Vaibe

What Vaibe does

Vaibe (legally KENGAGE Lda) is a Porto-based private software company founded in 2023 that sells a Gamification-as-a-Service platform to enterprise frontline workforces in retail, supply chain, logistics, and contact centers. The product sits on top of customers' existing operational systems — typically a Warehouse Management System (WMS), Enterprise Resource Planning (ERP), or workforce management tool — ingesting KPI data via API or file upload and converting those KPIs into gamified challenges (competition, race, cooperation, self-improvement modes), leaderboards, coins/points, ranks, achievements, and a tangible rewards store. The platform is delivered through dedicated Manager and Worker mobile applications (iOS, Android, and Zebra PDT-compatible), a real-time Public Display module for shop-floor screens, and a Partner Portal that enables white-label and reseller deployments by software providers. It supports five languages (English, German, Portuguese, Spanish, Hungarian) and holds SOC 2 Type II certification.

The company monetizes through annual enterprise SaaS subscriptions on a quote-based, per-seat pricing model, with a two-week onboarding process and a dedicated customer success manager included. Go-to-market combines direct enterprise sales (initiated via demo request), a channel/partner program (resellers and white-label OEMs such as Koerber and Godrej-Koerber), and event-led demand generation at retail industry conferences (NRF, K5 Future Retail, Interclean). Named enterprise customers include City Furniture (11% productivity increase in warehouses), CIN (13% productivity increase across two sites), and Jonny Fresh (96% punctuality and 34% delay reduction in last-mile delivery). The most recent product release (v1.1.65, June 2026) introduced AI-Powered Challenge Recommendations and an AI-Insights Manager Homepage, marking the company's first substantive artificial intelligence feature suite on top of its core gamification engine.

Name

Vaibe

Legal name

KENGAGE Lda

Website

https://vaibe.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Vaibe sells a Gamification-as-a-Service SaaS platform that integrates on top of enterprise WMS and ERP systems to convert operational KPIs into gamified challenges, leaderboards, and rewards for frontline workers in retail, supply chain, logistics, and contact center operations across Europe and the US.

Ownership category

akta.pro rank

Headquarters

HQ city

Porto

HQ country

Portugal

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription: Gamification-as-a-Service delivered as a cloud-based SaaS platform. Pricing is based on per-seat/user model for manager and worker applications. Includes onboarding support, training, and ongoing customer success management.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Vaibe sells a SaaS Gamification-as-a-Service platform that sits on top of existing enterprise software (WMS, ERP, workforce management systems) via API or file-based data input. The platform turns operational KPIs (throughput, labor productivity, on-time delivery) into gamified challenges, leaderboards, and reward mechanics that drive consistent daily execution among frontline workers in retail, supply chain, logistics, and contact center operations. It is delivered as a per-seat annual subscription with a manager mobile app, a worker mobile app, a public display module, and a partner/white-label channel for software providers.

Product overview

vaibe is a unified SaaS Gamification-as-a-Service platform designed for frontline workforces in retail, supply chain, logistics, and contact centers. The product portfolio consists of a core Gamification-as-a-Service platform that integrates via API with existing operational software (WMS, ERP), paired with dedicated Manager and Worker mobile applications. Supporting modules include the Public Display (real-time TV/tablet leaderboard), Partner Portal (for channel partners to manage clients), Store (in-app reward redemption), Surveys, Leaderboard, and Challenges. The platform gamifies KPIs using coins, points, ranks, achievements, and kudos to drive consistent daily execution across shifts and sites.

Differentiator

Problem solved

Functional benefit

Products and services

• vaibe Gamification-as-a-Service Platform (core) Core cloud SaaS platform that integrates on top of existing operational software (WMS, ERP, workforce management) via API or file input and applies gamification mechanics (challenges, leaderboards, coins, points, achievements, kudos) to operational KPIs to drive consistent daily execution across shifts and sites for frontline workforces in retail and supply chain operations.
• vaibe Manager App Mobile application for operations managers to create and manage challenges, configure metrics, view leaderboards, track team performance, manage users and teams, monitor engagement KPIs, and configure settings across sites and time zones.
• vaibe Worker App Mobile application for frontline employees to participate in gamified challenges, track personal performance, earn coins and points, view leaderboards, send kudos to colleagues, and redeem rewards from the in-app store; available on Google Play and Apple App Store, including a Zebra PDT-compatible Android build.
• vaibe Public Display Real-time performance board displayed on TVs or tablets in workplace areas such as canteens or central gathering points, showing ongoing challenges, metrics, engagement KPIs, top performers, and leaderboards with configurable widgets, animations, celebratory sounds, and PIN security protection.
• vaibe Partner Portal (white-label / channel partner program) Portal that enables channel partners and software providers to white-label vaibe's gamification, create and manage client accounts, configure gamification settings on behalf of clients, and handle support and data ingestion; designed for resellers and OEM software providers who want to embed engagement features into their own platforms.

Quantifiable outcome

• 11% productivity increase in warehouse operations
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature8 records

Partnerships

One partnership is on record.

• Elite RewardscoreStrategic or Co-development Partnervaibe and Elite Rewards partnership connects operational performance with instant employee rewards. By linking gamified frontline performance to a self-service rewards marketplace, companies can drive daily productivity, increase engagement, and reward employees automatically. This enables tangible reward fulfillment without vaibe managing physical inventory.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• WorkJam: Direct competitor offering a frontline workforce engagement and execution platform with task management, communication, and gamified performance features. Highly comparable product surface to Vaibe's Manager and Worker apps for retail, hospitality, and logistics.
• Beekeeper: Frontline employee app focused on deskless worker communication, task management, and engagement for industries such as retail, manufacturing, and logistics. Directly comparable to Vaibe's frontline engagement and KPI-driven use cases.
• Axonify: Frontline employee learning, performance, and engagement platform using gamification and behavioral science for hourly workforces. Closely comparable to Vaibe's gamified-challenge mechanics and operational KPI focus.
• Spinify: Sales and employee gamification platform with leaderboards, contests, and recognition features. Comparable to Vaibe's Challenges, Leaderboards, Coins/Points, and Store mechanics, particularly for distributed frontline teams.
• Nudge (Nudge Rewards): Frontline employee engagement and gamification app for retail and hospitality workforces with leaderboards, recognition, and performance tracking. Comparable target customer and use case to Vaibe's retail-floor execution scenario.
• Retail Zipline: Retail execution platform for store operations, task management, and frontline communication. Comparable vertical focus to Vaibe's retail customer segment and adjacent to its operational-performance positioning.
• Bonusly: Employee recognition and rewards platform with peer-to-peer kudos, points, and redeemable rewards. Comparable recognition and store/redeem mechanics to Vaibe's Coins/Points and in-app Store.

Broad incumbents

• Microsoft Viva: Broad employee experience platform from Microsoft covering engagement, learning, and performance, embedded in Microsoft 365. Represents a well-funded incumbent that enterprise buyers may consolidate spend onto instead of point solutions like Vaibe.
• BambooHR: Established SMB and mid-market HR platform with employee engagement and performance features bundled into a broader HRIS suite. Broader incumbent that competes for workforce-related software budgets overlapping with Vaibe's positioning.
• Khoros: Enterprise employee and customer engagement platform with communities, recognition, and workforce communication. Broad incumbent overlapping with Vaibe's engagement and gamification themes across enterprise accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vaibecompany

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vaibe