Prosurety
- Company typePrivate
- Founded2024
- HeadquartersAshburn, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Prosurety firmographics
Firmographics- Name
- Prosurety
- Legal name
- PROSURETY, LLC
- Website
- https://prosurety.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Prosurety is headquartered
LocationHeadquarters
- HQ city
- Ashburn
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Prosurety business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Consumer Device Protection Subscriptions: Monthly subscription plans sold directly to consumers (individuals and families) covering mobile phones and connected home electronics. Plans are billed monthly at $10-$30 per month depending on coverage scope.
- Partner/Reseller Revenue Sharing: Prosurety enables partners (carriers, MVNOs, ISPs, retailers) to offer device protection plans. Partners retain a portion of plan fees for each protection plan sold, generating recurring revenue with no complex revenue-sharing structures. Partners add protection as a line item in existing billing systems.
- Complete Mobile for MVNOs: Program combining device subsidies, financing, trade-ins, upgrades, and protection offered to MVNOs and smaller wireless carriers through NCTC and Telgoo5 platforms, generating revenue per subscriber and device transaction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Mobile Phone Single Plan – 1 phone, $10/month |
| Subscription | Monthly | Mobile Phone Family Plan – Up to 4 phones, $20/month |
| Subscription | Monthly | Connected Home Unlimited – Unlimited phones + home electronics, $30/month |
| Subscription | Monthly | Multi-Tier Mobile Protection (Tier 1/2/3) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Prosurety product offering
Product offeringCore offering
Prosurety provides device protection plans covering mobile phones and connected home electronics (laptops, tablets, smartwatches, routers, TVs, gaming consoles, smart home devices) against accidental damage, mechanical/electrical failures, and power surges. Plans are sold directly to consumers via subscription and embedded into B2B partner ecosystems (wireless carriers, MVNOs, ISPs, retailers, P&C carriers) through API, enrollment file, or point-of-sale integrations, all backed by AIG Warranty underwriting.
Product overview
Prosurety is a device protection provider offering a unified platform combining mobile phone and connected home device protection. The core product portfolio includes Mobile Phone Protection (Single and Family plans), Connected Home Protection (unlimited coverage), and Complete Mobile (for carrier/MVNO partners). Complete Device Advantage is a pre-integrated module offered through NCTC and Telgoo5 that bundles subsidies, financing, trade-ins, upgrades, and protection for smaller MVNOs. All plans are backed by AIG Warranty and provide coverage for accidental damage, mechanical/electrical failures, and power surges.
Differentiator
Problem solved
Functional benefit
Brands
- Complete Mobile: A platform powering device subsidies, financing, trade-ins, upgrades, and protection for MVNOs and mobile providers.
- Complete Device Advantage
Products and services
- Mobile Phone Protection
- Connected Home Protection
- Complete Mobile
- Partner Solutions
- Complete Device Advantage
- Multi-Tier Mobile Protection
Quantifiable outcome
- Most claims decided within hours, not days
- +2 more outcomes
Companies that use Prosurety
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles4 records
Prosurety technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Prosurety partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- NCTC (National Content and Technology Cooperative)coreNCTC and Prosurety launched 'Complete Device Advantage,' a program giving NCTC's 650+ independent broadband and technology provider members access to device subsidies, financing, trade-ins, upgrades, and protection through a single pre-integrated platform on the Telgoo5 system. The program helps smaller MVNOs compete with the nation's three largest wireless carriers.
- ACG (Associated Carrier Group)coreProsurety partnered with Associated Carrier Group, a premier organization supporting independent telecommunications providers, to bring device protection solutions to ACG's carrier member network. ACG members can offer coverage for mobile phones and connected home devices while unlocking new revenue opportunities. Prosurety manages claims, fulfillment, and program administration.
- Telgoo5coreExclusive strategic integration embeds Prosurety's device protection and lifecycle solutions directly into Telgoo5's BSS/OSS platform for telecommunications. Operators access device protection programs within a single ecosystem, with claims of reduced costs, enhanced revenue opportunities, and simplified vendor management. Both companies describe the integration as redefining the MVNO ecosystem.
- AIG (American International Group)coreProsurety's protection plans are backed by AIG Warranty (A+ rated insurer). For multi-tier mobile protection plans, obligations are underwritten by AIG WarrantyGuard, Inc. (or AIG Warranty Services of Florida in FL/OK). Insurance policy backing is provided by Illinois National Insurance Co. or New Hampshire Insurance Company depending on state. AIG provides the underwriting and warranty backing that gives the plans their financial credibility.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Prosurety competitors and assessment
Company assessmentDirect peers
- Asurion: The largest device protection and tech support company globally, providing mobile protection plans for major carriers including Verizon and AT&T. Directly comparable business model (extended warranty/service contract administration) at massive scale.
- Assurant: Major device protection provider serving T-Mobile and other Tier 1 carriers, with significant Connected Life segment offering mobile protection, trade-in, and device lifecycle programs. Closest scaled competitor in Prosurety's space.
- Allstate Protection Plans (formerly SquareTrade): Extended warranty provider (acquired by Allstate) covering mobile phones, tablets, laptops, and connected home electronics. Sells direct-to-consumer and through retailer/MVNO channels with similar bundled device protection positioning.
- Likewize: Global device protection and lifecycle services company offering protection plans, trade-in, and device insurance to carriers, retailers, and financial institutions. Directly comparable offering across mobile and connected home categories.
Emerging players
- AKKO: Emerging device protection startup offering protection plans for phones, laptops, and gaming consoles with direct-to-consumer and partner distribution. Similar early-stage positioning to Prosurety with comparable target customer profiles.
- Upsie: Direct-to-consumer device protection startup offering subscription-based extended warranties for smartphones, laptops, and home electronics. Comparable subscription model and consumer target with overlapping product portfolio.
- Trov: Insurtech platform offering on-demand, item-level insurance for personal electronics and other belongings. Adjacent model to Prosurety's device-specific protection, though Trov covers a broader set of consumer goods.
Broad incumbents
- AppleCare: Apple's first-party device protection and support offering covering iPhones, iPads, Macs, and other Apple devices. Represents the in-house alternative to third-party providers like Prosurety for a major slice of the consumer device market.
- Verizon Total Mobile Protection: Carrier-offered device protection program (underwritten by Asurion) bundled with Verizon service plans. Represents the dominant carrier-offered alternative that Prosurety positions against with its carrier-agnostic offering.
Others
- Brightstar Corp. Global device distribution and lifecycle services company (owned by SoftBank). Provides trade-in, insurance, and protection services through wireless carrier and retailer channels — adjacent ecosystem participant in the device lifecycle space Prosurety addresses.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Prosurety social profiles
Digital presenceProsurety compliance and trust
Trust signalCompliance1 record
Prosurety financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prosurety leadership team
Management profileNumber of profiles
Profiles4 records
Prosurety funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prosurety M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prosurety
What does Prosurety do?
Prosurety provides device protection plans covering mobile phones and connected home electronics (laptops, tablets, smartwatches, routers, TVs, gaming consoles, smart home devices) against accidental damage, mechanical/electrical failures, and power surges. Plans are sold directly to consumers via subscription and embedded into B2B partner ecosystems (wireless carriers, MVNOs, ISPs, retailers, P&C carriers) through API, enrollment file, or point-of-sale integrations, all backed by AIG Warranty underwriting.
Is Prosurety a public or private company?
Prosurety is a private company. It is classified as unknown and is currently operating.
When was Prosurety founded?
Prosurety was founded in 2024. It employs 1 to 10 people.
Where is Prosurety based?
Prosurety is headquartered in Ashburn, United States, in the North America region.
How does Prosurety make money?
Three revenue lines are on record. Consumer Device Protection Subscriptions are the primary driver. The others are partner/Reseller Revenue Sharing and complete Mobile for MVNOs.
Who are Prosurety's main competitors?
Direct peers on record are Asurion, Assurant, Allstate Protection Plans (formerly SquareTrade) and Likewize. Emerging players are AKKO, Upsie and Trov. Broad incumbents are AppleCare and Verizon Total Mobile Protection. Brightstar Corp. is listed as an others.
Does Prosurety have an API?
No public API is recorded for Prosurety.