Austrian Post International

What Austrian Post International does

Austrian Post International Deutschland GmbH is a Bonn-headquartered subsidiary of Österreichische Post AG, founded in 2005, that provides B2B cross-border parcel shipping, dialogmarketing (direct advertising mail), and business mail services from Germany to Austria and more than 200 international destinations. The company serves online retailers, advertising agencies, and corporate customers through a portfolio structured around three pillars: E-Commerce (Paket Österreich, Kleinpaket Österreich, Warensendung AT/INT, Paket INT), Dialogmarketing (Info.Mail Werbung, Info.Post, Info.Post Select, Das Kuvert, Direct.Mail DE/INT), and Business Post (Brief Österreich, Business.Mail, Direct.Mail), supported by add-on modules for address validation, geomarketing, returns management, postage optimization, and climate-neutral shipping.

The underlying technology rests on an Extraterritorial Office of Exchange (ETOE) facility within the company's mail center that enables direct injection of cross-border shipments into European destination postal systems, bypassing intermediary handling and shortening transit times. REST and SOAP API interfaces plus SFTP server upload enable enterprise e-commerce integration for automated label generation and tracking, while the myAustrianPost online portal serves as a self-service platform for advertising and business letter shipping. Data infrastructure includes JENTIS-based server-side tracking for GDPR-compliant analytics and proprietary address databases that power duplicate detection, deceased-customer flagging, and demographic enrichment via Geomarketing tools.

The business model combines transaction-fee-based parcel/goods shipping (pay-as-you-go per unit, with weight-tier and destination-zone pricing) and subscription/transaction-based dialogmarketing services (minimum 500–10,000 unit orders, with tiered pricing across distribution zones). Revenue flows back to parent Österreichische Post AG, whose FY 2025 group revenue totaled EUR 3.043 billion across parcel & logistics (EUR 1,720M), mail & letter services (~EUR 1.2B), and diversification streams including bank99 financial services and YELLLOW telecommunications. The subsidiary's strategic role is to capture German-originated cross-border demand and route it through Austrian Post's infrastructure, with recent group-level acquisitions (70% of euShipments.com, 100% of Sameday Hungary, 80% of Aras Kargo) and the Vinted embedded logistics partnership expanding the parent's European footprint to support that mission.

Name

Austrian Post International

Legal name

Austrian Post International Deutschland GmbH

Website

https://austrianpost.de

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

Austrian Post International Deutschland GmbH is a Bonn-based B2B subsidiary of Österreichische Post AG providing cross-border parcel shipping, dialogmarketing, and business mail services from Germany to Austria and 200+ countries, serving e-commerce retailers, advertisers, and corporate customers via API/SFTP-integrated logistics infrastructure.

Ownership category

akta.pro rank

Headquarters

HQ city

Bonn

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Parcel & Logistics: Revenue from parcel delivery services across Austria, Germany, Southeast and Eastern Europe, and internationally. Includes domestic Austrian parcel operations, cross-border e-commerce shipping, and international logistics services. This segment generated EUR 1,720 million in FY 2025 and is the primary growth driver under the company's Vision 2030 strategy.
2. Mail & Letter Services: Revenue from traditional letter mail delivery, including addressed advertising mailings (Info.Mail), unaddressed advertising mailings (Info.Post), and business letters. Austrian Post International handles cross-border mail for German businesses sending to Austria and internationally. The traditional mail business faces structural decline but still generates approximately EUR 1.2 billion in group revenue.
3. Dialogmarketing Services: Revenue from addressed and unaddressed advertising mailing services including Info.Mail Werbung (personalized direct mail), Info.Post (unaddressed household mailings), and 'Das Kuvert' (an envelope-format advertising medium). Services include targeting, geo-marketing optimization, and returns management, with pricing based on weight tiers and volume.
4. Business Post / Cross-Border Mail: Revenue from international business mail (Business.Mail, Direct.Mail) services enabling German businesses to send invoices, contracts, and documents to Austria and over 200 countries worldwide. Fees are based on volume and destination, with the ETOE facility enabling cost-efficient direct injection.
5. Financial Services (bank99): Diversification revenue from financial services offered through the bank's branch network (bank99), which reached break-even status in 2025 as part of Austrian Post's diversification strategy under Vision 2030 toward EUR 4 billion in group revenue by 2030.
6. Telecommunications Services (YELLLOW): Revenue from mobile telecommunications services launched under the YELLLOW brand as part of Austrian Post's broader diversification beyond traditional postal services.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Austrian Post International is a B2B postal and logistics subsidiary of Österreichische Post AG that ships parcels, goods, business letters, and advertising mail from Germany to Austria, 27 European countries, and 200+ global destinations. Its core offerings span three product lines: e-commerce shipping (Paket Österreich with 2-day delivery, Kleinpaket, Warensendung, Paket INT), dialogmarketing/direct advertising mail (Info.Mail Werbung, Info.Post, Info.Post Select, Das Kuvert, Direct.Mail DE/INT), and business post (Business.Mail, Brief Österreich). Operations are powered by the proprietary Extraterritorial Office of Exchange (ETOE) facility enabling direct cross-border injection, and supported by API/SFTP integration, the myAustrianPost portal, address management, and a climate-neutral shipping option.

Product overview

Austrian Post International operates as a multi-product postal and logistics platform offering e-commerce shipping, direct marketing, and business mail services. The core product portfolio includes: (1) E-Commerce shipping products (Paket Österreich, Kleinpaket Österreich, Warensendung AT/INT, Paket INT) enabling cross-border parcel and goods delivery to over 200 countries with API/SFTP integration; (2) Dialogmarketing products (Info.Mail Werbung, Info.Post, Info.Post Select, Das Kuvert, Direct.Mail DE/INT) for addressed, partially addressed, and unaddressed advertising mailings; (3) Business mail (Brief Österreich, Business.Mail) for commercial correspondence. Supporting modules include address management (Adress Check, Adress Shop), Geomarketing, Retourenmanagement (returns), Portooptimierung (postage optimization), Local Look (country-specific concepts), and climate-neutral shipping option. The myAustrianPost customer portal provides centralized access for booking, tracking, and documentation. Recent expansions include the euShipments.com acquisition (70% stake, November 2025) strengthening e-commerce logistics across 27 European countries, and Sameday Hungary acquisition (January 2026) doubling parcel locker network. Vision 2030 strategy targets €4 billion revenue through continued parcel business investment, international expansion including 80% stake in Turkish Aras Kargo, and diversification into banking (bank99) and telecommunications (YELLLOW mobile service).

Differentiator

Problem solved

Functional benefit

Brands

• myAustrianPost: Online platform for managing shipping of advertising mailings and business letters
• YELLLOW

Products and services

• Paket Österreich Parcel shipping service from Germany to Austria with 2-day delivery. Supports shipments up to 31.5 kg, max 200 cm length, and max 360 cm total girth. Includes Track & Trace plus optional Sendungsstopp (shipment stop, EUR 10 net) and Umroutung (rerouting, EUR 10 net) services. Designed for e-commerce and business customers shipping parcels to Austrian recipients.
• Kleinpaket Österreich Small parcel service for shipments up to 2 kg to Austria at economical rates with 1-day delivery. Features online tracking, mailbox delivery without signature requirement, and liability coverage up to EUR 50 per shipment. Kleinpaket AT Plus variant offers delivery to door or letterbox with dimensions up to 35.3 x 25 x 15 cm. Targeted at e-commerce retailers shipping lightweight goods.
• Warensendung AT Goods shipping service for merchandise shipments to Austria via ETOE direct injection. Supports up to 2,000 g weight with optional Tracked or Registered services. Bypasses intermediate handling to shorten delivery times. Designed for e-commerce retailers and small goods shippers.
• Brief Österreich Business letter shipping service to Austria with two service tiers: PRIO for next-day delivery (minimum 95% of shipments) and ECO for cost-optimized 2-3 day delivery. Optional Registered and Eigenhändig (hand-delivered) services available. Targeted at businesses sending commercial correspondence to Austrian recipients.
• Paket INT Europe-wide parcel shipping service with delivery via national postal operators and selected local carriers. Supports up to 30 kg weight with API or webtool integration options. Features Track & Trace, shipment notifications, and destination-based insurance limits. Targeted at enterprise e-commerce retailers shipping across 27+ European countries.
• Warensendung INT

Quantifiable outcome

• 2-day parcel delivery from Germany to Austria
• +5 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• VintedcoreChannel Partner/ Reseller/ Distributor · 28 April 2026Austrian Post joined Vinted as a new logistics partner, integrating shipping and pickup options with approximately 3,000 drop-off points directly into the Vinted app. This enables users in Germany and Austria to trade directly with each other for the first time. Vinted is valued at approximately EUR 8 billion following an EUR 880 million secondary share transaction, with 47% GMV growth last year to EUR 10.8 billion and record revenue of EUR 1.1 billion.
• SpeedyminorChannel Partner/ Reseller/ Distributor · 16 April 2026euShipments.com (in which Austrian Post holds 70%) entered a strategic partnership with express delivery company Speedy to strengthen last-mile delivery services for e-commerce clients in Bulgaria. The partnership gives euShipments.com access to Speedy's full service portfolio including home deliveries and out-of-home options such as courier offices and parcel lockers. The collaboration was prompted by challenges experienced with last-mile delivery networks during Q4 2025.
• Sameday Hungary (Delivery Solutions)coreStrategic or Co-development Partner · 13 January 2026Austrian Post agreed to acquire 100% of Delivery Solutions, the Hungarian parcel service provider operating under the Sameday Hungary brand. The acquisition will be integrated into Express One Hungary (a wholly owned Austrian Post subsidiary), doubling its parcel locker network to approximately 1,100 lockers. The transaction is subject to regulatory approval and follows the euShipments.com acquisition. All existing employees and customer contracts including eMAG will be retained.
• euShipments.comcoreStrategic or Co-development Partner · 28 November 2025Austrian Post acquired a 70% stake in Bulgarian-founded e-commerce logistics provider euShipments.com for approximately EUR 55 million. The deal strengthens Austrian Post's cross-border e-commerce logistics position in Southeast and Eastern Europe, enhancing delivery capabilities across 27 European countries. Regulatory approval expected early 2026. BlackPeak Capital exited its investment in euShipments.com as part of this transaction.
• P2 – DIE ZWEITE POSTminorChannel Partner/ Reseller/ DistributorAustrian Post International is a member of P2 – DIE ZWEITE POST, a consortium of private German postal service providers. Within this partnership framework, advertising mailings are reliably delivered within Germany.
• First ClimateminorStrategic or Co-development PartnerFirst Climate is Austrian Post International's climate protection partner for carbon offset services. The company supports a certified emissions reduction project in the Peruvian Amazon (Madre de Dios region), protecting approximately 100,000 hectares of rainforest. The project is certified at Gold Level by the Climate, Community & Biodiversity Alliance (CCBA) and helps fund sustainable Brazil nut harvesting by local families.

Scale indicators18 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PostNord: Nordic national postal operator (Sweden/Denmark) offering parcel, mail, and logistics services. Comparable national-postal-plus-cross-border profile, including e-commerce logistics growth strategy.
• Swiss Post: Swiss national postal operator offering domestic and cross-border parcel, mail, direct marketing, and financial services. Most directly comparable peer in terms of national-postal-plus-international strategy and product breadth.
• GLS (General Logistics Systems): Europe-wide parcel and logistics provider owned by Royal Mail/IDS, with strong German operations. Direct competitor in cross-border parcel services, particularly for B2B and e-commerce shipping into Austria and CEE.
• DPD (GeoPost): European parcel delivery network owned by Le Groupe La Poste, operating B2B and B2C parcel services across Europe. Competes directly with Austrian Post International for cross-border e-commerce parcel volumes from Germany and into Austria/CEE.
• bpost: Belgian national postal operator offering domestic and international parcel, mail, and e-commerce logistics, with growing CEE expansion. Comparable in scale and product mix to Österreichische Post AG / Austrian Post International.
• Deutsche Post DHL Group: Germany-headquartered global postal and parcel operator offering domestic and cross-border parcel services, direct mail, and logistics. Direct competitor to Austrian Post International in cross-border parcel from Germany, with substantially larger scale and own delivery network.
• PostNL: Dutch national postal and parcel operator offering mail, parcel, and e-commerce logistics across Benelux and internationally. Comparable scale and structural exposure to mail decline offset by parcel growth.
• Hermes Germany (Otto Group): German parcel and CEP operator, owned by Otto Group, focused on B2C e-commerce fulfillment and returns. Competes with Austrian Post International in Germany-origin cross-border parcel services and end-consumer drop-off networks.

Emerging players

• InPost: European parcel locker and out-of-home delivery network expanding across multiple EU markets. Comparable via the parcel locker / drop-off point business model that Austrian Post International is now scaling in Hungary through Sameday.

Broad incumbents

• La Poste Groupe: French national postal operator offering mail, parcel (via GeoPost/DPD), banking, and digital services. Comparable in diversification profile (postal, parcel, financial services) and European cross-border ambition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/unserepost
• Xx.com/austrianpost
• Facebookfacebook.com/unserepost

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Austrian Post International