Gorilla 76
Gorilla 76 is a St. Louis-based B2B industrial marketing agency serving midsized US manufacturers via strategy, content, paid media, and website services. The 36-person firm uses a proprietary Road Map methodology, targeting engineering-heavy OEMs, machine builders, and Industry 4.0 companies with $200K-$300K annual engagements.
- Company typePrivate
- Founded2006
- HeadquartersSaint Louis, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Gorilla 76 does
Gorilla 76 is a privately held B2B industrial marketing agency founded in 2006 and headquartered in St. Louis, Missouri, operating as Gorilla 76 LLC with no external institutional investment. The firm targets midsized US manufacturers ($15M-$200M revenue) across engineering-heavy OEMs, custom machine builders, contract manufacturers, robotics integrators, and Industry 4.0 technology companies, and works through a 36-person fully remote team distributed across the United States.
The agency's core offering is the Industrial Marketing Road Map, a proprietary diagnostic-and-prescription methodology comprising a 4-hour discovery session, a 3-week analysis period, and a 90-minute strategy presentation delivered as a flat $12,000 engagement. Most clients proceed to full-scale program implementations that include positioning and messaging, website design and development, written and video content production, paid search and paid social campaigns, CRM and martech stack services, and full-funnel revenue attribution reporting; these programs typically run $200,000-$300,000 annually inclusive of agency fees and media spend. Adjacent offerings include a $4K-$5K/month consulting/coaching retainer, a $5,000 Employer Branding workshop, and phased implementation entry engagements at $50,000-$100,000 for clients with internal marketing teams.
Go-to-market combines sales-led outbound (paid LinkedIn, paid search, content marketing) with community-led growth through three owned podcasts (The Manufacturing Executive, The Manufacturing Marketer, and The Manufacturing Employer), the twice-monthly Industrial Marketing Collective Live webinar, and the annual Industrial Marketing Summit. The company has stated a 2030 target of $8 million in annual revenue at 25% profit margins.
Gorilla 76 firmographics
Firmographics- Name
- Gorilla 76
- Legal name
- Gorilla 76 LLC
- Website
- https://gorilla76.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gorilla 76 is a St. Louis-based B2B industrial marketing agency serving midsized US manufacturers via strategy, content, paid media, and website services. The 36-person firm uses a proprietary Road Map methodology, targeting engineering-heavy OEMs, machine builders, and Industry 4.0 companies with $200K-$300K annual engagements.
- Ownership category
- akta.pro rank
Gorilla 76 industry classification
Industry- Product category
- B2B Marketing Services
- akta.pro primary industry
- B2B / Industrial Market Research (MPAAALAA)
Keywords
Where Gorilla 76 is headquartered
LocationHeadquarters
- HQ city
- Saint Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gorilla 76 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Road Map Strategy Project: Initial diagnostic and strategy project for all new clients. Includes 4-hour discovery session, 3-week analysis, and 90-minute presentation. No further commitment required after project completion.
- Full-Scale Marketing Program Implementation: Ongoing campaign launch, management and reporting. Includes positioning and messaging, website development, CRM implementation, written and video content creation, paid search and paid social campaigns. Most clients spend $200-250K/year total including agency fees and media.
- Consulting/Coaching Engagements: Up to 2 consulting/coaching calls per month with dedicated account strategist (90 min to 2 hours each). Includes agenda planning, live workshops, homework assignments, and access to recordings. For clients with internal marketing teams who need strategic guidance.
- Employer Branding Workshop: 2-hour virtual or in-person workshop with company leadership covering core values, hiring goals, and culture building. Includes discovery survey review, interviews with employees, and employer branding roadmap development.
- Phased Implementation Programs: Clients may choose to implement marketing programs incrementally. Some spend $50-100K in year one for partial implementation, with expectations adjusted accordingly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Road Map Strategy Project - Flat fee engagement |
| Subscription | Annual | Full-Scale Implementation Program - Premium tier |
| Subscription | Annual | Full-Scale Program - Budget range context |
| Subscription | Annual | Phased Implementation - Entry tier |
| Subscription | Monthly | Consulting/Coaching - Monthly retainer |
| One time/ perpetual license | Pay-as-you-go | Employer Branding Workshop |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels13 records
Gorilla 76 product offering
Product offeringCore offering
Gorilla 76 is a B2B industrial marketing agency that helps midsized manufacturing companies ($15M-$200M revenue) grow through outcome-focused marketing programs. Its core offering is the Industrial Marketing Road Map, a $12,000 strategy diagnostic that delivers a documented marketing plan, followed by full-scale program implementation covering positioning, messaging, website development, content creation, paid search, paid social, and reporting at $200-300K per year.
Product overview
Gorilla 76 is an industrial marketing agency that offers a comprehensive suite of services for B2B manufacturing companies. The core offering consists of the Industrial Marketing Road Map (a strategic diagnostic and planning process) followed by Program Implementation services. The Road Map is a paid engagement ($12K) that establishes marketing strategy and action plans, which most clients then engage Gorilla to implement. Implementation includes positioning and messaging, website development, content creation (written and video), paid search and social campaigns, CRM/tech stack services, and reporting. Additional specialized offerings include the Employer Branding Road Map (for talent acquisition challenges) and Consulting/Coaching Engagements (for clients with internal marketing teams). Pricing for full-scale programs typically ranges from $200-250K/year including agency fees and media.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Marketing Road Map A diagnostic and prescription strategy engagement for B2B manufacturing clients. Delivers a documented marketing strategy and specific action plan designed to achieve business outcomes through a structured discovery, analysis, and presentation process.
- Full-Scale Program Implementation End-to-end marketing program execution for B2B manufacturing clients. Covers positioning and messaging, website design/development/copywriting, CRM and tech stack, written and video content creation, paid search and social campaigns, and ongoing reporting.
- Employer Branding Road Map A specialized engagement for manufacturers facing talent acquisition and culture challenges. Includes a 2-hour virtual or in-person workshop with company leadership covering core values, hiring goals, and culture building, followed by a 4-6 week roadmap development and implementation recommendations.
- Consulting/Coaching Engagements Ongoing consulting/coaching program for B2B manufacturers that have internal marketing teams but need strategic guidance. Includes up to two monthly calls with a dedicated account strategist, agenda planning, live workshops, homework assignments, and access to recordings. Priced at $4-5K per month.
Quantifiable outcome
- Generated $9M in marketing-sourced pipeline for Davron Technologies in year two of engagement
- +8 more outcomes
Companies that use Gorilla 76
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles2 records
Gorilla 76 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Gorilla 76 partnerships and signals
Strategic signalScale indicators7 records
Recent moves7 records
Expansion highlights6 records
Gorilla 76 competitors and assessment
Company assessmentBroad incumbents
- Thomas: Dominant industrial B2B marketplace and platform that also offers marketing services and content solutions to manufacturers; broader scope, but is the reference incumbent for industrial B2B marketing reach and demand capture.
- Doremus & Company: B2B-focused brand and marketing agency under Omnicom serving industrial and complex-tech clients; comparable in terms of consultative, industry-literate B2B marketing services at a larger scale.
- Bader Rutter: Large independent B2B marketing agency with a deep industrial and manufacturing client base (agriculture, equipment, healthcare B2B), operating the same playbook of content, demand-gen, and ABM at greater scale.
- Racepoint Global: Global B2B marketing and communications agency with strong industrial/tech client base; comparable in industrial B2B positioning, though broader footprint and PR-led.
- Velocity Made Good (VMG): Specialized B2B marketing agency with strong industrial and technology client rosters, sharing Gorilla 76's outcome-driven, ABM-style engagement model and full-funnel reporting emphasis.
- Godfrey: B2B marketing and brand agency serving industrial and technology clients with full-funnel strategy, content, and analytics — a comparable broader incumbent to Gorilla 76's vertical specialist model.
Direct peers
- Industrial Strength Marketing: B2B industrial marketing agency focused exclusively on manufacturers and industrial brands, mirroring Gorilla 76's vertical specialization, content-led positioning, and similar mid-market revenue band.
- JBK Marketing Associates: Long-standing B2B and industrial marketing agency delivering demand-gen, content, and website programs to manufacturing and technical buyers; comparable positioning, target market, and service model.
- Pulp+Wire: Industrial marketing and branding agency for B2B manufacturers that delivers outcome-driven marketing programs, thought leadership content, and website/brand work — directly comparable service mix and client type.
Others
- MarketBlue: Account-based marketing and B2B demand-gen execution partner often used by mid-market manufacturers to supplement in-house teams — adjacent ecosystem player rather than direct competitor, but overlapping buyer and tooling.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Gorilla 76 social profiles
Digital presenceGorilla 76 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gorilla 76 leadership team
Management profileNumber of profiles
Profiles10 records
Gorilla 76 funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gorilla 76 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gorilla 76
What does Gorilla 76 do?
Gorilla 76 is a B2B industrial marketing agency that helps midsized manufacturing companies ($15M-$200M revenue) grow through outcome-focused marketing programs. Its core offering is the Industrial Marketing Road Map, a $12,000 strategy diagnostic that delivers a documented marketing plan, followed by full-scale program implementation covering positioning, messaging, website development, content creation, paid search, paid social, and reporting at $200-300K per year.
Is Gorilla 76 a public or private company?
Gorilla 76 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gorilla 76 founded?
Gorilla 76 was founded in 2006. It employs 11 to 50 people.
Where is Gorilla 76 based?
Gorilla 76 is headquartered in Saint Louis, United States, in the North America region.
How does Gorilla 76 make money?
Five revenue lines are on record. Road Map Strategy Project is the primary driver. The others are full-Scale Marketing Program Implementation, consulting/Coaching Engagements, employer Branding Workshop and phased Implementation Programs.
Who are Gorilla 76's main competitors?
Broad incumbents on record are Thomas, Doremus & Company, Bader Rutter, Racepoint Global, Velocity Made Good (VMG) and Godfrey. Direct peers are Industrial Strength Marketing, JBK Marketing Associates and Pulp+Wire. MarketBlue is listed as an others.
Does Gorilla 76 have an API?
No public API is recorded for Gorilla 76.
What industry is Gorilla 76 in?
Gorilla 76's product category is B2B Marketing Services. Its primary akta.pro industry code is MPAAALAA, B2B / Industrial Market Research.