Sunlight Solar Energy, Inc

What Sunlight Solar Energy, Inc does

Sunlight Solar Energy, Inc. is a Bend, Oregon-headquartered solar EPC contractor that designs, sells, and installs grid-tied photovoltaic systems for residential and commercial customers across Oregon, Connecticut, Massachusetts, and Colorado. Founded in Sacramento in 1988 and operating in Oregon since 1990, the company runs a one-stop-shop model covering site assessment, system design, permitting, installation, inspection, and grid interconnection, with NABCEP-certified PV installers and Journeyman Electricians on staff. Its core product portfolio centers on residential and commercial solar PV, augmented by Tesla Powerwall battery storage, Level 1-3 EV charging (including ChargePoint DC fast), maintenance, new-construction pre-wiring, and EPC contract services.

The business operates as a sales-led, project-based services company. Revenue is generated primarily through one-time installation fees, with a growing subscription-style financing channel via LightReach (no money down, 5-year buyout, 25-year warranty bundling) and a recurring maintenance services stream. Customer acquisition combines a content-marketing-driven website with free quotes, Solarize campaign participation, nonprofit partnerships (Proud Ground, Solar for All) for affordable housing, and community referral programs. Commercial projects (Brown University, SEKO Worldwide, Horace Mann School, Lakeview Main Library, Home Federal Bank) supplement a long-tail residential base of 3,000+ cumulative customers and 30,000+ kW installed.

Sunlight's strategic posture is that of a regional consolidator leveraging preferred-dealer relationships with SunPower, Tesla, SolarEdge, ChargePoint, and ClipperCreek to position itself as an integrated electrification contractor. The company is founder-led (Paul Israel, President and Founder), privately held with no disclosed outside funding, and operates with 11-50 employees across five-plus office locations.

Name

Sunlight Solar Energy, Inc

Legal name

Sunlight Solar Energy, Inc.

Website

https://sunlightsolar.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

Sunlight Solar Energy is a Bend, Oregon-based solar EPC contractor installing grid-tied PV, battery storage, and EV charging systems for residential and commercial customers across Oregon, Connecticut, Massachusetts, and Colorado.

Ownership category

akta.pro rank

Headquarters

HQ city

Bend

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Solar Panel Installation: One-time installation revenue from residential and commercial solar PV systems. Includes system design, permitting, installation, and grid interconnection services.
2. Solar Financing Programs: Partnership with LightReach for solar financing with no money down. Revenue generated through financing arrangements with customers having buyout options after five years.
3. Battery Storage Systems: Installation of battery backup systems including Tesla Powerwall for power outage protection and energy independence
4. EV Charging Installation: Installation of Level 1, Level 2, and Level 3 EV chargers for residential and commercial properties
5. Maintenance Services: Ongoing maintenance services for installed solar systems including critter guard and panel cleaning

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Sunlight Solar Energy, Inc. provides system design and turn-key installation of grid-tied solar electric systems for residential and commercial customers across Oregon, Connecticut, Massachusetts, and Colorado. The company operates a one-stop shop model handling design, permits, installation, inspection, and grid interconnection, with complementary offerings in battery storage (Tesla Powerwall), EV charging infrastructure, site assessments, maintenance, new construction pre-wiring, and solar financing via a LightReach partnership.

Product overview

Sunlight Solar Energy, Inc is a solar installation services company offering turn-key solar electric system design and installation. The company operates a services-based model organized around several interconnected offerings: the core Residential Solar and Commercial Solar services provide photovoltaic system installation, while Battery Storage and EV Charging Systems serve as complementary add-on capabilities that integrate with solar installations. Supporting services include Site Assessment for evaluating properties, Maintenance for ongoing system care, New Construction Pre-Wiring for preparation, and Solar Financing to make installations accessible. EPC Contracts enable the company to serve as a full-service project partner. The portfolio is unified by the company's focus on grid-tied solar electric systems for homes and businesses throughout Oregon, Connecticut, and Massachusetts.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Solar Panel Installation

Quantifiable outcome

• Reduce monthly electricity bill by up to $1,800 annually
• +6 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core, flagship, preferred and standard.

• LightReachcoreChannel Partner/ Reseller/ DistributorPartnership with LightReach (via opensolar.com) to provide solar financing with no money down options. Customers can start saving on energy immediately with buyout option after five years. Financing includes 25-year bumper-to-bumper coverage and battery replacement in year 10.
• Proud GroundflagshipStrategic or Co-development PartnerPortland nonprofit partnership providing affordable housing with solar installations. Proud Ground is the largest community land trust in the Pacific Northwest, operational for over 20 years. Partnership has installed solar on 18+ homes primarily in Multnomah County.
• Solar for AllflagshipStrategic or Co-development PartnerPortland nonprofit founded by Greg Harr that provides upfront capital for solar installations for lower and moderate income families. Has helped install 77 kilowatts of solar around Oregon and Washington, resulting in over 3 million kilowatt-hours generated. Sunlight Solar has been their partner since 2015.
• Amicus Solar CooperativecoreStrategic or Co-development PartnerSolar cooperative partnership for Power on Puerto Rico relief effort. Mission to design, construct, and deploy 100 portable, off-grid solar systems to remote community centers in Puerto Rico after Hurricane Maria.
• AMURTELcoreStrategic or Co-development PartnerPartner in Power on Puerto Rico relief effort providing solar energy to communities affected by Hurricane Maria. Organizations collaborate to bring light and power to those in need.
• Energy Trust of OregoncoreGTM or Marketing PartnerOregon organization providing incentives and rebates for solar installations. Sunlight Solar installed approximately 16% of all Energy Trust of Oregon installations statewide in 2009.
• SolarEdgepreferredTechnology or IntegrationPreferred level 2 EV charger manufacturer and solar inverter provider
• TeslapreferredTechnology or IntegrationPreferred manufacturer for Powerwall battery systems and Level 2/Level 3 EV chargers
• SunPowerpreferredTechnology or IntegrationSunPower Premier Dealer status; won Intelegant Award for Excellence for residential solar-electric system installation
• ClipperCreekpreferredTechnology or IntegrationPreferred Level 2 EV charger manufacturer
• ChargePointpreferredTechnology or IntegrationPreferred Level 3 DC Fast Charger manufacturer for commercial installations
• Critter GuardstandardTechnology or IntegrationWildlife protection mesh product installed around solar panel perimeter to prevent squirrel and other animal damage

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Blue Raven Solar: Fast-growing regional-to-national residential solar installer with a BluePower+ financing product (akin to LightReach) emphasizing $0-down monthly subscriptions; competes head-to-head with Sunlight Solar in Oregon and Western US markets.
• ADT Solar: National residential solar installer offering turnkey PV, battery storage, and roof-replacement services with in-house financing — directly overlapping Sunlight Solar's residential installation, financing, and storage offering across overlapping geographies.
• Freedom Forever: National residential and commercial solar installer with a 25-year workmanship warranty and in-house financing; competes with Sunlight Solar on turnkey residential installs and commercial EPC projects.
• Trinity Solar: Privately held residential solar installer with deep Northeast US presence (Massachusetts, Connecticut) — directly overlaps Sunlight Solar's Marlborough and New Haven offices on both service model and target geography.
• Momentum Solar: Direct-to-consumer residential solar installer with vertically integrated sales, design, and installation; operates in overlapping US markets and competes for the same homeowner customer.

Broad incumbents

• Sunrun: Largest US residential solar installer and battery/EV-charger provider with national footprint, subscription financing model, and aggressive expansion into the same Pacific Northwest and New England markets that Sunlight Solar serves.
• Tesla Energy: Tesla's solar and Powerwall business sells and installs residential solar roofs and batteries through its own direct channel; it is both a competitor (solar install) and a key supplier (Powerwall) to Sunlight Solar.

Emerging players

• Lumio (formerly Pionergy): Residential solar installer with a tech-forward, software-enabled customer experience focused on select US regions — comparable as a smaller-scale, multi-state residential PV installer competing for similar homeowners.

Others

• Energy Trust of Oregon Trade Ally Network: Trade-ally network of certified solar installers in Oregon that benefits from Energy Trust incentives and rebates; Sunlight Solar's 16% historical share is set against this broader installer cohort.
• Amicus Solar Cooperative: Cooperative of values-driven regional solar installers including Sunlight Solar; peer/cohort rather than direct competitor, but membership offers comparable insight into operating best practices among similar-sized regional installers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sunlightsolaroregon
• LinkedInlinkedin.com/company/sunlight-solar-energy-inc
• Instagraminstagram.com/sunlightsolarenergy/?hl=en
• Xx.com/sunlightsolar

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunlight Solar Energy, Inc