Ring's End

What Ring's End does

Ring's End is a third-generation, family-run building supply retailer founded in 1902 and headquartered in Darien, Connecticut. The company operates 35 physical retail locations across five New England states (Connecticut, Massachusetts, Maine, New Hampshire, and New York), comprising 8 full-service lumberyards and 27 free-standing paint centers, and holds the position of the #1 paint retailer in New England. Ring's End sells a comprehensive multi-category merchandise mix including premium paint (Benjamin Moore, Farrow & Ball, Fine Paints of Europe, Romabio), lumber (dimensional, engineered, hardwoods), tools (including Festool), building materials, windows and doors (Marvin, Andersen, Harvey), hardware, fasteners, moulding, wood coatings, kitchen and bath, and outdoor products, complemented by services such as custom millwork, paint sprayer repair, color and interiors consultation, and window/door installation.

The business generates revenue through retail product sales across both physical locations and an e-commerce platform that supports nationwide shipping, regional delivery, and same-day in-store pickup (order by 2 PM). Pricing is unit-based for retail items (e.g., paint samples priced at $5.95–$65.00), with pro accounts offering dedicated benefits for trade professionals including online accounting, quoting, deliveries, and product education. The go-to-market is direct-to-consumer and direct-to-trade across a hybrid segmentation strategy targeting both individual homeowners (DIY home improvement) and trade professionals (contractors, builders, painters), with customer acquisition supported by content marketing (blog, YouTube), email newsletters, in-store events, the We Design CT designer community program, and live chat support. The technology backbone is a standard e-commerce platform with order management, in-store pickup coordination, and regional delivery; no proprietary AI, APIs, or software products are disclosed.

Name

Ring's End

Legal name

Ring's End

Website

https://ringsend.com

Company type

Private

Founded year

1902

Operating status

Operating

Headcount range

251–500 employees

Short description

Ring's End is a third-generation family-run building supply retailer founded in 1902, operating 35 New England locations (8 lumberyards and 27 paint centers) as the #1 paint retailer in the region, serving homeowners and trade professionals with premium paint, lumber, tools, and building materials.

Ownership category

akta.pro rank

Product category

Building Materials Retail

NAICS

Building Material and Garden Equipment and Supplies Dealers (444), Building Material and Supplies Dealers (4441), Paint and Wallpaper Retailers (444120), Home Centers (444110), Hardware Retailers (44414)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Retail-Lumber & Other Building Materials Dealers (5211)

akta.pro primary industry

Flooring Underlayment, Moldings & Trim Retail (CRAIAGAI)

Keywords

• Building supplies retail
• Paint retail
• Lumber and building materials
• Windows and doors retail
• Home improvement supplies

Headquarters

HQ city

Darien

HQ country

United States

HQ region

North America

Offices35 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Product Sales: Ring's End generates revenue through retail sales of building supplies including paint, lumber, tools, hardware, building materials, windows, doors, and related supplies. Sales occur through physical retail locations and e-commerce. Paint tinting and color matching services are provided as part of the product offering.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Ring's End is a multi-category building supply retailer selling paint and coatings, lumber, tools, hardware, building materials, windows, doors, fasteners, moulding, wood coatings, kitchen and bath products, and outdoor/decor supplies through 35 physical stores and an e-commerce platform. The company also provides related services including color consultations, custom millwork, window and door installation, paint sprayer repair, regional delivery, and architectural hardware specification.

Product overview

Ring's End is a third-generation family-run building supply company established in 1902, operating as a multi-category retailer with a focus on paint, lumber, tools, building materials, hardware, windows and doors, and related services. The company operates 8 full-service lumberyards and 27 free-standing paint centers across 5 states in the Northeast (Connecticut, Massachusetts, New Hampshire, Maine, and New York). The core offering consists of a comprehensive building materials catalog organized into distinct product categories: Paint (interior/exterior, coatings, samples, color matching), Lumber (dimensional, engineered, hardwoods), Tools (hand, power, accessories), Building Materials (insulation, siding, roofing, decking, fencing), Hardware (architectural, electrical, general), Windows & Doors (Andersen, Marvin, specialty doors), Fasteners, Moulding (stock, special order, custom), Wood Coatings & Lacquers (commercial-grade finishes), Kitchen & Bath (plumbing, fixtures), and Landscape & Outdoors. Services complement the retail operation including color consultations, custom millwork, window/door installation, paint sprayer repair, delivery, and professional education programs. The company positions itself as the #1 paint retailer in New England with exclusive relationships with premium coatings manufacturers.

Differentiator

Problem solved

Functional benefit

Brands

• Johnson Paint: Paint retail brand operated alongside Ring's End locations, with additional Johnson Paint locations across Maine and New Hampshire.

Products and services

• Paint (Interior & Exterior) Comprehensive interior and exterior paint offering from premium brands (Benjamin Moore, Farrow & Ball, Fine Paints of Europe, Romabio) plus primers, stains, sealers, and spray paints for homeowners and trade professionals.
• Lumber Full range of lumber including dimensional lumber, engineered lumber (TJI Joists, Microllam LVL, Parallam PSL, Timberstrand LSL), hardwood boards, pressure-treated lumber, plywood, and sheet goods for contractors and homeowners.
• Tools Hand tools, power tools, tool accessories, and equipment including Festool products, air compressors, drills, nailers, sanders, saws, and wet/dry vacuums for construction and renovation.
• Building Materials Construction materials including insulation, siding (LP SmartSide, Maibec), roofing, decking (TimberTech composite/PVC/wood), fencing, railings, concrete/cement/masonry, sheetrock, cement boards, and flooring.
• Hardware Architectural hardware (cabinet and door hardware), general hardware, electrical supplies, heating and cooling products, safety equipment, automotive supplies, shelving, and builder's hardware.
• Windows & Doors Windows and doors from Andersen (A-Series, 400 Series, 200 Series, Andersen Big Doors), Marvin (Modern, Ultimate, Elevate, Essential), NanaWall, TruStile, Centor, and Harvey Windows & Doors.
• Wood Coatings & Lacquers Commercial wood coatings from Milesi, Gemini, Sirca, M.L. Campbell, and General Finishes including lacquers, stains, sealers, primers, hardeners, and catalysts for cabinetmakers and finishers.
• Color & Interiors Services In-store color consultations with design experts, custom color matching, and complimentary consultations for residential and commercial projects.
• Window & Door Installation Services Fully warranted, manufacturer-trained installation services for windows and doors, including large format doors.
• Paint Sprayer Repair Services Professional paint sprayer repair including diagnostics, maintenance, and warranty support for paint spraying equipment.
• Custom Millwork Services Custom millwork fabrication and design services for mouldings, trims, and architectural woodwork.
• Delivery Services

Segments2 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and flagship.

• Benjamin MoorecoreChannel Partner/ Reseller/ DistributorRing's End is a top seller of Benjamin Moore paint and coatings. They offer over 3,500 Benjamin Moore colors with custom color matching services. The partnership includes exclusive tinting capabilities and access to Benjamin Moore's full product line including Aura, Benjamin Moore Classics, Color Preview, and other collections.
• Farrow & BallcoreChannel Partner/ Reseller/ DistributorRing's End carries Farrow & Ball premium paints and offers their paint sample tins (132 color options, 100ml interior samples) through their paint centers.
• Fine Paints of EuropecoreChannel Partner/ Reseller/ DistributorRing's End offers Fine Paints of Europe products including Hollandlac Brilliant 98 and Hollandlac Satin with premium quality finishes for interior and exterior surfaces.
• RomabioflagshipChannel Partner/ Reseller/ DistributorRing's End has an exclusive retailer relationship with Romabio, a premium coatings manufacturer offering eco-friendly paint products.
• Marvin Windows & DoorscoreChannel Partner/ Reseller/ DistributorRing's End is an authorized Marvin dealer offering Marvin Modern, Marvin Ultimate, Marvin Elevate, and Marvin Essential window and door lines. They provide installation services and maintain a Marvin gallery for customer inspiration.
• Andersen Windows & DoorscoreChannel Partner/ Reseller/ DistributorRing's End carries the full Andersen Windows & Doors product line including A-Series, 400 Series, 200 Series, and Andersen Big Doors. They provide lead time information and installation services.
• Gemini Wood CoatingsflagshipChannel Partner/ Reseller/ DistributorRing's End has an exclusive retailer relationship with Gemini, a commercial wood coatings manufacturer. They offer color matching services through dedicated wood coating centers.
• MilesicoreChannel Partner/ Reseller/ DistributorRing's End supplies Milesi commercial wood coatings through their wood coating centers, offering premium wood finish products.
• TimberTech by AZEKcoreChannel Partner/ Reseller/ DistributorRing's End carries TimberTech composite and PVC decking products as part of their building materials offerings.
• Harvey Windows & DoorscoreChannel Partner/ Reseller/ DistributorRing's End offers Harvey Windows & Doors products with lead time information available for customer planning.
• Hunter DouglascoreChannel Partner/ Reseller/ DistributorRing's End carries Hunter Douglas window treatments including blinds and shades as part of their Home & Decor department.
• LP SmartSidecoreChannel Partner/ Reseller/ DistributorRing's End is an authorized LP SmartSide dealer offering engineered wood siding products as part of their building materials category.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Sherwin-Williams: Sherwin-Williams is the largest paint and coatings manufacturer in North America and operates a network of company-owned retail stores selling architectural paint, stains, and coatings — directly comparable to Ring's End's 27 free-standing paint centers and its focus on premium paint retail.
• Home Depot: Home Depot is the largest home improvement retailer in the U.S. with nationwide big-box stores selling paint, lumber, tools, hardware, windows, and doors — a broad incumbent competing with Ring's End across its full assortment, especially for DIY homeowners and small contractors.
• Lowe's: Lowe's is the second-largest U.S. home improvement retailer, operating big-box stores selling paint, lumber, tools, hardware, windows, and doors — competing with Ring's End on commodity categories and increasingly on premium paint assortment through partnerships with manufacturers like Sherwin-Williams.

Direct peers

• Hirshfield's: Hirshfield's is a fourth-generation, family-run regional paint retailer headquartered in Minneapolis that operates company-owned stores selling premium paint brands including Benjamin Moore — a closely analogous business model to Ring's End's family-owned, premium-positioned paint retail network in the Northeast.
• 84 Lumber: 84 Lumber operates a large network of company-owned lumber yards and component manufacturing facilities serving professional builders and contractors — directly comparable to Ring's End's 8 full-service lumberyards serving the trade professional segment.
• Kelly-Moore Paints: Kelly-Moore Paints is a regional paint retailer and manufacturer operating stores primarily in the western U.S. that sells professional- and consumer-grade paints — comparable to Ring's End as a regional, service-focused paint retailer with a strong trade professional customer base.
• Ace Hardware: Ace Hardware is a U.S. retail cooperative of independently owned hardware and home improvement stores selling paint, tools, hardware, and building supplies — comparable to Ring's End as a multi-location retailer with strong local presence and a focus on customer service over scale.
• BMC Stock Holdings: BMC Stock Holdings (now part of Builders FirstSource) is a major U.S. distributor and retailer of building materials, lumber, and millwork serving professional builders — directly comparable to Ring's End's lumberyard and millwork operations serving trade customers.
• True Value Company: True Value is a U.S. hardware cooperative serving independently owned retailers selling paint, hardware, tools, and building supplies — comparable to Ring's End as a multi-store retail network with a focus on local, service-driven home improvement assortment.

Regional players

• Miller Paint: Miller Paint is a Western Canadian family-run paint retailer with company-owned stores selling premium architectural paints — comparable to Ring's End as a regional, family-owned paint retailer with strong brand partnerships and a focus on expert service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@rings_end
• LinkedInlinkedin.com/company/rings-end

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ring's End