OmegaQuant
OmegaQuant is a privately-held, CLIA-certified lab that sells the Omega-3 Index and related at-home dried blood spot biomarker tests directly to consumers, healthcare providers, and research institutions across the US, EU, and Australia.
- Company typePrivate
- Founded2009
- HeadquartersSioux Falls, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What OmegaQuant does
OmegaQuant Analytics, LLC is a privately-held, CLIA-certified specialty laboratory headquartered in Sioux Falls, South Dakota, founded in 2009 by Dr. Bill Harris to commercialize the Omega-3 Index he co-invented in 2004. The company operates a regulatory-cleared dried blood spot (DBS) testing platform that measures EPA and DHA in red blood cell membranes — the Omega-3 Index — using validated LC/MS methodology with a proprietary preservative that keeps samples stable for up to 2.5 years in transit. The test portfolio spans three tiers of omega-3 testing (Basic $54.95, Plus $79.95, Complete $99.95), specialized maternal tests (Prenatal DHA and Mother's Milk DHA, $54.95 each), a pet version ($54.95), and adjacent biomarkers including Vitamin D ($49.95), HbA1c, and Vitamin B12/uMMA. All tests are sold without prescription via an at-home finger-prick collection kit mailed to the lab.
The company runs a horizontal go-to-market across three customer segments: direct-to-consumer individuals via omegaquant.com, healthcare providers via a dedicated wholesale portal, and research institutions including the Framingham Heart Study, Women's Health Initiative, and AstraZeneca's STRENGTH trial. Distribution is global with OTC home-use regulatory clearances in the US (FDA, 2017), Australia (TGA, 2017), and EU (CE-marked IVD, 2019), serviced from the Sioux Falls HQ and a European partnership with the University of Stirling's Nutritional Analytical Service. Revenue mechanics are predominantly transactional per-test sales, supplemented by an affiliate program (10–20% commission) and a subscription bundle with sister company Parasol Nutrition. Strategic differentiation rests on first-mover authority in the Omega-3 Index category, anchored by 200+ studies using the methodology, 300+ founder publications, and proprietary population-level reference data drawn from approximately 75,000 DBS samples analyzed between 2015 and 2019.
OmegaQuant firmographics
Firmographics- Name
- OmegaQuant
- Legal name
- OmegaQuant Analytics, LLC
- Website
- https://omegaquant.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OmegaQuant is a privately-held, CLIA-certified lab that sells the Omega-3 Index and related at-home dried blood spot biomarker tests directly to consumers, healthcare providers, and research institutions across the US, EU, and Australia.
- Ownership category
- akta.pro rank
OmegaQuant industry classification
Industry- Product category
- Clinical Laboratory Services
- NAICS
- Medical Laboratories (621511), Testing Laboratories and Services (541380)
- SIC
- Services-Medical Laboratories (8071), Services-Testing Laboratories (8734)
- akta.pro primary industry
- Clinical Chemistry, Hematology & Coagulation Testing (Trial Support) (HLAGAEAE)
Where OmegaQuant is headquartered
LocationHeadquarters
- HQ city
- Sioux Falls
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
OmegaQuant business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Direct-to-Consumer Testing: OmegaQuant sells at-home test kits directly to consumers through omegaquant.com. Customers purchase tests, collect samples at home using the provided kit, mail samples to the lab, and receive results online. Tests include Omega-3 Index Basic ($54.95), Omega-3 Index Plus ($79.95), Omega-3 Index Complete ($99.95), Prenatal DHA Test ($54.95), Mother's Milk DHA Test ($54.95), Omega-3 Index for Pets ($54.95), and Vitamin D test ($49.95).
- Healthcare Provider Testing: The company sells tests to healthcare professionals who order them for patients. Providers can access a dedicated web portal and receive wholesale pricing. Affiliates earn 8% commission on healthcare professional purchases at wholesale rates.
- Research & Academic Testing: OmegaQuant provides fatty acid analysis services to research institutions and pharmaceutical companies. The company has conducted testing for major epidemiological studies including the Framingham Heart Study and Women's Health Initiative. They offer scientific consultation, study design assistance, and can serve as a quality control laboratory for other fatty acid testing labs.
- Affiliate Program: Affiliates earn 10% commission on retail purchases made through their referral links on omegaquant.com, with tiered increases to 15% for monthly earnings over $1,000 and 20% for earnings over $3,333.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Omega-3 Index Basic Test |
| One time/ perpetual license | Pay-as-you-go | Omega-3 Index Plus Test |
| One time/ perpetual license | Pay-as-you-go | Omega-3 Index Complete Test |
| One time/ perpetual license | Pay-as-you-go | Prenatal DHA Test |
| One time/ perpetual license | Pay-as-you-go | Mother's Milk DHA Test |
| One time/ perpetual license | Pay-as-you-go | Omega-3 Index for Pets |
| One time/ perpetual license | Pay-as-you-go | Vitamin D Test |
| Transaction based/ take rate | Monthly | Affiliate Commission - Retail |
| Transaction based/ take rate | Monthly | Affiliate Commission - Healthcare Professional |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
OmegaQuant product offering
Product offeringCore offering
OmegaQuant is a CLIA-certified clinical laboratory that sells at-home dried blood spot test kits measuring omega-3 and other fatty acid biomarkers (Omega-3 Index, Trans Fat Index, AA:EPA ratio), plus targeted tests for prenatal DHA, mother's milk DHA, pet omega-3, vitamin D, HbA1c, and vitamin B12/uMMA. Tests are sold directly to consumers via omegaquant.com and to healthcare providers and research institutions through dedicated portals, with sample collection via finger prick at home and analysis performed in the company's Sioux Falls laboratory.
Product overview
OmegaQuant is an independent, CLIA-certified laboratory offering nutritional analytics testing services. The core product is the Omega-3 Index test family, which measures EPA and DHA omega-3 fatty acid levels in blood using dried blood spot technology. The portfolio includes three tiers of omega-3 testing (Basic, Plus, Complete), specialized prenatal and breastfeeding tests (Prenatal DHA Test, Mother's Milk DHA Test), pet wellness testing, and additional biomarker tests including Vitamin D, HbA1c, and Vitamin B12. Tests use a simple finger-prick or drop sample collection method without requiring a prescription or doctor visit.
Differentiator
Problem solved
Functional benefit
Products and services
- Omega-3 Index Basic Test
Quantifiable outcome
- Risk reduction of preterm birth by 11% and early preterm birth by 42% with omega-3 supplementation during pregnancy
- +4 more outcomes
Companies that use OmegaQuant
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles5 records
OmegaQuant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
OmegaQuant partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and flagship.
- University of Stirling - Nutritional Analytical ServicecorePartnership with the Institute of Aquaculture at University of Stirling, Scotland, to carry out analysis of omega-3 tests from European consumers. EU registration of dried blood spot kits obtained through this partnership.
- Gatorade Sport Science Institute (G SSI)flagshipCollaboration with NBA G League through G SSI to implement Omega-3 Index testing for professional basketball players. Part of broader sports nutrition and performance optimization program.
- Framingham Heart StudyflagshipOmegaQuant selected as the testing provider for the Framingham Heart Study, one of the most significant cardiovascular research studies. Dr. Harris serves as Principal Investigator.
- Women's Health InitiativecoreSelected to analyze samples for the Women's Health Initiative Memory Study. NIH-funded research on omega-3 fatty acids and health outcomes.
- Cooper Aerobics CentercoreSelected as the sole provider for fatty acid testing for Cooper Aerobics Center in Dallas, TX, demonstrating clinical adoption of the test.
- AstraZeneca - STRENGTH StudycoreSelected by AstraZeneca to analyze samples for the STRENGTH study, a major randomized controlled trial of EPA+DHA for reducing heart disease risk, following 13,000 patients.
- Parasol NutritioncoreSister company that manufactures and sells Omega-3 Fish Oil supplements. OmegaQuant directs customers to Parasol for quality fish oil products.
- Fatty Acid Research Institute (FARI)coreFounded by Dr. Bill Harris after leaving OmegaQuant presidency in 2020. Continue collaboration on fatty acid research and education.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
OmegaQuant competitors and assessment
Company assessmentDirect peers
- Everlywell: Direct-to-consumer at-home lab testing company offering dried blood spot and other consumer-initiated tests. Closely comparable to OmegaQuant in DTC lab-test distribution model, e-commerce funnel, and clinician/researcher channel, though with a broader analyte menu.
- InsideTracker: DTC blood biomarker testing platform with subscription plans, action ranges, and personalized nutrition recommendations. Comparable to OmegaQuant in at-home blood biomarker testing for consumers and athletes, with stronger subscription/recurring testing infrastructure.
- Thorne: Personalized health company combining nutritional supplements with at-home biomarker testing. Comparable to OmegaQuant in targeting health-conscious consumers seeking objective measurement of nutritional status alongside supplementation.
- Genova Diagnostics: Specialty clinical laboratory offering nutritional, metabolic, and hormonal assessments via dried blood spot and other sample types. Comparable to OmegaQuant in clinical laboratory nutritional biomarker testing for both clinicians and consumers.
- ZRT Laboratory: Specialty clinical lab focused on hormone and nutritional status testing using dried blood spot technology. Comparable to OmegaQuant in DBS-based nutritional biomarker testing distributed through healthcare providers and DTC channels.
Broad incumbents
- Life Extension: Long-standing supplement and wellness retailer offering its own blood testing panels and lab services alongside a broad product catalog. Comparable to OmegaQuant in serving consumers who want to validate supplement efficacy via blood biomarkers.
- Quest Diagnostics: Large national clinical laboratory offering a wide menu of blood diagnostics including nutritional and cardiac biomarkers through consumer-initiated testing. Comparable to OmegaQuant in clinical chemistry and lipid/fatty-acid testing, with much broader scale.
- Labcorp: Major clinical laboratory network with a consumer-facing testing platform (e.g., OnDemand) covering nutritional, cardiovascular, and metabolic biomarkers. Comparable to OmegaQuant as a clinical lab serving both clinicians and consumer-initiated testing demand.
Emerging players
- Function Health: Emerging DTC lab testing platform offering broad blood biomarker panels on a membership/subscription model. Comparable to OmegaQuant in targeting health-conscious consumers with at-home biomarker testing, with stronger subscription mechanic and broader analyte menu.
- Cleveland HeartLab (Quest): Specialty cardiovascular biomarker laboratory now part of Quest Diagnostics, offering inflammation and lipid-related testing. Comparable to OmegaQuant in cardiovascular biomarker testing for clinicians and research, with overlap in omega-3-related markers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
OmegaQuant social profiles
Digital presenceOmegaQuant compliance and trust
Trust signalCompliance1 record
OmegaQuant financial estimates
Financial estimateRevenue estimate
Valuation estimate
OmegaQuant leadership team
Management profileNumber of profiles
Profiles2 records
OmegaQuant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OmegaQuant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OmegaQuant
What does OmegaQuant do?
OmegaQuant is a CLIA-certified clinical laboratory that sells at-home dried blood spot test kits measuring omega-3 and other fatty acid biomarkers (Omega-3 Index, Trans Fat Index, AA:EPA ratio), plus targeted tests for prenatal DHA, mother's milk DHA, pet omega-3, vitamin D, HbA1c, and vitamin B12/uMMA. Tests are sold directly to consumers via omegaquant.com and to healthcare providers and research institutions through dedicated portals, with sample collection via finger prick at home and analysis performed in the company's Sioux Falls laboratory.
Is OmegaQuant a public or private company?
OmegaQuant is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OmegaQuant founded?
OmegaQuant was founded in 2009. It employs 11 to 50 people.
Where is OmegaQuant based?
OmegaQuant is headquartered in Sioux Falls, United States, in the North America region.
How does OmegaQuant make money?
Four revenue lines are on record. Direct-to-Consumer Testing is the primary driver. The others are healthcare Provider Testing, research & Academic Testing and affiliate Program.
Who are OmegaQuant's main competitors?
Direct peers on record are Everlywell, InsideTracker, Thorne, Genova Diagnostics and ZRT Laboratory. Broad incumbents are Life Extension, Quest Diagnostics and Labcorp. Emerging players are Function Health and Cleveland HeartLab (Quest).
Does OmegaQuant have an API?
No public API is recorded for OmegaQuant.
What industry is OmegaQuant in?
OmegaQuant's product category is Clinical Laboratory Services. Its primary akta.pro industry code is HLAGAEAE, Clinical Chemistry, Hematology & Coagulation Testing (Trial Support). Its NAICS code is 621511 and its SIC code is 8071.