C&R Management Group

What C&R Management Group does

C&R Management Group (CRMG) is a privately held, full-service property management company headquartered in Tigard, Oregon, that manages multifamily, affordable housing, and commercial real estate across Oregon and Southwest Washington. The company was formed in 2022 through the merger of two legacy regional firms — Income Property Management (founded 1974) and C&R Real Estate Services — and now operates a portfolio of more than 14,000 units (approaching 18,000 post-merger per some sources) from three regional offices in Tigard, Vancouver WA, and Eugene. Its three core service lines are multifamily management (market-rate and mixed-use), affordable housing management (LIHTC, HUD, HOME, USDA Rural Development, and Risk Share programs), and commercial property management (office, retail, industrial, and mixed-use), supported by in-house marketing, maintenance coordination, rent collection, resident screening, and resident retention functions.

CRMG is a service-based operating business rather than a technology platform; its competitive positioning rests on specialized regulatory expertise in affordable housing compliance, Certified Property Manager (CPM) leadership, and long-tenured client relationships dating back to the 1980s. Revenue is generated through property management fees charged to property owners and investors, structured as a percentage of managed property revenue or fixed management fees, with ancillary revenue from maintenance services and leasing support. The company employs 251-500 staff, has no disclosed institutional or private equity ownership, and is led by CEO Jill Webberley with founder Jeff Reingold.

Name

C&R Management Group

Legal name

C&R Management Group LLC

Website

https://crmgco.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

251–500 employees

Short description

C&R Management Group is a privately held Pacific Northwest property management firm managing 14,000+ multifamily, affordable housing (LIHTC/HUD), and commercial units across Oregon and Southwest Washington, serving property owners and investors with full-service operations from offices in Tigard, Vancouver WA, and Eugene.

Ownership category

akta.pro rank

Product category

Property Management Services

NAICS

Real Estate Property Managers (53131), Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Commercial Real Estate Asset Management (BPAJAMAB)

Keywords

• Property management services
• Multifamily housing management
• Affordable housing compliance
• LIHTC HUD management
• Commercial property management

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Property Management Fees: CRMG generates revenue through property management fees charged to property owners and investors. The company manages residential multifamily units, affordable housing communities, and commercial properties throughout Oregon and Southwest Washington. Fees are typically structured as a percentage of managed property revenue or as fixed management fees.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

CRMG provides full-service property management for multifamily residential (market-rate, income-restricted, mixed-use), affordable housing (LIHTC, HUD-regulated programs), and commercial real estate (office, retail, industrial, mixed-use) across Oregon and Southwest Washington. Service scope includes financial reporting and budgeting, maintenance and capital oversight, regulatory compliance, lease administration, marketing and leasing support, and resident retention across a portfolio exceeding 14,000 units.

Product overview

CRMG (C&R Management Group) is a full-service property management company offering three core service lines: Multifamily Management, Affordable Housing Management, and Commercial Property Management. The company operates as a service-based property management firm rather than a software platform. Their multifamily services cover market-rate, income-restricted, and mixed-use communities across Oregon and Southwest Washington, including full-service operations, financial reporting, budgeting, maintenance oversight, and marketing/leasing support. Their affordable housing division specializes in LIHTC and HUD compliance. The commercial division manages office, retail, industrial, and mixed-use properties. Supporting these core services are features including resident screening (using third-party providers), marketing, maintenance coordination, rent collection, and resident retention programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Multifamily Management Services Full-service property operations for multifamily residential communities including financial reporting, budgeting, maintenance oversight, and marketing/leasing support for market-rate, income-restricted, and mixed-use properties across Oregon and Southwest Washington.
• Affordable Housing Management Services Specialized management for affordable housing properties with expertise in LIHTC, HUD, HOME, USDA Rural Development, and Risk Share programs, including regulatory compliance administration, income certifications and recertifications, fair housing compliance oversight, audit preparation and file reviews, and waitlist management.
• Commercial Property Management Services Management services for office, retail, industrial, and mixed-use commercial properties, including lease administration, tenant relations, CAM budgeting, financial reporting, and vendor and maintenance coordination.

Quantifiable outcome

• More than 50 years of combined regional experience
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Asset Living: National multifamily property manager operating across conventional and affordable housing. Comparable third-party fee-for-service model, broad service portfolio, and growing presence in secondary markets like the Pacific Northwest.
• RPM Living: Full-service multifamily property manager with a national footprint and strong regional growth strategy. Overlaps with CRMG on conventional multifamily management, marketing/leasing support, and resident services.
• Pinnacle Property Management: National multifamily management company with a significant affordable housing (LIHTC/HUD) practice. Directly comparable to CRMG on service model, including conventional and tax-credit management for third-party owners.
• FPI Management: Multifamily and affordable housing property manager with expertise in LIHTC, HUD, and Section 8 compliance. Directly comparable to CRMG's affordable housing division and a frequent competitor for tax-credit management mandates.
• WinnResidential: National multifamily and affordable housing property manager with deep LIHTC, HUD, and Section 8 expertise. Comparable to CRMG on affordable housing service specialization and on conventional management for institutional owners.
• Cascade Management: Pacific Northwest-based property management company with multifamily, affordable, and senior housing portfolios across Oregon and Washington. Most direct regional competitor to CRMG with overlapping service lines and territorial coverage.
• Apartment Management Consultants: Multifamily and affordable housing property manager with national reach. Comparable to CRMG in its third-party fee structure, LIHTC/HUD compliance capability, and focus on owner-operator relationships.

Broad incumbents

• Lincoln Property Company: One of the largest diversified real estate services firms in the U.S., with substantial multifamily management operations. Represents the kind of national incumbent expanding into the Pacific Northwest that competes with CRMG for larger owner mandates.
• Greystar Real Estate Partners: The largest multifamily property manager and operator in the United States, managing over 800,000 units globally. Direct overlap with CRMG's multifamily management services and increasingly active in the Pacific Northwest, representing the principal large-scale incumbent CRMG competes against for institutional owners.

Regional players

• Guardian Real Estate Services: Pacific Northwest property management and real estate services firm based in Portland, OR. CRMG Principal Broker Scott Arena was a former Portfolio Supervisor here. Comparable multifamily and commercial management offerings in the same Oregon/Washington market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/crmgco
• LinkedInlinkedin.com/company/crmgco
• Instagraminstagram.com/crmgco

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about C&R Management Group