Eat. Learn. Play.
Eat. Learn. Play. is a private non-profit foundation founded in 2019 by Stephen and Ayesha Curry, serving Oakland children through three pillars: nutritious meals (EAT), literacy and education (LEARN), and safe play spaces (PLAY), with over $90 million invested since inception.
- Company typePrivate
- Founded2019
- HeadquartersOakland, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Eat. Learn. Play. does
Eat. Learn. Play. Foundation is a private 501(c)-equivalent non-profit established in 2019 by NBA player Stephen Curry and entrepreneur Ayesha Curry, headquartered in Oakland, California. The foundation operates a 'Whole Child, Whole School' model structured around three programmatic pillars: EAT (food access and nutrition), LEARN (literacy and educational resources), and PLAY (safe play spaces and physical activity). All programs are delivered free of charge to beneficiaries, with the Oakland Unified School District (OUSD, ~34,000 students, 80%+ free/reduced-price lunch eligible) functioning as the sole institutional delivery channel for schoolyard transformations, cafeteria redesigns, library modernizations, and literacy tutoring.
The foundation's core service offerings include the Schoolyard Transformation Program (24 schoolyards and 6 gymnasiums remodeled, with 20 additional builds announced for 2025), the Eat. Learn. Play. Bus mobile resource center (delivering 25,000 meals and 85,000 culturally affirming books annually), the annual Christmas with the Currys book fair (13th edition in 2025 across 47 OUSD elementary schools, distributing 68,000+ books to 17,000+ students), the Little Town Libraries initiative (target of 150 installations), the $25 million LEARN literacy commitment (10,000 tutoring spots over five years), and the newly launched Davidson College Curry Scholars Program (5–10 full scholarships per year starting fall 2027). The foundation does not operate a technology platform and has no software products, APIs, or proprietary AI/ML systems.
The foundation's revenue model is philanthropic: it generates inflows through individual donations, corporate sponsorships, celebrity-driven auction events (Sotheby's sneaker auctions, eBay-hosted Warren Buffett 'A Seat at the Table' lunch auction), recurring signature events (Oakland Marathon, Workday Charity Classic, Memorial Tournament), and strategic partnerships with Kaiser Permanente, Rubrik, Workday, Under Armour/Curry Brand, Davidson College, GLIDE Foundation, and others. Since 2019, the foundation has invested over $90 million toward its mission and provided 25 million meals to Oakland children and families, including 12 million meals generated during its COVID-19 response in 2020.
Eat. Learn. Play. firmographics
Firmographics- Name
- Eat. Learn. Play.
- Legal name
- Eat. Learn. Play. Foundation
- Website
- https://eatlearnplay.org
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eat. Learn. Play. is a private non-profit foundation founded in 2019 by Stephen and Ayesha Curry, serving Oakland children through three pillars: nutritious meals (EAT), literacy and education (LEARN), and safe play spaces (PLAY), with over $90 million invested since inception.
- Ownership category
- akta.pro rank
Eat. Learn. Play. industry classification
Industry- Product category
- Children's Charity and Youth Development Services
- NAICS
- Child and Youth Services (624110), Community Food Services (624210), Grantmaking and Giving Services (81321)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Community Foundations (BPAGAKAB)
- akta.pro secondary industries
- Education Grantmaking Foundations (BPAGAKAK), Child Nutrition & Meal Programs (CACFP/Snack Programs) (EDACAMAA), Physical Activity & Motor Development Programs (Health-Focused) (EDACAMAI)
Keywords
Where Eat. Learn. Play. is headquartered
LocationHeadquarters
- HQ city
- Oakland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Eat. Learn. Play. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Charitable Donations and Fundraising: The foundation generates revenue through individual donations, corporate sponsorships, celebrity-driven fundraising events (auctions, galas), and partnerships with corporations. Major events include the Warren Buffett charity lunch auction and Sotheby's sneaker auctions benefiting the foundation.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Eat. Learn. Play. product offering
Product offeringCore offering
Eat. Learn. Play. Foundation is a charitable organization founded in 2019 that supports Oakland children's wellbeing through three pillars: EAT (providing nutritious meals to address food insecurity), LEARN (literacy resources, tutoring, and library modernization to improve reading proficiency), and PLAY (transforming schoolyards, gymnasiums, and cafeterias into safe, vibrant spaces for physical activity). The foundation has invested over $90 million and served 25 million meals since inception.
Product overview
Eat. Learn. Play. is a charitable foundation founded by NBA star Stephen Curry and entrepreneur Ayesha Curry in 2019. The foundation operates under a 'Whole Child, Whole School' approach with three core programmatic pillars: EAT (ensuring access to nutritious meals), LEARN (supporting literacy and educational resources), and PLAY (providing safe places and equitable opportunities to play). The foundation has invested over $90 million and provided 25 million meals to Oakland kids and families. Key programs include the annual Christmas with the Currys book fair initiative, Schoolyard Transformation Program (24 schoolyards and 6 gymnasiums remodeled), the Eat. Learn. Play. Bus mobile resource center, Curry Scholars Program at Davidson College, and Little Town Libraries literacy initiative. The foundation is not a technology product company and does not offer software products or APIs.
Differentiator
Problem solved
Functional benefit
Products and services
- Eat. Learn. Play. Foundation A charitable foundation operating under a 'Whole Child, Whole School' approach with three core programmatic pillars (EAT, LEARN, PLAY) to support Oakland children's wellbeing. Invested over $90 million since founding.
- EAT Program Program ensuring all Oakland students have access to nutritious meals to grow, learn, and play. Works with partners to provide fresh produce, nutritious meals, and kid-friendly groceries directly to families.
- LEARN Program Program ensuring all Oakland elementary school students have the support and resources to become proficient readers by the end of third grade. Includes one-on-one tutoring support, literacy strategy implementation, and library modernization.
- PLAY Program Program ensuring all Oakland elementary and middle school students have access to excellent places and equitable opportunities to play. Includes schoolyard transformations, gymnasium refurbishments, and youth sports programming.
- Christmas with the Currys Annual holiday initiative providing free, themed book fairs at Oakland elementary schools. The 2025 edition distributed over 68,000 books to more than 17,000 students across 47 OUSD schools.
- Schoolyard Transformation Program Transforms underutilized schoolyards into vibrant, student-centered spaces supporting learning, physical activity, creativity and community connection. Has remodeled 24 schoolyards and 6 gymnasiums as of 2026.
- Eat. Learn. Play. Bus State-of-the-art mobile resource center providing nutritious meals and culturally-affirming books to Oakland youth and families. Provides 25,000 nutritious meals and 85,000 books annually.
- Curry Scholars Program Full scholarship program for high-achieving students from underserved Bay Area communities at Davidson College. Five to ten students selected each year, receiving full tuition, fees, housing, meals, books, and computer allowance.
- Little Town Libraries Initiative to install 150 little libraries across Oakland to combat low literacy rates, particularly for Black and Latinx youth. First libraries unveiled in 2022.
Quantifiable outcome
- 25 million meals provided to Oakland children and families
- +5 more outcomes
Companies that use Eat. Learn. Play.
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Eat. Learn. Play. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Eat. Learn. Play. partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered flagship, core and minor.
- GLIDE FoundationflagshipGLIDE Foundation is the co-beneficiary of the 'A Seat at the Table' charity auction alongside Eat. Learn. Play. Warren Buffett's matching donation is split between both organizations. GLIDE focuses on fighting poverty, hunger, and homelessness in San Francisco. This partnership bridges generations and industries uniting business, sports, and culture for transformative community impact.
- Kaiser PermanentecoreKaiser Permanente has expanded its partnership with Eat. Learn. Play. to provide healthy meals and safe places for Oakland students to play. They sponsor the Kids Fun Run at the Oakland Marathon and support the Eat. Learn. Play. Bus, providing snacks to youth runners and supporting overall foundation initiatives.
- RubrikcoreRubrik, a Security and AI operations company, is the lead sponsor of Christmas with the Currys 2025, investing significantly across foundation focus areas including literacy, hunger relief, and access to play. Rubrik helped distribute over 68,000 books to Oakland students.
- Davidson CollegecoreDavidson College partners with Eat. Learn. Play. and College Track on the Curry Scholars Program, offering full scholarships to high-achieving Bay Area students from underserved communities. Davidson is Stephen Curry's alma mater.
- College TrackcoreNational college completion program partnering with Davidson College and Eat. Learn. Play. on the Curry Scholars Program. College Track provides individualized college and career coaching to first-generation college students, supporting them from high school through graduation.
- Oakland Unified School District (OUSD)corePrimary education partner for all foundation programs. OUSD enrolls nearly 34,000 students, over 80% of whom qualify for free or reduced-price meals. Foundation has remodeled schoolyards, redesigned cafeterias, modernized libraries, and provides literacy programs district-wide.
- Alameda County Community Food BankcoreKey community partner in food access programs. The Eat. Learn. Play. Bus partners with the food bank to provide healthy snacks and food resources to Oakland youth and families.
- WorkdaycoreWorkday is the presenting sponsor of the Memorial Tournament and has partnered with Eat. Learn. Play. to support children and families through the foundation's work. Also sponsors Workday Charity Classic golf tournament benefiting the foundation.
- Under Armour / Curry BrandcoreUnder Armour and Curry Brand unite with Eat. Learn. Play. to revitalize youth sports in Oakland, creating a seamless pathway for participation from elementary school play spaces to middle and high school athletics.
- No Kid HungryminorNational childhood hunger organization collaborating with foundation on summer meal programs and food access initiatives.
- Golden State WarriorscoreStephen Curry's NBA team partners with the foundation for community events including NBA Cares All-Star Day of Service.
- Williams SonomaminorWilliams Sonoma partners with No Kid Hungry and celebrities including Ayesha Curry for the annual Tools for Change campaign to end childhood hunger.
- MasterClassminorEat. Learn. Play. partners with MasterClass by gifting 18,000 memberships to Bay Area educators, administrators, and community partners.
- OUSD / Kaboom!corePartnership with OUSD and Kaboom! for schoolyard transformation initiative, converting underutilized schoolyards into vibrant, student-centered spaces.
- Trust for Public LandminorCommunity partner working on food access and play space initiatives.
- UC BerkeleyminorAcademic partner collaborating on community programs and initiatives.
- Oakland Marathon / Run LocalcoreEat. Learn. Play. is the charitable beneficiary of the Oakland Marathon, with the foundation's Kids Fun Run and marathon fundraising supporting Oakland students.
- Memorial Tournament / Jack NicklauscoreThe Memorial Tournament presented by Workday has named Eat. Learn. Play. as a charitable beneficiary alongside Nationwide Children's Hospital. The foundation has been recognized as a beneficiary for four consecutive years.
- Sotheby'scoreSotheby's hosted Stephen Curry's sneaker collection auction, with 100% of proceeds benefiting Eat. Learn. Play. The auction raised $1.7 million for Oakland's kids.
- eBaycoreeBay hosts the 'A Seat at the Table' charity auction benefiting GLIDE and Eat. Learn. Play. The auction raised $9 million winning bid for lunch with Warren Buffett and the Currys.
- Martin Luther King III / Realize the DreamminorEat. Learn. Play. joined Martin Luther King III and Arndrea Waters King's Realize the Dream initiative in Oakland. The Currys were named Chief Dream Ambassadors with a pledge of 100,000 volunteer hours.
- ESPN / Take Back SportsminorStephen Curry serves as an ambassador for ESPN's Take Back Sports initiative designed to get and keep kids playing youth sports.
- SalesforceminorPartnership to tackle hunger and farm waste with Bay Area program, providing restaurant support and meal distribution during COVID-19.
Scale indicators20 records
Recent moves6 records
Expansion highlights5 records
Eat. Learn. Play. competitors and assessment
Company assessmentDirect peers
- GLIDE Foundation: San Francisco-based nonprofit fighting poverty, hunger, and homelessness. Co-beneficiary with Eat. Learn. Play. of the Warren Buffett 'A Seat at the Table' auction, making it the most directly linked comparable on the fundraising and community-services side.
- First Book: Nonprofit distributing books and educational resources to children in need. Highly comparable to the Christmas with the Currys book-fair program and Little Town Libraries literacy pillar of Eat. Learn. Play.
- LeBron James Family Foundation: Celebrity-athlete-founded foundation supporting Akron (and now L.A.) youth through education, housing, and wraparound services. Closest structural analog to Eat. Learn. Play.: high-profile founder, place-based single-city focus, cradle-to-career pipeline, and school-system partnership.
- College Track: National college-completion nonprofit supporting first-generation students from high school through graduation. Active Eat. Learn. Play. partner on the Curry Scholars Program and the most direct peer for the foundation's higher-education access work.
- No Kid Hungry (Share Our Strength): National nonprofit dedicated to ending childhood hunger in the U.S. Direct peer on Eat. Learn. Play.'s EAT pillar; both fund school and community meal programs and partner with corporate sponsors, and No Kid Hungry is a current Eat. Learn. Play. collaborator on summer meal programs.
- KaBOOM!: National nonprofit focused on building playspaces and ending playspace inequity. Co-implementer with Eat. Learn. Play. and OUSD on the schoolyard transformation initiative, making it a direct operational peer on the PLAY pillar.
Emerging players
- DonorsChoose: Nonprofit crowdfunding platform for classroom and school needs. Comparable funding model for the LEARN/Play-equipment side of Eat. Learn. Play., with similar K-12 teacher-and-school focus and corporate-sponsor base.
- Malala Fund: Celebrity-founder-led nonprofit advocating for girls' education globally, including scholarship funding. Strong peer on the LEARN and Curry Scholars scholarship side, with a comparable high-profile founder-fundraising flywheel, though focused internationally rather than place-based.
Broad incumbents
- Feeding America: Largest U.S. hunger-relief nonprofit, including a national network of food banks (one of which — Alameda County Community Food Bank — partners with Eat. Learn. Play.). Broad incumbent on the EAT pillar, with substantially greater geographic and operational scale.
- Boys & Girls Clubs of America: Large national youth-development nonprofit providing after-school programming, meals, and play. Comparable as a broader incumbent covering the same Eat/Learn/Play use cases Eat. Learn. Play. addresses, but at far greater scale and with a clubhouse delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Eat. Learn. Play. social profiles
Digital presenceEat. Learn. Play. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eat. Learn. Play. leadership team
Management profileNumber of profiles
Profiles3 records
Eat. Learn. Play. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eat. Learn. Play. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eat. Learn. Play.
What does Eat. Learn. Play. do?
Eat. Learn. Play. Foundation is a charitable organization founded in 2019 that supports Oakland children's wellbeing through three pillars: EAT (providing nutritious meals to address food insecurity), LEARN (literacy resources, tutoring, and library modernization to improve reading proficiency), and PLAY (transforming schoolyards, gymnasiums, and cafeterias into safe, vibrant spaces for physical activity). The foundation has invested over $90 million and served 25 million meals since inception.
Is Eat. Learn. Play. a public or private company?
Eat. Learn. Play. is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Eat. Learn. Play. founded?
Eat. Learn. Play. was founded in 2019. It employs 11 to 50 people.
Where is Eat. Learn. Play. based?
Eat. Learn. Play. is headquartered in Oakland, United States, in the North America region.
How does Eat. Learn. Play. make money?
One revenue line is on record: charitable Donations and Fundraising.
Who are Eat. Learn. Play.'s main competitors?
Direct peers on record are GLIDE Foundation, First Book, LeBron James Family Foundation, College Track, No Kid Hungry (Share Our Strength) and KaBOOM!. Emerging players are DonorsChoose and Malala Fund. Broad incumbents are Feeding America and Boys & Girls Clubs of America.
Does Eat. Learn. Play. have an API?
No public API is recorded for Eat. Learn. Play..
What industry is Eat. Learn. Play. in?
Eat. Learn. Play.'s product category is Children's Charity and Youth Development Services. Its primary akta.pro industry code is BPAGAKAB, Community Foundations, with a secondary code of BPAGAKAK, Education Grantmaking Foundations. Its NAICS code is 624110 and its SIC code is 8300.