Printerpix
Printerpix is a privately held direct-to-consumer e-commerce platform, founded in 2011, that converts customer photos into personalized physical gifts such as photo books, canvas and metal prints, blankets, and pillows, serving over 5 million customers across 9 countries via in-house Craft Labs production facilities in Orlando and London.
- Company typePrivate
- Founded2011
- HeadquartersLake Mary, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Printerpix does
Printerpix is a privately held direct-to-consumer e-commerce company that converts customer-uploaded photos into personalized physical products, including photo books, canvas and metal prints, blankets, pillows, mugs, puzzles, tiles, cards, calendars, and water bottles. Founded in 2011 and headquartered in Lake Mary, Florida, the company operates its own Craft Labs production facilities in Orlando (serving North America) and London (serving Europe), enabling in-house manufacturing and fulfillment for its customer base of more than 5 million across localized platforms in 9 countries (US, UK, France, Italy, Spain, Germany, Netherlands, UAE, and India). The product platform combines a drag-and-drop design suite with over 150 templates, an AI-powered photo arrangement tool that auto-sorts user images, and 6-color professional printing and dye-sublimation metal printing technologies. Revenue is generated entirely through one-time direct purchases, with unit pricing ranging from $0.50 for basic photo prints to $20+ for pillows, $14.98+ for tiles, and premium formats for books and canvas; the company also offers a bulk/corporate gifting channel with no up-front costs. In April 2026, Printerpix expanded into AI-generated content with the international launch of Artezaar, a generative-AI-powered digital art marketplace for high-definition wall decor, integrated with its existing global production and distribution footprint.
Printerpix firmographics
Firmographics- Name
- Printerpix
- Legal name
- Printerpix
- Website
- https://printerpix.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Printerpix is a privately held direct-to-consumer e-commerce platform, founded in 2011, that converts customer photos into personalized physical gifts such as photo books, canvas and metal prints, blankets, and pillows, serving over 5 million customers across 9 countries via in-house Craft Labs production facilities in Orlando and London.
- Ownership category
- akta.pro rank
Printerpix industry classification
Industry- Product category
- Custom Photo Printing & Personalized Photo Gifts
- NAICS
- Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (3231)
- SIC
- Commercial Printing (2750), Services-Photofinishing Laboratories (7384)
- akta.pro primary industry
- Photo & Video Output Devices (Printers, Portable Photo Printers, Photo Frames) (CRACAPAL)
Keywords
Where Printerpix is headquartered
LocationHeadquarters
- HQ city
- Lake Mary
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Printerpix business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Custom Photo Products: Revenue generated from selling customized photo products directly to consumers including photo books, canvas prints, metal prints, blankets, pillows, mugs, puzzles, tiles, and other personalized items. Products are sold as one-time purchases with no subscription required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom Photo Blanket - Starting From $12.95 |
| Unit Pricing | Pay-as-you-go | Canvas Prints - Starting From $7.99 |
| Unit Pricing | Pay-as-you-go | Hardcover Photo Books - Starting From $9.98 |
| Unit Pricing | Pay-as-you-go | Metal Prints - Starting From $14.99 |
| Unit Pricing | Pay-as-you-go | Photo Pillows - Starting From $20.07 |
| Unit Pricing | Pay-as-you-go | Photo Tiles - Starting From $14.98 |
| Unit Pricing | Pay-as-you-go | Custom Photo Prints - Starting From $0.50 |
| Unit Pricing | Pay-as-you-go | Gifts Under $25/$50/$75/$100/$200 |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Printerpix product offering
Product offeringCore offering
Printerpix is a direct-to-consumer e-commerce platform that produces and sells personalized photo gifts and custom print products. Customers upload their own photos and use self-service online design tools to create customized photo books, canvas prints, metal prints, photo blankets, photo pillows, mugs, puzzles, tiles, calendars, cards, and other personalized items. Orders are printed and assembled in-house at the company's Craft Labs production facilities in Orlando (USA) and London (UK), then shipped directly to customers across 9 countries.
Product overview
Printerpix is a personalized photo gifts and custom printing platform offering a comprehensive portfolio of products. The core offerings include Photo Books (hardcover, softcover, layflat, leather, and spiral formats), Canvas Prints (standard, framed, and collage varieties), Photo Blankets (fleece, plush, sherpa, and woven materials), Metal Prints (dye sublimation on aluminum with various display configurations), and Photo Pillows (canvas, linen, suede covers). Supporting products include Photo Calendars, Photo Mugs, Photo Puzzles, Photo Slates, Framed Prints, Photo Cards, Photo Prints, and Custom Wall Art. The platform also includes Artezaar, an AI-powered digital art marketplace launched in 2026 that uses generative AI to create high-definition wall decor. Physical production is handled at Craft Labs facilities in Orlando and London. The platform leverages AI-powered tools for automated photo arrangement and supports customization through drag-and-drop design features with over 150 templates.
Differentiator
Problem solved
Functional benefit
Brands
- Artezaar: A next-generation digital art marketplace that uses generative AI to create high-definition wall decor, launched internationally in 2026.
Products and services
- Photo Books Custom photo books available in hardcover, softcover, layflat, leather, and spiral-bound formats ranging from budget-friendly softcover to premium leather and luxury layflat albums, with sizes from 8x6 to 16x12 inches. Targeted at consumers preserving memories of weddings, travels, family milestones, and other events.
- Canvas Prints Custom canvas prints for wall décor, available in standard, framed, collage, mosaic, and shaped formats in multiple sizes. Targeted at consumers seeking personalized wall art for home decoration or gifting.
- Photo Blankets Custom photo blankets made from fleece, plush fleece, sherpa, and woven materials, available in sizes from medium (30x40) to king (96x120) inches. Printed with high-definition solvent-free inks on 280gsm fabric. Targeted at gift buyers and home décor consumers.
- Metal Prints Custom metal prints produced using dye sublimation on premium aluminum, featuring a high-gloss finish for vivid colors, waterproof and scratch-resistant properties. Available in single piece, split panel, and multi-panel wall display configurations. Targeted at consumers seeking durable, high-quality wall art.
- Photo Pillows Custom photo pillows available with canvas, linen, and suede-effect covers in sizes from 12x12 to 26x26 inches, with plush polyester-filled inserts and option for double-sided printing. Targeted at gift buyers and home décor consumers.
- Photo Tiles Restickable photo tiles with self-adhesive backing for wall displays, available in 6x6 and 8x8 inch sizes on 5mm foam board. No nails required and easily repositionable. Targeted at renters and consumers seeking flexible, customizable wall décor arrangements.
- Photo Calendars Custom photo calendars including wall calendars (top or middle binding), desk calendars, single-sided wall calendars, and slim calendars. Targeted at gift buyers and home or office users.
- Photo Mugs Custom photo coffee mugs with user photos printed on them, suitable for gifting on multiple occasions. Targeted at gift buyers and everyday consumers.
- Photo Puzzles Custom photo jigsaw puzzles available in sizes from 63 to 1000 pieces, printed with high-definition premium pieces and gloss matte finish. Targeted at gift buyers, families, and children's entertainment.
- Photo Slates Personalized slate photo coasters and wall displays, scratch-resistant with included stands, made from natural slate material. Targeted at home décor consumers and gift buyers.
- Framed Prints Framed photo prints for wall display, combining printed photos with various frame styles for home decoration. Targeted at consumers seeking ready-to-hang wall art.
- Photo Cards Personalized greeting cards for occasions including graduation, holiday, wedding, birthday, thank you, and love/valentine. Targeted at gift buyers and consumers sending personalized messages.
- Photo Prints Standard photo prints available in multiple sizes for preserving and displaying memories. Targeted at general consumers seeking affordable physical photo prints.
- Photo Water Bottles Personalized stainless steel water bottles with custom photo printing. Targeted at active-lifestyle consumers and gift buyers.
- Artezaar AI-powered digital art marketplace that uses generative AI to create high-definition wall décor and digital artwork. Combines Printerpix's high-definition print infrastructure with generative AI technology to produce personalized art pieces for consumers. Launched internationally in April 2026.
Quantifiable outcome
- 4.5 star average rating from 14,226 verified customer reviews
- +2 more outcomes
Companies that use Printerpix
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Printerpix technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature5 records
Printerpix partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ArtezaarcorePrinterpix launched Artezaar as a next-generation digital art marketplace that uses generative AI to create high-definition wall decor. This platform represents a strategic expansion of Printerpix's product offerings, combining the company's existing high-definition print infrastructure with generative AI technology to redefine how consumers discover and display art in their homes. Artezaar serves as an integrated component within Printerpix's global ecosystem.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
Printerpix competitors and assessment
Company assessmentDirect peers
- Snapfish: Direct-to-consumer photo printing service offering prints, photo books, cards, mugs, and canvas products with frequent promotional pricing — directly comparable in product mix, pricing model, and target customer to Printerpix.
- Mixbook: Photo book specialist with strong design tools and templates, expanding into cards and home décor — directly comparable to Printerpix's photo book line and customization-led value proposition.
- Artifact Uprising: Premium photo book, print, and gift brand focused on minimalist design and archival quality — competes with Printerpix's higher-end photo book and framed print offerings in the same direct-to-consumer gifting category.
- Mpix: Professional-grade photo printing service for consumers and pros, offering premium prints, photo books, and gallery wraps — directly competes with Printerpix's higher-end print products.
- Shutterfly: One of the largest US personalized photo gift and print platforms, offering photo books, cards, calendars, and home décor through a direct-to-consumer e-commerce model with owned production — the closest direct competitor to Printerpix.
Broad incumbents
- Walmart Photo: Mass-market photo printing service operated by the largest US retailer — competes with Printerpix on price and convenience rather than customization depth, serving similar photo-print and gift use cases at scale.
- Amazon Prints: Amazon's photo printing service offering prints, books, cards, and gifts — broad-incumbent competitor leveraging Prime distribution and aggressive Prime Day discounting that Printerpix must respond to.
Regional players
- Cheerz: French personalized photo printing brand with strong mobile-first customization experience and European footprint — competes with Printerpix in France and broader EU on photo books, prints, and personalized gifts.
- Saal Digital: Germany-based professional and consumer photo book and print specialist with strong European presence — comparable product range (photo books, wall art, prints) competing with Printerpix in the EU market.
- Photobox: Leading European personalized photo gift and print platform operating across UK, France, Germany, and other EU markets — directly comparable product offering but regional focus overlapping with Printerpix's European footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Printerpix social profiles
Digital presencePrinterpix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Printerpix leadership team
Management profileNumber of profiles
Profiles1 record
Printerpix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Printerpix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Printerpix
What does Printerpix do?
Printerpix is a direct-to-consumer e-commerce platform that produces and sells personalized photo gifts and custom print products. Customers upload their own photos and use self-service online design tools to create customized photo books, canvas prints, metal prints, photo blankets, photo pillows, mugs, puzzles, tiles, calendars, cards, and other personalized items. Orders are printed and assembled in-house at the company's Craft Labs production facilities in Orlando (USA) and London (UK), then shipped directly to customers across 9 countries.
Is Printerpix a public or private company?
Printerpix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Printerpix founded?
Printerpix was founded in 2011. It employs 11 to 50 people.
Where is Printerpix based?
Printerpix is headquartered in Lake Mary, United States, in the North America region.
How does Printerpix make money?
One revenue line is on record: custom Photo Products.
Who are Printerpix's main competitors?
Direct peers on record are Snapfish, Mixbook, Artifact Uprising, Mpix and Shutterfly. Broad incumbents are Walmart Photo and Amazon Prints. Regional players are Cheerz, Saal Digital and Photobox.
Does Printerpix have an API?
No public API is recorded for Printerpix.
What industry is Printerpix in?
Printerpix's product category is Custom Photo Printing & Personalized Photo Gifts. Its primary akta.pro industry code is CRACAPAL, Photo & Video Output Devices (Printers, Portable Photo Printers, Photo Frames). Its NAICS code is 323111 and its SIC code is 2750.