Wasatch Community Gardens

Name

Wasatch Community Gardens

Legal name

Wasatch Community Gardens

Website

https://wasatchgardens.org

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Community Agriculture and Food Access Services

NAICS

Landscaping Services (56173), Soil Preparation, Planting, and Cultivating (115112), Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Agricultural Services (700)

akta.pro primary industry

Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB)

akta.pro secondary industries

Native & Pollinator Garden Design/Install (HSAIABAG), Seasonal Color, Planting & Horticultural Services (BPABADAL), Horticulture, Nursery & Greenhouse Operations (EDAOAOAB)

Keywords

• Community garden programs
• Urban agriculture education
• Job training programs
• Youth garden education
• Food access advocacy

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Individual Donations: Direct donations from individuals including one-time gifts and monthly Perennial Society recurring donors. Director's Circle membership offers exclusive benefits at $250+ annual giving levels.
2. Foundation and Government Grants: Funding from foundations including Alternative Visions Fund (2:1 matching grant) and government sources such as Salt Lake City's Community Development Block Grant (CDBG). WCG applied for $50,000 CDBG funding for job training programs.
3. Corporate Sponsorships: Corporate sponsorships ranging from $1,500 to $50,000 with various benefit levels. Sponsors receive logo placement, event signage, social media collaborations, and early-bird event access.
4. Program Fees: Fees for workshops, garden tours, and educational programming. Community garden plot fees provide affordable access to growing space.
5. In-Kind Donations: Gifts of goods and services including tools, seeds, media sponsorships, event catering, and program wish list items that provide budget relief.
6. Planned Giving: Golden Tomato Society legacy giving program through wills, trusts, and retirement plan beneficiary designations.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

Wasatch Community Gardens is a nonprofit organization that operates community gardens across Salt Lake County and provides educational programming, youth and school garden programs, job training through the Green Team and Farm Incubator Program, and advocacy initiatives focused on food access. The organization distributes produce grown on its urban farms to shelters and low-income community members, and sells organic vegetable starts at its annual Spring Plant Sale.

Product overview

Wasatch Community Gardens operates as a multi-program nonprofit offering community garden plots, educational workshops, youth programs, and job training services. The organization functions as a platform-plus-programs model with six core service areas: Community Gardens (15+ locations with 400+ gardeners), Adult Education (workshops, webinars, garden tours), Youth & School Gardens, Job Training (Green Team and Farm Incubator Program), Advocacy & Justice, and Volunteer Programs. Supporting donor programs include Director's Circle, Pals of the Plant Sale (PoPS), and the Golden Tomato Society planned giving program. Major facilities include the 1.2-acre Campus in downtown Salt Lake City, City Farm on 1300 South (1-acre solar-powered urban farm), and the 3-acre Farm Incubator Group Site (FIGS).

Differentiator

Problem solved

Functional benefit

Products and services

• Community Gardens Provides affordable garden plots for community members across 15+ locations in Salt Lake County, supporting 400+ gardeners with land access for growing fresh produce.
• Adult Education Offers workshops, webinars, garden tours, climate resiliency training, and grow-your-food resources for adults of all skill levels, from seed to harvest.
• Youth & School Gardens Hands-on garden learning programs for children, families, and teachers, including school field trips, youth summer camps, and K-6 curriculum integration.
• Green Team (Job Training Program) Farm-based workforce development program providing paid employment, work readiness training, job placement, and continuing education assistance for women facing or experiencing homelessness.
• Farm Incubator Program Program supporting emerging farmers in scaling up operations through access to land, infrastructure, shared tools, cold storage, and a community of farmers at the Farm Incubator Group Site (FIGS).
• Advocacy & Justice Programs addressing food access and environmental equity, including the Sabores de Mi Patria initiative and partnerships with organizations serving marginalized communities.
• Volunteer Program Connects individuals and groups (including corporate volunteers) with opportunities to support urban farming, community gardens, and food distribution activities.
• Spring Plant Sale Annual fundraiser featuring 45,000+ organic vegetable starts grown by Green Team participants, with 4,000-5,000 attendees.

Quantifiable outcome

• Distributes $100,000 worth of healthy food annually to low-income community members
• +4 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Salt Lake CountycoreOthers · 1 January 2025Lease arrangement for the 3-acre Farm Incubator Group Site (FIGS) at 3188 S 1100 W, South Salt Lake. WCG took over the lease from The Green Urban Lunchbox to preserve productive agricultural land.
• International Rescue Committee (IRC)coreStrategic or Co-development PartnerPartnership with IRC to engage and support community gardeners of refugee background. IRC acts as coordinator, advocate and service provider for refugee gardeners, while WCG provides land access and site coordination. This addresses the specific needs of refugee populations for culturally appropriate food growing and community integration.
• Salt Lake Mutual AidminorOthersManages a community fridge at the FIGs site providing free access to refrigerated and pantry items for community members in need.
• Artes de Mexico en UtahminorStrategic or Co-development PartnerPartnership for the Growing Traditions milpa garden at WCG Campus, preserving traditional Mexican agricultural practices.
• Salt Lake City GovernmentcoreOthersCity-owned site arrangement for City Farm on 1300 South. WCG applied for $50,000 CDBG funding for job training program support.
• Utah Department of Agriculture and FoodminorOthersCertifying body for organic certification at City Farm.

Scale indicators11 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Denver Urban Gardens: Denver Urban Gardens operates a network of community gardens in the Denver metro area, providing affordable garden plots, education, and food access programs - structurally almost identical to WCG's community garden mission and Salt Lake County footprint.
• Cultivate Kansas City: Cultivate Kansas City runs an integrated portfolio of urban farms, urban agriculture education, and food access programs in the Kansas City metro area, mirroring WCG's combination of urban farming, workforce development, and food distribution.
• The Intervale Center: Intervale Center in Burlington, VT operates a well-established farm incubator program alongside conservation and food systems work - a close analogue to WCG's newly launched FIGS farm incubator initiative and food security mission.
• Big Green: Big Green builds learning gardens in schools nationwide, with a focus on underserved communities and youth food education - directly comparable to WCG's Youth & School Gardens and K-6 curriculum integration programs.
• Rooted: Rooted in Madison, WI operates community gardens, youth programming, and urban farm-based education - a multi-site nonprofit model highly comparable to WCG's six-program portfolio in Salt Lake County.
• Growing Hope: Growing Hope in Ypsilanti, MI combines community gardens, urban farming, job training, and food access programming - a strong structural parallel to WCG's Green Team job training and $100K annual produce donation model.
• Jones Valley Teaching Farm: Jones Valley Teaching Farm in Birmingham, AL operates urban farms and school-based food education programs - mirroring WCG's combination of urban farming sites and K-12 curriculum integration in Salt Lake City schools.

Emerging players

• FoodCorps: FoodCorps connects schools with food education and garden-based learning nationwide - overlapping with WCG's Youth & School Gardens and adult education programming, though operating more as a service-delivery partner than a garden operator.
• Soul Fire Farm: Soul Fire Farm in upstate NY runs regenerative agriculture training for BIPOC communities, combining education with food justice advocacy - directly comparable to WCG's regenerative agriculture focus and refugee/equity-oriented partnerships.

Regional players

• Utah Food Coalition: Utah Food Coalition is a statewide policy and advocacy organization strengthening Utah's food system - overlapping with WCG's Advocacy & Justice program and Salt Lake County regional focus without direct programmatic overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@WasatchCommunityGardens
• Facebookfacebook.com/wasatchgardens
• Instagraminstagram.com/wasatchcommunitygardens
• Xx.com/wasatchgardens

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wasatch Community Gardens