TrainingFolks

What TrainingFolks does

TrainingFolks is a privately held corporate training and learning services firm founded in May 1997, headquartered in Cary, North Carolina with a regional office in Woodbridge, Ontario, and a headcount of 101–250 employees. The company delivers custom corporate learning solutions for mid-to-large enterprise clients — including Bank of America, JP Morgan Chase, KPMG, Nike, Hilton, Mercedes-Benz, DHL, Sanofi, and Home Depot — covering financial services, retail, manufacturing, logistics, healthcare, pharmaceutical, hospitality, and technology verticals. Its core product portfolio spans custom eLearning development (using the ADDIE model with SCORM, AICC, and xAPI/Tin Can compliance), a cloud-based Learning Management System with eCommerce and gamification, instructional design services, training needs assessments, and translation/localization with native-language translators. The system implementation training practice is consolidated under the TrainingFolks-ERP sub-brand and offers deep-dive custom training for Salesforce, Workday, Microsoft Dynamics 365, SAP, ServiceNow, and Microsoft Office 365 (including Copilot for Microsoft 365).

The company monetizes through five discrete revenue streams: project-based professional services for custom training development, subscription-based cloud LMS licensing, managed learning services that outsource end-to-end global instructor-led training delivery, placement fees from a contract staffing business that provides access to a private network of over 30,000 training professionals, and executive search engagements for senior learning and development leaders. Distribution occurs primarily through enterprise field sales with dedicated Learning and Recruitment specialists, supported by a referral program, content marketing (blog, case studies, free resource downloads), and authorized partnerships — most notably as a Sapphire Award-winning Everything DiSC and The Five Behaviors Authorized Partner.

Operationally, TrainingFolks leverages a contingent labor model built around the 30,000+ contract trainer network rather than scaling W-2 headcount, which allows rapid mobilization for enterprise-scale system implementations (ERP, CRM, HCM rollouts) and change initiatives. The firm has delivered over 1,000 projects across its history, reports a client NPS of +62, holds BBB A+ accreditation through 2026, and has been recognized on Training Industry's Top 20 Staffing and Temporary Resources list three consecutive years (2024–2026). Pricing is quote-based, structured around multi-year enterprise contracts, and is not publicly disclosed.

Name

TrainingFolks

Legal name

TrainingFolks

Website

https://trainingfolks.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Short description

TrainingFolks is a privately held Canadian-American corporate training firm founded in 1997 that delivers custom eLearning, instructional design, system implementation training for ERP/CRM platforms, virtual instructor-led training, managed learning services, and contract staffing for mid-to-large enterprise clients across financial services, retail, logistics, healthcare, and other verticals.

Ownership category

akta.pro rank

Product category

Corporate Training and Learning Services

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Computer Training (611420), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Learning & Development (L&D) & Training Management (EDABAIAC)

akta.pro secondary industries

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN), Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM), Train-the-Trainer & Instructor Enablement Services (BPAEANAL), Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)

Keywords

• Corporate training services
• ELearning development
• Learning management system
• Instructional design services
• Contract training staffing

Headquarters

HQ city

Woodbridge

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services - Custom Training Development: Custom corporate training solutions including instructional design, eLearning development, and training needs assessment. Revenue generated through project-based engagements with enterprise and mid-market clients.
2. Managed Learning Services: Outsourced managed learning services providing global instructor-led training delivery, program management, recruitment of contract trainers, scheduling, travel management, quality management, and performance management for large-scale training rollouts.
3. Executive Search and Placement: Placement services specializing in the training and development industry for senior-level executive positions. Provides executive search consulting with a 6-step process for placing best-fit learning and development professionals.
4. Learning Management System (LMS): Fully hosted cloud-based LMS solution with subscription model providing learner portal, course management, compliance tracking, and reporting capabilities.
5. Contract Staffing - Learning Professionals: Provides access to a global network of over 30,000 highly qualified contract training professionals including corporate trainers, instructional designers, change managers, eLearning developers, and technical writers on a contingent workforce basis.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

TrainingFolks is a global corporate training and development company that designs, builds, and delivers custom learning solutions for enterprise and mid-market clients. Its core offering combines custom eLearning development using the ADDIE instructional design model, a cloud-based Learning Management System (LMS), virtual instructor-led training (vILT), instructional design services, ERP/CRM system implementation training, managed learning services, and contract staffing of L&D professionals through a network of over 30,000 trainers. The company also offers training needs assessments, executive search and placement for learning leaders, and translation and localization of training content.

Product overview

TrainingFolks is a global corporate training and development company offering a portfolio of integrated training products and services. The core offering consists of Custom eLearning Development (using ADDIE methodology with SCORM/AICC/xAPI compliance), a cloud-based Learning Management System (LMS), Instructional Design Services, System Implementation Training for enterprise platforms (SAP, Workday, Salesforce, Microsoft Dynamics 365, ServiceNow), Virtual Instructor Led Training (vILT), Global Training Delivery and Facilitation, Contract Training Professionals (a global network of over 30,000 training consultants), Executive Search and Placement, Translation and Localization, and Training Needs Assessment services. These are complemented by specialized training programs including Compliance and Risk Training, Employee Onboarding, Leadership Development Training, DiSC Training, and Soft Skills Training, plus Staffing Services for placing L&D professionals. The System Implementation Training sub-products provide deep-dive custom training for specific ERP/CRM platforms including Microsoft Dynamics 365, Salesforce, ServiceNow, SAP, and Workday, which feed into the broader system implementation and user adoption services.

Differentiator

Problem solved

Functional benefit

Brands

• TrainingFolks-ERP: Specialized subdomain/brand for ERP system implementation training services including Salesforce, Workday, Microsoft Dynamics 365, SAP, ServiceNow training

Products and services

• Custom eLearning Development Full-service custom eLearning development including needs assessment, high-level design, storyboard and prototype creation, SCORM/AICC/xAPI-compliant production (Alpha, Beta, final), LMS integration, and maintenance, using ADDIE and other instructional design models to convert instructor-led training into online formats. Targeted at enterprise and mid-market organizations.
• Learning Management System (LMS) Cloud-based Learning Management System offered on a subscription basis with rapid deployment, responsive design across devices, automated email reminders with timezone support, learning paths with prerequisites, gamification, department/catalog management, compliance tracking, reporting, and integrated eCommerce for selling courses online.
• Instructional Design Services Instructional design consulting providing subject matter expertise, storyboard development, and training project management across multiple modalities including Web-based training (WBT), classroom-based instructor-led training (iLT), virtual classroom (vILT), mobile learning, and performance support.
• System Implementation Training User adoption and ERP/CRM system training for enterprise platforms including Salesforce, Workday, SAP, Microsoft Dynamics 365, and ServiceNow, combined with change management strategies to drive measurable adoption and ROI across enterprise implementations.
• Virtual Instructor Led Training (vILT) Virtual classroom training delivery with breakout rooms, on-screen annotation, face-to-face video, live polling, survey tools, concurrent session scheduling, and blended learning support delivered across platforms including Microsoft Teams, Zoom, WebEx, and Adobe Connect.
• Training Needs Assessment Learning strategy and training needs analysis services identifying skills and knowledge gaps, determining training suitability, analyzing content, and developing strategic learning plans aligned to business goals and performance objectives.
• Global Training Delivery and Facilitation (Managed Learning Services) Outsourced managed learning services providing scalable global instructor-led training delivery including instructor recruitment, rate management, onboarding, administration, travel coordination, quality management, and program reporting across local, national, and global rollouts.
• Contract Training Professionals (L&D Staffing) Contingent staffing access to a private global network of over 30,000 contract training professionals including corporate trainers, instructional designers, change managers, instructional technologists, business analysts, eLearning developers, technical writers, LMS administrators, and training coordinators for project-based and ongoing L&D workforce needs.
• Executive Search and Placement Executive search and placement services specializing in the training and development industry for placing senior-level learning and development leaders, using a 6-step process leveraging a network of over 30,000 learning professionals.
• Translation and Localization Services Multilingual corporate training material translation and localization services with university-educated native-language translators covering training, technical, legal, and business content across a broad spectrum of industries.
• Virtual Training Producer Services Virtual producer support for managing the technical delivery of live virtual training events including session setup, platform configuration, interactivities deployment, troubleshooting, Q&A moderation, timing tracking, recording, and reporting across platforms including Adobe Connect, Zoom, WebEx Training Center, and Microsoft Teams.
• Leadership Development Training Leadership development training programs designed to prepare managers for evolving workplace challenges by empowering diverse leadership styles and perspectives within organizations.
• DiSC Training (Everything DiSC) Everything DiSC training programs including Workplace, Agile EQ, and Work of Leaders, delivered as an authorized DiSC partner to develop interpersonal and leadership skills across the workforce.
• Microsoft Dynamics 365 Custom Training Custom Microsoft Dynamics 365 training including role-based process simulations, business procedures documentation, eLearning, in-class instructor-led training, vILT, and train-the-trainer programs tailored to D365 ERP implementations.
• Salesforce Custom Training Custom Salesforce CRM training covering Salesforce Sales Cloud, Service Cloud, and Lightning upgrades, with modalities including instructor-led, vILT, train-the-trainer, and eLearning to improve user adoption.
• SAP Custom Training Custom SAP training for ERP, CRM, HR, analytics, supply chain, and finance platforms including SAP ERP 6.0 and SAP S/4HANA, covering Show-me, Try-me, and Test-me simulation scenarios.
• Workday Custom Training Custom Workday training for HCM, payroll, HR, recruitment, benefits, and financial management platforms, using agile learning methodology with power-user training, personas, and learning paths for continuous professional development.

Quantifiable outcome

• Increased adoption rates by more than 30% with proven approach to user adoption training
• +3 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

Feature4 records

Partnerships

One partnership is on record.

• Everything DiSCcoreChannel Partner/ Reseller/ DistributorTrainingFolks is an Everything DiSC and The Five Behaviors Authorized Partner, winning the Sapphire Award for outstanding performance in 2024 and 2025. The partnership enables delivery of certified DiSC workplace assessments, Agile EQ training, and Work of Leaders programs.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SweetRush: SweetRush is a custom learning solutions provider specializing in eLearning development, gamification, and immersive learning for enterprise clients. Directly comparable to TrainingFolks on custom content, LMS-adjacent services, and corporate training focus.
• AllenComm: AllenComm is a custom corporate eLearning and instructional design agency serving enterprise clients across industries. Closely comparable to TrainingFolks in custom eLearning development, instructional design, and virtual training delivery for Fortune 500 customers.
• Infopro Learning: Infopro Learning is a global corporate training and managed learning services company offering custom content, learning outsourcing, and L&D staffing. Closely comparable to TrainingFolks across managed learning, custom eLearning, and enterprise delivery.
• ELB Learning: ELB Learning offers custom eLearning development, an LMS (Lectora/LearnDash), and authoring tools serving enterprise training buyers. Closely matches TrainingFolks' combination of custom content, LMS, and instructional design services.

Broad incumbents

• GP Strategies: GP Strategies is a large, publicly-traded performance improvement and training outsourcing provider with global delivery capabilities. Overlaps with TrainingFolks on managed learning services, custom content, and enterprise training delivery, but at meaningfully larger scale.
• Development Dimensions International (DDI): DDI is a global leadership and talent development consultancy serving large enterprises. Comparable to TrainingFolks on leadership development, change management, and enterprise-scale training programs.
• FranklinCovey: FranklinCovey is a global leadership and performance consulting company with proprietary content (e.g., The 7 Habits). Comparable on leadership development and enterprise training, and an adjacent competitor to TrainingFolks' DiSC and soft skills offerings.
• BTS Group: BTS is a global professional services firm focused on business simulations, leadership development, and sales force effectiveness training. Comparable to TrainingFolks' leadership development and enterprise learning engagements, with broader international footprint.

Emerging players

• Absorb Software: Absorb is a cloud LMS provider focused on extended enterprise and corporate learning. Overlaps with TrainingFolks' hosted LMS offering and competes for the same enterprise L&D buyers.
• Docebo: Docebo is a cloud-based enterprise LMS platform with AI-driven learning capabilities. Compares to TrainingFolks' LMS product layer but competes as a SaaS platform rather than a custom services provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/_TrainingFolks

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TrainingFolks