Werner Electric Supply
Werner Electric Supply is a privately held regional wholesale distributor of electrical products and services, founded in 1948 and headquartered in Appleton, Wisconsin. The company serves electrical contractors and commercial buyers with 251-500 employees.
- Company typePrivate
- Founded1948
- HeadquartersAppleton, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Werner Electric Supply does
Werner Electric Supply is a privately held wholesale distributor of electrical products and services, headquartered in Appleton, Wisconsin. Founded in 1948, the company operates in the electrical supply distribution channel, serving customers — most likely electrical contractors, industrial users, and institutional buyers — through traditional wholesale trade relationships. The firm employs between 251 and 500 people, placing it in the mid-sized regional distributor tier of the U.S. electrical wholesale industry.
The company's core business is the procurement, inventory, and distribution of electrical products to trade and commercial buyers. Public information does not disclose specific product lines, proprietary technology platforms, e-commerce capabilities, or value-added services such as kitting, panel fabrication, or engineering support. The company's online presence at onewerner.com suggests some level of digital ordering capability, but no specific platform features or technology investments are described in the available source material.
Werner Electric Supply operates as a traditional wholesale distributor, generating revenue through product resale margins on electrical components, supplies, and equipment. The company is privately held, with no disclosed ownership structure, parent company, or outside investors. No pricing model, contract structure, or revenue figures are publicly available. Given its 75+ year operating history and stable mid-sized headcount, the business appears to be a mature, regionally focused distributor rather than a high-growth or technology-driven operator.
Werner Electric Supply firmographics
Firmographics- Name
- Werner Electric Supply
- Legal name
- Werner Electric Supply
- Website
- https://wernerelectric.com
- Company type
- Private
- Founded year
- 1948
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Werner Electric Supply is a privately held regional wholesale distributor of electrical products and services, founded in 1948 and headquartered in Appleton, Wisconsin. The company serves electrical contractors and commercial buyers with 251-500 employees.
- Ownership category
- akta.pro rank
Werner Electric Supply industry classification
Industry- Product category
- Electrical Wholesale Distribution
- NAICS
- Electrical Apparatus and Equipment, Wiring Supplies, and Related Equipment Merchant Wholesalers (42361)
- SIC
- Wholesale-Electrical Apparatus & Equipment, Wiring Supplies (5063)
- akta.pro primary industry
- Electrical Supplies Retail (Wiring, Switches, Breakers, Conduit) (CRAIADAE)
Keywords
Where Werner Electric Supply is headquartered
LocationHeadquarters
- HQ city
- Appleton
- HQ country
- United States
- HQ region
- North America
Markets served
Werner Electric Supply business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure
Werner Electric Supply product offering
Product offeringCore offering
Werner Electric Supply is a wholesale distributor of electrical products and services. The company supplies electrical components, equipment, and related offerings to business buyers including contractors, industrial operators, and commercial customers. Operations are run from its Appleton, Wisconsin base with a workforce of 251-500 employees.
Differentiator
Problem solved
Functional benefit
Companies that use Werner Electric Supply
Customer profileIdeal customer profiles1 record
Werner Electric Supply technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Werner Electric Supply competitors and assessment
Company assessmentBroad incumbents
- Rexel USA: U.S. arm of global electrical distributor Rexel Group; serves commercial, industrial, and residential contractors with a full electrical product portfolio. Directly comparable in product mix and customer base to Werner Electric Supply, but at far greater national scale.
- Sonepar USA: U.S. operations of the world's largest B2B electrical distributor, operating banner brands across the country. Competes head-to-head with regional independents like Werner on electrical contractor relationships, switchgear, and wire/cable.
- Graybar Electric Company: Employee-owned, Fortune 500 electrical, communications, and data networking distributor with 250+ U.S. locations. Closest large national analog to Werner in product mix, with stronger industrial/data center reach.
- W.W. Grainger: Large industrial MRO distributor with a substantial electrical product line, dominant e-commerce platform, and broad U.S. footprint. Not a pure electrical specialist but increasingly competing for the same industrial MRO electrical spend as Werner.
Direct peers
- Border States Electric: 100% employee-owned regional electrical distributor headquartered in North Dakota with deep Upper Midwest presence, serving utility, contractor, and industrial customers. Highly comparable in scale, geography, and product mix to Werner Electric Supply.
- Crescent Electric Supply Company: Family-owned electrical distributor with a long operating history and Midwest-heavy branch network; provides similar product breadth, contractor counter service, and e-commerce capabilities. One of the most direct independent peers to Werner.
- Platt Electric Supply: Regional West Coast and national electrical distributor serving contractors, industrial, and commercial customers with a strong digital/catalog channel. Comparable business model with broader geographic reach than Werner.
- Summit Electric Supply: Employee-owned electrical distributor serving industrial, commercial, and contractor markets across the Southwest and beyond. Comparable mid-market independent distributor with similar product breadth and customer profile.
- French Gerleman: Midwest-based (Missouri) independent electrical, automation, and datacom distributor with a long history and similar contractor/industrial focus. One of the closest direct regional peers to Werner Electric Supply in both footprint and product mix.
Regional players
- EIS (Electrical Insulation Suppliers): Specialty electrical distributor focused on electrical and electronic insulation, fabrication, and production materials for OEM and industrial customers. Adjacent rather than direct competition, but a relevant specialty comparable in product depth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Werner Electric Supply social profiles
Digital presenceWerner Electric Supply financial estimates
Financial estimateRevenue estimate
Valuation estimate
Werner Electric Supply leadership team
Management profileNumber of profiles
Werner Electric Supply funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Werner Electric Supply M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Werner Electric Supply
What does Werner Electric Supply do?
Werner Electric Supply is a wholesale distributor of electrical products and services. The company supplies electrical components, equipment, and related offerings to business buyers including contractors, industrial operators, and commercial customers. Operations are run from its Appleton, Wisconsin base with a workforce of 251-500 employees.
Is Werner Electric Supply a public or private company?
Werner Electric Supply is a private company. It is classified as unknown and is currently operating.
When was Werner Electric Supply founded?
Werner Electric Supply was founded in 1948. It employs 251 to 500 people.
Where is Werner Electric Supply based?
Werner Electric Supply is headquartered in Appleton, United States, in the North America region.
Who are Werner Electric Supply's main competitors?
Broad incumbents on record are Rexel USA, Sonepar USA, Graybar Electric Company and W.W. Grainger. Direct peers are Border States Electric, Crescent Electric Supply Company, Platt Electric Supply, Summit Electric Supply and French Gerleman. EIS (Electrical Insulation Suppliers) is listed as a regional player.
Does Werner Electric Supply have an API?
No public API is recorded for Werner Electric Supply.
What industry is Werner Electric Supply in?
Werner Electric Supply's product category is Electrical Wholesale Distribution. Its primary akta.pro industry code is CRAIADAE, Electrical Supplies Retail (Wiring, Switches, Breakers, Conduit). Its NAICS code is 42361 and its SIC code is 5063.