Rural King Supply

Home & Consumer Goods Retailruralkingsupply.com

Rural King Supply is a privately held U.S. retail chain founded in 1965 and headquartered in Mount Carmel, employing 1,001-5,000 people to sell home products and consumer goods to individual household and rural consumers through a multi-store brick-and-mortar footprint.

Company typePrivate
Founded1965
HeadquartersMount Carmel, United States
Headcount1,001–5,000
GTM typeB2C
OfferingServices

Rural King Supply firmographics

Firmographics

Name: Rural King Supply
Website: https://ruralkingsupply.com
Company type: Private
Founded year: 1965
Operating status: Operating
Headcount range: 1,001–5,000 employees
Short description: Rural King Supply is a privately held U.S. retail chain founded in 1965 and headquartered in Mount Carmel, employing 1,001-5,000 people to sell home products and consumer goods to individual household and rural consumers through a multi-store brick-and-mortar footprint.
Ownership category
akta.pro rank

Rural King Supply industry classification

Industry

Product category: Home & Consumer Goods Retail
NAICS: Building Material and Garden Equipment and Supplies Dealers (444)
SIC: Retail-Misc General Merchandise Stores (5399)
akta.pro primary industry: Rural & Remote Value Convenience Stores (CRAEAJAB)

Keywords

Home goods retail
Consumer products store
Rural retail supply
Farm and home retail
Household merchandise

Where Rural King Supply is headquartered

Location

Headquarters

HQ city: Mount Carmel
HQ country: United States
HQ region: North America

Markets served

Rural King Supply business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others

Rural King Supply product offering

Product offering

Core offering

Rural King Supply is a retail store that sells home products and consumer goods to individual shoppers. The company operates from Mount Carmel, United States, and was founded in 1965. No detailed product assortment, store count, or category breakdown is available in the source data, and the company's website domain currently displays a default hosting page rather than operational content.

Differentiator

Problem solved

Functional benefit

Products and services

Home products and consumer goods retail offering

Companies that use Rural King Supply

Customer profile

Ideal customer profiles1 record

Rural King Supply technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Rural King Supply competitors and assessment

Company assessment

Direct peers

Tractor Supply Company: The largest U.S. rural-lifestyle retailer selling farm supplies, hardware, workwear, and pet/livestock goods to small-town and rural customers — the closest direct analog to Rural King Supply's positioning.
Blain's Farm & Fleet: Privately held Midwestern chain selling farm, hardware, automotive, and home goods in small-town and rural markets — overlapping product mix, customer base, and geography with Rural King Supply.
Runnings: Upper-Midwest rural general-merchandise chain carrying farm, hardware, sporting goods, and apparel — comparable category breadth and rural customer overlap.
Bomgaars: Family-owned rural retail chain across the Midwest selling farm, hardware, lawn & garden, and home supplies to small-town customers.
Atwoods Ranch & Home: Multi-state rural retailer focused on farm, ranch, pet, and home goods in smaller communities — comparable customer and assortment profile.
Orscheln Farm and Home: Midwest-anchored chain of farm-and-home stores selling hardware, ag supplies, automotive, and home products to rural shoppers.
Fleet Farm: Upper-Midwest general-merchandise retailer offering hardware, sporting goods, automotive, and farm supplies — strong overlap in product mix and small-town customer base.

Broad incumbents

Walmart: Mass-market general-merchandise giant with rural-store density and a rapidly expanding omnichannel offering — competes for the same rural household basket but at vastly greater scale.
Home Depot: National home-improvement retailer whose hardware, tools, and lawn-and-garden categories overlap meaningfully with Rural King Supply's home-products assortment.
Dollar General: Small-format value retailer with deep rural penetration across the same geographies Rural King Supply serves, competing for low-ticket general-merchandise spend.

Market position

Customer concentration

Rural King Supply financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Rural King Supply leadership team

Management profile

Number of profiles

Rural King Supply funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Rural King Supply M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rural King Supply

What does Rural King Supply do?

Is Rural King Supply a public or private company?

Rural King Supply is a private company. It is classified as unknown and is currently operating.

When was Rural King Supply founded?

Rural King Supply was founded in 1965. It employs 1,001 to 5,000 people.

Where is Rural King Supply based?

Rural King Supply is headquartered in Mount Carmel, United States, in the North America region.

Who are Rural King Supply's main competitors?

Direct peers on record are Tractor Supply Company, Blain's Farm & Fleet, Runnings, Bomgaars, Atwoods Ranch & Home, Orscheln Farm and Home and Fleet Farm. Broad incumbents are Walmart, Home Depot and Dollar General.

Does Rural King Supply have an API?

No public API is recorded for Rural King Supply.

What industry is Rural King Supply in?

Rural King Supply's product category is Home & Consumer Goods Retail. Its primary akta.pro industry code is CRAEAJAB, Rural & Remote Value Convenience Stores. Its NAICS code is 444 and its SIC code is 5399.