Imagem

What Imagem does

Imagem Geosistemas e Comercio de Informatica LTDA (trading as Imagem) is a privately held Brazilian geotechnology company founded in 1986 and headquartered in São José dos Campos, São Paulo. The company holds the exclusive distribution rights for Esri's ArcGIS platform in Brazil, marketing and supporting the world's leading geographic information system for enterprise, government, and SMB customers. Imagem's portfolio spans the ArcGIS core platform plus specialized modules — Survey123 for digital field data capture, Experience Builder for low-code web apps, Dashboards for real-time visualization, Maps for Microsoft Power BI/Office/SharePoint for BI integration, Field Maps for mobile field operations, Drone2Map and Image Analyst for imagery processing, and Living Atlas access — alongside verticalized solutions for territorial management, remote sensing, and pipeline/mine asset management.

The company monetizes through two principal streams: enterprise ArcGIS software licensing and subscriptions (annual recurring) with quote-based pricing, plus training and certification revenue via Academia GIS — the sole Esri-certified training center in Brazil — offering EAD, remote, open, and in-company courses priced R$ 299–699 individually with combo packages. Go-to-market combines direct enterprise field sales (commercial representatives), an online Esri Store storefront, and Academia GIS as a training-led customer-acquisition channel. Imagem serves 4,000+ clients across agribusiness, electric power, mining, oil & gas, government/municipal, telecommunications, sanitation, retail, and public security — including Natura, Eletrobras Chesf, BP Bioenergia, TAG (gas pipeline operator), Starbucks, Carbonext, and the municipal governments of Recife and Rio de Janeiro. Operations extend across four offices (São José dos Campos HQ, Rio de Janeiro, Brasília, Piracicaba) with 350+ employees and 20,000+ trained alumni since 2008.

Name

Imagem

Legal name

Imagem Geosistemas e Comercio de Informatica LTDA

Website

https://img.com.br

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Geographic Information Systems (GIS) Software Distribution

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511), Geophysical Surveying and Mapping Services (541360)

akta.pro primary industry

GIS & Spatial Data Management Platforms (BPAMANAK)

akta.pro secondary industries

Satellite Imagery & Remote Sensing Geospatial Platforms (BPAMANAM), Remote Sensing & Geospatial Vision (satellite/drone imagery) (HDAAAEAL)

Keywords

• Geographic information systems
• Geospatial software distribution
• Spatial analytics platform
• GIS professional training
• Remote sensing solutions

Headquarters

HQ city

São José Dos Campos

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. ArcGIS Software Distribution: Revenue from distributing Esri's ArcGIS software platform including licenses, subscriptions, and related services as the official Brazilian distributor
2. Professional Training Services: Revenue from official GIS training courses through Academia GIS including EAD, open remote classes, closed remote classes, and in-company training

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Imagem is the official Esri distributor in Brazil, commercializing the ArcGIS geospatial platform (desktop, server, cloud, mobile) and related modules such as Survey123, Experience Builder, Dashboards, Maps for Power BI, Field Maps, Drone2Map, Image Analyst, and the ArcGIS Living Atlas content library. It also delivers official Esri training and certification through its Academia GIS platform (EAD, remote, and in-company formats) and provides verticalized solutions for territorial management, remote sensing, and GeoAI. The company sells to enterprises and government organizations, supporting them with sales, implementation, training, and ongoing advisory.

Product overview

Imagem is the official Esri distributor in Brazil, specializing in geotechnology solutions built on the ArcGIS platform. The portfolio centers on ArcGIS as the core GIS platform, supplemented by specialized modules including ArcGIS Survey123 for field data collection, ArcGIS Experience Builder for web application development, ArcGIS Dashboards for real-time visualization, ArcGIS Maps for Microsoft Power BI for BI integration, and ArcGIS Living Atlas for global geographic content. Specialized vertical solutions include remote sensing and satellite imagery capabilities for mining, territorial management for municipalities, and drone imagery processing. Training and certification services are delivered through Academia GIS, the official Esri training center in Brazil offering courses from beginner to advanced levels in EAD, remote, and in-company formats. The company serves over 4,000 clients across government, utilities, agriculture, mining, oil and gas, telecommunications, and commercial sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• ArcGIS Platform

Quantifiable outcome

• More than 4,000 clients served with positive social impact including improved public policies, clean energy generation, natural disaster prevention, forest preservation, and food production support
• +1 more outcomes

Named customers10 records

Segments10 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability11 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• EsricoreTechnology or IntegrationOfficial distributor of Esri's ArcGIS platform in Brazil - the world's leading Geographic Information System. Esri is the 6th largest private software company globally. This is a core distribution partnership where Imagem resells and supports ArcGIS products in the Brazilian market.
• EsricoreTechnology or IntegrationSole authorized training center by Esri to deliver official ArcGIS courses in Brazil. Imagem is the only Esri-certified training provider in Brazil, offering official certification programs for GIS professionals.
• BNDES (Banco Nacional de Desenvolvimento Econômico e Social)minorStrategic or Co-development PartnerInnovation project partner through BNDES. Imagem develops innovation projects in partnership with development funding agencies.
• FINEP (Financiadora de Estudos e Projetos)minorStrategic or Co-development PartnerInnovation project partner through FINEP. Imagem develops innovation projects in partnership with Brazilian science and technology funding agency.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Santiago & Cintra Geotecnologias: Brazilian geospatial technology distributor and integrator that also resells and implements leading GIS platforms for enterprise and government clients. Directly comparable to Imagem as a Brazilian GIS value-added reseller serving similar agribusiness, utilities and public-sector customers.
• Hexagon Geospatial: Global provider of geospatial software platforms (e.g., ERDAS Imagine, GeoMedia) used for mapping, remote sensing and spatial analytics in government, defense and infrastructure. Competes head-to-head with Esri/ArcGIS, making Imagem effectively a Hexagon competitor's distribution channel and a direct strategic peer in the GIS software market.
• Trimble Geospatial: Provider of geospatial hardware and software solutions for surveying, mapping and spatial data management across construction, agriculture and utilities. Comparable to Imagem's ArcGIS offering in target verticals (mining, agribusiness, electric utilities) and in mixing software distribution with vertical-specific solutions.

Emerging players

• CARTO: Cloud-native location intelligence and spatial analytics platform serving enterprise customers with GIS-adjacent capabilities. Competes with ArcGIS in cloud-first, BI-integrated geospatial use cases (similar to ArcGIS Maps for Power BI), making it an emerging rival in the analytics layer Imagem sells.
• Mapbox: Developer-focused mapping and location platform used for embedded maps, routing and spatial visualization in commercial and consumer applications. Comparable to ArcGIS Experience Builder and ArcGIS Online in web-based mapping and low-code app development, particularly for retail and consumer-facing use cases like those Imagem supports for Starbucks.
• Planet Labs: Satellite imagery provider offering high-frequency earth observation data used for agriculture, forestry, mining and government monitoring. Competes with the imagery layer of ArcGIS Living Atlas and is increasingly integrated into GeoAI workflows for mining and carbon-credit use cases Imagem serves.

Broad incumbents

• HERE Technologies: Global location data and mapping platform serving automotive, logistics, telecom and enterprise customers with spatial analytics, routing and geospatial datasets. Comparable as a broad incumbent in enterprise location intelligence that Imagem competes against in telecom and asset management use cases.
• Google (Google Earth Engine, Google Maps Platform): Cloud-based geospatial analytics (Earth Engine) and mapping APIs (Maps Platform) used by enterprises and governments for satellite imagery analysis and location services. Represents a broader incumbent alternative to ArcGIS, particularly attractive to budget-constrained municipalities and research institutions.
• Autodesk (Autodesk GIS / InfraWorks): Major design and engineering software vendor whose InfraWorks and civil infrastructure products include geospatial modeling capabilities for planning and design workflows. Comparable to Imagem's ArcGIS Enterprise offering for infrastructure and urban planning customers, particularly in government and engineering segments.

Regional players

• Engesat: Brazilian geospatial services company focused on remote sensing, satellite imagery processing and GIS consulting for agribusiness, environment and mining. Directly comparable to Imagem's Brazilian vertical solutions in remote sensing and image processing, particularly for agribusiness and environmental compliance use cases.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/imagem_oficial
• YouTubeyoutube.com/imagemgeo
• Facebookfacebook.com/ImagemInteligenciaGeografica
• LinkedInlinkedin.com/company/imagem-geo
• Instagraminstagram.com/imagemesri

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Imagem