Clube de Autores
Clube de Autores is a Brazilian self-publishing platform that enables independent authors to publish books for free, distributes titles across 3,000+ bookstores in 50+ countries, and monetizes via sales commissions, print-on-demand, and paid AI author services.
- Company typePrivate
- Founded2009
- HeadquartersJoinville, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Clube de Autores does
Clube de Autores is a Brazilian self-publishing platform founded in 2009 and headquartered in Joinville, with international operations in Portugal, Spain and Germany. It enables independent authors to publish books without upfront cost through a self-serve model, with titles integrated into the ISBN registry via the Brazilian Book Chamber and distributed through a network spanning more than 3,000 physical bookstores across 50+ countries, with stated partnerships including Amazon and Estante Virtual. The platform claims a catalog of 150,000+ titles, approximately 80 new publications per day, and a position as the second-largest independent publishing platform globally, accounting for roughly 20% of all Portuguese-language books published worldwide.
The business generates revenue from the residual margin on book sales after paying author royalties (authors retain a 20% royalty on bookstore-distributed titles and a configurable share on direct sales), from print-on-demand margins, and from an expanding portfolio of paid services including AI-powered editing, analysis, translation and emotional X-ray review, plus Aila, marketed as an AI literary agent. Surrounding sub-brands such as Profissionais do Livro (services marketplace) and Universidade do Autor (educational content) extend the platform into an author-services ecosystem.
Underlying technology consists of the publishing and distribution platform itself, an internally developed Top 10 sales-ranking algorithm, and an AI services layer whose underlying models are not disclosed; the company's go-to-market is primarily direct, self-serve, with paid services layered onto a free publishing funnel. The platform has received industry recognition including the 2014 London Book Fair International Excellence Award in the innovation category.
Clube de Autores firmographics
Firmographics- Name
- Clube de Autores
- Legal name
- Clube de Autores Publicações S/A
- Website
- https://clubedeautores.com.br
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Clube de Autores is a Brazilian self-publishing platform that enables independent authors to publish books for free, distributes titles across 3,000+ bookstores in 50+ countries, and monetizes via sales commissions, print-on-demand, and paid AI author services.
- Ownership category
- akta.pro rank
Clube de Autores industry classification
Industry- Product category
- Self-Publishing Platform
- NAICS
- Book Publishers (51313), Book Publishers (513130)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Self-Publishing Platforms (KDP-style Marketplaces & Portals) (MPAJAJAA)
- akta.pro secondary industries
- Author Service Marketplaces & Aggregators (Vetting, Bundled Services) (MPAJAJAB), Self-Publishing Distribution Aggregators (Wide E-book/Audiobook/Print) (MPAJAJAC), Editorial & Production Services (Copyediting, Proofreading, Formatting, Typesetting) (MPAJAJAG), Author Marketing, PR & Launch Services (Ads, Book Tours, Influencers) (MPAJAJAL), Author Website, Storefront & Direct-to-Reader Commerce (D2C Sales) (MPAJAJAE)
Keywords
Where Clube de Autores is headquartered
LocationHeadquarters
- HQ city
- Joinville
- HQ country
- Brazil
- HQ region
- Latin America
Offices4 records
Markets served
Clube de Autores business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Book Sales Commission: Platform takes a commission on book sales. Authors receive royalties based on prices they set. For sales in Clube de Autores store, authors receive their chosen royalty amount. For sales in bookstores, authors receive 20% of cover price.
- AI Editorial Services: Paid AI-powered services for authors: Editing & Revision (R$299), Book Analysis (R$69), Translation (R$399), Emotional X-Ray (R$99).
- Print-on-Demand: Authors can order print copies at cost; platform earns margin on printing costs when authors or buyers order physical copies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Publishing |
| Unit Pricing | Pay-as-you-go | AI Editing & Revision - R$299 |
| Unit Pricing | Pay-as-you-go | AI Book Analysis - R$69 |
| Unit Pricing | Pay-as-you-go | AI Translation - R$399 |
| Unit Pricing | Pay-as-you-go | AI Emotional X-Ray - R$99 |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Clube de Autores product offering
Product offeringCore offering
Clube de Autores operates a free online self-publishing platform that enables authors to publish books in ebook and print-on-demand formats, set their own royalty rates, and distribute globally through major marketplaces and physical retailers. The company complements its core publishing service with AI-powered editorial tools (editing, translation, analysis, emotional X-ray) and an editorial services marketplace (Profissionais do Livro), serving as the largest independent publishing platform in Latin America with over 150,000 published titles.
Product overview
Clube de Autores operates as a comprehensive self-publishing platform offering free book publication with global distribution across 50+ countries and 3,000+ stores. The platform provides a core publishing service where authors can publish ebooks and print books in multiple formats. Additional value-added services include AI-powered editorial tools (copy editing, translation, book analysis, and emotional analysis), Aila (AI literary agent), the Profissionais do Livro marketplace for professional editorial services, Universidade do Autor with free courses, and a publishing simulator. The company has expanded internationally with regional platforms for Portugal, Spain, and Germany, and acquired Bok2 to strengthen its market position.
Differentiator
Problem solved
Functional benefit
Brands
- Profissionais do Livro: Marketplace de venda de serviços editoriais, incluindo capas, diagramação, revisão, ISBN, ilustração e conversão para EPUB.
- Aila
- Universidade do Autor
- Bok2
Products and services
- Clube de Autores Self-Publishing Platform Free online self-publishing platform where authors publish books in ebook and print-on-demand formats, set their own royalty rates, and distribute globally. Supports multiple book sizes (A5, 16x23, Pocket, Square, A4), paper types, and binding options for individual authors.
- Edição & Revisão com IA (AI Editing & Revision) AI-powered copy editing and revision service for authors. Performs spell check, grammar corrections, and improves reading fluidity, delivering an edited file. Priced at R$299.
- Análise Crítica com IA (AI Book Analysis) AI-powered critical book analysis evaluating plot, writing style, ideal target audience identification, and providing improvement recommendations. Priced at R$69.
- Tradução com IA (AI Translation) AI-powered translation service enabling authors to reach new readers in multiple languages with fast, precise translation that preserves the original style. Priced at R$399.
- Raio-X Emocional com IA (AI Emotional X-Ray) AI-powered emotional analysis of books that maps emotions throughout the narrative, identifies tension peaks, and provides recommendations to increase reader engagement. Priced at R$99.
- Aila - AI Literary Agent First AI literary agent in the publishing industry, providing 24/7 support to authors answering questions about publication, distribution, and offering personalized guidance and instant solutions for all literary needs.
- Profissionais do Livro Marketplace Marketplace for editorial services (profissionaisdolivro.com.br) connecting authors with professional service providers for cover design, layout, revision, ISBN registration, illustration, and EPUB conversion. The platform was relaunched in 2021 offering complete editorial services for authors.
- Bok2 Publishing Platform Self-publishing platform acquired in 2025 to reinforce Clube de Autores' presence in the editorial market and expand its self-publishing ecosystem.
Quantifiable outcome
- Authors can publish books for free with no upfront costs
- +3 more outcomes
Companies that use Clube de Autores
Customer profileSegments4 records
Ideal customer profiles4 records
Clube de Autores technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature4 records
Clube de Autores partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Bok2 PlatformcoreAcquisition of Bok2 platform, reinforcing presence in the publishing market and expanding the self-publishing ecosystem further.
- International Book FairsminorInstitutional presence at major book fairs including Frankfurt, Abu-Dhabi, Sharjah, and Cairo for brand visibility and partnerships.
- Câmara Brasileira do Livro (Brazilian Book Chamber)coreIntegration with ISBN system from the Brazilian Book Chamber, allowing books to be published with ISBN codes automatically.
- International Distribution PartnerscoreInternational agreement enabling the sale and distribution of Clube de Autores books worldwide, expanding to all major global markets.
- Amazon, Livraria Cultura, Mercado Livre, Submarino, AmericanascoreDistribution agreements transforming Clube de Autores into the independent publishing platform with the most distribution worldwide. Books available on major Brazilian and international marketplaces.
- Estante VirtualcorePioneering distribution agreement for independent publishing books, providing greater visibility for all authors on the platform.
- SESI and Brazilian UniversitiescoreAgreement for publication and distribution of books in the academic sector. Partnership with SESI and various Brazilian universities for academic publishing and distribution.
Scale indicators7 records
Recent moves9 records
Expansion highlights5 records
Clube de Autores competitors and assessment
Company assessmentEmerging players
- ACX / Audible: Audiobook self-publishing and production platform owned by Amazon. Comparable to Clube de Autores as a self-publishing distribution channel; a potential future category expansion target for Clube de Autores given audiobook growth.
- Wattpad: Social reading and writing platform with 90M+ users, owned by Naver. Comparable to Clube de Autores as a digital-first publishing platform for independent writers, though focused on serialized free content rather than finished book publishing.
Direct peers
- Lulu Press: Self-publishing platform offering print-on-demand, ebook distribution, and global retail reach. Directly comparable to Clube de Autores as a one-stop free self-publishing destination with international distribution.
- Reedsy: Marketplace connecting authors with vetted editorial professionals (editors, designers, marketers). Directly comparable to Clube de Autores' Profissionais do Livro marketplace, the world's first editorial services marketplace (launched 2012).
- BookBaby: Self-publishing services company offering editing, design, marketing, and distribution. Comparable to Clube de Autores' combination of publishing platform plus paid professional services (Profissionais do Livro, AI editing).
- IngramSpark: Self-publishing and distribution platform from Ingram Content Group offering print-on-demand and global book distribution to 40,000+ retailers. Directly comparable to Clube de Autores' distribution network of 3,000+ stores and POD model.
- Draft2Digital: Self-publishing distribution aggregator that distributes ebooks to major retailers (Amazon, Apple, Barnes & Noble, Kobo). Directly comparable as a wide-distribution aggregator offering one-stop publishing and royalty management.
- Amazon Kindle Direct Publishing (KDP): Amazon's self-publishing platform for ebooks and print-on-demand paperbacks. Directly comparable to Clube de Autores as a free self-publishing portal offering global distribution, royalty control, and print-on-demand fulfillment, with far larger English-language scale.
- Barnes & Noble Press: B&N's self-publishing platform offering ebook and print-on-demand distribution to its retail network. Directly comparable to Clube de Autores as a free self-publishing portal with integrated retail distribution.
- Smashwords (Draft2Digital): Ebook distribution and self-publishing platform, now part of Draft2Digital. Directly comparable as an indie-friendly distribution aggregator with global bookstore reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Clube de Autores social profiles
Digital presenceClube de Autores compliance and trust
Trust signalCompliance2 records
Clube de Autores financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clube de Autores leadership team
Management profileNumber of profiles
Profiles3 records
Clube de Autores subsidiaries and ownership
Company hierarchySubsidiaries1 record
Clube de Autores funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clube de Autores M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clube de Autores
What does Clube de Autores do?
Clube de Autores operates a free online self-publishing platform that enables authors to publish books in ebook and print-on-demand formats, set their own royalty rates, and distribute globally through major marketplaces and physical retailers. The company complements its core publishing service with AI-powered editorial tools (editing, translation, analysis, emotional X-ray) and an editorial services marketplace (Profissionais do Livro), serving as the largest independent publishing platform in Latin America with over 150,000 published titles.
Is Clube de Autores a public or private company?
Clube de Autores is a private company. It is classified as venture growth investor backed and is currently operating.
When was Clube de Autores founded?
Clube de Autores was founded in 2009. It employs 1 to 10 people.
Where is Clube de Autores based?
Clube de Autores is headquartered in Joinville, Brazil, in the Latin America region.
How does Clube de Autores make money?
Three revenue lines are on record. Book Sales Commission is the primary driver. The others are AI Editorial Services and print-on-Demand.
Who are Clube de Autores's main competitors?
Emerging players on record are ACX / Audible and Wattpad. Direct peers are Lulu Press, Reedsy, BookBaby, IngramSpark, Draft2Digital, Amazon Kindle Direct Publishing (KDP), Barnes & Noble Press and Smashwords (Draft2Digital).
Does Clube de Autores have an API?
No public API is recorded for Clube de Autores.
What industry is Clube de Autores in?
Clube de Autores's product category is Self-Publishing Platform. Its primary akta.pro industry code is MPAJAJAA, Self-Publishing Platforms (KDP-style Marketplaces & Portals), with a secondary code of MPAJAJAB, Author Service Marketplaces & Aggregators (Vetting, Bundled Services). Its NAICS code is 51313 and its SIC code is 2731.