Purenet
- Company typePrivate
- Founded2006
- HeadquartersYork, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
Purenet firmographics
Firmographics- Name
- Purenet
- Legal name
- PureNet Solutions Limited
- Website
- https://purenet.co.uk
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Purenet industry classification
Industry- Product category
- Ecommerce Development Services
- NAICS
- Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Cloud-Native Application Development (Containers/Kubernetes/Serverless) (BPAEAFAE)
- akta.pro secondary industry
- Managed File Transfer (MFT) & B2B Integration (EDI) (HDAEAIAE)
Keywords
Where Purenet is headquartered
LocationHeadquarters
- HQ city
- York
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Purenet business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Professional Services - Project Development: Custom ecommerce and portal development services billed on project basis with discovery, design, development, and integration phases. Pricing is quote-based and project-specific.
- Ongoing Support & Hosting: 24/7 monitoring, support, and hosting services for deployed solutions. Industry-leading support with dedicated support team.
- AI Application Development Services: Consultancy, development, architecture, and support services for AI-based applications and solutions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based professional services - pricing varies by project scope and complexity |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Purenet product offering
Product offeringCore offering
PureNet is a York-based digital agency that designs, develops, and supports enterprise ecommerce platforms and bespoke customer portals for B2B and B2C clients, with deep integration into ERP, CRM, payment, and shipping systems. Its delivery spans discovery, UX design, custom development, platform migration, and 24/7 hosting and support, alongside an AI application development practice led by its PhD-level CEO covering dynamic pricing, demand optimisation, and personalisation.
Product overview
PureNet is a York-based digital agency (established 2006) offering a portfolio of interconnected services centred on ecommerce and portal solutions. Its core offerings span AI App Development (agentic AI led by Dr Paul Gibson, covering dynamic pricing, demand optimisation, personalisation, and process automation), Ecommerce Solutions (Magento, Shopify Plus, Adobe Commerce, and bespoke platforms), Bespoke Portal Development (WebPOS-based portals including B2B punchout solutions for Coupa/Proactis/Parabilis), Integration Services (SAP, Salesforce, Microsoft Dynamics, payment gateways, logistics), and Web Design/Consultancy/Support. The technology stack covers Microsoft .NET, Umbraco CMS, WordPress, Adobe Commerce, Magento 2, Hyvä Themes, and Shopify Plus. The offering is structured as a full-service agency engagement rather than a packaged SaaS product, with services often combined in client projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Ecommerce Solutions Feature-rich, conversion-focussed ecommerce platforms for B2C and B2B businesses, built on Magento, Shopify Plus, and Adobe Commerce to maximise online revenue for enterprise and mid-market clients.
- Bespoke Portal Development Custom enterprise web portals and business applications for content management, knowledge delivery, communication, B2B punchout, and process automation, built on PureNet's proprietary WebPOS Portal platform.
- Integration Services
Quantifiable outcome
- Krispy Kreme achieved 6% conversion rate, 131% revenue increase, 28% increase in visitor numbers
- +5 more outcomes
Companies that use Purenet
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles4 records
Purenet technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration43 records
AI capability7 records
Feature4 records
Purenet partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and supporting.
- Shopify PluscorePureNet achieved official Shopify Plus Partner status in April 2026, placing them within an exclusive group of agencies trusted by Shopify to design, build and scale enterprise-level commerce experiences.
- Adobe CommercecoreAdobe Silver Solution Partner with extensive Magento 2 and Adobe Commerce development capabilities, recognised with Silver partner badge.
- UmbracocoreOfficial Umbraco registered partner, developing flexible CMS solutions from small campaign sites to complex Fortune 500 applications.
- MicrosoftsupportingMicrosoft .NET technology partner, with expertise in building solutions on robust Microsoft technologies.
- WordPresssupportingWordPress development partner for powerful and familiar CMS solutions for corporate clients and SMEs.
- SAPcoreExtensive SAP integration expertise - have worked with leading ERP systems and implemented successful integrations for clients including Lighterlife, Pedigree Wholesale, Stateside Skates, and Specflue.
- SalesforcecoreCRM integration partner with proven approach to synchronising key data 24/7.
- Microsoft DynamicscoreIntegration partner for Microsoft Dynamics ERP and CRM systems, implemented for West Bromwich Albion FC and other clients.
- SagecoreIntegration partner for Sage ERP systems including Sage 200, implemented for Florence Roby.
- GooglesupportingUses Firebase for mobile app backend-as-a-service and Flutter (open-source UI SDK) for cross-platform mobile development.
- CoupasupportingPunch-Out portal integration for procurement system allowing buyers to access suppliers' catalogues directly.
- ProactissupportingPunch-Out portal integration partner for B2B procurement solutions.
- PayPalsupportingPayment gateway integration partner for ecommerce checkout solutions.
- WorldPaysupportingPayment gateway integration partner for secure payment processing.
- DPDsupportingShipping and logistics integration partner for delivery management.
- Royal MailsupportingShipping integration partner for UK delivery solutions.
- FedExsupportingInternational shipping integration partner for global delivery solutions.
Scale indicators3 records
Recent moves2 records
Expansion highlights6 records
Purenet competitors and assessment
Company assessmentDirect peers
- Space48: UK-based Magento, Adobe Commerce, and Shopify Plus Partner agency delivering enterprise ecommerce builds, integrations, and replatforming for retailers and B2B brands — directly overlapping PureNet's core ecommerce development offering in the same UK/European market.
- Session Digital: London-based digital commerce agency specialising in enterprise ecommerce, CRM, and personalisation platforms (including SAP Hybris/CX), serving large UK and international brands — a closely comparable enterprise ecommerce delivery peer.
- Meanbee: UK Magento/Adobe Commerce specialist agency offering ecommerce builds, integrations, and support for mid-market and enterprise retailers — comparable in platform focus (Magento/Adobe) and bespoke development model.
- Red Technology: UK digital consultancy delivering ecommerce, integration, and digital transformation projects for enterprise clients, with comparable focus on back-office integration and platform-agnostic delivery.
- Elogic Commerce: Global ecommerce agency delivering custom Magento, Shopify, and Adobe Commerce builds with integration expertise — directly comparable as a multi-platform enterprise ecommerce delivery competitor serving international brands.
- Corra: US-based digital commerce agency specialising in Adobe Commerce/Magento, Shopify, and Salesforce Commerce Cloud implementations for enterprise retailers and B2B brands — directly comparable bespoke ecommerce delivery model.
- Bold Commerce: Headless commerce agency and product company building custom ecommerce experiences on Shopify and BigCommerce — comparable in delivering complex, integration-heavy commerce builds for enterprise clients.
Broad incumbents
- Blue Acorn iCi: Larger US-based digital commerce and CX agency (an Infosys company) delivering Adobe Commerce, Magento, and personalisation projects at enterprise scale — a broader incumbent with overlapping capabilities but greater scale and geographic reach.
- Valtech: Global digital experience agency with significant Adobe Commerce/Magento and enterprise integration practices, competing in the same enterprise ecommerce delivery category at substantially larger scale.
- Dept: Global digital agency with strong enterprise ecommerce, content, and integration capabilities — competes for the same large enterprise ecommerce RFPs as a broad incumbent with significantly greater scale and geographic footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Purenet social profiles
Digital presencePurenet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Purenet leadership team
Management profileNumber of profiles
Profiles2 records
Purenet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Purenet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Purenet
What does Purenet do?
PureNet is a York-based digital agency that designs, develops, and supports enterprise ecommerce platforms and bespoke customer portals for B2B and B2C clients, with deep integration into ERP, CRM, payment, and shipping systems. Its delivery spans discovery, UX design, custom development, platform migration, and 24/7 hosting and support, alongside an AI application development practice led by its PhD-level CEO covering dynamic pricing, demand optimisation, and personalisation.
Is Purenet a public or private company?
Purenet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Purenet founded?
Purenet was founded in 2006. It employs 51 to 100 people.
Where is Purenet based?
Purenet is headquartered in York, United Kingdom, in the Europe region.
How does Purenet make money?
Three revenue lines are on record. Professional Services - Project Development is the primary driver. The others are ongoing Support & Hosting and AI Application Development Services.
Who are Purenet's main competitors?
Direct peers on record are Space48, Session Digital, Meanbee, Red Technology, Elogic Commerce, Corra and Bold Commerce. Broad incumbents are Blue Acorn iCi, Valtech and Dept.
Does Purenet have an API?
No public API is recorded for Purenet.
What industry is Purenet in?
Purenet's product category is Ecommerce Development Services. Its primary akta.pro industry code is BPAEAFAE, Cloud-Native Application Development (Containers/Kubernetes/Serverless), with a secondary code of HDAEAIAE, Managed File Transfer (MFT) & B2B Integration (EDI). Its NAICS code is 541511 and its SIC code is 7370.