What Wellwise does

Wellwise is a UK-based private company, founded circa 2016–2018 and headquartered in London, that develops an intelligent home monitoring system designed to help elderly and vulnerable individuals remain independent at home. Its core offering is a hardware-and-software platform built around the Wellwise Hub — a plug-and-play device with speaker and microphone that aggregates data from peripheral sensors and integrates with a 24/7 human-staffed call centre. The peripheral ecosystem includes the Relay (range extender and appliance/location monitoring), the User Tag (wearable with panic button and fall detection), the Activity Tag (item and environment monitoring), and paired health devices such as connected pill boxes, blood pressure monitors, and glucose monitors. A mobile and desktop dashboard delivers real-time alerts, notifications, and trend insights to family carers.

The system combines data across safety, wellbeing, health, and care domains, applying anomaly detection against learned individual daily routines to surface early warnings before incidents escalate. Wellwise monetises through a tiered subscription model starting at £26 per month for 24/7 monitoring, with higher tiers adding in-depth insights and proactive early warning, plus one-time hardware sales of the Hub and sensor accessories. The go-to-market is primarily direct-to-consumer via wellwise.co.uk with a self-serve installation model, complemented by an institutional channel pursued through NHS endorsement and Innovate UK non-dilutive funding. Primary customer segments are elderly and vulnerable individuals and their family carers; a secondary segment comprises healthcare professionals, NHS services, and care providers focused on reducing hospital admissions and supporting post-operative recovery.

Name

Wellwise

Legal name

Wellwise

Website

https://wellwise.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Wellwise is a UK-based health technology company that builds a plug-and-play home monitoring system — combining a hub, wearable and environmental sensors, a mobile app, and a 24/7 call centre — to help elderly and vulnerable individuals live independently while alerting family carers and clinicians to falls, routine changes, and health risks via a subscription service starting at £26 per month.

Ownership category

akta.pro rank

Product category

Elderly Care Monitoring

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection) (HLACAFAE)

akta.pro secondary industries

Caregiver Monitoring, Check-In & Family Notification Platforms (HSAHAHAE), Fall Detection, Safety & Emergency Response (PERS, Smart Home Health Sensors) (HLAHACAG), Elder Care, Wellness & Home Health IoT (Fall Detection, Medical Alerts, Sleep/Wellness Sensors) (HSAPAQAJ), Geriatric, Frailty & Fall-Prevention Remote Monitoring (HLALAFAI)

Keywords

• Elderly care monitoring
• Remote patient monitoring
• Fall detection systems
• Independent living technology
• Care subscription services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Subscription Monitoring Services: Monthly subscription packages for 24/7 monitoring, insights, and early warning services. Three tiers available starting from £26 per month, providing different levels of monitoring intensity and care support.
2. Hardware Products: Sale of hardware devices including Wellwise hub, Relay, User Tag, and Activity Tag for system setup and extended monitoring capabilities.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Wellwise develops and distributes an intelligent care monitoring system that combines a central hub, wireless sensors, wearable tags, and a 24/7 call centre service to support elderly and vulnerable individuals living independently at home. The offering pairs proprietary hardware (Hub, Relay, User Tag, Activity Tag, Connected Pill Box) with a mobile/desktop app and tiered monthly subscription packages starting from £26 per month that provide 24/7 monitoring, fall detection, emergency response, daily routine analysis, and proactive early warning alerts to family carers.

Product overview

Wellwise is a unified intelligent care monitoring system designed for elderly, vulnerable individuals and their carers. The product portfolio centers on the Wellwise Hub as the core platform, which connects wirelessly to peripheral sensors including the Relay (range extender with appliance monitoring), User Tag (personal wearable with panic button and fall detection), Activity Tag (item/location monitoring), and connected health devices such as blood pressure monitors, glucose monitors, and pill boxes. The system operates on a plug-and-play basis using Wi-Fi or mobile data, providing 24/7 monitoring, fall detection, routine tracking, emergency response, and proactive health insights through subscription packages starting from £26 per month.

Differentiator

Problem solved

Functional benefit

Brands

• Wellwise Hub: Central device that gathers information from sensors around the house with speaker and microphone to talk with the call centre during alerts.
• Wellwise Relay
• Wellwise User Tag
• Wellwise Activity Tag

Products and services

• Wellwise Hub The central hardware device of the Wellwise system that gathers information from sensors around the house. Includes a built-in speaker and microphone enabling two-way communication with the 24/7 call centre during alerts. Connects via Wi-Fi or uses mobile data if no internet is available, and requires no technical installation.
• Wellwise User Tag A wearable tag that attaches to a person and includes a panic button, fall detection monitoring, and a variety of other activity sensors. Designed for elderly or vulnerable individuals to carry for personal safety and emergency response.
• Wellwise Activity Tag A small sensor tag that informs carers whether items are being used, their location, and provides updates on the home environment. Helps monitor activity around the house without intrusive surveillance.
• Wellwise Relay A range-extending relay device that broadens the coverage of the Wellwise system, provides location details of users and items, and enables monitoring of whether any appliance plugged into it is being used.
• Wellwise Connected Pill Box A connected health device that pairs with the Wellwise system to remind users when medication needs to be taken and to track medication adherence. Designed for elderly individuals managing complex medication regimens.
• Wellwise 24/7 Monitoring Subscription Monthly subscription packages providing 24/7 monitoring, fall detection, panic button response, daily routine analysis, insights, trend notifications, and early warning alerts. Three tiers are offered: basic 24/7 monitoring from £26 per month, a mid-tier with deeper insights, and a premium tier with proactive early warning capabilities. Subscriptions route emergencies to the Wellwise call centre, which dispatches reassurance and contacts loved ones or emergency services as required.
• Wellwise Mobile and Desktop App A secure cross-platform dashboard application for mobile, tablet and desktop that provides real-time monitoring, alerts, notifications, and care insights for users and their family carers.

Quantifiable outcome

• Reduces unnecessary hospital admissions by enabling elderly to remain independent at home longer
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature8 records

Partnerships

One partnership is on record.

• NHScoreStrategic or Co-development PartnerNHS has provided recognition and support to Wellwise. The NHS logo is displayed on the website in a 'They Already Support Us' section, indicating endorsement or partnership. Wellwise aims to help reduce hospital admissions and improve post-operative recovery, aligning with NHS objectives for community-based care.

Recent moves6 records

Expansion highlights5 records

Emerging players

• Just Checking: UK activity-monitoring solution primarily sold to social services and carers for older adults with dementia - overlapping with Wellwise's wellbeing-monitoring and routine-anomaly use cases.
• Buddi: UK wearable location and falls-alert device for vulnerable individuals, with optional 24/7 monitoring - comparable in user-tag and fall-detection functionality and overlapping customer base.
• Vivify Health: US-based remote patient monitoring platform offering connected kit, app, and analytics for chronic and post-acute care - thematically comparable in RPM + health device integration but more clinically focused than consumer.
• Howz: UK smart home monitoring for older adults that learns routines and alerts family members to unusual patterns, with a strong family-carer focus - comparable in target segment and pattern-detection value proposition.

Direct peers

• Canary Care: UK home activity monitoring system using discreet sensors to track daily routines and alert family carers - a near-direct analog of Wellwise's routine-analysis and early-warning capability.
• Appello Careline: UK telecare and digital alarm provider offering monitored PERS, fall detection, and sensor-based home care, often via housing associations and local authorities - the closest direct competitor to Wellwise's PERS-plus-monitoring model.
• Careline365: UK personal alarm service providing pendant alarms and 24/7 call centre response for elderly customers - a direct competitor in the monitored PERS / family-carer segment.
• Taking Care (PPP Taking Care): UK personal alarm and telecare service with 24/7 monitoring, fall pendants, and home sensors sold D2C and through partnerships - directly comparable in product scope and target customer.
• Telecare24: UK personal alarm and telecare provider offering pendant alarms, fall detection, and GPS alarms with 24/7 monitoring - directly comparable product set and direct-to-consumer go-to-market.

Broad incumbents

• Tunstall Healthcare (Lifeline): UK-based incumbent telecare/PERS provider with hundreds of thousands of monitored users, deep NHS and local authority relationships, and a 24/7 call centre - directly comparable end-to-end but at vastly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/WellwiseLtd
• LinkedInlinkedin.com/company/wellwise-limited

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wellwise