What ClaySys Technologies does

ClaySys Technologies is a privately held IT consulting and software product company founded in 2009 by tenured IT consultants, with US operations anchored in Cincinnati, Ohio and delivery centered on a 3,000-seat development campus in Cochin, India (along with smaller centers in Cherthala, Goa, and Coimbatore). The company operates a dual model: it sells proprietary software — ClaySys AppForms, a metadata-driven NoCode/LowCode platform launched in 2010 and available for SharePoint 2013/2016/2019, Office 365, and as a standalone Enterprise edition; and RPA Genie, a robotic process automation platform launched in 2017 — alongside a portfolio of IT consulting services covering SharePoint, Azure, Office 365, ServiceNow, Salesforce, Sitecore, mobile (iOS/Android/Xamarin/Cordova), and AI/ML. ClaySys is a certified partner with UiPath and Blue Prism in RPA and a Sitecore partner in CMS, with AppForms listed on Microsoft AppSource and profiled by Forrester Research.

The company generates revenue through fixed-price custom development engagements, monthly FTE/dedicated-developer support subscriptions, and software licensing of AppForms and RPA Genie, with all pricing held opaque and quote-based but gated by a free proof-of-concept / free consultation offer across services. Its go-to-market blends direct sales for enterprise targets (Fortune 500, banks, credit unions), inside sales via website lead capture, and product-led growth via free POCs. ClaySys specializes in financial services, banking, healthcare, and real estate (claiming 5+ years of RPA leadership with 30-80% client efficiency gains), supported by partner relationships with UiPath, Blue Prism, Sitecore, and Microsoft ecosystem integrations.

ClaySys has completed 1,200+ projects across 14 countries for 15+ Fortune 500 customers, though no revenue, ARR, or funding figures are publicly disclosed. The ownership is founder-controlled, with no reported external private equity, venture capital, or institutional investment; key leadership includes founder/CEO Vinod Tharakan, VPs Mubarak Musthafa and Shaji Ramakrishnan, and Board Advisor Tony Saldanha (former P&G GBS/IT lead). Office and infrastructure expansion has continued steadily through 2022 with the Cincinnati campus and Coimbatore delivery center, accompanied by adjacent product moves in IoT/building automation (2018) and credit union productization (CU NextGen, 2020).

Name

ClaySys Technologies

Legal name

ClaySys Technologies

Website

https://claysys.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

501–1,000 employees

Short description

ClaySys Technologies is a private IT consulting and software product firm founded in 2009, operating from Cincinnati with India delivery centers. It sells proprietary NoCode/LowCode (AppForms) and RPA (RPA Genie) software alongside consulting services to Fortune 500 enterprises, banks, and credit unions across 14 countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. IT Consulting & Custom Software Development Services: ClaySys provides technology consulting and custom software development services across a wide portfolio of technologies including Microsoft platforms (.NET, SQL Server, Azure), LAMP stack (Linux, Apache, MySQL, PHP/Python), mobile development (iOS, Android, Xamarin, Cordova), and enterprise platforms (SharePoint, Salesforce, ServiceNow, Sitecore, WordPress). Services are delivered from operations centers, primarily in India, with US-based sales and engagement management. Engagements are typically structured as fixed-price for defined requirements, or on an FTE (Full-Time Equivalent) model for ongoing consulting support.
2. ClaySys AppForms — NoCode/LowCode Platform Licensing: ClaySys licenses its proprietary AppForms NoCode/LowCode platform across multiple editions: SharePoint AppForms (for SharePoint 2013/2016/2019), Enterprise AppForms (standalone), and Cloud AppForms (Office 365). AppForms was launched in 2010 and has been profiled by Forrester Research. The platform enables rapid application development 6X to 8X faster than traditional coding.
3. RPA Genie — Robotic Process Automation Software: ClaySys offers its proprietary RPA software platform, RPA Genie, which includes drag-and-drop workflow design, UI exploration, version control, bot monitoring, and analytics capabilities. Revenue is generated through software licensing, implementation, and support services.
4. Robotic Process Automation (RPA) Consulting Services: ClaySys provides RPA implementation consulting services, specializing in automation for financial services, healthcare, and real estate sectors. The company is a UiPath and Blue Prism partner. RPA implementations deliver efficiency gains of 30% to 80% depending on individual processes.
5. AI as a Service: ClaySys offers AI consulting, development, and implementation services as a service offering, providing clients access to AI experts for custom AI-based solutions without requiring in-house AI teams. Covers computer vision, predictive analytics, machine learning, and chatbots.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

ClaySys Technologies develops and licenses two proprietary software platforms — ClaySys AppForms (a metadata-driven NoCode/LowCode web application development platform launched in 2010, available for SharePoint, Office 365 and as a standalone Enterprise edition) and ClaySys RPA Genie (a robotic process automation platform launched in 2017) — and delivers IT consulting, custom software development, RPA implementation and AI/ML services for enterprise clients, with delivery from India-based operations centers. The company sells fixed-price project engagements, FTE subscriptions and software licenses to Fortune 500 companies, banks, credit unions, healthcare organizations and other enterprises across 14 countries.

Product overview

ClaySys Technologies is both a software product company and IT consulting services provider. The company offers two core proprietary products: ClaySys AppForms (a NoCode/LowCode platform launched in 2010) and ClaySys RPA Genie (a robotic process automation platform launched in 2017). AppForms is available in three variants: SharePoint AppForms (for SharePoint 2013/2016/2019), Cloud AppForms (for Office 365), and Enterprise AppForms (standalone). Alongside these products, ClaySys provides comprehensive IT consulting services including RPA implementation (with UiPath and Blue Prism partnerships), AI/ML services (computer vision, predictive analytics, chatbots), SharePoint development, Azure consulting, Office 365 services, mobile app development (iOS, Android, Xamarin, Cordova), custom software development (.NET/SQL Server and LAMP stack), Salesforce development, Sitecore development, and ServiceNow consulting. The company serves clients across 14 countries including Fortune 500 companies.

Differentiator

Problem solved

Functional benefit

Brands

• AppForms: A metadata-driven LowCode/NoCode Forms, Workflows, and Application builder platform available for SharePoint 2013, 2016, 2019, Office 365, and standalone Enterprise Edition. Launched in 2010 and profiled by Forrester Research.
• RPA Genie

Products and services

• ClaySys AppForms Metadata-driven NoCode/LowCode web application development platform that enables building forms, workflows and business applications through drag-and-drop configuration without developer-level coding skills. Generates pure HTML5 applications and supports SharePoint 2013/2016/2019, Office 365 and a standalone Enterprise edition. Has been profiled by Forrester Research since launch.
• ClaySys RPA Genie Proprietary robotic process automation software platform featuring drag-and-drop workflow designer, UI Explorer for desktop application inspection, version control, logging and error handling, Bot Monitoring Tool (BMT), access control and security module, automatic triggering and queuing, and BOT analytics. Enables automating repetitive tasks and delivering 30-80% efficiency gains.
• Robotic Process Automation Services RPA consulting and implementation services specializing in automation for financial services, healthcare and real estate sectors. ClaySys is a certified partner with UiPath and Blue Prism, leveraging these leading RPA platforms to deliver automation solutions delivering 30-80% efficiency gains depending on individual processes.
• Artificial Intelligence Services AI as a Service offering including AI chatbots and cognitive AI with ML, computer vision using OpenCV/Dlib/CNN for face and object detection, predictive analytics for credit scoring and loan decisions, and Generative Process Automation (GPA) combining Generative AI with RPA. Built on Scikit-learn, TensorFlow and Keras frameworks.
• SharePoint Development Custom SharePoint development services for SharePoint 2013, 2016 and Office 365 including custom web parts, forms and workflows automation, intranets, portals, migration and upgrade services.
• Azure Consulting Services Microsoft Azure consulting including IaaS through VMs, SQL Azure, Azure Storage, PaaS capabilities, hybrid cloud implementation, migration services and CDN implementation.
• Office 365 Consulting Services Office 365 consulting including onboarding assistance, migration from diverse platforms, implementation, automation using AppForms, customization, support, and performance audits, plus FTE-based dedicated consultant support.
• Mobile App Development Custom mobile application development for iOS, Android and cross-platform using Xamarin and Cordova, including native and hybrid app development for smartphones and tablets.
• Custom Software Development Custom software development using Microsoft stack (.NET, SQL Server) and LAMP stack (Linux, Apache, MySQL, PHP/Python) for Fortune 500 companies across retail, manufacturing, financial services, healthcare and other industries.
• Salesforce Development Salesforce consulting, development and implementation including Sales Cloud, Service Cloud, Community Cloud, Marketing Cloud, Commerce Cloud, IoT Cloud, APEX development, and custom apps using Lightning App Builder.
• Sitecore Development Sitecore CMS development and customization as a Sitecore certified partner, including web development, e-commerce solutions using Sitecore Experience Commerce, workflow setup, marketing automation and migration services.
• ServiceNow Consulting and Development ServiceNow configuration and development including service catalog management, incident/problem management, SLA design, workflow automation, integration, administration, reporting, analytics and RPA configuration, primarily for banks and credit unions since 2017.

Quantifiable outcome

• 30% to 80% efficiency gains in RPA implementations depending on individual processes, as bots work 24/7 with no breaks
• +5 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability8 records

Feature19 records

Partnerships

Three partnerships are on record, tiered core.

• UiPathcoreTechnology or IntegrationClaySys Technologies is a certified partner with UiPath, one of the leading RPA tool vendors globally. ClaySys leverages the UiPath RPA platform to deliver automation solutions to clients across financial services, healthcare, and real estate sectors. As a UiPath partner, ClaySys provides implementation, configuration, and consulting services for UiPath-based RPA deployments.
• Blue PrismcoreTechnology or IntegrationClaySys Technologies is a certified partner with Blue Prism, a leading RPA software vendor. ClaySys provides RPA implementation and consulting services leveraging the Blue Prism RPA platform for enterprise clients requiring automation of repetitive business processes.
• SitecorecoreTechnology or IntegrationClaySys is a Sitecore partner supporting enterprise accounts on Sitecore development and customizations. ClaySys provides Sitecore consulting, web development, e-commerce solutions, workflow setup, marketing automation, and migration services to clients leveraging the Sitecore platform.

Scale indicators11 records

Recent moves18 records

Expansion highlights5 records

Direct peers

• UiPath: Leading global RPA platform vendor and ClaySys partner. ClaySys both implements UiPath for clients and competes against it with its own RPA Genie product in the same automation category.
• Blue Prism: Enterprise RPA platform vendor and ClaySys partner. Overlaps directly with ClaySys's RPA Genie product and the broader RPA services offering across financial services and regulated industries.
• Automation Anywhere: Major RPA platform competitor whose product directly competes with ClaySys's RPA Genie. Targets the same enterprise automation buyer and overlaps with ClaySys's RPA services line.
• OutSystems: Enterprise low-code application development platform that competes directly with ClaySys AppForms in the same NoCode/LowCode category for building enterprise web applications.
• Appian: Low-code automation and business process management platform with overlapping positioning to ClaySys AppForms and to ClaySys's RPA + workflow services for regulated industries.
• Nintex: Workflow and low-code platform with deep SharePoint and Office 365 heritage — directly comparable to AppForms' positioning as a SharePoint forms and workflow builder.
• Persistent Systems: Mid-sized India-headquartered IT services firm with a similar dual services-plus-product model (services + proprietary platform offerings) and comparable focus on enterprise digital transformation and automation.
• Happiest Minds Technologies: India-based digital transformation and IT services firm with overlapping focus on enterprise automation, RPA, AI/ML, and Microsoft platform consulting — comparable size and India-delivery / US-sales model.

Broad incumbents

• Microsoft (Power Platform): Microsoft's Power Apps and Power Automate directly overlap with AppForms and RPA Genie. As a platform incumbent deeply embedded in the same Microsoft ecosystem ClaySys targets, it is both a partner (AppSource) and the most significant competitive threat.
• Infosys: Large global IT services firm with comparable India delivery footprint and overlapping service lines in custom software, enterprise automation, and Microsoft platform consulting — comparable operating model at vastly greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ClaySys
• LinkedInlinkedin.com/company/claysys
• Xx.com/claysys

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ClaySys Technologies