Konar Properties

What Konar Properties does

Konar Properties (legal entity: Konar Development Corporation dba Konar Properties, with a secondary Konar Enterprises, LLC) is a family-owned, private real estate development and management company founded in 1980 and headquartered at 75 Thruway Park Drive, West Henrietta, NY. The company develops, owns, and operates a portfolio of commercial and multifamily properties concentrated in Rochester and Western New York, organized across three segments: residential, retail, and industrial/office. Its portfolio includes branded residential communities — VIDA Apartments & Townhomes, Erie Station Village, Elmwood Manor, South & Hickory Place, and the Abeles Building — retail spaces (Erie Station West Henrietta and VIDA Retail), and industrial/office assets including Erie Station Business Park and the 197,000 sq ft Commerce Drive facility in Henrietta.

The business generates revenue through recurring rental income on owned assets, with commercial tenants paying for industrial flex space, warehouse, office, and retail configurations (lease or purchase options), and residential tenants occupying multifamily units. Pricing is quote-based and not publicly disclosed. Go-to-market is direct-to-tenant: prospective occupants contact the company via its corporate website, dedicated sub-brand property websites, phone (585-334-4110), or direct email (notably through contact Michael Trojian at [email protected]). Distribution is single-country/domestic, concentrated entirely in the Rochester/Western NY market. Named commercial customers at the Commerce Drive facility include Unither Pharmaceuticals, Adaptec Solutions, and IslandFit fitness studio; the residential side serves individuals and families seeking managed rental housing across the region.

Operationally, Konar is a vertically integrated owner-operator — it develops, owns, and self-manages all assets rather than relying on third-party management, supporting consistent service quality and stable long-term cash flow. The company employs 51–100 people, has no external institutional investors, no parent company, no subsidiaries, and no patents, awards, or partnerships disclosed in the input. Its legal and operational footprint, combined with 40+ years of continuous operation under family ownership, positions it as a stable regional player rather than a growth-stage enterprise.

Name

Konar Properties

Legal name

Konar Development Corporation

Website

https://konarproperties.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

51–100 employees

Short description

Konar Properties is a family-owned, private real estate developer founded in 1980, headquartered in West Henrietta, NY. It develops, owns, and manages multifamily residential communities, retail space, and industrial/office properties across the Rochester and Western New York market.

Ownership category

akta.pro rank

Product category

Real Estate Development and Management

NAICS

Real Estate Property Managers (53131), Residential Property Managers (531311), Rental and Leasing Services (532)

SIC

Real Estate Dealers (For Their Own Account) (6532), Operators Of Nonresidential Buildings (6512), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

Keywords

• Real estate development
• Residential apartments
• Commercial leasing
• Property management
• Industrial real estate

Headquarters

HQ city

West Henrietta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Commercial Property Leasing: Lease of industrial flex space, warehouse, office, and retail space to commercial tenants. Properties include Erie Station Business Park, Commerce Drive, and various retail spaces. Accommodates both lease and purchase arrangements.
2. Residential Property Management: Rental income from multifamily residential communities including VIDA Apartments & Townhomes, Erie Station Village, Elmwood Manor, South & Hickory Place, and the Abeles Building.
3. Retail Space Leasing: Urban and suburban retail space leasing in Rochester's South Wedge Neighborhood, downtown Neighborhood of Play, and West Henrietta Road area.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Konar Properties is a family-owned real estate development and management company operating since 1980 in the Rochester, NY area. The company develops, owns, and manages properties across three segments: residential (apartments and townhomes), retail, and industrial & office, serving both individual renters and commercial tenants.

Product overview

Konar Properties is a family-owned real estate development company that operates as a portfolio of distinct sub-brands across three property categories: residential (VIDA Apartments & Townhomes, Erie Station Village, Elmwood Manor, South & Hickory Place, Abeles Building), retail (Erie Station West Henrietta, VIDA Retail, South & Hickory Place Retail, Abeles Building Retail), and industrial/office (Erie Station Business Park, Commerce Drive). The company develops, owns, and manages these commercial properties and multifamily communities in Rochester and Western New York, offering spaces for lease or purchase to businesses and families.

Differentiator

Problem solved

Functional benefit

Brands

• VIDA Apartments & Townhomes: Residential apartments and townhomes property managed by Konar Properties in Rochester, NY
• Erie Station Village
• Elmwood Manor
• South & Hickory Place
• Abeles Building
• Erie Station Business Park
• Erie Station West Henrietta
• Commerce Drive

Products and services

• VIDA Apartments & Townhomes Residential apartment and townhome community in the Rochester, NY area providing rental housing to individual tenants.
• Erie Station Village Residential rental property development serving individual tenants.
• Elmwood Manor Residential apartment community offered to individual renters.
• South & Hickory Place Residential real estate offering in the Konar Properties portfolio.
• Erie Station Business Park Commercial business park providing industrial and office space for commercial tenants.
• Erie Station West Henrietta Commercial real estate property in West Henrietta, NY serving business tenants.
• Commerce Drive Commercial property location for retail or office tenants.
• Abeles Building Commercial building providing office or retail space for business tenants.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Village Green: Village Green is a privately held multifamily owner-operator with a portfolio of urban and suburban apartment communities. Its focus on operating owned assets for the long term aligns with Konar's vertically integrated, family-style ownership approach.
• Continental Properties: Continental Properties is a privately held, family-owned developer of multifamily, mixed-use, and commercial retail. Its multi-segment vertical integration across residential and retail is structurally similar to Konar's three-segment (residential/retail/industrial) operation.
• KETTLER: KETTLER is a privately held developer and operator of multifamily and mixed-use properties in the Mid-Atlantic and select other regions. Its ownership/operating model and mixed product type (apartments, townhomes, retail) closely parallel Konar's residential-plus-retail positioning.
• Conifer Realty: Conifer is a multifamily owner/developer/manager with deep New York State and Northeast footprint, including mixed-use and mixed-income communities. It mirrors Konar's develop-own-manage vertical integration across residential and adjacent retail, but at significantly larger scale.
• Edward Rose & Sons: Edward Rose & Sons is a privately held developer and operator of large-scale multifamily communities, primarily garden-style apartments. Comparable to Konar in that it self-develops and self-manages a regional residential portfolio under a private family-controlled structure.
• Monarch Investment & Management Group: Monarch is a privately held real estate investment and management firm focused on multifamily, with a regional operating model and direct-to-tenant leasing. It is comparable to Konar in segment focus and private, operationally driven structure.
• The NRP Group: NRP is a vertically integrated multifamily developer, owner, and operator of rental housing communities across the U.S. Like Konar, it develops, owns, and manages its portfolio, and offers both apartments and townhome product lines similar to VIDA.
• Morgan Properties: Morgan Properties is one of the largest private multifamily owners/operators in the U.S., managing a portfolio of apartments and townhome-style communities. It offers a direct comparison point for Konar's apartments-and-townhomes product mix at VIDA.
• Bozzuto Group: Bozzuto is a family-influenced, privately held real estate firm that develops, owns, and manages multifamily, mixed-use, and student housing. Its integrated approach across property types and direct leasing to residents makes it a strong operational analog to Konar.

Regional players

• Rochester Management, Inc. A Rochester, NY-area owner and manager of commercial and residential real estate. Its same-market positioning in the Rochester MSA makes it one of the most geographically overlapping peers for Konar's Western New York portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Konar Properties