company's e-commerce platform. Customers purchase individual items at listed prices with no minimum order quantity. Revenue generated from product sales at various price points from under $5 to over $100 per item.
2. Wholesale B2B Sales: Wholesale program for qualified business accounts offering exclusive rebates, 24-hour order turnaround, and custom shipping. Accepts Purchase Order requests from schools and government institutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

TableclothsFactory manufactures and retails table linens and event decor products through a direct-to-consumer e-commerce storefront at tableclothsfactory.com. The catalog spans more than 15,000 SKUs including tablecloths (rectangle, round, square), chair covers and sashes, table runners, napkins, napkin rings, centerpieces, backdrop stands and ceiling drapes, event props, artificial flowers and greens, party supplies, LED lighting, and commercial-grade linens. Fulfillment is handled by dual-coast warehouses in Los Angeles, CA and Jacksonville, FL, with 96% of orders shipped within one business day, supported by a wholesale program for qualified business accounts and Purchase Order acceptance for schools and government institutions.

Product overview

TableclothsFactory is a B2C and B2B e-commerce platform offering wholesale-priced table linens and event decor products. The portfolio centers on tablecloths (Rectangle, Round, Square) available in over 10 materials including Polyester, Satin, Scuba, Velvet, Sequin, and Burlap, complemented by Table Runners, Linen Napkins, and Napkin Rings. The platform extends into full event decor with Chair Covers & Sashes, Disposable Dinnerware, Chargers & Placemats, Centerpieces, Backdrop Stands & Ceiling Drapes, Event Props, Artificial Flowers & Greens, Party Favors, Party Balloons & Supplies, and LED Lighting. Professional-grade offerings include Commercial Grade Table Linens (Scuba, Premium Polyester, Cotton, Lamour Satin, Fire Retardant), Event Furnishings, and Table Skirts. The company also offers Fabric Bolts & Trims for DIY projects. A wholesale program is available for business customers, and a loyalty rewards program (Bronze/Silver/Gold tiers) incentivizes repeat purchases.

Differentiator

Problem solved

Functional benefit

Products and services

• Rectangle Tablecloths Tablecloths in rectangular shapes available in multiple materials including Polyester, Satin, Sequin and Shimmer, Spandex and Fitted, Jute and Lace, Taffeta and Velvet, Rosette and Petals, Scuba, Commercial Grade Cotton and Polyester, and Vinyl and Plastic, for weddings, parties, and commercial events.
• Round Tablecloths Circular tablecloths available in Polyester, Satin, Sequin and Shimmer, Spandex, Jute and Lace, Taffeta and Velvet, Rosette and Petals, Scuba, Commercial Grade Cotton and Polyester, and Vinyl and Plastic materials for events and hospitality.
• Square Tablecloths & Table Overlays Square-shaped tablecloths and decorative overlays in materials including Polyester, Satin, Organza, Taffeta and Velvet, Sequin and Shimmer, Rosette, Burlap and Lace, and Scuba for layered table settings.
• Table Runners Decorative table runners available in Satin and Taffeta, Chiffon and Cheesecloth, Sequin and Shimmer, Polyester and Scuba, Jute Burlap and Lace, and Velvet and Stylish varieties for table styling.
• Linen Napkins Napkins available in Polyester, Satin, Taffeta and Velvet, Sequin and Shimmer, Burlap, Cheesecloth and Cotton, Commercial Grade, and Disposable options for table settings.
• Napkin Rings Decorative napkin rings and holders including Diamond Rhinestone, Plated Spiral Aluminum, Rustic Burlap Handmade Braided Farmhouse, and Acrylic styles for table presentation.
• Chair Covers & Sashes Chair coverings and decorative sashes including Banquet Chair Covers, Folding Chair Covers, Universal Covers and Cushions, Chiavari Chair Decors, Satin Sashes, Organza and Chiffon Sashes, Polyester and Taffeta Sashes, Spandex Sash Bands, Sequin and Shimmer Sashes, and Rustic and Cheesecloth Sashes.
• Disposable Dinnerware Single-use tableware including Plastic Plates, Disposable Utensils, Disposable Flutes, Glasses and Cups, Serving Trays and Bowls, Eco-Friendly Natural Tableware, and Disposable Tablecloth Collection.
• Chargers & Placemats Decorative charger plates and placemats including Acrylic Chargers, Glass and Mirror Chargers, Eco Friendly Chargers, and Table Placemats in various materials for layered place settings.
• Centerpieces Table centerpieces including Glass and Metal Floral Vases, Candelabra and Candle Holders, Centerpiece Stands and Florals, Centerpiece Décor, and Cake Decorating Supplies.
• Backdrop Stands & Ceiling Drapes Event backdrop supports and decorative drapery including Backdrop Stands, Fitted Backdrop Covers, Backdrop Curtains, Backdrop and Wall Decals, Accent Wall Décor, and Ceiling Décor.
• Event Props Decorative props for events including Props, Columns and Pedestals, Pedestal Prop Covers, Floor Vases and Candelabras, Aisle Runners and Stage Skirts, LED and Party Lights, Arches and Arbors, Arch Covers, and Prearranged Arch Floral.
• Artificial Flowers & Greens Fake flora and greenery including Garlands and Vines, Floral and Greenery Panels, Artificial Flowers, Plants and Pampas, Accent Flowers, and Planters and Supplies for event styling.
• Party Favors Event favors and gifts including Favors and Gifts, Favor Bags and Boxes, Favor Decorations, Wedding Accessories, and Favor Jars and Containers.
• Party Balloons & Supplies Balloons and party decoration supplies including Balloons, Decoration Kit, Table Scatters, Disposable Table Covers, and Eco-Friendly Tableware.
• LED Lighting Light fixtures and decorative lighting including String and Patio Lights, LED and Wax Candles, Decorative Lights, and Professional Event Lighting.
• Commercial Grade Table Linens Heavy-duty commercial-grade linens for high-frequency professional use including Scuba Table Linens (wrinkle-resistant polyester and spandex blend), Premium Polyester Table Linens, Cotton Table Linens, Lamour Satin Table Linens, and Fire Retardant Table Linens.
• Table Skirts Decorative table skirts available in Polyester, Satin, Tulle and Curly Willow, Disposable, and Jute and Lace varieties to dress banquet and event tables.
• Fabric Bolt & Trims Fabric sold by the bolt and decorative trims including Fabric Bolts, Ribbons, and Trims and Diamond Rolls for DIY event and decor projects.
• Wholesale Program for Business Accounts B2B wholesale program for qualified business accounts offering exclusive rebates, 24-hour order turnaround, custom shipping options, and acceptance of Purchase Order requests from school and government institutions.

Quantifiable outcome

• 96% of orders shipped within 1 business day
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CV Linens: CV Linens is one of the closest direct competitors, specializing in wholesale and retail table linens, chair covers, and event decor via an e-commerce storefront with similar no-minimum-order positioning. Same primary categories (wedding linens, banquet linens, event draping) and overlapping customer base of wedding planners and event professionals.
• LinenTablecloth: LinenTablecloth sells wholesale-priced tablecloths, table runners, napkins, chair sashes, and overlays directly to consumers and B2B customers through e-commerce. Highly comparable SKU mix, materials (polyester, satin, sequin, burlap), and target segments (weddings, events, hospitality).
• BBJ Linen: BBJ Linen is a leading direct-to-consumer event linen specialist offering tablecloths, napkins, chair covers, and custom-dyed linens for weddings, galas, and corporate events. Comparable premium and commercial-grade assortment with strong overlap on the wedding planner and hospitality buyer.
• Party Reflections: Event rental company that also retails event decor and linens, serving planners, venues, and consumers across a full decor catalog (tables, chairs, linens, lighting, draping). Comparable wedding/event customer base and product breadth.
• Event Décor Direct: Online retailer specializing in wedding and event decor including chair covers, table linens, centerpieces, and backdrops. Direct overlap in assortment, GTM (e-commerce with wholesale tiers), and target audience of brides, event planners, and venues.
• Smarty Had A Party: E-commerce retailer of wholesale event supplies including tablecloths, chair covers, and party decor sold direct to planners and consumers. Comparable self-serve B2C/B2B model with strong presence in wedding and event categories.

Broad incumbents

• Wayfair: Mass-market home furnishings marketplace with a broad table linens and event-adjacent assortment. While not a specialist, Wayfair competes on price, catalog breadth, and shipping speed, and serves some of the same DIY consumer and event-host segments.
• Amazon (Home Textiles / Event Decor): Amazon's third-party marketplace aggregates thousands of tablecloth and event decor sellers, competing on price, Prime shipping, and convenience. Represents the principal marketplace-level competitive threat for commodity-driven demand.

Emerging players

• Restaurant Depot: Membership-based restaurant and foodservice supply wholesaler carrying tabletop supplies including linens, chargers, and disposables. Comparable wholesale channel for the B2B hospitality/restaurant buyer, though membership-restricted and broader in category scope.
• Napkins.com / Efavormart: Efavormart (parent Napkins.com) is an online wedding and event decor retailer competing on linens, chair covers, backdrops, and centerpieces. Direct overlap in product mix, customer segments, and e-commerce-led GTM aimed at wedding and party planners.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TableclothsF
• YouTubeyoutube.com/@TableclothsFactoryWholesale
• Facebookfacebook.com/thetableclothsfactory
• Instagraminstagram.com/tableclothsfactory
• Pinterestpinterest.com/thetableclothsfactory

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TableclothsFactory