iBilik

What iBilik does

iBilik is an online accommodation and rental marketplace operating exclusively in Malaysia, founded in 2011 and legally registered as iBilik Tech Sdn Bhd. The platform connects property seekers with landlords across a horizontal set of property categories, including rooms and homestays (its primary offering), hotels, confinement centres, elderly care facilities, event spaces, private offices, and commercial properties. The company self-reports over 100,000 listings and positions itself as Malaysia's largest and No.1 rental website, with coverage across all 13 Malaysian states via SEO-optimized location pages.

The underlying technology is a self-serve online marketplace accessible through ibilik.com, with no mobile app and no public API or SDK. Distribution is driven by organic channels including Facebook, Instagram, X, TikTok, a content blog, and extensive location-based SEO pages, consistent with a product-led growth model. The company has a very small team (1-10 employees) and operates from a single headquarters in Klang, Selangor, with leadership comprising a CRO (Keith Kuang).

The business model is a freemium marketplace: property owners can list for free, and monetization is primarily through paid property management services covering tenant sourcing, screening, and rental collection. No premium listing tiers, transaction fees, or other revenue streams are disclosed. The company has recorded a single early-stage funding event in 2011 (Crystal Horse Investments, undisclosed amount) and has not disclosed subsequent funding, revenue, or ownership structure.

Name

iBilik

Legal name

iBilik Tech Sdn Bhd

Website

https://ibilik.my

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

iBilik is a Malaysian online rental marketplace founded in 2011, connecting property seekers with landlords across rooms, homestays, hotels, and specialized property categories, with 100,000+ listings across all Malaysian states.

Ownership category

akta.pro rank

Product category

Online Rental Marketplace

NAICS

Traveler Accommodation (7211), Travel Agencies (561510)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Local/Regional Vacation Rental Marketplaces (Geo-Focused Platforms) (THAMALAL)

Keywords

• Rental marketplace
• Homestay listings
• Property search
• Accommodation rentals
• Property management

Headquarters

HQ city

Selangor

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel

Revenue model

1. Property Management Services: Fee-based property management services offered to landlords including tenant sourcing, screening, and rental collection. This represents the primary monetization strategy beyond free listings.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

iBilik operates an online marketplace where property owners list rooms, homestays, hotels, confinement centres, elderly care centres, event spaces, private offices, and commercial properties for rent, and property seekers browse and contact landlords directly. The platform's core offering is free basic listings to drive supply, monetized through paid property management services (tenant sourcing, screening, and rental collection) offered to landlords across Malaysia.

Product overview

iBilik is a platform-plus-categories architecture serving as Malaysia's largest rental marketplace. The core platform provides a unified listing and search experience across eight distinct property categories: Room/Homestay Rentals (primary offering), Hotels, Confinement Centres, Elderly Care Centres, Event Spaces, Private Offices, and Commercial Properties. Additionally, the platform offers Property Management Services as an add-on service for landlords, which handles tenant sourcing, screening, and rental collection. The platform covers locations across Malaysia including Kuala Lumpur, Ipoh, Cheras, Subang Jaya, Penang, Johor Bahru, Melaka, Sabah, Sarawak, and other Malaysian states.

Differentiator

Problem solved

Functional benefit

Products and services

• Room/Homestay Rentals
• Hotels Hotel booking category enabling users to find and book hotel accommodations through the platform.
• Confinement Centres Specialized listings for confinement centres serving postpartum mothers and newborns in Malaysia.
• Elderly Care Centres Listings for elderly care facilities providing care services for senior citizens.
• Event Spaces Rental listings for event spaces available for various occasions and functions.
• Private Offices Commercial office space listings for businesses seeking private office rentals.
• Commercial Properties Listings for commercial properties including retail, office, and industrial spaces.
• Property Management Services Comprehensive property management service for landlords covering tenant sourcing, screening, and rental collection.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Airbnb: Global short-term rental marketplace with growing presence in Malaysia, offering vacation rental listings with a hosted trust-and-safety model — broad incumbent competitor in the same product category.
• Booking.com: Global accommodation booking platform with extensive Malaysia coverage, including hotels, apartments, and vacation rentals — broader incumbent addressing overlapping renter demand.
• Agoda: Asia-focused accommodation platform owned by Booking Holdings, with strong Southeast Asian hotel and vacation rental inventory — comparable in target customers and property categories.
• PropertyGuru: Major Southeast Asia property marketplace (with a dedicated Malaysia site) covering rentals, sales, and agent listings — comparable as a marketplace model targeting Malaysian property seekers.

Direct peers

• Speedhome: Malaysia-based rental platform that helps landlords find tenants and offers property management/tenant matching services, directly competing with iBilik in the Malaysian room and home rental marketplace.
• Mudah.my: Malaysia's largest general classifieds platform with a substantial rooms-for-rent and property rental category — directly competes for the same landlord and tenant traffic in Malaysia.
• Carousell: Regional Southeast Asian classifieds marketplace (with Malaysia operations) hosting rooms and property rental listings alongside other categories — direct peer in the C2C listings model.

Regional players

• Traveloka: Leading Southeast Asian travel and accommodation super-app serving Malaysia and other ASEAN markets — comparable in regional accommodation marketplace focus.
• 99.co: Singapore-headquartered property platform with cross-border ASEAN focus on rentals — comparable SE Asian rental marketplace with similar horizontal geographic ambition.

Emerging players

• Hostelworld: Global hostel and budget accommodation booking platform — partial overlap with iBilik's room/short-stay rental category in shared and budget inventory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/ibilik_com
• Facebookfacebook.com/iBilik.Official
• Instagraminstagram.com/ibilik.official
• TikToktiktok.com/@ibilik.com
• LinkedInlinkedin.com/company/ibilik-com

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iBilik