What Eybna does

Eybna Technologies Ltd. is an Israeli-founded terpene manufacturer and technology company headquartered in Kfar Saba, Israel, with regional offices in Van Nuys, California (USA) and Berlin, Germany. The company develops and sells natural terpene-based formulations, including the Pure Terpenes, Palate, Live, Enhancer, and Functional (Receptor-Specific™) product lines, totaling more than 200 formulations. Its core technology stack centers on Receptor-Specific™ formulation, the proprietary NT-VRL® delivery platform, and The Terpiodic Table™, a large proprietary phytochemical database, with AI-assisted R&D supported through the NVIDIA Inception Program.

The company sells to B2B wellness brands (primary), licensed cannabis and hemp producers, and beverage manufacturers through a sales-led motion combining direct e-commerce, field sales, and custom formulation services. Pricing ranges from $188 per 50ml for Enhancer SKUs to $475–$540 per 50ml for Receptor-Specific functional formulations, with bulk pricing starting at $2.7/ml and international free shipping above $1,000. Revenue streams span one-time product sales, professional services for bespoke formulation, and royalty/licensing income from the BUUZ® functional beverage brand. Eybna is supported by research partnerships with The Hebrew University, Bar-Ilan University, Canna Soul Laboratory, GAT Foods, and Seach Medical Group, and holds FSSC 22000, ISO 9001, OU Kosher, Non-GMO, Food Grade, Vegan, and GMP certifications, alongside patent protection for its GABA 332™ formulation.

Name

Eybna

Legal name

Eybna Technologies Ltd.

Website

https://eybna.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Eybna Technologies Ltd. is an Israeli terpene manufacturer selling 200+ natural Receptor-Specific™ formulations to wellness brands, cannabis companies, and beverage manufacturers globally via B2B e-commerce, custom formulation services, and BUUZ® licensing.

Ownership category

akta.pro rank

Product category

Botanical Ingredients

NAICS

Medicinal and Botanical Manufacturing (325411), Beverage Manufacturing (3121)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Functional/Fortified Beverage Production (Vitamins, Botanicals, Nootropics) (AFAFABAH)

akta.pro secondary industries

Beverage Emulsions & Clouding Agents (Flavor Emulsions, Weighting Agents) (AFAJACAK), Vape & Cartridge Accessories (Batteries, Chargers, Pods) (CRANAHAH)

Keywords

• Terpene manufacturing
• Botanical ingredients
• Functional formulations
• Flavor and aroma
• Wellness ingredients

Headquarters

HQ city

Van Nuys

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Terpene Formulation Products: Sale of ready-to-use terpene formulations across multiple product lines including Pure, Palate, Live, Enhancer, and Functional lines. Products sold in 50ml and 250ml sizes with pricing from $188 to $540 per 50ml.
2. Custom Formulation Services: Bespoke terpene formulation development for brand-exclusive products. Includes strain analysis, custom creation, and white label production support.
3. BUUZ® Brand Licensing: Licensing of BUUZ functional beverage brand for non-alcoholic beverages with functional and natural ingredients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Eybna manufactures and sells natural terpene-based formulations across multiple product lines (Pure Terpenes, Palate, Live, Enhancer, Functional/Receptor-Specific, NT-VRL, and Innovation Hub) and the BUUZ® functional beverage brand, targeting wellness, cannabis, and food/beverage brands worldwide. The company also provides custom formulation services for brand-exclusive products and maintains The Terpiodic Table™, described as the world's largest available phytochemical database.

Product overview

Eybna is a terpene-based technology company offering a comprehensive portfolio of natural terpene formulations for wellness brands. The product ecosystem consists of multiple distinct product lines: Pure Terpenes Line™ (high-purity terpene only formulations), Palate Line™ (flavor enhancement for food/beverage), Live Line™ (fresh plant profile replication), Enhancer Line™ (specific aroma note enhancers), Functional Line™/Receptor-Specific™ (formulations targeting body receptors for wellness effects), Innovation Hub™ (breakthrough functional products with documented effects), NT-VRL® (proprietary formulation technology), BUUZ® (functional non-alcoholic beverages), and Custom Formulation services. The company also provides knowledge tools including The Terpiodic Table™ database and Mixing Calculator™. With over 200 natural formulations, Eybna supplies terpenes globally to wellness brands, supported by research partnerships with universities and the NVIDIA Inception Program for AI-driven R&D.

Differentiator

Problem solved

Functional benefit

Brands

• BUUZ®: Functional non-alcoholic beverages
• NT-VRL®
• The Terpiodic Table™
• Pure Terpenes Line™
• Palate Line™
• Live Line™
• Enhancer Line™
• Functional Line™
• Innovation Hub™

Products and services

• Pure Terpenes Line™

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core.

• The Hebrew UniversitycoreStrategic or Co-development PartnerResearch partnership for terpene science and formulation development, leveraging academic expertise in botanical and pharmaceutical research.
• Bar-Ilan UniversitycoreStrategic or Co-development PartnerAcademic research partnership contributing to Eybna's science-based formulation approach and receptor targeting research.
• Canna Soul LaboratorycoreTechnology or IntegrationLaboratory partnership providing analytical testing and quality assurance for terpene formulation development.
• GAT FoodscoreStrategic or Co-development PartnerFood industry research partner supporting development of food-grade terpene applications.
• Seach Medical GroupcoreStrategic or Co-development PartnerMedical group partnership for wellness and therapeutic applications of terpene formulations.
• NVIDIA Inception ProgramcoreTechnology or IntegrationAI-driven R&D partnership advancing terpene innovation through NVIDIA's Inception program for startups.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Givaudan: Givaudan is the world's largest flavors and fragrances house — a broad incumbent with botanical and sensory science capabilities serving overlapping F&B and wellness customers.
• Symrise: Symrise is a major global flavors, fragrances, and nutrition ingredients supplier with botanical and functional ingredient capabilities — broadly comparable as a scaled incumbent in Eybna's downstream categories.
• Kemin Industries: Kemin is a global ingredient manufacturer supplying functional and botanical ingredients to F&B, wellness, and animal nutrition — a broad incumbent serving overlapping customers with botanical science capabilities.
• Cresco Labs: Cresco Labs is a multi-state cannabis operator with branded CPG products — a broad incumbent that buys terpene/flavor inputs from suppliers like Eybna and represents the type of customer Eybna serves.

Direct peers

• True Terpenes: True Terpenes is a botanical terpene supplier offering strain-specific profiles and custom blending to cannabis, F&B, and aromatherapy customers — overlapping with Eybna's core formulation business.
• Abstrax Tech: Abstrax is a terpene technology and flavor science company serving cannabis and CPG brands with proprietary terpene profiles and aroma research — directly comparable to Eybna's Pure, Palate, Live, and Enhancer lines.
• Floraplex Terpenes: Floraplex is a terpene flavoring and blending supplier serving cannabis, hemp, and CPG customers — comparable to Eybna's Pure/Palate/Enhancer product lines.
• Extract Consultants: Extract Consultants supplies terpene blends, flavorings, and diluents to cannabis extractors and infused product manufacturers — directly comparable to Eybna's cannabis/hemp input business.

Regional players

• Elixinol Wellness: Elixinol is a cannabis/hemp-derived wellness brand with consumer products globally — comparable to Eybna's wellness segment and a potential BUUZ®-style functional beverage adjacency.

Emerging players

• Aromyx: Aromyx applies biosensor/data-driven science to digitize taste and smell for CPG and ingredient customers — thematically adjacent to Eybna's data-driven Receptor-Specific™ approach and The Terpiodic Table™.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/eybna
• YouTubeyoutube.com/channel/UCsNnQ0zMOzGjgDeKr1s5QAg
• LinkedInlinkedin.com/company/eybna
• Facebookfacebook.com/eybna

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eybna