Blake Management Group

What Blake Management Group does

Blake Management Group (BMG) is a privately held senior living operator founded in 2007 and headquartered in Ridgeland, Mississippi. The company operates nine senior living communities under the unified "The Blake" brand across Mississippi, Arkansas, Florida, South Carolina, and Texas, with announced expansion into Tennessee and additional Texas markets. BMG serves seniors and their families through three core service lines: Independent Living, Assisted Living, and Memory Care, with standalone cottages supplementing the main assisted living and memory care offerings at select communities.

The operating model is built on a master-planned community concept executed in partnership with developers, featuring consistent design, dining, and programming standards across the portfolio. Proprietary operational programming includes the "Walk With Me" memory care framework and the "BMG Life" social and wellness engagement program, layered on third-party resident-engagement technology platforms such as iN2L (It's Never 2 Late) and LifeLoop. Memory care leadership is staffed by Certified Dementia Practitioners, and the brand has won multiple industry recognitions including Best of Senior Living, Best of the Best, and U.S. News & World Report awards.

BMG monetizes services through private-pay monthly rent and care fees, with assisted living units priced at approximately $4,695-$4,999 per month and memory care units at approximately $6,550 per month. Customer acquisition is largely local and referral-driven, leveraging the company's brand reputation across regional markets. Real estate for the portfolio has historically been owner-occupied, though the company executed a sale-leaseback of The Blake at Tyler with a REIT in 2026 while retaining the operating contract, signaling a shift toward a more capital-light operating model that can fund further expansion via partnerships with developers such as LifeCare Development and debt financing relationships such as Trustmark.

Name

Blake Management Group

Legal name

Blake Management Group, LLC

Website

https://blakeliving.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Blake Management Group is a privately held senior living operator founded in 2007 and headquartered in Ridgeland, Mississippi, running nine "The Blake" branded communities across five states that provide Independent Living, Assisted Living, and Memory Care services to private-pay seniors.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

General Assisted Living Facilities (HLADABAA)

akta.pro secondary industry

Dementia Personal Care (ADLs) Support (HSABAEAB)

Keywords

• Senior living services
• Assisted living
• Memory care
• Independent living
• Respite care

Headquarters

HQ city

Jackson

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Senior Living Residency Fees: Month-to-month rental model with no hidden fees. Revenue generated from monthly rent payments that include care services, amenities, dining, and maintenance-free living. Pricing varies by care level (independent living, assisted living, memory care) and suite selection.
2. Respite Care Services: Short-term stay options for personalized care and services in a warm and welcoming environment, providing temporary revenue from families needing caregiver relief.
3. Therapy Services: On-site physical, occupational, and speech therapy services, as well as in-home therapy options for residents requiring rehabilitation and wellness support.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Blake Management Group operates The Blake, a collection of senior living communities providing Independent Living, Assisted Living, and Memory Care services across the southern United States. The company offers month-to-month rental residency with personalized care plans, resort-style dining, life enrichment programming, on-site physical/occupational/speech therapy, and respite care for short-term stays. Signature offerings include the Walk With Me memory care program, iN2L engagement technology, and the LifeLoop digital family platform.

Product overview

Blake Management Group operates The Blake, a collection of nine senior living communities across Arkansas, Florida, South Carolina, and Texas. The portfolio includes communities offering Independent Living (cottages at Chenal Valley), Assisted Living, and Memory Care services. Key branded programs include the Walk With Me memory care program, iN2L engagement technology, and LifeLoop digital platform. Additional services encompass physical/occupational/speech therapy, caregiver support, respite care, and veteran discount programs. The communities feature resort-style settings with modern architecture, restaurant-quality dining, life enrichment activities, and personalized care plans.

Differentiator

Problem solved

Functional benefit

Brands

• Walk With Me: Exclusive memory care program designed to support residents living with Alzheimer's or other forms of dementia. Takes a holistic approach focusing on social, spiritual, cognitive, physical and emotional well-being of each individual.
• BMG Life
• iN2L

Products and services

• Independent Living 55-plus maintenance-free retirement living offering weekly housekeeping, 24/7 maintenance, basic utilities, landscaping, resort-style dining, social/recreational programs, and access to community amenities. Available at select communities with private cottages.
• Assisted Living Personalized care plans, assistance with daily activities, wellness programs, 24/7 nursing care, concierge services, housekeeping, and chef-prepared dining for seniors who need support while maintaining independence. Care plans developed collaboratively with residents and families.
• Memory Care Specialized dementia and Alzheimer's care featuring the signature Walk With Me program, sensory stimulation activities, memory care suites with monitoring systems, PAST framework (Peace of mind, Acceptance of individuality, Security, Trust), and biography completion with family members.
• Walk With Me Memory Care Program Exclusive memory care program designed to support residents living with Alzheimer's or other forms of dementia, taking a holistic approach focusing on social, spiritual, cognitive, physical, and emotional well-being of each individual.
• Physical, Occupational & Speech Therapy On-site therapy services including physical therapy (mobility, balance, strength, fall risk reduction), occupational therapy (independence in daily activities), and speech therapy (memory preservation, attention, medication management, cognitive support). In-home therapy options also available.
• Respite Care Short-term stay options providing personalized care and services in a welcoming environment, giving family caregivers temporary relief with special rates for short-term stays.
• VA Aid & Attendance Benefits Assistance Veteran benefit assistance program to help war era veterans and their surviving spouses qualify for and access VA Aid & Attendance benefits, with additional Blake discounts on top of the VA benefit amounts to help cover senior living costs.
• BMG Life Assisted Living Program Signature assisted living activity-based program built around four key pillars: Lifelong learning, Individualized programming, Family connections, and Engagement through themed events, live entertainment and local outings.

Quantifiable outcome

• Month-to-month rent with no hidden fees and no long-term contracts
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• LifeCare DevelopmentcoreStrategic or Co-development Partner · 13 May 2026LifeCare Development is a development partner for The Blake senior living communities. They announced plans for The Blake at College Station and The Blake at Chattanooga, with Blake Management Group operating the communities under The Blake brand. This represents a co-development relationship where LifeCare handles development and construction while BMG provides operations and management.
• LifeCare PropertiescoreStrategic or Co-development Partner · 15 October 2025LifeCare Properties announced development of The Blake at College Station, a senior living community in Texas, with Blake Management Group managing operations.
• The Crossing (Tyler Development)minorStrategic or Co-development PartnerThe Blake at Tyler is located within The Crossing development in Tyler, Texas - a thoughtfully planned multi-use residential, commercial and retail development along the Old Jacksonville corridor.
• Orlando HealthminorOthersThe Blake at Hamlin is located in proximity to Orlando Health Horizon West Hospital and the 429 Expressway corridor, providing healthcare access for residents.
• Bon Secours St. Francis Health System and Greenville Health SystemminorOthersThe Blake at Hollingsworth Park has convenient access to top-tier healthcare systems in Greenville, SC.
• Bryan/College Station Chamber of CommerceminorGTM or Marketing PartnerThe Chamber hosted the groundbreaking ceremony for The Blake at College Station, demonstrating community partnership for market entry.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brookdale Senior Living: Largest US senior living operator with ~640 communities across 41 states offering assisted living, memory care, and independent living. Directly comparable to Blake in core service offerings and resident profile, though at substantially larger scale.
• Atria Senior Living: Operates 200+ communities across the US and Canada offering assisted living, memory care, and independent living. Closely comparable to Blake in target customer, service mix, and resort-style premium positioning.
• Sunrise Senior Living: Established senior living operator with 270+ communities across the US, Canada, and UK. Particularly strong in memory care with a signature Reminiscence program directly comparable to Blake's Walk With Me approach.
• Five Star Senior Living: Operates 150+ senior living communities across 30 states. Similar mid-size operator profile to Blake with comparable assisted living, memory care, and independent living service offerings and community size.
• Enlivant: Senior living operator focused on assisted living and memory care with 200+ communities. Closely comparable to Blake in service mix and resident profile, particularly in the memory care specialization that anchors both companies' positioning.
• Frontier Management: Mid-size senior living operator with 100+ communities across 20 states. Similar scale to Blake with comparable assisted living, memory care, and independent living offerings and a similar developer partnership model for new properties.
• Silverado Senior Living: Specialty memory care operator with communities across multiple states. Direct peer to Blake's memory care segment with comparable focus on dementia and Alzheimer's care, engagement programming, and quality differentiation.
• Pegasus Senior Living: Operates 60+ senior living communities focused on assisted living, memory care, and independent living. Similar boutique-scale approach to Blake with comparable operational model and southern US market exposure.
• Sonida Senior Living: Operates 80+ senior living communities across 20 states offering assisted living, independent living, and memory care. Comparable mid-cap operator with a similar multi-state footprint strategy to Blake.

Broad incumbents

• LCS (Life Care Services): Large, diversified senior living operator and services company managing 140+ communities nationwide including CCRC, assisted living, and memory care. Broader incumbent with similar services but substantially larger scale and additional third-party management services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/blake-management-group
• Xx.com/theblakemalbis

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blake Management Group