Munch's Supply Co

What Munch's Supply Co does

Munch's Supply Co (legal entity Munch's Supply LLC) is a B2B HVAC and plumbing equipment distributor headquartered at 300 N. Mannheim Rd., Hillside, Illinois (with an additional New Lenox, Illinois location), operating as a division of Marcone and backed by private equity firms Genstar Capital and Ridgemont Equity Partners. The company sells air conditioners, furnaces, heat pumps, ductless/mini-split systems, indoor air quality products, hydronics, sheet metal, plumbing supplies, electrical components, and service parts across more than 10,000 SKUs, sourced primarily from Trane, American Standard, and Mitsubishi Electric under premier distribution agreements. Its go-to-market targets HVAC dealers, plumbing contractors, and light commercial customers across 17 U.S. states and 1 Canadian province through 71+ branch locations, supported by a B2B e-commerce portal (shop.munchsupply.com), territory managers, same-day jobsite delivery, and one-hour will-call service.

The business model is hardware distribution with B2B account-based pricing (not publicly disclosed; account registration required) and credit terms available through credit application. Revenue is generated through four primary streams: HVAC equipment, plumbing products, service parts/supplies, and sheet metal/ductwork. A central value-added differentiator is the Vendor Managed Inventory (VMI) program, in which Munch's monitors and replenishes customer inventory at the customer's facility to enable same-day repairs and reduce sourcing friction. Supporting services include Innovo real-time delivery notifications, AHRI system selection tools, Munch University technician training, warranty processing portals, utility rebate assistance, and commercial quoting.

Founded approximately 65 years ago (circa 1960 per company materials; 1956 per firmographic records), Munch's has executed an aggressive buy-and-build strategy under PE sponsorship, completing at least eleven acquisitions between 2017 and 2022 (O'Connor Company, Tommark Inc., Comfort Air Distributing, Delta T, TML Supply, T.A. Gentry Supply, Wholesale Sheet Metal and Pile Protection Tops, Spiral Air Manufacturing, Total Air Supply, and BellSimons), extending the platform across new geographies (New England, Michigan, Kansas City), new product categories (plumbing, sheet metal), and across the U.S.-Canada border. The platform continues to invest in service innovation, evidenced by a January 2026 VMI partnership with Cahill Heating, Cooling, Electric, Plumbing & Sewer.

Name

Munch's Supply Co

Legal name

Munch's Supply LLC

Website

https://munchsupply.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

101–250 employees

Short description

Munch's Supply Co is a PE-backed (Genstar, Ridgemont) B2B HVAC and plumbing equipment distributor, operating 71+ branches across 17 U.S. states and 1 Canadian province as a division of Marcone, serving dealers and contractors with Trane, American Standard, and Mitsubishi products plus Vendor Managed Inventory services.

Ownership category

akta.pro rank

Headquarters

HQ city

New Lenox

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. HVAC Equipment Distribution: Sale of HVAC equipment including air conditioners, furnaces, heat pumps, coils, and air handlers from major brands (Trane, American Standard, Mitsubishi). Revenue generated through direct B2B sales to dealers and contractors.
2. Plumbing Products Distribution: Sale of plumbing supplies including water heaters, fittings, valves, and piping materials. Expanded through T.A. Gentry Supply acquisition to serve plumbing contractors.
3. Service Parts and Supplies: Sale of replacement parts, installation supplies, tools, and accessories. Includes over 10,000 SKUs in stock across branches.
4. Sheet Metal and Ductwork: Sale of sheet metal products, ductwork, registers, and venting materials. Enhanced through Wholesale Sheet Metal and Pile Protection Tops acquisition.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Munch's Supply Co is a B2B HVAC and plumbing equipment distributor selling air conditioners, furnaces, heat pumps, ductless systems, plumbing products, sheet metal, service parts, and related supplies from major brands including Trane, American Standard, and Mitsubishi Electric. The company operates through 71+ branch locations across 17 U.S. states and one Canadian province, offering same-day delivery, one-hour will-call, and a Vendor Managed Inventory (VMI) program that stocks and monitors customer inventory to enable same-day contractor repairs.

Product overview

Munch's Supply Co is an HVAC and plumbing distributor operating as a division of Marcone, offering an extensive product portfolio spanning multiple product categories and supported by value-added services. The core product offering centers on three major equipment brands—Trane, American Standard, and Mitsubishi—supplemented by comprehensive categories including residential and commercial HVAC equipment, ductless/mini-split systems, indoor air quality products, sheet metal and venting supplies, hydronics, plumbing products, electrical components, and service parts. The company distinguishes itself through a Vendor Managed Inventory (VMI) program where Munch's monitors and stocks customer inventory locally, enabling same-day repairs. Additional services include the Innovo delivery notification system for real-time delivery tracking, AHRI system selection tools, utility rebate assistance, warranty processing portals for Trane and American Standard products, commercial quoting, credit applications, and Munch University training programs. The company has pursued an aggressive acquisition strategy, adding T.A. Gentry Supply (plumbing), Wholesale Sheet Metal and Pile Protection Tops (sheet metal), BellSimons (New England HVAC), WSM and PPT, and TML Supply to expand its geographic footprint and product categories. With 71 locations across 17 U.S. states and one Canadian province, Munch's Supply positions itself as a one-stop distributor for HVAC and plumbing professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential HVAC Equipment Air conditioners, gas furnaces, heat pumps, air handlers, coils, and packaged units for residential heating and cooling installations, sourced from Trane, American Standard, and Mitsubishi Electric.
• Commercial HVAC Equipment Commercial air conditioners, packaged units, rooftop units, and light-commercial equipment up to 25 tons for commercial building applications, supported by application assistance and project quoting.
• Ductless and Mini-Split Systems Ductless heating and cooling systems providing zoned comfort, including wall-mounted, cassette, and floor console units from Mitsubishi Electric and Trane/Mitsubishi branded systems.
• Indoor Air Quality Products Air cleaners, air filters, air treatment systems, dehumidifiers, humidifiers, and zoning products to improve indoor air quality in residential and commercial HVAC systems.
• Sheet Metal and Venting Supplies

Quantifiable outcome

• Same-day repair capability through VMI local inventory
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Cahill Heating, Cooling, Electric, Plumbing & SewercoreStrategic or Co-development Partner · 29 January 2026Strategic partnership where Munch's Supply implements its Vendor Managed Inventory (VMI) program at Cahill's Lake Bluff and Palatine, Illinois warehouses. Munch's Supply monitors and maintains nearly all of Cahill's plumbing and sewer inventory locally, enabling technicians to complete many repairs same-day without sourcing delays. The partnership aims to improve response times and reduce operational friction for Cahill's service delivery in Chicago's North Shore and Northwest Suburbs.
• BellSimonsminorChannel Partner/ Reseller/ Distributor · 10 November 2022Munch's Supply acquired BellSimons, a New England HVAC distributor, expanding presence in the northeastern U.S. market.
• WSM and PPT (Wholesale Sheet Metal and Pile Protection Tops)minorChannel Partner/ Reseller/ Distributor · 19 July 2022Acquisition of Wholesale Sheet Metal and Pile Protection Tops expanded Munch's presence in the sheet metal category, particularly benefiting the Kansas City market and supporting operations of the O'Connor Company, a Trane and American Standard HVAC distributor.
• T.A. Gentry Supply Inc.minorChannel Partner/ Reseller/ Distributor · 20 April 2022Acquisition of Michigan-based T.A. Gentry Supply Inc. expanded Munch's into the plumbing market and increased geographic footprint in Michigan, aligning with strategy to grow the plumbing segment.
• TML SupplyminorChannel Partner/ Reseller/ Distributor · 3 December 2021Ridgemont-backed Munch's Supply acquired TML Supply in a corporate transaction, expanding distribution capabilities.
• Trane TechnologiescoreTechnology or IntegrationStrategic manufacturer partnership with Trane Technologies providing exclusive distribution of Trane and American Standard HVAC equipment. Munch's provides warranty processing through Trane ComfortSite portal and participates in factory rebate programs.
• Mitsubishi ElectriccoreTechnology or IntegrationPartnership with Mitsubishi Electric for ductless/mini-split products including Trane/Mitsubishi Electric and American Standard/Mitsubishi Electric branded systems. Munch's offers Mitsubishi AHRI & efficiency numbers and sells Midea Group products.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Ferguson Enterprises: Ferguson is the largest North American distributor of plumbing, HVAC, and related water and sanitary products, serving contractors with a multi-category portfolio similar to Munch's but at substantially greater scale and breadth.
• Watsco Inc. Watsco is the largest U.S. distributor of air conditioning, heating, and refrigeration equipment, with a branch-led B2B model directly comparable to Munch's HVAC distribution core business and established Trane/Mitsubishi/Carrier relationships.

Direct peers

• Carrier Enterprise: Carrier Enterprise is a Carrier-affiliated distributor of Carrier, Bryant, Payne, and Heil HVAC products across the U.S., directly competing with Munch's for Trane-ecosystem dealers and offering similar B2B branch distribution to contractors.
• Johnstone Supply: Johnstone Supply is a cooperative wholesaler of HVAC equipment, parts, and supplies serving independent contractors via a multi-branch U.S. network, overlapping directly with Munch's contractor-focused B2B distribution model and product mix.
• Hajoca Corporation: Hajoca is one of the largest privately-held U.S. distributors of plumbing, heating, cooling, and industrial products, comparable to Munch's given its combined HVAC and plumbing distribution focus serving contractors.
• Winsupply: Winsupply is a U.S. company of wholesale distribution businesses serving contractors in plumbing, HVAC, electrical, and industrial trades, with a local-branch model and acquisition-driven growth pattern directly comparable to Munch's strategy.
• Gustave A. Larson Company: Gustave A. Larson is a regional Midwest HVAC distributor serving residential and light commercial contractors with Trane and adjacent product lines, directly overlapping with Munch's core geography and brand portfolio.
• Baker Distributing Company: Baker Distributing is a U.S. wholesale distributor of HVAC equipment, parts, and supplies serving contractors across multiple regions, with a branch network and product mix closely aligned with Munch's HVAC distribution core.
• Temperature Equipment Corporation: Temperature Equipment Corporation is a Midwest-based HVAC distributor carrying Trane and other major brands, serving commercial and residential contractors with a multi-branch distribution model directly comparable to Munch's.

Regional players

• Century A/C Supply: Century A/C Supply is a regional Texas-based HVAC distributor carrying Carrier and other major brands, comparable to Munch's in product mix and contractor focus but serving a non-overlapping geographic territory.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MunchSupply
• Instagraminstagram.com/munchsupply
• LinkedInlinkedin.com/company/munchs-supply-co

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A11 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Munch's Supply Co