Working Person's Store

Name

Working Person's Store

Legal name

The Working Person's Store

Website

https://WorkingPerson.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Workwear & Safety Footwear Retail

NAICS

Shoe Retailers (4582), Clothing and Clothing Accessories Retailers (458110)

SIC

Retail-Shoe Stores (5661), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Work, Safety & Occupational Footwear Retail (CRAAADAD)

akta.pro secondary industry

Apparel, Footwear & Accessories Online Retailers (CRAFADAB)

Keywords

• Work boots retail
• Steel toe footwear
• Workwear apparel
• Industrial workwear
• Occupational clothing

Headquarters

HQ city

South Bend

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: E-commerce retail revenue from selling workwear products including work boots, steel toe boots, and branded workwear such as Carhartt and Dickies. Revenue generated through direct online transactions with customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Working Person's Store is an online retailer selling work boots, steel toe boots, and branded workwear from manufacturers such as Carhartt and Dickies. The company operates as a direct-to-consumer e-commerce storefront focused on protective footwear and durable clothing for industrial, construction, and trade workers. Orders are placed through the company's website with free shipping offered on orders of $99 or more.

Product overview

Working Person's Store is an e-commerce retail platform specializing in workwear and occupational footwear. The company operates as a single unified online store offering a curated selection of work boots, steel toe boots, and work apparel. The product portfolio centers on branded workwear including Carhartt and Dickies, with a focus on protective footwear and durable clothing for industrial, trade, and occupational workers. The offering is a straightforward retail platform without modular add-ons or separate product tiers.

Differentiator

Problem solved

Functional benefit

Products and services

• Work Boots Durable work boots designed for industrial and occupational use, providing protection and comfort for workers in construction, manufacturing, and trade environments.
• Steel Toe Boots Protective footwear with steel toe caps engineered to meet safety standards for hazardous work environments such as construction sites and industrial facilities.
• Carhartt Workwear Work apparel and clothing from the Carhartt brand, featuring durable workwear for industrial, outdoor, and trade professions.
• Dickies Workwear Work apparel and clothing from the Dickies brand, featuring workwear for various industrial and trade occupations.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Action Industrial SupplyminorOthersRelated entity referenced in the footer copyright notice. Action Industrial Supply appears to be a parent or affiliated company (actionis.com). The relationship appears to be corporate/sister company affiliation rather than a formal GTM partnership.

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Amazon: Amazon lists thousands of work boots and workwear SKUs from Carhartt, Dickies, and many competing brands, with Prime shipping. It is the dominant incumbent pressure point for any small workwear e-commerce specialist because of its assortment depth, search dominance, and convenience advantages.
• W.W. Grainger: Grainger is a large industrial MRO distributor with a substantial workwear, footwear, and personal-protection assortment sold to business buyers. It is not a niche workwear retailer but its industrial customer base directly overlaps with Working Person's Store's B2B potential and could become a key competitor if it expands uniform-program offerings.
• Tractor Supply Company: Tractor Supply is a large rural-lifestyle retailer that carries a meaningful workwear and work boot assortment (including Carhartt) alongside a much broader farm, ranch, and hardware catalog. It is a broad incumbent with overlapping SKU sets rather than a niche specialist, putting pricing and convenience pressure on Working Person's Store.

Direct peers

• Boot Barn: Boot Barn is a multi-channel U.S. retailer of work, western, and occupational footwear and apparel, with both a strong DTC e-commerce site and a large physical store base. It is the closest large direct peer to Working Person's Store because it sells the same core product categories (work boots, steel toe boots, Carhartt and Dickies workwear) to overlapping trades and industrial customers.
• Zappos: Zappos is a large online footwear retailer known for its deep shoe assortment and free shipping/returns. While broader than a workwear specialist, it competes directly for work boot and safety footwear demand and serves many of the same consumer buyers online.
• Red Wing Shoes: Red Wing Shoes is a heritage work and safety footwear specialist with its own retail store network and direct e-commerce site. It competes head-to-head with Working Person's Store in occupational steel-toe and work boot categories and shares the same trades and industrial buyer persona.
• Sid's Safety Supply / Industrial Safety Supply: Independent regional workwear and safety footwear retailers operating both online and via storefronts, selling Carhartt, Dickies, and steel-toe boots to industrial buyers. They compete in the same niche as Working Person's Store with comparable assortment and pricing structures.

Others

• Dickies (VF Corporation): Dickies is another flagship brand sold by Working Person's Store and is owned by VF Corporation, which also runs a direct e-commerce channel for the brand. Like Carhartt, it is simultaneously a supplier and a competitor that could disintermediate Working Person's Store at any time.
• Carhartt: Carhartt is the largest workwear brand carried by Working Person's Store and operates its own direct-to-consumer e-commerce and retail stores. It is a key supplier but also a structural threat: any tightening of wholesale distribution or pricing could redirect demand straight to carhartt.com, bypassing the retailer entirely.

Emerging players

• Eastbay / Champs Sports (Foot Locker): Foot Locker-owned e-commerce properties carry an expanding workwear and occupational footwear assortment alongside their athletic core. They are emerging players in workwear online retail, leveraging brand recognition and logistics scale that Working Person's Store lacks.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/workingperson
• Facebookfacebook.com/workingperson

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Working Person's Store