Sbragia Family Vineyards
- Company typePrivate
- Founded2006
- HeadquartersGeyserville, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Sbragia Family Vineyards firmographics
Firmographics- Name
- Sbragia Family Vineyards
- Legal name
- Sbragia Family Vineyards
- Website
- https://sbragia.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Sbragia Family Vineyards industry classification
Industry- Product category
- Premium Estate Wines
- NAICS
- Wineries (31213), Grape Vineyards (111332)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Shops (Off-Premise) (CRANAAAB)
Keywords
Where Sbragia Family Vineyards is headquartered
LocationHeadquarters
- HQ city
- Geyserville
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Sbragia Family Vineyards business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: Wines sold directly to consumers through the winery tasting room, online shop, and wine club shipments. Includes current releases, library wines, large format bottles, and wine club exclusive wines.
- Wine Club Memberships: Three-tier wine club program (Club Italo, Club Julia, Club Gino) with recurring shipments three times per year (February, April, October). Members receive 15-25% discounts, complimentary tastings, and access to exclusive wines.
- Primo Shipping Membership: Annual prepaid shipping membership ($140/year) that eliminates individual shipping fees on wine club shipments and additional orders for 12 months.
- Events and Hospitality: Paid ticketed events including themed wine club parties, anniversary celebrations, pig roasts, industry events, and the annual Lobster Dinner co-hosted with Sorensen Catering.
- Catering Services: In-house catering services offered for private events and weddings at the winery, managed by Estate Chef Heidi James.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Club Italo: 4 bottles, 3x/year, 15% discount |
| Subscription | Multi-year contract | Club Julia: 6 bottles, 3x/year, 20% discount |
| Subscription | Multi-year contract | Club Gino: 12 bottles, 3x/year, 25% discount |
| Subscription | Annual | Sbragia PRIMO annual shipping membership |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Sbragia Family Vineyards product offering
Product offeringCore offering
Sbragia Family Vineyards is a family-owned estate winery in Dry Creek Valley producing premium, primarily estate-grown wines (Chardonnay, Zinfandel, Cabernet Sauvignon, Sauvignon Blanc, Rosé, and Bordeaux-style blends). The business sells wines directly to consumers through a three-tier wine club (Club Italo, Club Julia, Club Gino), a tasting room, and an online store, and supplements wine sales with on-site tasting experiences, weddings, private events, and catering.
Product overview
Sbragia Family Vineyards is a family-owned winery in Dry Creek Valley, Sonoma County, producing a portfolio of premium wines including Chardonnays, Zinfandels, and Cabernet Sauvignons. Their core products include estate-grown wines from their family vineyards (Gamble Ranch Chardonnay, Gino's Zinfandel, La Promessa Zinfandel) as well as single-vineyard designate wines from prestigious sites like Monte Rosso and Italo's Vineyard. The company operates a three-tier wine club membership program (Club Italo, Club Julia, Club Gino) offering 15-25% discounts on quarterly shipments, plus the PRIMO prepaid shipping membership. Hospitality services include wine tasting experiences at their tasting room with terrace views.
Differentiator
Problem solved
Functional benefit
Brands
- Home Field: A personal label launched by winemaker Adam Sbragia in 2016. The Home Field Red Blend is a multi-vineyard blend crafted from Gino's Estate Zinfandel, La Promessa Estate Zinfandel, Teldeschi Petite Sirah, Forchini Carignane, Andolsen Cabernet, and Home Ranch Estate Merlot. The brand represents Adam's continuation of the family winemaking legacy with his own stylistic expression.
Products and services
- Gamble Ranch Chardonnay Premium Chardonnay from Gamble Ranch in Napa Valley's Yountville and Oakville Crossroads region, with notes of poached pear, vanilla, ripe apples, Meyer lemon curd, butterscotch, and rocky minerality; targeted at Chardonnay enthusiasts and collectors.
- Gino's Zinfandel Flagship estate Zinfandel field blend from Dry Creek Valley vineyards, named after grandfather Gino, with notes of baking spice, cinnamon, and berries; targeted at Zinfandel collectors and wine club members.
- La Promessa Zinfandel Estate Zinfandel from La Promessa vineyard on a rocky southwest-facing slope in the warmest part of Dry Creek Valley, with notes of prunes, dried figs, allspice, cloves, and cherry compote; targeted at premium Zinfandel enthusiasts.
- Italo's Vineyard Zinfandel Old Vine Zinfandel from an Alexander Valley vineyard planted in the early 1930s by Adam's Great Uncle Italo; member-exclusive wine with notes of clove, blackberry, and raspberry.
- Andolsen Cabernet Sauvignon Estate Cabernet Sauvignon from a steep terraced Dr. Andolsen vineyard in Dry Creek's western foothills, with notes of morel mushroom, violet, dark cherry, and ruby hues.
- Monte Rosso Cabernet Sauvignon Cabernet Sauvignon from 1,200 feet elevation on the Moon Mountain District with iron-rich rocky soils, with notes of violets, cassis, tobacco, and dense delicate tannins.
- Home Ranch Sauvignon Blanc Estate Sauvignon Blanc from the Home Ranch vineyard, recommended as a pairing with tropical fruits such as pineapple and kiwi.
- Gemma Rosé of Pinot Noir Rosé of Pinot Noir marketed as a summer pairing for strawberries or watermelon wine popsicles.
- Vino Rosso Bordeaux Blend Member-exclusive Bordeaux-style blend of Cabernet Sauvignon, Merlot, Cabernet Franc, Malbec, and Petite Verdot.
- Home Field Red Blend Adam Sbragia's personal-label Red Blend, 2016 vintage, 51% Zinfandel, 8% Carignane, 4% Petite Sirah, 25% Cabernet Sauvignon, 12% Merlot, from six Dry Creek Valley vineyards.
- Rancho Del Oso Cabernet Sauvignon Library Cabernet Sauvignon from the top of Howell Mountain in Napa Valley (vineyard owned by Betty O'Shaughnessy), with rich fruit flavors and high intensity.
- Club Italo Entry-level wine club tier with 4 bottles shipped three times yearly, 15% discount on all wines including large formats and library vintages, average shipment cost $150-$190.
- Club Julia Mid-tier wine club with 6 bottles shipped three times yearly, 20% discount on all wines including large formats and library vintages, average shipment cost $240-$290.
- Club Gino Premium wine club with 12 bottles (one case) shipped three times yearly, 25% discount on all wines including large formats and library vintages, average shipment cost $480-$600.
- Sbragia PRIMO Shipping Membership Annual prepaid shipping membership at $140 per year that eliminates individual shipping fees on wine club shipments and additional orders for 12 months, applicable to website, in-person, and phone orders.
- Wine Tasting Experience Guided wine flights on the outdoor terrace with views of Dry Creek Valley, with complimentary tastings for wine club members and their guests at the Geyserville winery.
- Winery Catering and Private Event Services In-house catering services for private events and weddings at the winery, including menu planning, event preparation, and private dinners managed by Estate Chef and Director of Hospitality Heidi James.
Companies that use Sbragia Family Vineyards
Customer profileSegments4 records
Ideal customer profiles4 records
Sbragia Family Vineyards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sbragia Family Vineyards partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Sorensen CateringcoreSorensen Catering, a Napa Valley-based company, co-hosts the annual Lobster and Chardonnay Dinner with Sbragia Family Vineyards. This signature summer event has been held for 11 consecutive years, serving Maine lobster, prawns, Louisiana hot links paired with Sbragia Chardonnay and Cabernet wines.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Sbragia Family Vineyards competitors and assessment
Company assessmentBroad incumbents
- Jordan Vineyard & Winery: Premium Alexander Valley estate producer focused on Chardonnay and Cabernet Sauvignon with a luxury hospitality and wine-club program. Comparable on estate-grown premium positioning and hospitality DTC, with larger brand scale.
- Williams Selyem: Highly allocated Sonoma/Russian River Valley producer with a tightly controlled mailing-list and wine-club-only distribution. Comparable to Sbragia on estate-sourced premium wines, scarcity-driven DTC sales, and shared former employer (Heidi James worked at Williams Selyem).
- Chateau St. Jean: Established Sonoma producer with broader Chardonnay, Cabernet, and Merlot portfolio, larger distribution, and on-site tasting hospitality. Comparable on Sonoma estate and tasting room, but at larger scale and broader SKU mix.
Direct peers
- Cline Family Cellars: Family-owned Sonoma winery specializing in Zinfandel and Rhône-style wines with a tasting room and active wine club. Sbragia's own wine-club manager Kim Egide came from Cline, reinforcing operational overlap.
- Robert Biale Vineyards: Napa-based Zinfandel specialist focused on old-vine and single-vineyard designate wines with a strong DTC and wine-club motion. Highly comparable on Zinfandel-led portfolio, small production, and club-driven revenue.
- St. Francis Winery & Vineyards: Sonoma County family-focused winery with estate vineyards, food-and-wine pairing hospitality, and a strong wine club program. Comparable on hospitality-led DTC and Sonoma varietal portfolio (Cabernet, Chardonnay, Zinfandel).
- Benziger Family Winery: Family-owned Sonoma winery with estate vineyards, tasting room, wine club, and biodynamic/sustainability positioning. Mirrors Sbragia on family heritage storytelling, estate-grown portfolio, and DTC-led GTM.
- Ridge Vineyards: Iconic California producer specializing in single-vineyard Zinfandel and Cabernet from Sonoma (Lytton Springs, Dry Creek Valley) and Napa. Like Sbragia, Ridge relies heavily on estate fruit and DTC distribution with active wine clubs, and is a benchmark premium Zinfandel label.
- Ravenswood Winery: Sonoma-based Zinfandel specialist founded in the Dry Creek Valley, also a single-vineyard designate producer. Directly comparable on varietal focus (old-vine Zinfandel), Sonoma terroir, and DTC tasting room + wine club model.
Emerging players
- A. Raffaldini Vineyards: Small family winery in North Carolina's Yadkin Valley with Italian heritage, estate-grown varietals, and a tasting room plus wine club. Comparable as a small-scale, family-driven, heritage-positioned DTC winery, though geographically distinct.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Sbragia Family Vineyards social profiles
Digital presenceSbragia Family Vineyards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sbragia Family Vineyards leadership team
Management profileNumber of profiles
Profiles13 records
Sbragia Family Vineyards funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sbragia Family Vineyards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sbragia Family Vineyards
What does Sbragia Family Vineyards do?
Sbragia Family Vineyards is a family-owned estate winery in Dry Creek Valley producing premium, primarily estate-grown wines (Chardonnay, Zinfandel, Cabernet Sauvignon, Sauvignon Blanc, Rosé, and Bordeaux-style blends). The business sells wines directly to consumers through a three-tier wine club (Club Italo, Club Julia, Club Gino), a tasting room, and an online store, and supplements wine sales with on-site tasting experiences, weddings, private events, and catering.
Is Sbragia Family Vineyards a public or private company?
Sbragia Family Vineyards is a private company. It is classified as family owned and is currently operating.
When was Sbragia Family Vineyards founded?
Sbragia Family Vineyards was founded in 2006. It employs 11 to 50 people.
Where is Sbragia Family Vineyards based?
Sbragia Family Vineyards is headquartered in Geyserville, United States, in the North America region.
How does Sbragia Family Vineyards make money?
Five revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Memberships, primo Shipping Membership, events and Hospitality and catering Services.
Who are Sbragia Family Vineyards's main competitors?
Broad incumbents on record are Jordan Vineyard & Winery, Williams Selyem and Chateau St. Jean. Direct peers are Cline Family Cellars, Robert Biale Vineyards, St. Francis Winery & Vineyards, Benziger Family Winery, Ridge Vineyards and Ravenswood Winery. A. Raffaldini Vineyards is listed as an emerging player.
Does Sbragia Family Vineyards have an API?
No public API is recorded for Sbragia Family Vineyards.
What industry is Sbragia Family Vineyards in?
Sbragia Family Vineyards's product category is Premium Estate Wines. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 31213 and its SIC code is 2080.