Onyx Consulting

What Onyx Consulting does

Onyx Consulting is a privately held, founder-owned IT services company founded in 1994 and headquartered in Decatur within the Metro-Atlanta area of Georgia, with three physical service locations across the region. The firm operates two core service lines: Business I.T. Services — including managed IT support, network design and maintenance, server administration, cloud services management, OnyxSync remote backup, hardware/software deployment, and web application development — and Personal Service and Repair, covering Mac and PC repair, virus and malware removal, hardware upgrades, and data recovery for individual consumers. A central differentiator is dual Apple Authorized status: the company is both an Apple Authorized Service Provider (AASP) and an Apple Authorized Reseller, granting access to genuine Apple parts, diagnostic tools, and warranty workflows that non-authorized competitors cannot replicate.

The underlying technology stack is conventional for a regional managed services provider: Apple-authorized diagnostic tooling and genuine service parts, software-based data recovery (with referral to specialist partners for physical drive recovery), and standard hardware repair and upgrade capabilities. OnyxSync represents the company's branded move into recurring business-continuity and remote backup services, but there is no evidence of proprietary software platforms, APIs, mobile applications, or AI/ML capabilities.

The business model is a hybrid of usage-based professional services and hardware resale. Commercial clients are billed hourly for on-site and remote support (one-hour minimum, half-hour increments), with no long-term contracts and a 30-day opt-out clause on all service agreements; the company claims 30-40% cost savings versus replaced competitors. Apple Authorized Reseller status adds a hardware revenue stream tied to new Mac sales, with free data transfer and 2-hour service expedites as attach incentives. Customer segments span Blue Chip enterprises (Kaiser Permanente, BBDO Atlanta), mid-market businesses (Phase 3, Collins Cooper Carusi Architects, Batdorf & Bronson), SMBs (Kilgannon, Fellini's/La Fonda), and a long tail of walk-in individual consumers at the Downtown Decatur service center. GTM is overwhelmingly sales-led and community-led, with the "vast majority" of new customers sourced via word-of-mouth referral.

Name

Onyx Consulting

Legal name

Onyx Consulting

Website

https://onyxconsulting.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Onyx Consulting is a founder-owned, Apple Authorized Service Provider and Reseller founded in 1994, providing managed IT services, Mac and PC repair, data recovery, and Apple hardware sales to Atlanta-area businesses and individual consumers across three Metro-Atlanta locations.

Ownership category

akta.pro rank

Headquarters

HQ city

Decatur

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. On-site and Remote Support: Hourly billing for on-site service (one hour minimum, half-hour increments) and remote support. Transparent invoicing with no flat fees or 'unlimited support' claims.
2. Apple Product Sales: Apple Authorized Reseller selling new Macs and Apple products. Offers free data transfer from old Mac or PC to new machine, and free 2-hour expedites for service on Macs purchased through Onyx.
3. Repair and Upgrade Services: Hardware repairs, virus removal, malware removal, operating system upgrades, RAM and storage upgrades for both Mac and PC systems.
4. Data Recovery Services: Cost-effective data recovery services for customers with 'priceless' files. Software-based recovery with referral pathway to advanced physical recovery partners if needed.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Onyx Consulting provides comprehensive IT outsourcing and Mac/PC repair services. For businesses, it delivers managed IT support, network design and maintenance, server administration, cloud services management, hardware/software deployment, remote backup (OnyxSync), and web application development. For individuals and businesses, it offers Apple-authorized warranty and out-of-warranty repairs, Windows PC repair/upgrades, data recovery, and sales of new Mac and Apple products as an Apple Authorized Reseller, all delivered through three Metro-Atlanta locations.

Product overview

Onyx Consulting is an IT services company offering two primary service lines: Business I.T. Services and Personal Service and Repair. Business services include support plans, network design/maintenance, server administration, OnyxSync Remote Backup Plans, cloud services management, hardware/software deployment, web application development, data recovery, and relocation services. Personal services include Apple product service and sales (as an Apple Authorized Service Provider and Reseller), PC service covering repairs, upgrades, malware removal, and on-site support, plus data recovery. All services are delivered through three Metro-Atlanta locations by career technicians.

Differentiator

Problem solved

Functional benefit

Products and services

• Business I.T. Services Comprehensive managed IT services for businesses including support plans, network design and maintenance, server administration, remote support, cloud services management, hardware/software deployment, and workflow solutions. Delivered by career technicians across three Metro-Atlanta locations, aimed at organizations seeking long-term IT partnerships or temporary project assistance, including those transitioning from in-house IT staff to outsourced solutions.
• Apple Service and Sales Warranty and out-of-warranty Apple device repairs, iPhone and iPad repair facilitation, and new Mac and Apple product sales delivered as an Apple Authorized Service Provider and Apple Authorized Reseller. Includes free data transfer from old Mac/PC to new machines and free 2-hour service expedites for Macs purchased through Onyx. Targets Apple device owners in Metro-Atlanta.
• PC Service Windows PC repair services including RAM and SSD upgrades, operating system upgrades, virus and malware removal, hardware and software evaluation and repair, on-site service for networking and printer setup, and data recovery. Targeted at individual consumers and businesses in the Atlanta area with Windows-based hardware and software issues.
• Data Recovery Software-based data recovery for Mac and PC with high reported success rates, with a referral pathway to specialized partners for advanced physical drive recovery when software recovery fails. Targeted at individuals and businesses with critical or 'priceless' data on failed drives in the Atlanta area.
• OnyxSync Remote Backup Plans Business continuity and remote backup subscription plans enabling automated data protection and recovery capabilities for business clients. Targeted at Atlanta-area businesses needing backup and disaster recovery solutions for their IT infrastructure.
• Web Application Development Custom web application development services for business clients as part of comprehensive IT solutions delivered by Onyx Consulting's technical team.

Quantifiable outcome

• 30-40% cost savings on monthly IT expenses compared to competitors replaced
• +1 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• TekLinks: Birmingham, Alabama-based managed IT services and cloud provider serving SMB and mid-market clients across the Southeast US with a comparable mix of managed services, network support, and cloud management. Closest match in geography, headcount scale, and service portfolio.
• Dataprise: East Coast managed IT services provider for SMB and mid-market clients offering managed IT, cloud, and support with a similar business model. Comparable in scale, customer segment focus, and outsourced IT positioning.
• MainSpring: Mid-Atlantic managed technology services firm focused on SMBs, offering managed IT, cloud, and consulting. Closely comparable in business model, target customer size, and breadth of services delivered under ongoing service agreements.
• NWN Corporation: Provider of managed cloud communications, IT, and collaboration services for enterprise and mid-market clients across the US. Direct peer in the managed IT services category with comparable recurring services offering and IT outsourcing model.

Broad incumbents

• Converge Technology Solutions: Large North American IT solutions provider with a broad managed services and integration practice spanning enterprise and mid-market. Comparable in systems integration and managed services overlap, but operates at dramatically larger scale and broader geographic reach.
• CDW: Large US IT solutions and services provider across SMB, mid-market, and enterprise with full lifecycle services including managed IT. Comparable as a managed IT and integration competitor, but with a vastly broader portfolio and scale.
• SHI International: Large IT solutions distributor and managed services provider with a deep SMB and enterprise practice. Comparable in the IT outsourcing and integration space, but at significantly larger scale and broader vendor breadth.
• Insight Enterprises: Global IT solutions and services integrator covering managed services, cloud, and lifecycle support. Comparable in services breadth and customer overlap with Onyx, but at far larger scale and with a global delivery footprint.
• Computacenter: European-headquartered IT services provider with substantial US operations offering managed services, integration, and technology supply. Comparable in managed services breadth and IT outsourcing model, but at materially larger scale.
• MicroAge: US-based IT managed services and solutions provider focused on SMB and mid-market customers. Comparable in service mix (managed IT, cloud, infrastructure) and customer segment, but with broader geographic reach and larger headcount.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/onyxatl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Onyx Consulting