Grease Monkey International, LLC

What Grease Monkey International, LLC does

Grease Monkey International, LLC is a franchised fast-lube and auto care center chain founded in 1978 and headquartered in Greenwood Village, Colorado. The company operates as a subsidiary of FullSpeed Automotive and runs almost 600 locations — 371 in the United States and over 500 internationally across Mexico, China, Colombia, and Saudi Arabia. Its core service is a 15-minute, no-appointment-necessary oil change, anchored by the proprietary Pit Crew Certified™ technician training program and a new express-lane store design prototype.

The service portfolio extends beyond oil changes to include battery services, fluid exchanges, filter replacements, brake services, engine services, and tire services. A dedicated fleet program serves commercial vehicle operators with features such as centralized billing and priority service. The customer base is overwhelmingly individual consumer vehicle owners, with the fleet program positioned as a secondary vertical. Distribution is exclusively through franchise-owned physical storefronts; franchise investment ranges from $291,320 to $1,972,033 per location.

The business model is a classic franchise royalty-plus-fee structure. Grease Monkey collects initial franchise fees from new franchisees and ongoing royalties from the network. FY 2024 reporting from 149 centers showed average net sales of $1,116,093 per center, implying substantial gross system sales flowing back through the franchise system. Consumer marketing is built around coupon-driven promotions (e.g., $10 off synthetic blend, $15 off full synthetic) and location-based search, supported by a 331K+ Google Reviews presence averaging 4.7 stars. In 2025, the brand announced an aggressive target to double its franchise footprint within three years, leveraging the new express-lane prototype as the primary growth vehicle.

Name

Grease Monkey International, LLC

Legal name

Grease Monkey International, LLC

Website

https://greasemonkeyintl.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Grease Monkey International, LLC is a franchised fast-lube and auto care chain operating almost 600 locations across the US, Mexico, China, Colombia, and Saudi Arabia, delivering 15-minute walk-in oil changes and related maintenance to individual vehicle owners and commercial fleets.

Ownership category

akta.pro rank

Product category

Automotive Maintenance Services

NAICS

Automotive Oil Change and Lubrication Shops (811191), Commercial and Industrial Machinery and Equipment (except Automotive and Electronic) Repair and Maintenance (811310)

akta.pro primary industry

Municipal & Utility Specialty Vehicle MRO (Refuse Trucks, Sweepers, Bucket Trucks) (TLAKAHAF)

Keywords

• Oil change services
• Automotive maintenance
• Fast lube services
• Auto care centers
• Fleet maintenance services

Headquarters

HQ city

Greenwood Village

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Others

Revenue model

1. Franchise Fees and Royalty Revenue: Grease Monkey generates revenue through franchise fees from new franchisees and ongoing royalty payments from existing franchise locations. 149 centers reported average net sales of $1,116,093 for FY 2024, indicating substantial franchisee revenue generation that flows back through the franchise system.
2. Individual Service Transactions: Direct consumer revenue from oil changes, battery services, fluid exchanges, filter services, brake services, engine services, and tire services at individual franchise locations. Services are priced per transaction with coupon-based promotions.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Grease Monkey International, LLC is a franchised fast-lube and auto care center chain operating nearly 600 locations across the United States and internationally. The company delivers walk-in automotive maintenance services centered on 15-minute oil changes, complemented by battery, fluid exchange, filter, brake, engine, and tire services, plus a dedicated commercial fleet program. Operations are delivered through Pit Crew Certified™ technicians at franchise-owned retail storefronts under the FullSpeed Automotive parent brand.

Product overview

Grease Monkey International, LLC is a franchised fast-lube and auto care center chain operating under the FullSpeed Automotive® parent company. The company offers a portfolio of automotive maintenance services centered around fast oil changes as the core product, supplemented by battery services, fluid exchanges, filter services, brake services, engine services, and tire services. The portfolio includes multiple oil change tiers (synthetic blend and full synthetic), a dedicated fleet program for commercial customers, and new express lane store prototypes. All locations feature Pit Crew Certified™ technicians trained through the company's proprietary certification program. The business operates on a franchise model with nearly 600 locations in the United States and over 500 internationally across Mexico, China, Colombia, and Saudi Arabia.

Differentiator

Problem solved

Functional benefit

Products and services

• Oil Changes Walk-in oil change service completed in under 15 minutes with multiple oil options including synthetic blend and full synthetic motor oil, including multi-point inspection. Targeted at individual vehicle owners seeking fast, no-appointment service.
• Battery Services Walk-in car battery testing, replacement, and jump-start services with no appointment needed, ensuring vehicle reliability for individual drivers.
• Fluid Exchange Services Manufacturer-recommended transmission, coolant, and brake fluid exchanges to maintain vehicles and preserve factory warranties for individual vehicle owners.
• Filter Services Regular engine, cabin, and fuel filter replacements to maintain vehicle performance and ensure cleaner air for passengers.
• Brake Services Brake inspections plus pad and rotor replacements to ensure road reliability and driver safety for individual vehicle owners.
• Engine Services Engine diagnostic and repair services addressing engine performance issues and maintaining vehicle functionality for individual vehicle owners.
• Tire Services Tire inspection, rotation, and replacement services to ensure safe tire performance and extended tire life for individual vehicle owners.
• Fleet Program Dedicated commercial fleet servicing program with fleet tracking, centralized billing, and priority service for businesses managing multiple vehicles. Targeted at fleet operators and commercial vehicle owners.

Quantifiable outcome

• 149 centers reported average net sales of $1,116,093 for FY 2024
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• FullSpeed AutomotivecoreOthersGrease Monkey is owned by FullSpeed Automotive, a parent company within the automotive services franchise sector. The website displays FullSpeed branding and states 'Part of the FullSpeed Family.' This is an ownership/parent company relationship rather than a commercial partnership.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Express Oil Change & Tire Engineers: Regional quick-lube and tire service chain concentrated in the U.S. Southeast. Direct operational overlap on drive-through oil change and multi-service model, and a likely acquisition candidate for the same consolidators pressuring Grease Monkey.
• Jiffy Lube: Iconic U.S. quick-lube brand owned by Shell. Direct competitor on oil changes, fluid services, and walk-in convenience, with comparable nationwide footprint and franchise/company mix.
• Valvoline Instant Oil Change: Largest dedicated quick-lube franchise/company-operated chain in the U.S. Directly comparable to Grease Monkey on core oil-change service, express-lane model, and walk-in customer base, but with materially greater scale and a public-company parent.
• Midas: Franchised auto service brand historically known for exhaust and brakes, now offering full preventive maintenance including oil changes. Direct franchise-network peer to Grease Monkey with overlapping services and customer base.
• Meineke Car Care Centers: Franchised multi-service auto care chain offering oil changes plus brakes, tires, and exhaust. Comparable franchise model and customer overlap with Grease Monkey, but with a heavier emphasis on mechanical repair.
• Take 5 Oil Change: Fast-growing quick-lube chain built primarily through acquisitions of regional operators. Overlaps directly with Grease Monkey on stay-in-car oil change service, no-appointment model, and aggressive unit expansion strategy.

Emerging players

• Brakes Plus: Multi-service auto care chain expanding beyond its brakes-anchored core into oil changes and tires. Comparable franchise-friendly model and growing footprint that increasingly overlaps with Grease Monkey's service set.
• Strickland Brothers 10 Minute Oil Change: Growing franchise quick-lube concept focused on 10-minute oil changes. Comparable service model and target customer to Grease Monkey, but with a smaller footprint and earlier-stage brand awareness.

Broad incumbents

• Pep Boys: Large multi-service auto care and tire retail chain. Comparable in service breadth (oil change, tires, brakes, batteries) but operates company-owned stores alongside franchisees, making it a broader incumbent rather than a pure franchise peer.

Others

• FullSpeed Automotive: Grease Monkey's parent company and multi-brand automotive franchise platform. Not a competitor but a strategic ecosystem participant that influences franchise development, capital allocation, and cross-brand operating leverage for Grease Monkey.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/greasemonkeyint
• Facebookfacebook.com/greasemonkeyintl
• LinkedInlinkedin.com/company/grease-monkey-international-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grease Monkey International, LLC