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Water Street Brewery

Full company profile

uuid000curu

Namestring
Water Street Brewery
Legal namestring
Water Street Brewery
Company typeenum
Private
Founded yearint
1987
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersMilwaukee, United States
HQ citystring
Milwaukee
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
craft brewery, brewpub restaurant, craft beer production, private event hosting, casual dining
Industry5 codes
1Brewpubs & Taprooms (On-site Beer Service)
CodeTHAFALAAPrimaryYes
2Microbreweries & Craft Breweries
CodeTHAFALACPrimaryNo
3Craft Beer Bars & Taprooms
CodeTHAFAEAGPrimaryNo
4Taprooms & Brewpubs
CodeCRANACAFPrimaryNo
5Beer, Brewery & Craft Beverage Tastings
CodeTHAJAGAEPrimaryNo
NAICS code3 codes
  • Breweries31212
  • Drinking Places (Alcoholic Beverages)7224
  • Food Services and Drinking Places722
SIC code2 codes
  • Malt Beverages2082
  • Retail-Eating & Drinking Places5810
Product category
Brewpub Restaurant
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Food and Beverage Sales
TypeOne Time License
Description

Traditional restaurant revenue from food menu items, craft beers on tap, cocktails, wine, and non-alcoholic beverages. Menu includes small plates, entrees, burgers, sandwiches, salads, brunch items, and desserts. Beer served in various sizes from 5oz samples to 1L pours and beer towers for groups.

waterstreetbrewery.com
2Private Event Hosting
TypeOne Time License
Description

Revenue from hosting private parties including birthday parties, office functions, and special occasions. Bookings available at Grafton, Lake Country/Delafield, and Oak Creek locations.

waterstreetbrewery.com
3Six Pack Sales
TypeHardware Sales
Description

Retail sales of canned beer (Oktoberfest and Honey Lager Light) for off-premise consumption at $9.99 per six pack, brewed and canned at Oak Creek location.

waterstreetbrewery.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Pricing details3 tiers
1Full menu items ranging from soups to premium steaks
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Menu items range from $3.95 (soups) to $35.95 (NY Strip steak). Craft cocktails $10-$14. Beer samplers: 4 brew for $10, 8 brew for $16. Lunch Break special $11.95 for 1/2 sandwich or salad with side.

waterstreetbrewery.com
2Brewmaster's Lunch Break Weekday Special
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Available Tuesday-Friday 11am-3pm. Brew Pub Pair-Up $11.95 includes choice of 1/2 sandwich or salad with a side.

waterstreetbrewery.com
3Six Packs for Off-Premise
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Oktoberfest or Honey Lager Light six packs for $9.99. Brewed and canned at Oak Creek location.

waterstreetbrewery.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Water Street Brewery operates a chain of brewpubs across Wisconsin, brewing craft beer on-site and serving a full food menu including appetizers, sandwiches, burgers, salads, weekend brunch, and premium entrees. The company also hosts private events and sells canned six-packs of its house beers for off-premise consumption.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Water Street Brewery operates as a multi-location brewpub with four Wisconsin locations (Grafton, Delafield/Oak Creek, and Milwaukee 'The Brewery'). The core offering is in-house brewed craft beer paired with full restaurant menus featuring American pub fare, weekend brunch, and daily specials. The company provides integrated digital services including online ordering via OneDine for curbside/carry-out, table reservations through Google Maps, private party hosting capabilities, gift card programs via CardFoundry, and a rewards program through Givex. The beer program includes house-brewed selections like IPA, Oktoberfest, Honey Lager Light, and Bavarian Weiss, with over 64,000 half-barrels produced since 1987.

Product and service5 records
1Water Street Brewery Brewpub Dining
CategoryBrewpub Restaurant Service
2House Craft Beers
3Private Party and Event Hosting
CategoryEvent Hosting Service
Description

Private event hosting service for birthday parties, office functions, team outings, and special occasions. Bookings are available at the Grafton, Lake Country/Delafield, and Oak Creek locations with dedicated event support.

4Water Street Brewery Gift Cards
CategoryGift Card
Description

Digital and physical gift cards available for purchase and redemption at Water Street Brewery locations, sold through the CardFoundry platform.

5Canned Six-Pack Retail Sales
CategoryRetail Craft Beer
Description

Retail off-premise sales of canned craft beer six-packs, specifically Oktoberfest and Honey Lager Light varieties, brewed and canned at the Oak Creek location and sold at $9.99 per six-pack.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeOthers
Description

Water Street Brewery Group participates in the 'Do Good With Food' initiative, a collaboration with Children's Wisconsin. Since its inception in 2019, the event has raised more than $206,000 for kids and families. The Water Street Brewery Group has donated over $30,000 in the last 6 years through this program.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Multi-location craft beer bar and restaurant chain. Comparable in focus on craft beer variety and casual dining experience, serving as a direct competitor in the brewpub/restaurant craft beer space.

TypeBroad incumbent
Description

National upscale-casual brewpub chain with extensive craft beer program. Comparable in combining on-premise beer service with full food menus, though at significantly broader geographic scale than Water Street Brewery.

TypeDirect peer
Description

Milwaukee-based craft brewery and brewpub founded in 1987, the same year as Water Street Brewery. Operates a taproom and restaurant with on-site brewing, serving as the closest direct competitor in the Milwaukee craft brewpub market.

TypeBroad incumbent
Description

National casual dining chain with in-house brewing program, serving as a scaled incumbent analog. Operates a multi-unit brewpub model similar to Water Street Brewery's four Wisconsin locations but at much greater geographic and revenue scale.

TypeDirect peer
Description

Multi-unit brewpub chain operating in-house brewpubs with full food menus. Directly comparable in business model, craft beer production, and casual dining format to Water Street Brewery's regional brewpub chain.

TypeBroad incumbent
Description

Major craft brewery with on-site restaurants and taprooms. Comparable in operating brewpubs with full food service, though at a multi-state scale that exceeds Water Street Brewery's Wisconsin-only footprint.

TypeDirect peer
Description

Milwaukee-area craft brewery with taproom offering, competing for the same Wisconsin craft beer drinker as Water Street Brewery. Comparable in scale, on-premise consumption focus, and Midwest regional positioning.

TypeRegional player
Description

Iconic Wisconsin craft brewery with Hilltop Brewing Pub food service. Comparable as a Wisconsin-based craft brewer with on-premise food and beer operations, competing for the same regional craft beer consumer.

TypeDirect peer
Description

Wisconsin craft brewery with a taproom and restaurant, directly comparable in business model combining in-house brewing with full food service in the same regional market as Water Street Brewery.

TypeBroad incumbent
Description

Large-scale American craft beer producer with taprooms and brewery experiences. Comparable in craft beer focus, though at a national distribution and scale level well beyond Water Street Brewery's regional operation.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Water Street Brewery

Brewpub Restaurantwaterstreetbrewery.com

Water Street Brewery firmographics

Firmographics
Name
Water Street Brewery
Legal name
Water Street Brewery
Website
https://waterstreetbrewery.com
Company type
Private
Founded year
1987
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Water Street Brewery industry classification

Industry
Product category
Brewpub Restaurant
NAICS
Breweries (31212), Drinking Places (Alcoholic Beverages) (7224), Food Services and Drinking Places (722)
SIC
Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
akta.pro primary industry
Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
akta.pro secondary industries
Microbreweries & Craft Breweries (THAFALAC), Craft Beer Bars & Taprooms (THAFAEAG), Taprooms & Brewpubs (CRANACAF), Beer, Brewery & Craft Beverage Tastings (THAJAGAE)

Keywords

  • Craft brewery
  • Brewpub restaurant
  • Craft beer production
  • Private event hosting
  • Casual dining

Where Water Street Brewery is headquartered

Location

Headquarters

HQ city
Milwaukee
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Water Street Brewery business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

  1. Food and Beverage Sales: Traditional restaurant revenue from food menu items, craft beers on tap, cocktails, wine, and non-alcoholic beverages. Menu includes small plates, entrees, burgers, sandwiches, salads, brunch items, and desserts. Beer served in various sizes from 5oz samples to 1L pours and beer towers for groups.
  2. Private Event Hosting: Revenue from hosting private parties including birthday parties, office functions, and special occasions. Bookings available at Grafton, Lake Country/Delafield, and Oak Creek locations.
  3. Six Pack Sales: Retail sales of canned beer (Oktoberfest and Honey Lager Light) for off-premise consumption at $9.99 per six pack, brewed and canned at Oak Creek location.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goFull menu items ranging from soups to premium steaks
Unit PricingPay-as-you-goBrewmaster's Lunch Break Weekday Special
Unit PricingPay-as-you-goSix Packs for Off-Premise

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Water Street Brewery product offering

Product offering

Core offering

Water Street Brewery operates a chain of brewpubs across Wisconsin, brewing craft beer on-site and serving a full food menu including appetizers, sandwiches, burgers, salads, weekend brunch, and premium entrees. The company also hosts private events and sells canned six-packs of its house beers for off-premise consumption.

Product overview

Water Street Brewery operates as a multi-location brewpub with four Wisconsin locations (Grafton, Delafield/Oak Creek, and Milwaukee 'The Brewery'). The core offering is in-house brewed craft beer paired with full restaurant menus featuring American pub fare, weekend brunch, and daily specials. The company provides integrated digital services including online ordering via OneDine for curbside/carry-out, table reservations through Google Maps, private party hosting capabilities, gift card programs via CardFoundry, and a rewards program through Givex. The beer program includes house-brewed selections like IPA, Oktoberfest, Honey Lager Light, and Bavarian Weiss, with over 64,000 half-barrels produced since 1987.

Differentiator

Problem solved

Functional benefit

Products and services

  • Water Street Brewery Brewpub Dining
  • House Craft Beers
  • Private Party and Event Hosting Private event hosting service for birthday parties, office functions, team outings, and special occasions. Bookings are available at the Grafton, Lake Country/Delafield, and Oak Creek locations with dedicated event support.
  • Water Street Brewery Gift Cards Digital and physical gift cards available for purchase and redemption at Water Street Brewery locations, sold through the CardFoundry platform.
  • Canned Six-Pack Retail Sales Retail off-premise sales of canned craft beer six-packs, specifically Oktoberfest and Honey Lager Light varieties, brewed and canned at the Oak Creek location and sold at $9.99 per six-pack.

Companies that use Water Street Brewery

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Water Street Brewery technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Water Street Brewery partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Children's WisconsinminorOthersWater Street Brewery Group participates in the 'Do Good With Food' initiative, a collaboration with Children's Wisconsin. Since its inception in 2019, the event has raised more than $206,000 for kids and families. The Water Street Brewery Group has donated over $30,000 in the last 6 years through this program.

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Water Street Brewery competitors and assessment

Company assessment

Direct peers

  • HopCat: Multi-location craft beer bar and restaurant chain. Comparable in focus on craft beer variety and casual dining experience, serving as a direct competitor in the brewpub/restaurant craft beer space.
  • Lakefront Brewery: Milwaukee-based craft brewery and brewpub founded in 1987, the same year as Water Street Brewery. Operates a taproom and restaurant with on-site brewing, serving as the closest direct competitor in the Milwaukee craft brewpub market.
  • Granite City Food & Brewery: Multi-unit brewpub chain operating in-house brewpubs with full food menus. Directly comparable in business model, craft beer production, and casual dining format to Water Street Brewery's regional brewpub chain.
  • Third Space Brewing: Milwaukee-area craft brewery with taproom offering, competing for the same Wisconsin craft beer drinker as Water Street Brewery. Comparable in scale, on-premise consumption focus, and Midwest regional positioning.
  • Milwaukee Brewing Company: Wisconsin craft brewery with a taproom and restaurant, directly comparable in business model combining in-house brewing with full food service in the same regional market as Water Street Brewery.

Broad incumbents

  • Yard House: National upscale-casual brewpub chain with extensive craft beer program. Comparable in combining on-premise beer service with full food menus, though at significantly broader geographic scale than Water Street Brewery.
  • BJ's Restaurant Brewhouse: National casual dining chain with in-house brewing program, serving as a scaled incumbent analog. Operates a multi-unit brewpub model similar to Water Street Brewery's four Wisconsin locations but at much greater geographic and revenue scale.
  • Stone Brewing: Major craft brewery with on-site restaurants and taprooms. Comparable in operating brewpubs with full food service, though at a multi-state scale that exceeds Water Street Brewery's Wisconsin-only footprint.
  • Samuel Adams (Boston Beer Company): Large-scale American craft beer producer with taprooms and brewery experiences. Comparable in craft beer focus, though at a national distribution and scale level well beyond Water Street Brewery's regional operation.

Regional players

  • New Glarus Brewing Company: Iconic Wisconsin craft brewery with Hilltop Brewing Pub food service. Comparable as a Wisconsin-based craft brewer with on-premise food and beer operations, competing for the same regional craft beer consumer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Water Street Brewery social profiles

Digital presence

Water Street Brewery compliance and trust

Trust signal

Compliance1 record

Water Street Brewery financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Water Street Brewery leadership team

Management profile

Number of profiles

Water Street Brewery funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Water Street Brewery M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Water Street Brewery

What does Water Street Brewery do?

Water Street Brewery operates a chain of brewpubs across Wisconsin, brewing craft beer on-site and serving a full food menu including appetizers, sandwiches, burgers, salads, weekend brunch, and premium entrees. The company also hosts private events and sells canned six-packs of its house beers for off-premise consumption.

Is Water Street Brewery a public or private company?

Water Street Brewery is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Water Street Brewery founded?

Water Street Brewery was founded in 1987. It employs 51 to 100 people.

Where is Water Street Brewery based?

Water Street Brewery is headquartered in Milwaukee, United States, in the North America region.

How does Water Street Brewery make money?

Three revenue lines are on record. Food and Beverage Sales are the primary driver. The others are private Event Hosting and six Pack Sales.

Who are Water Street Brewery's main competitors?

Direct peers on record are HopCat, Lakefront Brewery, Granite City Food & Brewery, Third Space Brewing and Milwaukee Brewing Company. Broad incumbents are Yard House, BJ's Restaurant Brewhouse, Stone Brewing and Samuel Adams (Boston Beer Company). New Glarus Brewing Company is listed as a regional player.

Does Water Street Brewery have an API?

No public API is recorded for Water Street Brewery.

What industry is Water Street Brewery in?

Water Street Brewery's product category is Brewpub Restaurant. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAFALAC, Microbreweries & Craft Breweries. Its NAICS code is 31212 and its SIC code is 2082.

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