Atadex
Atadex is a managed EDI and API integration platform serving logistics operators (carriers, 3PLs, warehouses, 4PLs) and TMS/WMS providers. It handles all trading-partner connectivity, mapping, and exception management end-to-end, processing 50M+ messages monthly across 5,000+ integrations.
- Company typePrivate
- Founded2012
- HeadquartersAlpharetta, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Atadex does
Atadex is a managed EDI and API integration provider focused on the logistics and supply chain sector, founded in 2012 in Alpharetta, Georgia, by Mitch Bernet (CEO) and Chuck Herzog (President) after they sold their prior logistics business (Integra Logistics) to Warburg Pincus. The company's core product is a full-service managed EDI platform that sits between a customer's TMS or WMS and its trading partners, handling all mapping, testing, exception management, and change management on the customer's behalf. The platform supports the full range of legacy EDI standards (ANSI X12, EDIFACT, ASC, VICS, TDCC, AIAG, UCS, NWDA) plus modern API formats (JSON, XML, CSV) and custom document types (PDF, POD, BOL), processing 50M+ messages per month across 5,000+ live integrations. Pre-built connectors exist for seven major TMS/WMS platforms (McLeod, Turvo, Blue Yonder, Trimble, Manhattan, Shipwell, TAI), and the platform is positioned as the EDI/API department for carriers, 3PLs, warehouses, 4PLs, and TMS/WMS providers. Supporting products include AssetMaps, a fleet consolidation and asset tracking platform, and Freight Board Central, which unifies load-board management across freight marketplaces.
Revenue is generated primarily through flat, predictable managed-service pricing on an annual billing cadence, with the company emphasizing transparent pricing as a differentiator against legacy providers that charge per-map, per-partner, or per-kilo-character. Go-to-market combines a US-based enterprise field-sales motion (single account managers, consultative demos) with an indirect channel strategy in which TMS/WMS providers offer Atadex connectors to their own customers at no cost, embedding Atadex as the integration layer. Named customer-facing relationships include Trailer Bridge (case study), and pre-built trading-partner connectivity spans CH Robinson, J.B. Hunt, Amazon, Home Depot, XPO, and Echo Global Logistics. The company is private and bootstrapped with 1-10 employees, operates a subsidiary Vypin (IoT/IIoT/RF tracking formed from the TrackBlue acquisition), and is led by a four-person executive team that includes a COO (John DiMarco, ex-CEO of CEDAR CX Technologies) and a CTO (JT McGibbon, two-time patent co-author from FujiFilm Medical).
Atadex firmographics
Firmographics- Name
- Atadex
- Legal name
- Atadex
- Website
- https://atadex.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Atadex is a managed EDI and API integration platform serving logistics operators (carriers, 3PLs, warehouses, 4PLs) and TMS/WMS providers. It handles all trading-partner connectivity, mapping, and exception management end-to-end, processing 50M+ messages monthly across 5,000+ integrations.
- Ownership category
- akta.pro rank
Atadex industry classification
Industry- Product category
- Supply Chain EDI Integration Software
- NAICS
- Computer Systems Design Services (541512)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Batch ETL/ELT Platforms (HDAEACAA)
Keywords
Where Atadex is headquartered
LocationHeadquarters
- HQ city
- Alpharetta
- HQ country
- United States
- HQ region
- North America
Markets served
Atadex business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Managed EDI Services: Full-service managed EDI providing complete outsourcing of EDI operations including mapping, testing, exception handling, and change management. Revenue generated through combination of message volume and managed service fees.
- Integration Design and Implementation: Professional services for designing and implementing logistics EDI integration solutions. Includes working directly with customers, technology vendors, and trading partners.
- Ongoing Support and Change Management: Dedicated team familiar with customer data patterns and EDI mapping requirements providing immediate issue resolution, changes, and rapid trading partner additions as business grows.
- Flat Predictable Pricing Model: Transparent, predictable pricing with no surprise charges when partners change formats or add transaction types. Positioned as alternative to per-map, per-partner, per-transaction pricing that compounds with growth.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Annual | Full-Service Managed EDI |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Atadex product offering
Product offeringCore offering
Atadex is a full-service managed EDI and API integration provider for the supply chain industry. The platform sits between a customer's TMS or WMS and their trading partners, handling all data translation, mapping, testing, exception handling, and ongoing change management. The company processes 50M+ messages per month across 5,000+ live integrations, supporting any EDI standard (X12, EDIFACT, ASC, VICS, TDCC, AIAG, UCS, NWDA) and modern formats (JSON, XML, CSV, PDF, POD, BOL).
Product overview
Atadex is a full-service, managed EDI provider offering a platform-plus-modules architecture. The core product is EDI & Data Integration Services, which provides managed EDI/API solutions connecting business systems with trading partners. Supporting the core EDI platform, AssetMaps delivers fleet consolidation and asset tracking capabilities, while Freight Board Central enables freight board integration and automated load posting. The three products work together to provide end-to-end supply chain connectivity: EDI services handle trading partner communication and data exchange, AssetMaps manages physical asset visibility, and Freight Board Central optimizes freight marketplace operations.
Differentiator
Problem solved
Functional benefit
Brands
- AssetMaps: Fleet consolidation tools and asset tracking platform that centralizes asset tracking and management data from third-party telematics providers into a unified fleet visibility platform.
- Freight Board Central
Products and services
- EDI & Data Integration Services Managed EDI/API solutions platform providing comprehensive integration services to connect business systems with trading partners. Supports any TMS, WMS, data format, and EDI standard including EDI X12, EDIFACT, JSON, XML, CSV, PDF, POD, and BOL documents. Includes 24/7 hosted message delivery, expert EDI mapping and translation, integration design and implementation, project management, and ongoing support. Targets carriers, 3PLs, warehouses, 4PLs, and TMS/WMS providers.
- AssetMaps Fleet consolidation tools and asset tracking platform that centralizes asset tracking and management data from any third-party telematics provider into a single fleet visibility platform. Features real-time fleet tracking, advanced filtering, historical playback, geofencing, and monitoring of tractors, trailers, heavy equipment, and GPS-based assets.
- Freight Board Central Freight board management software that unifies all available loads from any freight marketplace or customer into a single portal through freight board integration technology. Provides automated load posting, centralized load management, collaborative platform for shippers and carriers, multiple search tabs, customizable lane alerts, and booking request tracking.
Quantifiable outcome
- 20-25% productivity increase from EDI implementation
- +2 more outcomes
Companies that use Atadex
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles3 records
Atadex technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
Feature8 records
Atadex partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and major.
- TurvocoreTMS platform with pre-built EDI connector. Atadex sits between Turvo and trading partners to provide seamless EDI connectivity without Turvo needing to build EDI expertise internally.
- McLeod SoftwarecoreMajor TMS platform for trucking carriers. Atadex has completed 5000+ integrations including extensive McLeod experience, offering full-service EDI that handles all mapping, testing, and exception management for McLeod users.
- Blue Yonder (formerly JDA)coreSupply chain planning and TMS platform with pre-built EDI integration through Atadex.
- TrimblecoreTransportation and logistics technology provider with pre-built EDI connector from Atadex.
- Manhattan AssociatescoreWMS and supply chain optimization platform with pre-built EDI integration through Atadex.
- ShipwellcoreModern TMS platform with pre-built EDI integration through Atadex for seamless connectivity.
- TAI (Transportation Automation Intelligence)coreTMS platform with pre-built EDI connector from Atadex.
- CH RobinsonmajorMajor freight broker with pre-built EDI connection on Atadex platform. Carriers can go live with CH Robinson faster through Atadex's established connection.
- Amazon FreightmajorAmazon's freight services with pre-built EDI connection on Atadex platform for carrier integration.
- J.B. HuntmajorMajor trucking carrier with pre-built EDI connection on Atadex platform.
- Home DepotmajorMajor retailer requiring EDI from suppliers and carriers, with pre-built connection on Atadex platform.
- XPO LogisticsmajorMajor logistics company with pre-built EDI connection on Atadex platform.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Atadex competitors and assessment
Company assessmentDirect peers
- SPS Commerce: Public managed EDI services provider for retail and supply chain; the most direct large-scale competitor to Atadex in outsourced EDI for retailers, 3PLs, and carriers, with a comparable full-service model.
- TrueCommerce: Managed EDI and B2B integration provider serving manufacturers, distributors, and retailers with multi-format translation and trading partner onboarding services closely comparable to Atadex's core offering.
- DiCentral: EDI and API integration vendor focused on supply chain with managed services, ERP connectors, and trading partner onboarding—directly overlapping Atadex's value proposition for mid-market and enterprise logistics customers.
- Cleo: Integration platform vendor offering EDI and API orchestration for supply chain and logistics, with comparable cloud-managed integration services and trading partner connectivity similar to Atadex.
Broad incumbents
- OpenText (GXS): Legacy enterprise EDI/B2B integration powerhouse via the GXS acquisition; broader portfolio but directly competes in the same managed EDI and trading partner services category Atadex serves.
- IBM Sterling: IBM's B2B integration and managed file transfer suite including EDI translation, partner onboarding, and supply chain integration; competes with Atadex at the large-enterprise end of the same market.
- Descartes Systems Group: Logistics technology consolidator offering EDI, customs, routing, and transportation management solutions; broader portfolio but directly competitive in EDI for carriers and 3PLs that Atadex targets.
- Boomi: Cloud integration platform-as-a-service with EDI, API, and data integration capabilities; broader horizontal iPaaS but increasingly competitive in the logistics EDI integration space Atadex serves.
- MuleSoft (Salesforce): Enterprise iPaaS providing API-led connectivity and EDI capabilities as part of broader integration platform; competes indirectly where large enterprises build in-house integration rather than outsourcing to Atadex.
Emerging players
- Orderful: API-first EDI platform modernizing traditional EDI translation; targets the same trading partner onboarding and format conversion use cases as Atadex but with a developer-centric API approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Atadex social profiles
Digital presenceAtadex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Atadex leadership team
Management profileNumber of profiles
Profiles4 records
Atadex subsidiaries and ownership
Company hierarchySubsidiaries1 record
Atadex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Atadex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Atadex
What does Atadex do?
Atadex is a full-service managed EDI and API integration provider for the supply chain industry. The platform sits between a customer's TMS or WMS and their trading partners, handling all data translation, mapping, testing, exception handling, and ongoing change management. The company processes 50M+ messages per month across 5,000+ live integrations, supporting any EDI standard (X12, EDIFACT, ASC, VICS, TDCC, AIAG, UCS, NWDA) and modern formats (JSON, XML, CSV, PDF, POD, BOL).
Is Atadex a public or private company?
Atadex is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Atadex founded?
Atadex was founded in 2012. It employs 1 to 10 people.
Where is Atadex based?
Atadex is headquartered in Alpharetta, United States, in the North America region.
How does Atadex make money?
Four revenue lines are on record. Managed EDI Services are the primary driver. The others are integration Design and Implementation, ongoing Support and Change Management and flat Predictable Pricing Model.
Who are Atadex's main competitors?
Direct peers on record are SPS Commerce, TrueCommerce, DiCentral and Cleo. Broad incumbents are OpenText (GXS), IBM Sterling, Descartes Systems Group, Boomi and MuleSoft (Salesforce). Orderful is listed as an emerging player.
Does Atadex have an API?
Yes. Atadex provides EDI/API integration services that work with all web API structures to receive or send data in any format including JSON, XML, or custom formats. The integration supports real-time exchange of logistics and freight data inbound or outbound. The company offers integration design and implementation services, EDI mapping and translation services supporting EDI X12, EDIFACT, ASC, VICS, TDCC, AIAG, UCS, NWDA or custom formats including PDF, POD and BOL documents.
What industry is Atadex in?
Atadex's product category is Supply Chain EDI Integration Software. Its primary akta.pro industry code is HDAEACAA, Batch ETL/ELT Platforms. Its NAICS code is 541512 and its SIC code is 7373.