Salama Fikira
Salama Fikira (SF Group) is a UK-headquartered risk management and security firm founded in 2005, delivering protective, maritime anti-piracy, consultancy, intelligence-platform, training, and cybersecurity services to enterprises, governments, NGOs, and shipping/energy clients across five continents via five regional HQs.
- Company typePrivate
- Founded2005
- HeadquartersNottingham, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Salama Fikira does
Salama Fikira International Ltd, trading as SF Group, is a Nottingham-headquartered risk management and security services firm founded in 2005. The company delivers tailored protective, maritime, consultancy, training, and cybersecurity services to internationally recognised names in commerce, industry, and government, operating across five continents from regional HQs in the UK (EMENA), Kenya (Sub-Saharan Africa), Colombia (Americas), Indonesia (APAC), and Australia (Oceania). Its maritime security line — covering armed anti-piracy, ship protection, and offshore energy protection in the Indian Ocean, Gulf of Guinea, and South-East Asia — has been a core offering since 2008.
The firm's service portfolio spans six lines: Security Services (protective, infrastructure, event security supported by PADS, a proprietary geo-fenced social-media monitoring algorithm), Maritime Services, Consultancy (crisis management, investigations, embedded security management), the SF BREATHE intelligence platform (visual incident database, GIS-based heat mapping, socio-political analysis, SOS), the Afrika Knowledge Academy for accredited training (HEAT, first aid, defensive driving), and Tandao Cyber for cybersecurity assessments. A separate Saltus unit handles environmental protection initiatives. The technology stack combines human intelligence and local expertise with proprietary analytics rather than foundation-model AI.
SF Group monetises primarily through professional services on a quote-based, multi-year enterprise contract model, with a recurring subscription element added via SF BREATHE. Customer segments include shipping and energy industries, government, NGOs (Mercy Corps), and multinationals (Cisco). The firm holds a dense stack of international certifications (ISO 9001, 28000, 45001, 18788, ANSI/ASIS PSC-1, MSS 2024, Cyber Essentials) and is an ICoCA member and UN Global Compact signatory, which functions as a regulatory moat for high-barrier tenders. Leadership comprises founder Conrad Thorpe (CEO) and Crispin Kennedy (COO), and the company is privately held with no disclosed parent, institutional investors, or funding rounds.
Salama Fikira firmographics
Firmographics- Name
- Salama Fikira
- Legal name
- Salama Fikira International Ltd
- Website
- https://sf-group.co
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Salama Fikira (SF Group) is a UK-headquartered risk management and security firm founded in 2005, delivering protective, maritime anti-piracy, consultancy, intelligence-platform, training, and cybersecurity services to enterprises, governments, NGOs, and shipping/energy clients across five continents via five regional HQs.
- Ownership category
- akta.pro rank
Salama Fikira industry classification
Industry- Product category
- Corporate Security and Risk Management Services
- NAICS
- Security Guards and Patrol Services (561612), Investigation, Guard, and Armored Car Services (56161)
- SIC
- Services-Detective, Guard & Armored Car Services (7381)
- akta.pro primary industry
- Vessel Security Services (Onboard Guards, Anti-Piracy) (BPAKALAB)
- akta.pro secondary industries
- Maritime Security Technology & Surveillance Systems (CCTV, Radar, AIS, Perimeter Intrusion) (TLAHANAC), Port Facility Security (ISPS Compliance, PFSP Development) (BPAKALAA), Incident Response & Emergency Management for Ports (Threat Response, Evacuation, Coordination) (BPAKALAJ)
Keywords
Where Salama Fikira is headquartered
LocationHeadquarters
- HQ city
- Nottingham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices7 records
Markets served
Salama Fikira business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Security Services: Professional security services including protective services for high-net-worth individuals, energy and infrastructure protection, and event security. Delivered by vetted, trained and accredited personnel conforming to international best practice.
- Maritime Security: Comprehensive maritime security and anti-piracy services to shipping and energy industries operating in Indian Ocean, Gulf of Guinea and South-East Asia. Includes armed security, ship protection, and offshore energy protection services.
- Consultancy Services: Crisis management, investigations, risk assessment, and embedded security management consultancy services. Supporting organizations with skills needed to operate safely, securely and sustainably.
- SF BREATHE Subscription: Intelligence platform providing tailored, targeted analysis with informed and timely notifications of security incidents. Provides visual incident database and heat mapping analytics for risk mitigation.
- Training Services (Afrika Knowledge Academy): Internationally accredited training courses including HEAT, security certifications, first aid, health and safety, fire safety, and defensive driving. Delivered at AKA facilities in Kenya, Uganda and Tanzania or on-site globally.
- Tandao Cyber Services: Cybersecurity solutions including cyber risk assessments, vulnerability assessments, Microsoft 365 assessments, MFA assessments, backup and disaster recovery reviews, and firewall reviews.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise Custom Solutions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Salama Fikira product offering
Product offeringCore offering
Salama Fikira (SF Group) delivers tailored corporate security, maritime anti-piracy, risk management consultancy and accredited safety/security training to enterprises and government clients operating in complex or high-risk environments. Services are delivered by locally embedded personnel and supported by proprietary intelligence tooling including the SF BREATHE platform and PADS algorithm detection software, with a 24/7 Operations Centre coordinating global response.
Product overview
SF Group operates as a diversified security and risk management company offering an integrated portfolio of services. The core offerings include Security Services (protective, infrastructure, event security with proprietary PADS software), Maritime Services (anti-piracy, offshore energy protection), Consultancy Services (crisis management, investigations, risk assessment), and SF BREATHE (intelligence monitoring platform). Training is delivered through Afrika Knowledge Academy (AKA) providing accredited courses across Africa. Tandao Cyber provides cybersecurity assessments. Saltus handles environmental protection initiatives. The company operates from regional headquarters across Americas, APAC, EMENA, Sub-Saharan Africa, and Oceania.
Differentiator
Problem solved
Functional benefit
Brands
- Tandao Cyber: Cybersecurity solutions including cyber risk assessment, external vulnerability assessment, Microsoft 365 assessment, MFA assessment, backup and disaster recovery review, secure edge and remote worker security review, and firewall review.
- SF BREATHE
- Afrika Knowledge Academy (AKA)
Products and services
- Security Services Comprehensive protective services for high-net-worth individuals, energy and infrastructure security, event security, and layered corporate security solutions for organisations and individuals operating in complex environments, delivered by vetted, trained and internationally accredited personnel.
- Maritime Services Maritime security and anti-piracy services to the shipping and energy industries operating in the Indian Ocean, Gulf of Guinea and South-East Asia, including armed ship protection, offshore energy protection, maritime training and consultancy.
- Consultancy Services Crisis management, investigations, risk assessment and embedded security management consultancy services designed to equip organisations with the skills needed to operate safely, securely and sustainably in challenging environments.
- SF BREATHE Subscription-based online security intelligence platform providing tailored, targeted analysis and timely notifications of security incidents, with a visual incident database, intelligent heat mapping, socio-political analysis, intelligence reports, alerts, tracking, privacy controls and an SOS function for at-risk personnel.
- Afrika Knowledge Academy (AKA) Training Internationally accredited training provider delivering HEAT, security certifications, first aid, health and safety, fire safety and defensive driving courses at facilities in Kenya, Uganda and Tanzania or on-site globally, including e-learning courses.
- Tandao Cyber Cybersecurity solutions including cyber risk assessments, external vulnerability assessments, Microsoft 365 audits, MFA assessments, backup and disaster recovery reviews, secure edge and remote worker security reviews, and firewall reviews, delivered with remote Q&A, results review and in-person tabletop exercises.
Quantifiable outcome
- Successfully suppressed pirates in high-risk waters off Somalia since 2008
- +2 more outcomes
Companies that use Salama Fikira
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Salama Fikira technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Salama Fikira partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Tsavo TrustcoreConservation partnership with Tsavo Trust in Kenya focused on African wildlife protection. The company founder and Chairman has a deep passion for African wildlife, underpinning his support of the Tsavo Trust and training of game rangers in places like DRC.
- Terry SeedsminorCarbon offset partnership where SF Group aims to offset carbon overheads via Terry Seeds environmental initiatives.
- SaltuscoreSeparate business unit established by SF Group focusing on environmental protection initiatives.
- Long-standing Driver Training PartnersminorPartnership with long-standing partners to deliver high quality driver training to meet the needs of any operating environment. All instructors are internationally certified.
- Libero AssuranceminorCertification body providing MSS 2024 Certification for SF Group.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
Salama Fikira competitors and assessment
Company assessmentDirect peers
- Control Risks: Global risk consultancy and private security firm providing maritime security, protective services, crisis management, and intelligence to multinationals and governments — directly comparable to SF Group's maritime, security, and consultancy lines.
- Protection Vessels International (PVI): Specialist maritime security provider offering embarked armed guards and vessel protection in high-risk waters — a direct competitor to SF Group's anti-piracy and ship protection services in the Indian Ocean and Gulf of Guinea.
- Hart Group: UK-based private security and risk management firm providing protective services, maritime security, and training to commercial and government clients — closely comparable to SF Group in scale, geography, and service mix.
- Trident Group: Privately-held security and risk management group offering maritime security, protective services, and intelligence to clients in high-risk regions — directly comparable to SF Group's core maritime and protective offerings.
- MAST (Maritime Asset Security & Training): Maritime-focused security provider offering armed guards, vessel protection, and training in high-risk waters — a direct peer to SF Group's maritime services business.
- Olive Group (now Constellis): Risk management and security services firm with strong presence in the Middle East, Africa, and Asia, providing protective services, maritime security, and training — comparable to SF Group's geographic and service profile.
Broad incumbents
- GardaWorld (including Drum Cussac and Crisis24): Large global security services platform covering physical security, cash solutions, and risk consulting; offers maritime and crisis response lines that overlap with SF Group's portfolio, though GardaWorld is significantly larger and broader.
- Allied Universal: One of the largest global security services companies, providing manned guarding, electronic security, and risk consulting to enterprise clients — a broader incumbent competing for the same multinational security RFPs as SF Group.
Emerging players
- S-RM (S-RM Intelligence and Risk Consulting): Specialist intelligence-led risk consultancy providing corporate intelligence, cyber, and crisis response — overlaps with SF Group's consultancy and SF BREATHE intelligence offerings for enterprise clients.
- GeoPoll: Data and intelligence platform operating in Africa and emerging markets, providing real-time risk, security, and socio-political data — adjacent to SF BREATHE's intelligence and heat-mapping capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Salama Fikira social profiles
Digital presenceSalama Fikira compliance and trust
Trust signalCompliance9 records
Salama Fikira financial estimates
Financial estimateRevenue estimate
Valuation estimate
Salama Fikira leadership team
Management profileNumber of profiles
Profiles2 records
Salama Fikira subsidiaries and ownership
Company hierarchySubsidiaries2 records
Salama Fikira funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Salama Fikira M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Salama Fikira
What does Salama Fikira do?
Salama Fikira (SF Group) delivers tailored corporate security, maritime anti-piracy, risk management consultancy and accredited safety/security training to enterprises and government clients operating in complex or high-risk environments. Services are delivered by locally embedded personnel and supported by proprietary intelligence tooling including the SF BREATHE platform and PADS algorithm detection software, with a 24/7 Operations Centre coordinating global response.
Is Salama Fikira a public or private company?
Salama Fikira is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Salama Fikira founded?
Salama Fikira was founded in 2005. It employs 101 to 250 people.
Where is Salama Fikira based?
Salama Fikira is headquartered in Nottingham, United Kingdom, in the Europe region.
How does Salama Fikira make money?
Six revenue lines are on record. Security Services are the primary driver. The others are maritime Security, consultancy Services, SF BREATHE Subscription, training Services (Afrika Knowledge Academy) and tandao Cyber Services.
Who are Salama Fikira's main competitors?
Direct peers on record are Control Risks, Protection Vessels International (PVI), Hart Group, Trident Group, MAST (Maritime Asset Security & Training) and Olive Group (now Constellis). Broad incumbents are GardaWorld (including Drum Cussac and Crisis24) and Allied Universal. Emerging players are S-RM (S-RM Intelligence and Risk Consulting) and GeoPoll.
Does Salama Fikira have an API?
No public API is recorded for Salama Fikira.
What industry is Salama Fikira in?
Salama Fikira's product category is Corporate Security and Risk Management Services. Its primary akta.pro industry code is BPAKALAB, Vessel Security Services (Onboard Guards, Anti-Piracy), with a secondary code of TLAHANAC, Maritime Security Technology & Surveillance Systems (CCTV, Radar, AIS, Perimeter Intrusion). Its NAICS code is 561612 and its SIC code is 7381.