Rockland Trust
Rockland Trust is a Massachusetts-chartered commercial bank founded in 1907, wholly-owned by Independent Bank Corp. (NASDAQ: INDB), operating 80+ branches across Massachusetts, Rhode Island, and New Hampshire, and serving individuals, small businesses, commercial clients, nonprofits, and government entities with deposits, lending, treasury, merchant, and wealth services.
- Company typePrivate
- Founded1907
- HeadquartersWaltham, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Rockland Trust does
Rockland Trust Company is a Massachusetts-chartered commercial bank founded in 1907 in Rockland, Massachusetts, and operating today as a wholly-owned subsidiary of Independent Bank Corp. (NASDAQ: INDB). The bank provides a full-service retail and commercial banking platform through more than 80 branches across Massachusetts, Rhode Island, and New Hampshire, serving individuals and families, small businesses, mid-market commercial clients, government and municipal entities, nonprofit institutions, and wealth management clients. Its product portfolio spans personal checking, savings, CDs, money market accounts, mortgages, home equity lines and loans, credit cards, business checking and lending (including SBA loans), commercial real estate, asset-based and equipment financing, franchise financing, treasury management, merchant services (powered by Elavon), and a wealth and investments platform covering financial planning, investment management, insurance, and trust and estate services.
The bank's underlying technology is a conventional digital banking stack rather than an AI-driven platform: a mobile banking app on iOS and Android with biometric authentication, online banking via web, text banking, and a dedicated Apple Watch companion app, secured by TLS/SSL encryption, firewalls, intrusion detection systems, and multi-factor authentication. Feature extensions include Zelle peer-to-peer payments, a CardSwap subscription management integration with 50+ consumer vendors, and a YourBanker service that connects customers to dedicated personal bankers with average one business day response. The bank also operates a relationship-led distribution model via branch network, commercial lending centers, and community-based marketing (Reading Makes Cent$, Small Business Big Dreams contest, Belle of the Ball, Coats for Kids, ROCKCorp volunteer program).
Rockland Trust generates revenue primarily through net interest income from the spread between its loan portfolio (mortgages, commercial, home equity, business) and its deposit base (checking, savings, CDs, money market), supplemented by transaction-based fee revenue (overdraft, ATM, wire, merchant services, business service charges), recurring wealth management fees (financial planning, investment management, trust and estate), and specialized commercial banking services (treasury management, international banking, government/municipal banking). Select pricing is publicly disclosed, including a 6.874% APR 20-year Express Mortgage and 6.240% APR featured HELOC rate, while other products are priced via branch contact. Community giving ($5.8M to 1,401 nonprofits in 2025) and 37,500 employee volunteer hours function as both brand investment and customer acquisition channels targeting community-anchored SMB and nonprofit segments.
Rockland Trust firmographics
Firmographics- Name
- Rockland Trust
- Legal name
- Rockland Trust Company
- Website
- https://rocklandtrust.com
- Company type
- Private
- Founded year
- 1907
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Rockland Trust is a Massachusetts-chartered commercial bank founded in 1907, wholly-owned by Independent Bank Corp. (NASDAQ: INDB), operating 80+ branches across Massachusetts, Rhode Island, and New Hampshire, and serving individuals, small businesses, commercial clients, nonprofits, and government entities with deposits, lending, treasury, merchant, and wealth services.
- Ownership category
- akta.pro rank
Where Rockland Trust is headquartered
LocationHeadquarters
- HQ city
- Waltham
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Rockland Trust business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Net Interest Income: Traditional banking revenue generated from interest rate spreads between loans (mortgages, commercial loans, business loans, home equity) and deposits (checking, savings, CDs, money market accounts)
- Fee-based Services: Revenue from service fees including overdraft fees, ATM fees, wire transfer fees, merchant services processing fees, and business banking service charges
- Wealth Management: Investment management, financial planning, trust and estate services, and business retirement plan services
- Commercial Banking Services: Treasury management, commercial real estate lending, C&I loans, equipment leasing, international banking, and government/municipal banking services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Express Mortgage - 20 year term |
| Subscription | Monthly | Home Equity Line of Credit |
| Freemium | Monthly | Online Banking |
| Freemium | Monthly | Mobile Banking |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels9 records
Rockland Trust product offering
Product offeringCore offering
Rockland Trust is a full-service community bank delivering personal checking, savings, CDs, money market accounts, credit cards, mortgages, and home equity products to consumers, alongside small business banking (checking, SBA loans, business loans, merchant services, treasury management), commercial lending (commercial real estate, equipment leasing, franchise financing, asset-based lending), and wealth management services for individuals and businesses. Its products are distributed through a regional branch network in Massachusetts, Rhode Island, and New Hampshire complemented by online, mobile, text, and Apple Watch banking channels.
Product overview
Rockland Trust is a full-service commercial bank headquartered in Massachusetts, operating as a single-bank holding company through Independent Bank Corp. The company's product portfolio spans five main segments: Personal Banking (checking, savings, credit cards, mortgages, home equity products, and digital banking), Business Banking (checking, loans, SBA programs, merchant services, and treasury management), Commercial Banking (commercial real estate loans, equipment financing, franchise financing, asset-based lending, and government/municipal banking), Wealth and Investments (financial planning, investment management, insurance, trust and estate services, and business retirement plans), and Community Programs (literacy initiatives, small business contests, scholarships, and volunteer programs). The core digital banking platform includes online, mobile, and text banking with integrated features like Zelle payments, CardSwap subscription management, and Apple Watch access.
Differentiator
Problem solved
Functional benefit
Brands
- ROCKCorp: Employee-based volunteer team providing volunteer support to non-profit organizations within the Rockland Trust footprint.
- Rockland Trust Scholarship Program
- Reading Makes Cent$
Products and services
- Personal Checking Products Suite of personal checking accounts including Free Checking, Free Student Checking, Advantage Checking, and Rockland Complete Checking, offering different fee structures and benefit tiers for individuals and families.
- Personal Savings Products Personal savings solutions including Free Savings, Certificates of Deposit (CDs), Money Market Savings, and Rockland Complete Money Market Savings, with tiered interest rates for individuals and families.
- Credit Cards Personal and business credit card products for purchasing and payment management.
- Mortgage Products Residential mortgage offerings including Fixed-Rate Mortgages, Adjustable-Rate Mortgages, Jumbo Mortgages, Mortgage Refinancing, First-Time Homebuyer programs, Government Mortgage Programs, Construction Loans, and Home Loan Pre-Approval.
- Home Equity Products Home equity lending solutions including Home Equity Lines of Credit (HELOC), Home Equity Loans, and Express Mortgage for accessing accumulated home equity.
- Online and Mobile Banking Digital banking platform providing 24/7 account access via web and mobile app, including mobile deposit, bill pay, fund transfers, account alerts, text banking, Apple Watch app, Zelle, and CardSwap.
- Business Checking Business checking accounts with features for payments, invoicing, and day-to-day business banking needs for small businesses.
- Merchant Services Payment processing solutions powered by Elavon that enable businesses to accept online, in-person, and contactless payments.
- Small Business Loans Lending options for small businesses including SBA Loans, Business Loans and Lines of Credit, and Business Equipment Loans to support growth and operations.
- SBA Loans Small Business Administration-backed loans supporting small business growth and expansion.
- Treasury Management Cash management and treasury services for commercial clients including liquidity management, payment processing, and fraud protection.
- Commercial Mortgage Loans Real estate financing for commercial properties including acquisition, construction, and development projects.
- Asset-Based Loans Financing solutions secured by company assets such as inventory, equipment, or receivables.
- Equipment Loans and Leasing Financing and leasing options for business equipment acquisition and replacement.
- Franchise Financing Specialized lending for franchise business acquisition and expansion.
- Wealth and Investments Comprehensive wealth management services including Financial and Retirement Planning, Investment Management, Personal Insurance, Trust and Estate Services, Special Needs Services, Premier Banking, and business-owner wealth services for individuals, families, and institutions.
- Government and Municipal Banking Specialized banking services for government entities and municipal clients including investing and treasury management.
- Non-Profit Banking and Lending Banking solutions designed for non-profit organizations and institutions, including specialized lending and deposit products.
Quantifiable outcome
- $5.8 million distributed to communities in 2025 through grants, sponsorships, and donations
- +3 more outcomes
Companies that use Rockland Trust
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles5 records
Rockland Trust technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
Rockland Trust partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and supporting.
- MPZ Development LLCcoreReal estate development company and lead developer for Baldwinville School Apartments conversion project in Templeton, MA - the first multifamily development permitted in Templeton in over 25 years.
- Capstone Communities LLCcoreReal estate developer and co-developer of the Baldwinville School Apartments project converting historic school into 54 rental apartments.
- Peabody PropertiescoreReal estate developer and co-developer of the Baldwinville School Apartments project.
- Dolben Co. Inc.coreProperty developer and management company based in Massachusetts, developing The Ledger luxury apartment complex in Westbrook, Maine. First multifamily development for Dolben in Maine.
- Procopio Cos.coreReal estate development company partnering on The Ledger $70 million luxury apartment project in Westbrook, Maine. Second project in Maine for Procopio.
- ElavoncorePayment processing technology provider powering Rockland Trust's merchant services for business customers, enabling online, in-person, and contactless payment acceptance.
- Caring Partnerscore501(c)(3) organization that develops programs collecting and distributing clothing to those in need. Rockland Trust serves as corporate partner for Belle of the Ball and Coats for Kids programs serving MA, NH, and RI.
- Anton's CleanerscoreDry cleaning company that professionally cleans and distributes prom dresses (Belle of the Ball) and winter coats (Coats for Kids) collected through Rockland Trust branches.
- Jordan's FurniturecoreMassachusetts furniture retailer serving as corporate partner and collection site for Belle of the Ball and Coats for Kids donation drives.
- Enterprise BanksupportingLegacy partnership continued through Rockland Trust's Non-Profit Collaborative, rooted in commitment to strengthening the nonprofit community across New England.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
Rockland Trust competitors and assessment
Company assessmentBroad incumbents
- Webster Financial Corporation: Webster Financial (Webster Bank, HSA Bank) is a larger Northeast regional commercial bank with overlapping commercial banking, treasury management, and wealth capabilities — competes with Rockland in the MA/CT/RH SMB and middle-market segments but operates a broader geographic portfolio.
- M&T Bank Corporation: M&T Bank is a super-regional commercial bank with a significant New England presence following the People's United acquisition — overlaps with Rockland across commercial real estate, middle-market lending, treasury management, and wealth, but at substantially larger scale and broader geography.
- Citizens Financial Group: Citizens Financial Group is a large super-regional bank with deep New England retail, commercial, and wealth franchises — directly competes with Rockland in MA/RI SMB, CRE, and middle-market banking, but with materially greater product breadth, capital-markets capabilities, and balance-sheet scale.
Direct peers
- Brookline Bancorp: Brookline Bancorp operates a Massachusetts-anchored multi-bank holding company with deposit, lending, and wealth businesses — directly comparable in customer mix, asset size, and acquisition-driven growth model.
- Cape Cod Five Cents Savings Bank: Cape Cod Five is a Massachusetts-based mutual savings bank serving individuals, families, nonprofits, and businesses with deposit, mortgage, commercial lending, and wealth services — directly comparable in heritage, customer orientation, and product breadth within the MA market.
- Cambridge Bancorp: Cambridge Bancorp (Cambridge Savings Bank) is a Massachusetts-chartered mutual savings bank serving similar suburban Boston personal, small business, and wealth customers — closely comparable in size, product mix, and geographic focus prior to its combination with Eastern Bankshares.
- Salem Five Bank: Salem Five is a Massachusetts-based community savings bank providing personal, business, mortgage, and wealth management services — directly comparable as a like-sized MA savings bank competing in the same suburban Boston and North Shore footprint.
- Berkshire Hills Bancorp: Berkshire Hills Bancorp (Berkshire Bank) operates a New England regional commercial and retail banking franchise spanning MA, CT, NY, and beyond, with comparable commercial real estate, small business, and wealth management offerings overlapping Rockland's product set.
- Eastern Bankshares: Eastern Bankshares is the parent of Eastern Bank, one of the largest and oldest community banks in Massachusetts with comparable personal, small business, commercial, and wealth offerings — a direct head-to-head competitor in the same MA/RH geography and customer segments.
- WSFS Financial Corporation: WSFS Financial is a mid-Atlantic-focused bank holding company operating WSFS Bank with personal, commercial, and wealth lines — closely comparable in scale, public-market status, and acquisition-led growth strategy in a defined regional footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rockland Trust social profiles
Digital presenceRockland Trust compliance and trust
Trust signalCompliance6 records
Rockland Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rockland Trust leadership team
Management profileNumber of profiles
Profiles11 records
Rockland Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rockland Trust M&A and investment
M&A and investmentM&A8 records
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rockland Trust
What does Rockland Trust do?
Rockland Trust is a full-service community bank delivering personal checking, savings, CDs, money market accounts, credit cards, mortgages, and home equity products to consumers, alongside small business banking (checking, SBA loans, business loans, merchant services, treasury management), commercial lending (commercial real estate, equipment leasing, franchise financing, asset-based lending), and wealth management services for individuals and businesses. Its products are distributed through a regional branch network in Massachusetts, Rhode Island, and New Hampshire complemented by online, mobile, text, and Apple Watch banking channels.
Is Rockland Trust a public or private company?
Rockland Trust is a private company. It is classified as corporate owned and is currently operating.
When was Rockland Trust founded?
Rockland Trust was founded in 1907. It employs 1,001 to 5,000 people.
Where is Rockland Trust based?
Rockland Trust is headquartered in Waltham, United States, in the North America region.
How does Rockland Trust make money?
Four revenue lines are on record. Net Interest Income is the primary driver. The others are fee-based Services, wealth Management and commercial Banking Services.
Who are Rockland Trust's main competitors?
Broad incumbents on record are Webster Financial Corporation, M&T Bank Corporation and Citizens Financial Group. Direct peers are Brookline Bancorp, Cape Cod Five Cents Savings Bank, Cambridge Bancorp, Salem Five Bank, Berkshire Hills Bancorp, Eastern Bankshares and WSFS Financial Corporation.
Does Rockland Trust have an API?
No public API is recorded for Rockland Trust.